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   Social Media Statistics Australia – January 2019  : Social Media News Blog Australia
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}</script><div class=singlepost><div class="post clearfix"id=post-main-10901><div class=entry><h1 class=post-title>Social Media Statistics Australia – January 2019</h1><div class=meta><a title="Posts by David"href=https://www.socialmedianews.com.au/author/admin/ rel=author> David </a> on February 1, 2019 | <a rel="category tag"href=https://www.socialmedianews.com.au/category/australia/> Australia </a> | <a title="Comments for Social Media Statistics Australia – January 2019"href=https://www.socialmedianews.com.au/social-media-statistics-australia-january-2019/#disqus_thread rel=bookmark> Comments <span data-dsqidentifier="10901 https://www.socialmedianews.com.au/?p=10901"class=dsq-postid> (0) </span> </a></div><img src=https://www.socialmedianews.com.au/images/whitepad.png><div class=addthis_sharing_toolbox></div><img src=https://www.socialmedianews.com.au/images/bluepad.png><br><p><figure class=wp-block-image><img sizes="(max-width: 598px) 100vw, 598px"srcset="https://www.socialmedianews.com.au/wp-content/uploads/2015/10/mbsyd1.jpg 598w, https://www.socialmedianews.com.au/wp-content/uploads/2015/10/mbsyd1-300x231.jpg 300w, https://www.socialmedianews.com.au/wp-content/uploads/2015/10/mbsyd1-50x38.jpg 50w"alt class=wp-image-10422 src=https://www.socialmedianews.com.au/wp-content/uploads/2015/10/mbsyd1.jpg></figure><p><strong> Readers please note: </strong>  On the 1st of every month we post a new social media report, the below report is not our latest figures.  <a class=local-link href=https://www.socialmedianews.com.au/social-media-statistics/> Please see here the most up to date report </a> .<p>Happy New Year! <br> <br> Social Media users in Australia are some of the most active in the world, with a total of around 60% of the country’s population an active user on Facebook, and 50% of the country logging onto Facebook at least once a day. <br> <br> At this time of the year during Christmas holidays and New Year celebrations you generally see an increased use of social media use among the general population.<p>Google Plus recently had a security issue where user data was exposed and the incident was kept quiet for several month. As a result  <a class=local-link href=https://www.socialmedianews.com.au/google-plus-to-shut-down/> Google Plus will be shutting down </a> . This isn’t entirely surprising as this social network never really gained traction in Australia.<p>Video is also a very popular medium in Australia with around 15 million Australian visitors to the YouTube website every month.<p><strong> Social Media Statistics Australia – January 2019 </strong><p>1. Facebook – 15,000,000 Monthly Active Australian Users (steady) <br> 2. YouTube – 15,000,000 Unique Australian Visitors per month (UAVs) <br> 3. Instagram – 9,000,000 Monthly Active Australian Users (FB/ Instagram data) <br> 4. WhatsApp – 7,000,000 Active Australian Users <br> 5. Snapchat – 6,400,000 Monthly Active Australian Users (Snapchat data) <br> 6. WordPress.com – 5,800,000 <br> 7. Twitter – 4,700,000 Monthly Active Australian Users approx <br> 8. LinkedIn – 4,500,000 Monthly Active Australian Users approx <br> 9. Tumblr – 3,700,000 <br> 10. Tinder – 3,000,000 Australian users (my estimation) <br> 11. WeChat - 2,900,000 Monthly Active Australian Users approx – (my estimation) <br> 12. TripAdvisor – 2,800,000 <br> 13. Yelp – 1,500,000 <br> 14. Blogspot- 1,200,000 <br> 15. Flickr – 450,000 <br> 16. Pinterest – 290,000 <br> 17. Reddit – 110,000 <br> 18. MySpace – 70,000 <br> 19. RenRen – 70,000 Monthly Active Australian Users approx – (my estimation) <br> 20. Google Plus – 45,000 Monthly active Australian users approx – (my estimation) <br> 21. StumbleUpon – 39,000 <br> 22. Weibo – 35,000 Monthly Active Australian Users approx – (my estimation) <br> 23. Foursquare/Swarm – 10,000 <br> 24. Digg – 10,000 <br> 25. Periscope – 9,000 <br> 26. Delicious – 7,000<p>Stats Source:  <a class=local-link href=https://www.vividsocial.com.au/> Vivid Social – Social Media Agency </a> .