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morse's picture
13545 pencils

I'm not quite sure that I understand it correctly, but it looks good.


kleenex's picture
22012 pencils

Well Morse it looks like to me that this is a an ad for a driving school and that the seatbelt is supposed to be equal to armor.

Nice idea.

povarishka's picture
10 pencils

l like it most of all !!!

jimbalalestat's picture
108 pencils

i like the series. but isn't there any other way out for that red copy, from the art directors point of view?

Jupiter's picture
547 pencils

line is seems like it's talking about two separate things when it shouldn't...and that typo...

arresting visual though:-)

commenting just to gather more pencils:-)

everartz's picture
7589 pencils

well i understood that the entire armor or jacket is made from the seat belt texture.. which explains the importance of wearing the seat belt, but according to this ad it loos like your getting in a war not driving a car, unless Ukraine's streets are full of worriors :).. i still like it and i find that it works and delivers the msg.

| Everartz |

MinistryFilm's picture
406 pencils

Thank you everybody

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