Do you want content like this delivered to your inbox?

Over 23% Thinking of Selling. Why the Hesitation?

Brian Curtis



Feb 8 4 minutes read
Last month, the National Association of Realtors (NAR) reported that housing inventory was down 4.7% from the same time last year and that the month's inventory of homes for sale stood at 4.8 - far below the six months necessary for a normal housing market. Why is there such a shortage of inventory?


Since the housing industry is facing a shortage of housing inventory, the survey's findings are crucially important.

The survey reported that 23% of current homeowners questioned are considering selling their home, but haven't yet put it up for sale. That's almost one out of every four houses. This is the inventory necessary to normalize the balance between "supply & demand" in the current market.

Why are potential sellers hesitating?

The survey shows that 55% of the 23% contemplating selling "would be more likely to put their homes on the market if given more information about the process". What information do they need?

Here are a few of the challenges that potential sellers perceive to exist according to the survey along with what is actually happening in today's market:

1. More than half (53%) don't realize that "the number of homes for sale on the market is lower, giving buyers fewer choices". As a matter of fact, only 6% of potential sellers believe that listing inventory has recently decreased.








What's the answer?


"Education is essential in today's market. The stage is set for real estate professionals to connect with consumers, learn their needs and concerns and determine the best way for sellers and buyers to capitalize on the opportunities that exist today."