undifferentiated marketing. Undifferentiated marketing is a strategy in which market segments differences are ignored and one product or service is offered to the entire market.
The Secretary of State, Secretary of the Treasury, Secretary of Defense, Secretary of Interior, Secretary of Agriculture, Secretary of Commerce, etc. are cabinet level positions in the president's cabinet. There are currently 15.
Even accounting for the growth of the Cabinet over time, Trump would be in the top tier in terms of the percentage of career businesspeople as Cabinet secretaries. A third of the department heads in the Trump administration (33%) will be people whose prior experience has been entirely in the public sector. Only three other presidents are in the same range: William McKinley (three out eight Cabinet positions, or 37.5%), Ronald Reagan (four out of 13 positions, or 31%), and Dwight Eisenhower (three out of 10 positions, or 30%).