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Online Fashion: A Guide to Running an Online Boutique

If you are someone that has a passion for fashion, then you have probably considered opening up your own boutique. Being a shop owner can be an exciting prospect, but there is no denying that it can be a difficult task. 

These days a lot of clothing stores that open up to the general public have a very low survival chance and if you are someone that lives close to any shopping malls then you may have noticed that a lot of clothing stores quickly disappear. If you want to run a successful boutique, then your best chance of survival is setting it up online. 

Online stores have a much better chance of survival and also have lower running costs, which means that you don’t have to worry about getting into financial debt, but running an online business still has its own risks. Here is a guide to running an online boutique. 

Planning your Boutique

Just like owning a real life boutique, a lot of planning needs to go into making sure that your boutique looks good and operates well.  One of the main parts of making sure that your boutique operates well is making sure that you have a well designed website. If someone was to walk into a real life boutique, they wouldn’t purchase anything if the facility was a mess. This is the same for your website and if your website does not look good, then people will be unlikely to buy from your boutique. 

We recommend deciding on an overall theme for your boutique, as this will make designing the page and purchasing your clothing items much easier.

Building Your Webstore 

One of the first steps to ensuring that your online shop is ready for use is building the actual webstore. Now, if you are just a standard business owner then you may not have received the training for creating your own webstore and for this reason we recommend that you employ someone who has plenty of experience in webstore building.

You have to make sure that your webstore works effectively as this is the main way that you will source your income, so if you have any problems with the website then you could potentially miss out on days worth of profit. For this reason we recommend that you have regular diagnostic checks to make sure that your website is in working order. 


As well as having someone that maintains the general running of your website, we also recommend that you employ a web designer to ensure that your website always looks good and up to date. 

Establishing A Payment System 

When it comes to payments on an online store, it is not all as straightforward as it is in store. There are a long list of things that can go wrong when it comes to payment systems online and so you need to make sure that you have a secure payment system set up. 

You can use a third party ecommerce service such as Shipbob, but if you haven’t heard of Shipbob then you may be wondering, is shipbob a good ecom fulfillment service?We recommend taking a look for yourself and examining whether or not it fits your website. 

If you are someone that wants to keep it simple, you can go for simple bank transactions. We recommend pushing a Paypal check out as there is more reliability in Paypal than other transaction sites. 

Boosting your Brand

When you own an online business, you do not have the luxury of someone just stumbling into your business and checking it out. For this reason you have to make sure that your branding is as effective as it possibly can be. We recommend setting up a social media page as this is the easiest way that you can get your brand out there. 

Making a social media account means that you can speak directly with any potential customers that you may have. It also means that you can keep everyone up to date with what is happening with your brand, which will make your customers feel as though they are more involved with your company. Social media also offers the chance to promote your posts, which will only get your brand out there more.

7 Romance Inspired Outfits Perfect for Passionate Dressers


Unless you are someone that isn’t particularly interested in the ins and outs of fashion, you have probably stared at yourself in the mirror and wished that you dressed better. It has happened to the best of us, as for whatever reason, many of us are incapable of purchasing the clothing items that we would love to wear, or we simply do not know what we would want to wear at all. 

For a lot of us picking out an outfit is no easy task. No matter how passionate you are and how much you care about what you wear, not all of us were born with the natural ability to be able to style and put together our own outfits. As the more romantic time of the year is approaching, those of you that are stylistically challenged may be worried about what you will wear on dates or go out. Here are 7 romance-inspired outfits perfect for passionate dressers.  


The Strawberry Dress 

Something that took the world by storm last year was the strawberry dress. This dress made all of the girly girls out there revert back to their childhood dreams of wearing a beautiful floaty dress. It wasn’t just the style of the dress that lured us in, but the pattern that was used. This dress has a delicate light pink strawberry lining that is the epitome of cute. If you are someone that wants to let their hair down and enjoy a girly day out, why not look into purchasing the strawberry dress. 


