Horse racing. Horse racing has perhaps the most glamorous image of all so-called animal 'sports' (especially when compared to the visually obvious cruelty of rodeos)... Such is the allure of horse racing that major race-meets such as the Melbourne Cup are even 'celebrated' with public holidays.
Behavior modification has been found to be successful in treating disorders like attention deficit hyperactivity disorder (ADHD), obsessive-compulsive disorder (OCD), phobias, separation anxiety, generalized anxiety disorder (GAD), disruptive behavior and autism, among other conditions.
But this is not the case. More specifically, behavior modification is not brainwashing or mind control, and behavior modifiers do not use psychosurgery or electroshock therapy and only occasionally use drugs as a temporary adjunct to a change procedure.