“Database Building”

Building on data acquisition.

direct it. has close contact with many list brokers and is able to source data with a wide range of specifications.

In addition we maintain our own database of some 15,000 SME to large companies with multiple contacts across 4000 national organisations.

Once seed data is in place, it may be necessary to identify additional, specific contacts by making calls to targeted organisations.

The data acquisition activity is usually completed with an ‘opt in’ process to receive authority from customers, for the sending of electronic communications. 

direct it. currently uses the salesforce.com cloud based Customer Relationship Management systems to hold and maintain data.