Modern society is a structure — unique in the particular — but 
universal in general.  Every society has a structure. 

Structures are not artificial fabrications but power is often held 
within society by the promulgation of fabrications ... fabrications
which metastasize and morph into received myths.

From those received myths the zeitgeist is continually framed 
and reframed. New information is degraded by adding in 
received myths and selectively chosen facts. If a new fact
does not suit the collective set of myths at first it is rejected.

Establishments of all kinds, as history records and ought to 
remind us, promulgate myths. But during times of enormous 
change the myths and fabrications erected by establishments 
so as to maintain power are exposed. 

The Internet is exposing the old order — an order which may 
have served very well for most people most of the time but once
exposed can not be re-conceiled. Exposure is painful. 
Inevitably structures fail.