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Indonesia is known as one of the fourth largest coffee producing countries in the world. No wonder Indonesian coffees are not only known in their own country, but are well known to foreign countries. One of the famous coffee producing provinces in Indonesia is Bengkulu. Bengkulu coffee is grown at an altitude of 700-1500 masl and has a distinctive fruity aroma, such as lemon, chocolate and herbs. This coffee is produced by farmers in Rejang Lebong, Kepahiang, North Bengkulu and several other areas. Bengkulu coffee is cultivated by the community organically, so the taste is unique, delicious, has a distinctive aroma and of course is healthy because it is maintained organically.

9 provinces of intensification of Arabica coffee include: East Java, West Java, Aceh, North Sumatra, West Sumatra, South Sulawesi, Bali, East Nusa Tenggara (NTT) and Papua. Meanwhile, robusta coffee is found in 10 provinces including: Central Java, Aceh, South Sumatra, Lampung, Central Sulawesi, South Sulawesi, Bali, West Nusa Tenggara, Bengkulu and West Sulawesi.

Bengkulu coffee is still dominated by Robusta coffee variants, in addition to Arabica coffee which also has the potential to be further developed. Bengkulu is the third largest coffee-producing province in Indonesia after Lampung and South Sumatra so it is known as the golden triangle of coffee. Bengkulu also plays a role in contributing around 70 percent of the total Robusta coffee production in Indonesia.

The BENCOOLEN Coffee brand is a company that was founded to build a coffee business to improve farmers' welfare.

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