From Cleantechnica.com--July 12, 2017: 

"TESLA SERVICE ON ANOTHER LEVEL--NOW GETTING EVEN BETTER" 

"The Model 3 is going to level up Tesla’s game in many ways, with the first and foremost being the lower price point.  

"Bringing a Tesla to market that is on par with the average sales price of a new car in the US changes everything and truly opens up the brand to the mass market for the first time in its existence. 

"Ushering in hundreds of thousands of customers per year allows for a scale previously unseen for electric vehicles and comes with a suite of new challenges for the brand.  

"One of the big challenges is related to service.  Customers just learning about Tesla and perhaps just learning about electric vehicles will have their eyes opened to many benefits of EVs, and one that will surely be communicated to them at some point is the lack of service requirements of EVs. 

"That said, its service process is a key piece of the new customer education process."