My view, as always for topics like these, is for the advertisers to innovate and find ways to attract customers to their platforms. They (and their foreign competitors) all began from the same starting line (ie. an Internet without advertising 20 years ago), and their competitors figured out the medium. So it's time for the locals to up their game.

I don't see how the solution being proposed in the article, punishing the advertisers whose business the media companies want, fixes the innovation problem. Or engenders good will for that matter.

Thoughts?