Brunettes can't get enough of this jammy color. 

Sometimes hitting the refresh button on your hair color means going a little further than your typical honey or caramel. From mushbrown brown hair to peach cobbler hair to autumn glow hair, plenty of shades aren't afraid to take a bolder approach.

There's a hair color on trend for fall that is perfect for brunettes looking to add a subtle touch of intrigue to their already dark locks. Move over, mushroom brown—blackberry hair is taking over.

Imagine the richly pigmented purple you get when squishing a perfectly ripe blackberry between your fingers, and you're there. Rich, deep shades of reddish-purple are seamlessly blended into dark brown hair for a finish that’s two parts quietly bold, one part playfully cheeky.

Think of the devil-may-care color as just the vibrant pop brown-haired gals can master when everyone else is playing it safe.

“Blonde on blonde is child’s play. I like anything which adds depth and texture to a client’s haircut and face shape,” L’Oreal Professionnel Artist Sophia Avera says of the trend.

Safe to say, blackberry hair color is definitely not child’s play. You can customize the look in ways that flatter your skin tone and personal style, whether cooling it down with ash violets or warming it up with deep wine reds. This trendy color will make a major hair statement no matter your translation of the berry shade. 

There is always a new hair color trend on deck, but we’re thinking blackberry brown hair is the boldest choice come fall.