Fall Romantic 

Fall is the most romantic time of year. This is the time of year when you can cozy up with the person you love and go on romantic dates. Fall also means that you can dress up in comfy clothes. It is hard to argue that fall clothes are not the most fashionable of the year, so why not put together a cute jean and comfy jumper combination that will be perfect for your upcoming fall dates. 


Cute and flowery 

There is nothing more romantic than flowers. If you are someone that loves romance core, then you need to have a signature floral look in your closet. If you are a girl, you can match a cute floral skirt with a plain top or vest and if you are a boy, why not add a floral shirt to your lineup. Floral looks are extremely cute and if you are someone that loves to take an Instagram picture and you were lucky enough to receive a rose bear this year, then you will be able to take some cohesive pictures. 


Tailored suit 

Now there is nothing hotter than a tailored suit. No matter what your gender is, there is nothing more attractive than an outfit that fits like a glove and if you get the chance to get your hands on a slim fit suit, be sure to. Anyone that wears a suit instantly looks like they are making much more effort than they actually are, so if you plan on heading on some dates or out on the town in the next few weeks or months, be sure to pick up a suit. 


A Tight Delight  

Though some of us are hesitant to show our bodies off, it is hard to argue that anything looks better than a tight-fitting dress or shirt. Dressing like this oozes confidence and quickly allows you to create an attitude that makes you extremely appealing to people, even if it is not an accurate representation of who you are as a person, we could all use an occasional confidence boost. 


Cottage Core 

If you are someone that likes floaty dresses, tea party-style outfits, and timeless fashion, then you will love cottage core. Cottage core outfits are the epitome of romance, even if that is not the intention of the people who style themselves. There is an association with the clothes that you can find in the cottage core category that instantly reminds us all of the beloved fairy tales and romantic stories from the past. If you love comfy clothing and effortless fashion, then you would love cottage core. 


Gothic Romance 

Who says that romantic dresses have to be all flowery and pink? We could not finish this list without remembering those of us who love to dress a bit more on the dark side. Even if you don’t want to conform to the usual looks associated with romance, it does not mean that you have to forget romantic looks entirely. You can take any classic ‘romance’ outfit and add a splash of black. In fact, the strawberry dress that we previously discussed comes with a gothic sister, which is a black dress covered in light yellow moths.  

6 Style Tips for Getting that Military Inspired Look

 Whilst the conflicts of the 20th Century was an absolute tragedy they have inspired many things today that you may not be aware of. Many popular video games have been based on the events of the 20th Century including games like rainbow siege six, if you’re currently playing this game and struggling then you can find rainbow six siege hacks online to help you with the game. Another thing that came, as a result, is the style inspiration, military-style clothing is a prominent trend. It has been in fashion a long time and it seems unlikely that it will go out of fashion anytime soon. If you’re wanting to achieve that military-style look then we have 6 great tips for you. 


The Trench Coat

The trench coat is by far the most iconic military-inspired item of clothing. If the military look is what you’re going for then you have to buy a trench coat as no military look is complete without it. Burberry was commissioned to create trench coats during the war as they needed suitable outerwear for the conditions that they were living in, after this he developed the trench coast as we know it today. There are many variations to the original trench coat long, short, or even colorful. 



The Bomber Jacket

The bomber jacket is a very versatile jacket that tends to go with any outfit you’re wearing. Many people don’t know that the bomber jacket was originally used to keep pilots warm in cockpits as many of the cockpits that they were flying in were so thin there was a chance of freezing. The original bomber jacket was made from leather and was much different from the lightweight bomber jackets that have been in fashion for the last few seasons. 



Chino’s now has the reputation as the perfect pants for any events you may be attending that have a smart casual dress code. They are most commonly spotted on college campuses so it may be surprising that Chino’s were originally designed for war. They were based on khakis and played an important part in helping to camouflage soldiers that were stationed in India. Chinos paired with either of the jackets mentioned above is a great military-style look. 


