One of the UK's most popular chefs broke down in tears as he reflected on the collapse of his restaurant empire.

Jamie Oliver discussed his business failures on Channel Four programme 'Jamie Oliver: The Naked Chef Bares All'.

Most of his restaurants have shut after going into administration, including the Bristol branch on Park Street.

Jamie said he was "utterly devastated" with what had happened to the business and admitted the team had "got cocky".

He later broke down in tears speaking to Davina McCall when returning to one of his first restaurants in London, Cornwall Live reports.

Looking around the venue, he said:  "It is really eerie and I don't like it.


"I don't know, it is like in the films when the bomb has gone off and everyone has to leave and everything is just left.

"My god, it's tough. I have been so stressed, I have been, it's gone."

Speaking to staff, he said:  "It's a really tough one. For many, many months now I have been walking around the office and you have been like 'Jamie, are you alright' and I have gone 'Yes' but the truth was no I'm f*****g not, it's f****d.

"I am utterly devastated, financially I have exhausted everything I could, I used every card, I used every trick, I used every contact.

'I was very naive'

"We got cocky, we thought anything we did would work.

"Massive lessons learnt, I will never make them again, never again, never again, never again."

When asked by Davina what went wrong, Jamie added: "To survive in this industry is really tough, I was very naive at the time.

"I was good at running one restaurant but I wouldn't call myself a businessman.

"I'm good at quite a few things but not necessarily brilliant at everything and I we did plenty wrong.

"I opened a lot of big restaurants and I think people like small-medium sized restaurants.

"You have these big cathedrals that you can't fill."