<p><em> (All figures represent the number of Unique Australian Visitors [UAVs] to that website over the monthly period – unless otherwise stated above. Facebook Data includes users of desktop, mobile, application and messenger services). <br> </em><p><strong> Australian Facebook Users As A Percentage Of The Total Population </strong><p>According to the  <a rel="external nofollow"class=ext-link href=http://www.abs.gov.au/ausstats/abs@.nsf/0/1647509ef7e25faaca2568a900154b63?OpenDocument onclick=this.target='_blank';> Australian Bureau of Statistics Population Clock </a>  there are now approximately 25 million Australians.<p>Facebook’s recent data shows there are now 15 million active Australians on Facebook. Therefore approximately 60% of the total Australian population is an active Facebook user. This is a huge number.<p><strong> Facebook Demographics in Australia </strong><p>Age Bracket                                   Number of Users*<p>13 – 17                                            940,000 <br> 18 – 25                                            3,500,000 <br> 25 – 39                                            6,100,000 <br> 40 – 55                                            4,100,000 <br> 55 – 64                                            1,600,000 <br> 65+                                                  1,200,000<p>*approx numbers of total users, not all necessarily active over the last month<p><strong> Penetration of the Australian Population </strong><p>Approximately:<ul><li>6 in 10 Australians use Facebook<li>1 in 2 Australians use Facebook on a daily basis<li>1 in 2 Australians use YouTube<li>1 in 3 Australians use Instagram<li>1 in 4 Australians use Snapchat</ul><p><strong> Global Stats of Interest </strong><ul><li>Facebook Monthly Active Users (Worldwide) – 2.01 billion<li>Facebook Daily Active Users (Worldwide) – 1.23 billion<li>Instagram Monthly Active Users (Worldwide) – 600 million<li>LinkedIn Registered Users (Worldwide) – 467 million<li>Snapchat Daily Active Users (Worldwide) – 161 million</ul><p><strong> Key Points to Note: </strong><ul><li>Due to a security flaw and user data being exposed, Google Plus is shutting down.<li>Snapchat has grown significantly in Australia and now have 6.3 million monthly active users and 4.5 million daily active users in Australia.<li>Approx 50% of the Australian population logs into Facebook on a daily basis.<li>WhatsApp has close to 6 million active users in Australia<li>Tier 2/3 networks such as Flickr, Pinterest, Google Plus, StumbleUpon whilst have more popularity in the US, have not caught mainstream use in Australia.<li>A large proportion of the Chinese community in Australia use Chinese social media tools like WeChat, RenRen and Weibo and these networks are growing.<li>LinkedIn now reports there are 8 million registered users in Australia, according to our research – just over half of this number log in every month.</ul><p><strong> Contribute data </strong>  – Do you have any of your own research from your work or social media agency than can help us with our Australian stats? Feel free to  <a class=local-link href=https://www.socialmedianews.com.au/contact/> contact us </a>  and share your information. Otherwise feel free to leave a comment below and if suitable we will include this data in our reports.<p><strong> Latest statistics </strong>  – every month we post a new report with the latest statistics in Australia,  <a class=local-link href=https://www.socialmedianews.com.au/social-media-statistics/> view our archive </a>  to find the most up to date information.<p><strong> Want to source our stats/ copy and paste them onto your website?  </strong> Our work is licensed under  <a rel="external nofollow"class=ext-link href=http://creativecommons.org/licenses/by-nd/3.0/au/deed.en onclick=this.target='_blank';> Creative Commons License CC BY-ND 3.0 </a> .<p>You are welcome to copy and paste our data, just include the following text and links at the start or end of your article:<p><strong> ____________ </strong><p>Statistics compiled by  <a class=local-link href=https://www.socialmedianews.com.au/> SocialMediaNews.com.au </a>  for January 2019. Source:  <a class=local-link href=https://www.vividsocial.com.au/> Vivid Social - Social Media Agency </a> . Figures correct as of 30/01/19.<div class=crp_related><h4>Related Articles:</h4><ul><li><a class=post-10893 href=https://www.socialmedianews.com.au/social-media-statistics-australia-december-2018/> <span class=crp_title> Social Media Statistics Australia - December 2018 </span> </a><li><a class=post-10909 href=https://www.socialmedianews.com.au/social-media-statistics-australia-february-2019/> <span class=crp_title> Social Media Statistics Australia - February 2019 </span> </a><li><a class=post-10913 href=https://www.socialmedianews.com.au/social-media-statistics-australia-march-2019/> <span class=crp_title> Social Media Statistics Australia - March 2019 </span> </a><li><a class=post-10921 href=https://www.socialmedianews.com.au/social-media-statistics-australia-may-2019/> <span class=crp_title> Social Media Statistics Australia - May 2019 </span> </a><li><a class=post-10916 href=https://www.socialmedianews.com.au/social-media-statistics-australia-april-2019/> <span class=crp_title> Social Media Statistics Australia - April 2019 </span> </a></ul><div class=crp_clear></div></div><img src=https://www.socialmedianews.com.au/images/whitepadding.PNG><br><img src=https://www.socialmedianews.com.au/images/pad.png></div><div class="auth-bio clearfix"><div class=bio><img class="avatar avatar-60 photo"srcset="https://secure.gravatar.com/avatar/fc9352ee2aa65068c9b87fcd40698a9d?s=120&d=mm&r=g 2x"alt height=60 src=https://secure.gravatar.com/avatar/fc9352ee2aa65068c9b87fcd40698a9d?s=60&d=mm&r=g width=60><p><small> <strong> David </strong> : Editor and Founder of SocialMediaNews.com.au. I also run a <a rel="external nofollow"href=http://bit.ly/vividsocial target=_blank> Social Media Agency </a> where I do consulting work and Social Media Management. Connect with me: <a rel="external nofollow"href=https://twitter.com/davidsmnau target=_blank> Twitter </a> | <a rel="external nofollow"href=https://www..linkedin.com target=_blank> LinkedIn </a> | <a rel="external nofollow"href=https://www.facebook.com/socialmedianewsaustralia target=_blank> Facebook </a> or <a href=https://www.socialmedianews.com.au/contact/> contact me here </a> . Alternatively, you can send me an email at david@socialmedianews.com.au </small></div></div><div class=clearfix id=related><div class=subscribe><h4>Are you looking for a Social Media Agency or Advisor?</h4><br> Our Social Media Agency, <a href=http://bit.ly/vividsocial title=http://www.vividsocial.com.au/> <b> Vivid Social </b> </a> is a specialist advisory service that helps companies large and small across Australia plan their social media & SEO strategies and execute their campaigns with realistic and achievable goals. <br><br><h4>Need more?</h4><br> We also do <b> web design, hosting, graphic design </b> and <b> general web consulting </b> . Are you a small business and need a new website? We can build you a basic site in 3 business days. We can do everything for you - build you a website, host it, create you a logo, and of course provide ongoing support and updates. <a href=http://bit.ly/vividsocial title=http://www.vividsocial.com.au/> Visit our website </a> to find out more. <br><center> <img src=https://www.socialmedianews.com.au/images/vividsocialbottom.png> </center></div></div></div><div id=disqus_thread></div><script>var _gaq = _gaq || [];
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