10 Questions: Ambre Dahan

Photo: Christopher Beyer

Ambre Dahan hardly has a second to breathe—or read. In addition to launching the Kids division of her husband's brand, Joe’s Jeans, and becoming design director of the brand in 2010, the mother of two just launched a "virtual and social wardrobing" site, called "Walk In My Closet", with Amandine Rohmer. The site helps users manage their wardrobes, and it also takes them inside the closets of trendy fashion insiders for style insight. Not to mention that Dahan even found time to create her own women’s ready-to-wear line somewhere in between all of that hard work. Lucky for us, she took time out of her hectic schedule to answer our ten questions about happiness, dreams, and childhood memories.

1. What is your favorite smell?
"As far as I can remember, it has always been musk. I used to wear Santa Maria Novella, but when I met Joe, he really disliked perfumes, so I tried to find other forms of musk scents, like the oils. Then I wore Clair de Musc from Serge Lutens, which I love, because it is very fresh and light. More recently, I adopted Musc 25 from Le Labo. I also love coconut oil, because it is the smell of vacation."
"My family, my friends, the beach, sun, a glass of rosé, the ocean, and great food!"
3. How do you define luxury?
"Navigating through the material aspects of life with no effort, just peacefully."
4. What is the last dream you remember?
"I mostly dream when I'm awake. I can't tell you what my dreams are, though, otherwise they might not come true!"
5. What’s your favorite childhood memory?
"Spending my summers in Ibiza with my family. I have been going there since I was a baby, and I still go every summer. I hope my kids will cherish those memories, too, when they look back the way that I do."
6. What’s the last book you read and loved?
"It's scary, because I can't remember. I would lie if I said that my schedule allows me to read. Between my kids, Joe's Jeans, and working on the site, I am up around the clock. But I have a pile of books that my family always leaves at my house when they visit, and I hope I will be able to catch up one day soon."
7. Describe your home’s aesthetic.
"Contemporary, eclectic, vintage pieces, art. I like pieces, I don't like one style. Usually they end up blending really well together. My friend, Jenni Kayne, did a profile on my house for her amazing blog Rip+Tan. This is what my house looks like."
8. What are your vices?
"As a French woman, I love food, so I definitely consider it a vice, because I have a hard time watching what I eat. It drives me crazy. Traveling is another one. I can't stay in one place too long."
9. Describe yourself in five words or less.
"Determined. Positive. Perfectionist. Nice. Faithful."
10. What possession will you never throw away?
"Since I started the site, I am big on editing down my closet, and I just recently realized that I could part with everything in my house except the art, my jewelry, and about 10 pieces in my closet."