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Capitalism, Sarah Palin-Style



So the stakes are high.



So in a way, Palin was the last clear expression of capitalism-as-usual before everything went south. That's quite helpful because she showed us-in that plainspoken, down-homey way of hers-the trajectory the U.S. economy was on before its current meltdown. By offering us this glimpse of a future, one narrowly avoided, Palin provides us with an opportunity to ask a core question: Do we want to go there? Do we want to save that pre-crisis system, get it back to where it was last September? Or do we want to use this crisis, and the electoral mandate for serious change delivered by the last election, to radically transform that system? We need to get clear on our answer now because we haven't had the potent combination of a serious crisis and a clear progressive democratic mandate for change since the 1930s. We use this opportunity, or we lose it.

So what was Sarah Palin telling us about capitalism-as-usual before she was so rudely interrupted by the meltdown? Let's first recall that before she came along, the U.S. public, at long last, was starting to come to grips with the urgency of the climate crisis, with the fact that our economic activity is at war with the planet, that radical change is needed immediately. We were actually having that conversation: Polar bears were on the cover of Newsweek magazine. And then in walked Sarah Palin. The core of her message was this: Those environmentalists, those liberals, those do-gooders are all wrong. You don't have to change anything. You don't have to rethink anything. Keep driving your gas-guzzling car, keep going to Wal-Mart and shop all you want. The reason for that is a magical place called Alaska. Just come up here and take all you want. "Americans," she said at the Republican National Convention, "we need to produce more of our own oil and gas. Take it from a gal who knows the North Slope of Alaska, we've got lots of both."

And the crowd at the convention responded by chanting and chanting: "Drill, baby, drill."

Watching that scene on television, with that weird creepy mixture of sex and oil and jingoism, I remember thinking: "Wow, the RNC has turned into a rally in favor of screwing Planet Earth." Literally.


This is the most comforting and dangerous lie that there is: the lie that perpetual, unending growth is possible on our finite planet. And we have to remember that this message was incredibly popular in those first two weeks, before Lehman collapsed. Despite Bush's record, Palin and McCain were pulling ahead. And if it weren't for the financial crisis, and for the fact that Obama started connecting with working class voters by putting deregulation and trickle-down economics on trial, they might have actually won.


Modern capitalism was born with the so-called discovery of the Americas. It was the pillage of the incredible natural resources of the Americas that generated the excess capital that made the Industrial Revolution possible. Early explorers spoke of this land as a New Jerusalem, a land of such bottomless abundance, there for the taking, so vast that the pillage would never have to end. This mythology is in our biblical stories-of floods and fresh starts, of raptures and rescues-and it is at the center of the American Dream of constant reinvention. What this myth tells us is that we don't have to live with our pasts, with the consequences of our actions. We can always escape, start over.

These stories were always dangerous, of course, to the people who were already living on the "discovered" lands, to the people who worked them through forced labor. But now the planet itself is telling us that we cannot afford these stories of endless new beginnings anymore. That is why it is so significant that at the very moment when some kind of human survival instinct kicked in, and we seemed finally to be coming to grips with the Earth's natural limits, along came Palin, the new and shiny incarnation of the colonial frontierswoman, saying: Come on up to Alaska. There is always more. Don't think, just take.

This is not about Sarah Palin. It's about the meaning of that myth of constant "discovery," and what it tells us about the economic system that they're spending trillions of dollars to save. What it tells us is that capitalism, left to its own devices, will push us past the point from which the climate can recover. And capitalism will avoid a serious accounting-whether of its financial debts or its ecological debts-at all costs. Because there's always more. A new quick fix. A new frontier.

That message was selling, as it always does. It was only when the stock market crashed that people said, "Maybe Sarah Palin isn't a great idea this time around. Let's go with the smart guy to ride out the crisis."



And we see lots of other signs of the old logic returning. Wall Street salaries are almost back to 2007 levels. There's a certain kind of electricity in the claims that the stock market is rebounding. "Can we stop feeling guilty yet?" you can practically hear the cable commentators asking. "Is the bubble back yet?"

And they may well be right. This crisis isn't going to kill capitalism or even change it substantively. Without huge popular pressure for structural reform, the crisis will prove to have been nothing more than a very wrenching adjustment. The result will be even greater inequality than before the crisis. Because the millions of people losing their jobs and their homes aren't all going to be getting them back, not by a long shot. And manufacturing capacity is very difficult to rebuild once it's auctioned off.

It's appropriate that we call this a "bailout." Financial markets are being bailed out to keep the ship of finance capitalism from sinking, but what is being scooped out is not water. It's people. It's people who are being thrown overboard in the name of "stabilization." The result will be a vessel that is leaner and meaner. Much meaner. Because great inequality-the super rich living side by side with the economically desperate-requires a hardening of the hearts. We need to believe ourselves superior to those who are excluded in order to get through the day. So this is the system that is being saved: the same old one, only meaner.

And the question that we face is: Should our job be to bail out this ship, the biggest pirate ship that ever was, or to sink it and replace it with a sturdier vessel, one with space for everyone? One that doesn't require these ritual purges, during which we throw our friends and our neighbors overboard to save the people in first class. One that understands that the Earth doesn't have the capacity for all of us to live better and better.

But it does have the capacity, as Bolivian President Evo Morales said recently at the U.N., "for all of us to live well."

Because make no mistake: Capitalism will be back. And the same message will return, though there may be someone new selling that message: You don't need to change. Keep consuming all you want. There's plenty more. Drill, baby, drill. Maybe there will be some technological fix that will make all our problems disappear.


Capitalism can survive this crisis. But the world can't survive another capitalist comeback.

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