Sign Stories Blog

Design Element Layout - How Signs Happen

Posted by Frank Murch | Apr 21, 2014 7:33:00 AM

Layout, in graphic design, is the part that deals with the arrangement and style treatments of content within a space. Though layout design is considered a simple process and today it can even be automated, it requires a higher-level concept involving creativity.Graphic in a bible

Layout began in hand-copied books of the Middle Ages and has evolved down to intricate modern magazine and catalog layouts, and it has always been considered as printed material. With print media, elements organized within the layout usually consist of text, images and occasionally placeholder graphics for elements that aren’t printed such as die/laser cutting.  Since the invention of computers, layout skills have expanded to electronic media as well, most commonly known as Graphical User Interface (GUI), it is commonly used in web design.

Grids and templates are design patterns used in graphic design.

A grid, is a set of guidelines, able to be seen in the design process and invisible to on end result, for aligning and repeating elements on the design. A design’s layout grid can consist of several columns and rows to align the elements, but they don’t always have to be followed, grids are meant to be flexible because intuitive design can also create interest to the design.

In contrast, a template is more rigid. A template involves repeated elements mostly visible on the end result. Using a template limits creativity to a design and involves less graphic design skill than that which was required to design the actual template itself. Templates are used for minimal changes such as background elements and frequent modification of foreground content.example proof sheet

Static layouts and dynamic layouts both have their benefits but are different in some ways, here we explain them.

Static layouts allow for more control over the aesthetics. The optimization of space around content is more thorough than that with dynamic layouts. Static layouts require more graphic design and visual art skills.

Dynamic layouts allow swapping content, personalization of styles, text scaling and image scaling. These layouts are more likely to separate presentation from content. Dynamic layouts have more freedom because they allow the designer to present elements in a more intuitively way. 

Having a good a layout for your design will determine the process of creating an effective, efficient, and pleasing solution to communicating information visually. If you are not sure how to layout your elements we can help you out! Layout is critical and if your layout is not adequate it might be possible that your design will not look as you want it to look. Give Signs for San Diego a call and we will help your sign stand out from the rest. Let us help you get people to call you, visit you, Google you, like you, follow you, but most importantly, to buy from you, and do this by using the correct layout and incorporate it into your design.


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Topics: signs, Signs for Oceanside, Signs in Vista, signs for Carlsbad, signs for San Marcos, Signs for San Diego, oceanside, carlsbad, vista, Design, Graphic Design, Typography, Imagery, Color, Color Scheme, Hierarchy, Layout




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