Desert Boots

Desert boots are another popular fashion item that is vital to achieving the military style that you want. These boots are popular as with the bomber jacket they are versatile and they are also made with high-quality fabrics. These boots were initially made for soldiers that were stationed in Burma in the 1940s as they needed more comfortable shoes and suede was the best material available.  



This is usually one of the most surprising items that were originally developed for military use. It was developed for those soldiers who were fighting for Britain in the Crimean War, originally, they didn’t have sleeves but the designs were quickly changed to include long sleeves. Now cardigans are one of the most popular items of clothing from every age range from old-age pensioners to children at school. This is another great item to purchase if you’re trying to achieve a military-style look. 


Combat Trousers

Combat trousers are another iconic piece of military clothing that any person wanting to achieve a military-style look will need in their wardrobe. They were designed in the First World War as soldiers needed pockets to hold medicine and now they have become trousers that are worn on casual days. Combat trousers and a trench coat are the 2 most important items getting that military style.  

What is Net Worth and How can you Improve Yours

We have all heard the term ‘net worth’ thrown around in many different instances. Usually, we encounter discussions of net worth when we are discussing the worth of celebrities or trying to understand news articles that constantly tell us how much money Billionaires are worth. However, if you were to ask your average person what net worth really is, they may not be able to explain it. There is no wonder why, as the net worth isn’t necessarily talked about in education or even brought up to people who make an average salary. Some people think they may know what net worth is, and if you are one of these people you may be surprised to learn that you’re not getting the full picture of what net worth is.


Common misconceptions

Many people believe that net worth is determined purely by the amount of money that someone has in their account. This is in fact a very common misconception and working out your net worth is a little more complicated than that.


What is net worth?

To put it plainly, your net worth is essentially the total value of all of your assets, minus any liabilities that you may have.  This includes the worth of any property that you may have, such as your home or a business that you may own. You add this total to whatever amount that you have in your bank account.

However, simply adding together all of your equity does not equate to your net worth and is not an accurate representation of all that you own. It is fair to assume that you have some sort of financial liabilities in your life, such as a mortgage or a car loan. These can not be forgotten when you are trying to work out your net worth, so you need to deduct your outgoing to get an accurate representation of what you are really worth. If that is confusing to you, then an easy way to work it out would be figuring out how much money you would have in your bank account if you sold all of your possessions and took away any outgoing costs that you have.


Positive and negative net worth

Though you may not have heard of it before, as well as having a positive net worth, you can also have a negative net worth. This happens when your liabilities outweigh the value of your assets and can often appear when you have a lot of your property bought via finance.  Though a negative net worth may seem scary, it is actually an extremely common occurrence. This is especially the case if you are a student or you have just left college and you are still paying off your student debts. Usually, when people first leave education or become a member of the working world, they have a negative net worth. This is because at that point people usually have more debt than property, but this can be changed within a number of years.


Is it important to know your net worth?

More likely than not, you won’t really ever need to know what your net worth is. However, in a time where we have a lot of outgoing and incoming costs, it can be difficult to keep track of how much money we really have. After all, with modern bills such as phone bills and continuous subscriptions, it can all add up without you knowing. When this happens, we can be led to believe that we have more money than we really have and so it is best to know our true worth so that we can comfortably have control of our finances.


Different types of net worth

As there are vast differences in the wealth system, it is understandable that there are different ways to measure net worth. Aside from the basics of positive and negative net worth, there is also ultra-high and high net worth. But you may be wondering, what’s the difference between ultra high net worth and high net worth?

As you can probably tell by the name, there is quite a big difference between those with a high net worth and those with an ultra-high net worth. People with high net worth have between one million dollars and ten million dollars, which is a substantial amount of equity. However, people who are considered as ultra net worth usually have over ten million dollars.


How can you improve your net worth?

