They didn't steal from the long branch and they probably don't even know it exists. It's a national chain that is mediocre. Went once years ago in georgia and got a 12 oz beer bottle and they poured it in to a 10 oz cup leaving the rest on the counter like an airline.  I had to laugh when I moved to Alaska and found out people were excited for that crap coming here. Krispy Kreme however is worth the wait.