Most mainstream news agencies filter content with a focus on bottom line profitability. Salacious on-line headlines offering "near truth" provides too much incentive and appeal to the susceptible (gullible) readers who fall for these subtle "click-baiting" tactics.   That is what makes money. Fake news means more clicks. Promoting headlines that describe Pope Francis view that are controversial is click bait nirvana for the range of accurate, near truth and fake news purveyors.

Add to the mix is that print media (so called serious sources of journalistic integrity) is dying and converging print and electronic editions. The electronic versions  have to compete with the "fake news" peddlers. Sadly,  these former print sources of journalistic accuracy are becoming the equivalent of the "enquirer / star / fleet street tabloids. All in the name of profitability. The more salacious the headline the more money is made.