The best way to improve your net worth is by getting rid of any loans or financial obligations that you have, once you have completely eliminated the costs that you have then you will start to gain a positive net worth. There is no point in trying to increase the property you own if you still owe money to others.

The 6 Fashion Brands Producing the Hottest Accesories

It can feel pointless at the moment to put effort into your accessories when they’re a few people to show them off to. However, as with all aspects of our dress, it is important to remember that you are dressing for yourself not other people. Wearing a bright pink bow or adorning our fingers with rings in the shapes of skulls might not have passed in your work environment but you can get away with them at home. In fact, being at home means that if we want to wear our dinosaur hat all day long then we can do so without fear of judgment. So, I implore you to spend this time experimenting with your weird and wonderful accessories in the freedom of your own home. To help I have compiled a list of six of the current hottest accessories brands.



It is no surprise that Accessorize made this list, it is named after all for its range of accessories. This high-street staple produces bags, hair accessories, and jewelry that are on trend at affordable prices. Their sister brand Monsoon focuses on fashionable clothing, so at sites where their shops are combined, you can find accessories that perfectly match your clothes allowing you to buy your entire outfit in one go. Their pieces appeal to those of any age, with some items specifically targeted for older or younger customers. So, no matter your age, you are sure to find the hottest accessories for your generation available.



No matter the year or season, Gucci will always be on-trend. The brand was created by Guccio Gucci and is based in the city of Florence in Italy. Whilst they do produce clothing, their main focus is on accessories. If you can afford their high prices, then their world-famous handbags or golden belts are must-haves. Their pieces are iconic yet timeless so can be well worth their high price tags. Their recent collaboration with North Face has ensured that not only are their items durable they are also practical.



Blackshore is a British coastal clothing company that offers a range of handmade designer bags, the most famous of which being their canvas duffle bags. They are made in the local style of Norfolk, using the same type of canvas found in boat covers which makes them waterproof. Their unique style mixed with sea proof practicality helped to win their place on the Make It British’s list of top 30 British made bags. So, if you would prefer to support more locally independent companies instead of worldwide brands then why not spend your money on a well-crafted handmade item from Blackshore instead.


Audemars Piguet

Accessorising isn’t just for women. There are plenty of brands dedicated to accessories that cater to men as well. Audemars Piguet is a high-quality fashion brand that specializes in watches ad clocks. The company was founded nearly one-hundred-and-fifty years ago in Switzerland, so they have had plenty of time to perfect their craft. Their quality watches have become a must-have for any professional gentleman.



As stated earlier, we can use our current time at home to experiment and explore accessories that might have gotten us strange looks if we were to wear them in public. EMP is a website that has merchandise from various brands from Disney to My Chemical Romance. They have many fandoms to choose your accessories from including Marvel and Star Wars, and they are always up to date with the hottest TV shows and bands. They also do unlicenced items that cater to a more gothic or grunge look if that is more your style.



They might not appear to be the hottest accessories to older audiences, but when it comes to popular accessories for children and teens, Claire’s always has it covered. Whether the latest trend amongst tweens is to wear massive rainbows in their hair or earrings in the shapes of fuzzy pompoms, Claire’s will have it stocked. If you have children in your family and you are unsure of what to buy them, then you can be assured that anything you buy for them from Claire’s will be on-trend, however garishly so.

The World of Fast Fashion: Is the Internet Harming the Fashion World?

Fast fashion is a symptom of globalization and capitalism.





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Fast fashion and pollution






Fashion and the internet





Is the internet harming the fashion world?





So, what’s your opinion?

How Vaping Went From a Smoking Alternative to a Fashion Trend

Vaping. It is the trend that has swept over the planet in full force. No matter how people try to push back against it, people continually invest in their vapes. It seems like only yesterday vaping had just emerged, riddled with cautious voices crying out against it and people saying it would never catch on. But those voices are now being drowned out and the nay-sayers are quiet. Vaping is here and it is here to stay.

