Don't understand your question Paul.  People know about their jobs, families, maybe kid's schools, food stores, and some local stuff by direct experience.  Everything else is learned through news media.  You don't know the Trump, but you think you do because you have been told what to think by the media.  I suspect that you have not one shred of direct experience on Trump.  It is all feed to you/us via so-called journalists who like to interview each other and give us their opinions.