The aim of interpretative phenomenological analysis (IPA) is to explore indetail how participants are making sense of their personal and social world,and the main currency for an IPA study is the meanings particular experiences,events, states hold for participants.hronic benign low back painis a useful subject for IPA, as the context and personal meanings of the painto the sufferers are critical to their experience.The example is taken from aproject using IPA to try to understand the experience of chronic backpain by patients from one clinic in northern England.
Michael Jordan first entered into a contract with Nike in 1984. Nike had reported a loss in February of 1984 and pursued Michael Jordan as a potential sponsor. Continue Reading
The shoe concept was made by Michael Jordan before the drawing. Nike then got Peter Moore and Buce Kilgore to draw the Shoe. The shoes, informally referred to in the plural as Jordans, were first produced for Michael Jordan in 1984 and released for public consumption in 1985.he Air Jordan IV were on Jordan's feet when he made . The Shot  in Game 5 of the 1989 NBA First Round between the Chicago Bulls and the Cleveland Cavaliers. In 2012 a Cavalier Colorway dubbed The Cavs IV's were released to honor The Shot. The Air Jordan IV was originally released in 1989.