Ali Clarke of ABC Radio speaks with PHD Australia’s chief strategy officer, Stewart Gurney, on the subject of the exponential development of AI and VPAs (Virtual Personal Assistants) in the 21st century.

The interview covers both how this expansion of AI power will affect marketing and advertising through both the structure of the agency and consumer behaviour as well as broader strategic communication thinking and even the simpler roles which VPAs could play in our daily lives.

Stewart also explores the concept of AI as a threat to or a utility for the human race going forward – listen here for the full insight.