mobile library for marketing the Iraqi book

Objectifs clefs de la mesure:

1. To raise the cultural level and raise  the awareness of youth of both sexes of college students, secondary schools Pupils and other social groups by increasing  the awareness of the importance of reading.

2. To support  the movement of authorship, translation and cultural and scientific publishing.

3. To market  the cultural and literary products of writers, authors and delivering  them to the farthest point inside Iraq.

4. To encourage reading movement in the districts, towns and remote areas away from cities centers.

5.  To compensate the shortage of  public libraries number in some areas.

Périmètre de la mesure:
National, International
Nature de la mesure:
regulatory, institutional
Principale caractéristique de la mesure:

The Ministry of Culture, Tourism and Antiquities has developed an advanced method and a developed approach to deliver the library service to the remote areas and far of the cities centers. The Ministry manages to find alternatives to public libraries in order to disseminate the cultural awareness of reading among the communities of these regions. That has been done by establishing of a mobile library, a car designed like library containing a number of cultural products and cultural, literary, political, economic and religious, children and youth literature works. It  roams for marketing the cultural products at low prices  through the regions,  in order to encourage reading and raising the cultural level among  the people of these areas.

Résultats attendus de la mise en œuvre de la mesure:

1. Increasing the percentage of reading among community individuals with roughly 20%.

2. Stimulating and encouraging the production of cultural and literary works in all their forms in order to compensate  the shortage of libraries number.

3. Increasing  the percentage of marketing the cultural product of authors and writers and selling  cultural product

Ressources financières allouées à la mise en œuvre de la mesure:

The Directorate Cultural Relations  supplied a car, model (Starex) to be a mobile library and allocating five thousand dollars ($5000) to its design process and supplying it with shelves and advertising posters. Now it begins to fund itself by marketing the cultural products. 

Objectif(s) de la Convention 2005 de l'UNESCO
Cultural Domain(s)
Cultural Value Chain