Mostly agreed, except Apple wants you think the new iPad is the replacement of the older iPad Air2, when in fact it's the replacement for the even older iPad Air 1.  The Air2 doesn't fit into the newer higher price structure that Apple is forcing upon the faithful.   Much like the new "MacBook" line that was previously priced well below the MacBook Air line, is now a premium product and the MacBook Air line is getting axed.  The entire line-up is being moved up 30-50% in pricing and then some because of the weak CAD.  Next, the $1000+ base iPhone.