Monday, September 24, 2012

MySpace tries again, again

There's about to be yet another MySpace relaunch. The preview of the the latest version looks surprisingly swish, but appears to be uncertain if it wants to be Tumblr, Twitter or Facebook. So it ends up looking like it's ripped off all of them.

Has MySpace managed to catch the moment? Can it be the go-to place for new music again?

Clue: They have got Justin Timberlake to be the relaunch star. His musical career kind of petered out around the time MySpace started its downward spiral so this looks more like a bid to attract back users from the glory days. Or - given he's the boss - a bid to do it on the cheap. Neither explanation fills you full of hope, does it?