Why gold

Why gold

Three reasons to invest some of your money in gold

People often ask us why they should invest their hard-earned money in gold. However, it is more difficult for us to find the answer to the question why someone should NOT invest in gold.

Imagine you inherit a box full of old banknotes and a box full of gold coins or bricks. Which inheritance would please you more?

The answer is clear. Old banknotes are virtually worthless, the value of gold is constantly growing, increasing the value of your inheritance.

How would you like to secure the future of your children? A “heap” of money or some physical gold?

People in the West, e.g. in Switzerland, Germany and Austria, have already understood that investing in gold is not just an option. It is natural and essential.

We believe that these three reasons will convince you that investing in gold is really worth it.

1. Gold diversifies your portfolio

Up to 70% of Slovaks hold their money in banks and they do not even think about depositing their assets in a better form. But is this way of holding assets profitable and safe?

Absolutely not.

You should diversify your investment portfolio to reduce the risk of losing a large portion of your assets in the future. It is never a good idea to bet everything you have on one “card”.

Gold is a great tool for diversifying your investment portfolio.

Successful people have long been dividing their assets into thirds:

  1. Financial products, current accounts and cash
  2. Real estate
  3. Gold

Imagine holding all your assets in euros, which would suddenly lose their value. You'd lose everything. The same could happen if you invested everything you have in real estate.

However, if you divide your assets into 3 parts in this way, the risk of your bankruptcy will be virtually zero.

2. Gold is great in preserving value

Another reason why you should keep a third of your assets in gold is that gold is the best way to preserve value.

Preservation of value is best explained by the things you can buy for gold.

More than 100 years ago, 1 ounce of gold (31.1 g) was worth about USD 20, for which you could buy the best handmade suit. Today, 1 ounce of gold is worth more than USD 1 200, for which you can buy a top handmade suit.

But what can you buy for the original value of a suit in dollars today? What can you buy for USD 20 today? Virtually nothing.

Cars are a good example, too. In 1908, the world's first mass-produced vehicle was launched, Ford T-model. This car cost USD 850, which was about 42.5 ounces of gold at the time. This amount of gold is currently worth more than USD 50 000.

Can you buy a high-quality and luxurious car today for USD 50 000? Sure you can.

Can you buy a high-quality car for USD 850 today? Of course not.

Can you see the difference?

3. The value of gold keeps growing in the long term, while the value of money is decreasing every day

Our parents or grandparents still remember that about 25 years ago they could build a house for 100 000 crowns. Today, you can build a house for 100 000, but not 100 000 crowns, but 100 000 euros, i.e. more than 3 000 000 crowns.

Money is constantly losing its value and purchasing power. In a year, a 100-euro banknote will buy less than today. Not to mention the value of euros in 5, 10, 20 or 50 years, if any.

Why is it so?

Money was once covered with gold, making it stable. But times have changed. Money is not covered by anything at all and more and more banknotes are printed every day. Currently, up to 80 billion euro is printed per month. So we cannot wonder that the value of money is constantly falling.

Inflation is rising and interest rates on bank accounts (both ordinary and saving accounts) are virtually zero. It’s not profitable at all to keep cash or money in the bank.

What about gold?

While the value of money is steadily falling and nearing zero in the long run, the value of gold is increasing steadily. Of course, the value of gold fluctuates in the short term, but the long-term trend shows steady growth. For example, since 2001, the value of gold has increased by an average of 10% per year.

It is certain that gold will always have value. With money, your only certainty is that their value will fall and approach zero.

How would you prefer to keep your assets?

What would you prefer to leave to your children? A box full of 100-euro banknotes whose value will constantly decrease, or a box full of gold coins whose value will be higher and higher every year?

We think the answer is clear...

Gold is NOT only for the rich

Many people think that only the richest people have access to physical gold. But that’s not true at all.

Nothing prevents you from buying a 1-gram brick, which currently costs only a few dozen euros. So you can start with really low investments and you can buy gold more and more over time.

Of course, you will need at least a few kilograms of gold to really secure you and your children in the future, but you can start from a very small amount.

Gold is anonymous and tax free

Gold is bought without VAT, making it completely anonymous. So no one needs to know that you have any gold at all. As a result, no one can touch your gold, not even an enforcement officer.

Only gold provides this “luxury”. VAT is normally paid for other precious metals or commodities.

Gold is even exempt from income tax. So if you bought physical gold today and sold it at a profit later, you wouldn't have to pay tax and you can keep the entire profit.

Please note, however, that the income tax exemption applies only to natural persons. This advantage of investing in gold does not apply to legal entities.

We sell physical gold, not “paper” gold

In general, there are two types of gold traded:

  • Physical gold, which you physically own after the purchase
  • Paper gold, which you own, but you do not have it physically. For paper gold, you only have a “paper” that can be considered as an ownership certificate to a certain amount of gold stored somewhere else.


With paper gold, you have to rely on the institution holding your gold to meet its obligations towards you, even in an economic or political crisis. However, you do not have to worry about anything with physical gold. You have gold and no one can touch it.

That’s why we consider physical gold as incomparably better and we are trading with it.

Invest in gold from EUR 10 per month

To make the purchase of physical gold accessible to everyone, we have introduced a unique option of saving in gold so you can save from as little as 10 euros per month.

You can save money this way and when you reach the required amount, we give you physical gold.

Buying gold has never been so easy.

Of course, you can buy gold from us just once if you want. It's up to you.

Are you ready to make a good decision and improve the future of your family and your children?