Broadcast media continues to collect a nice paycheck with 60 second stories lacking research or depth.   It matches the attention span of most Americans.   Broadcast media has seldom made the mistake of underestimating the viewing audience.   You could feed a large hunk of the public barn straw and if it came from broadcast media they'd just say, 'thank you'.

Teach the public reading comprehension of complex topics.  
Teach the public to look at 'facts' with a critical eye. 
Teach the public that camera's do lie and a 'quote' is not a complete thought. 
Teach the public to write and speak in coherent sentences not twitter code.  
Teach the public that the loudest and most abrasive of sources are to be given the same respect that they give to those they love to insult - NONE. 

We have met the enemy and they are us.