But how does vaping go from being a simple smokers alternative, designed to help people quit, to being one of the biggest industries on the planet. Alongside it also being one of the biggest fashion trends of the 21st  century. Today we are going to do a deep dive on vaping, examining its early years and looking at its eventual rise into fashion icon history.

Humble Origins

Vaping was born out of the ever raging battle against smoking addiction. Smoking is one of the biggest killers on the planet. With proven studies showing its clear links to a number of heart and lung diseases. And, of course, the correlation between smoking and cancer is undeniable.

And yet, despite millions dying from smoking-related illnesses every year, smoking remains legal. This is due to the big tobacco companies having enough money to lobby for laws to stay the way they are. But this battle is where vaping comes from.

Starting out as E-cigarettes designed to give a nicotine hit to the user to help them ween off of cigarettes. Here is something you may not know, the nicotine in cigarettes is addictive but it isn’t actually the worst part of smoking. It is all the dangerous chemicals inside the cigarettes, mixed with the act of inhaling smoke, that causes the most damage. Nicotine still has a number of mental effects that make it horribly dangerous.

So E-cigarettes were a cheaper, safer alternative to smoking. But the issue was this early tech was cumbersome, ugly, and unresponsive. So it went largely ignored for a long time. Until we finally got the first proper Vaporiser.


Vaporizer technology was nothing new. Used in a lot of fields from the sciences to medicine and everything in between. But when Vape companies finally released the first batches of flavored vape juice, combined with nicotine, all bets were off. Early adopters flocked and began vaping everywhere they could, leading to a lot of memes and jokes about people who vape.

But eventually, the trend picked up. In relation to its impact on smoking, it did help a lot of people quit. Being able to slowly ween themselves down on their nicotine intake was a valuable tool. But for some people, it was a doubled edge sword. Their nicotine intake now doubled as they could vape inside and smoke outside.

And technology only improved. Soon people were making their own vape juices, exploring exotic flavors. People were getting custom vapes and vape accessories. People began vaping with delta 8 thc and various cbd oils as well. Vaping was seeping into a lot of cultural areas.

Fashion Trend

One day vaping finally hit America in a huge way. Juul pods started surfacing, mini vapes that could be easily concealed, and the lovely flavors associated with vaping made it very enticing for the younger crowd. And then came TikTok.

A wave of influencers would parade themselves around, flashing their vapes for the world to see. And their audience lapped it up and, wanting to be just like their idols, millions began vaping. Suddenly it wasn’t just smokers that were vaping. People were buying non-nicotine based vapes and simply vaping for the flavors. It had become an area all its own.

Soon many fashion icons, aside from the TikTokers, started vaping proudly in public too. Further pushing that vapes were now as much a fashion icon as they were a tool to combat smoking. With companies creating new and exotic flavors every year and the vaping community growing by the day, it seems vaping is here to stay. We have even seen vaping conventions popping up, where people go to compete in blowing smoke, discuss and trade and just be with other vape enthusiasts.

A Dangerous Trend

It would be negligent to look at all this and see it as just a positive. In fact, we would go as far as to say that this may be one of the more dangerous trends to appear lately.

Medically speaking there is little evidence that vaping non-nicotine vape liquid has any negative health effects. Some hospitals have claimed that odd-viscous liquid has been shown to form in the lungs because of it, but these claims are anomalous.

The big danger has come from the influx of young people now vaping. But you might be thinking, where is the danger if the juice is nicotine free.

Smoking addiction is more than just nicotine. It is the lifestyle attached to it. Any smoker will tell you the social aspect of it is what kept them smoking for so long. Vaping could be seen as a gateway to smoking. Or a way to easily get nicotine introduced into their lifestyle. Not to mention vaping is an addictive activity in and of itself. To have so many teenagers now addicted to this lifestyle is not encouraging at all.

But we might be worrying needlessly. What do you think about it all? A welcome fashion trend, or a dangerous sign of the times?

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