Wednesday, July 6, 2016



Wednesday, July 6, 2016

Mr Burch Formal Wear has the distinct privilege of working with some of Birmingham’s best wedding vendors and and venues.  We would like to take this opportunity to spotlight:  The White Room.
Carolyn  Kelley, founder and owner, is the driving force behind The White Room.  Carolyn drove by a building in Helena in October 2004 and saw it was for rent.  She called her daughter Cathy to share her thoughts about opening a bridal salon.  January 2, 2005,  The White Room opened with dresses in the store.  Cathy continued her corporate day job for a while and worked with Carolyn nights and weekends.  The two worked side by side seeing brides every Saturday.  Eventually, Cathy transitioned to work at the bridal salon full time and became the customer service expert while Carolyn remained the talented seamstress who makes ALL the alterations.    The two have a  unique relationship and love working together.  
What makes you different?
The White Room is all about the bride.  They invest profit back into the shop in order to give their brides more options and a greater quantity to choose from.  Carolyn is the alterations department and constantly gives so bride will feel extra special and really love what she has.
How / when should a bride select a dress?
Most girls get engaged and then the best friend calls 6 shops to schedule appointments  The bride might not be ready and  you shouldn't force her.   The bride will get to the dress in her time, usually after she has selected a venue.
What are the most common mistakes a bride makes when shopping for a dress?

A common mistake when shopping for a wedding gown is bringing too many people.  If the bride has more than 3 people with her, her opinion tends to get lost.  Another mistake is not putting any 
thought in the style or type of dress she wants.  What does the theme or venue dictate?  Do some research.   Have a few ideas so you know what you're looking for.  If you're having a beach wedding, a full length, long sleeve formal gown, might not work.
Of course you also need to have a firm grasp on your budget.  It will be difficult to shop if you don't know how much you have to spend.  Once you get a vision for your dress, it should be right for your body type.  If you are 5 feet tall, a mermaid style might not be the best for your body shape.  If you're working with The White Room, prepare for honesty.  Were going to tell you what looks good and what doesn't. 
If you're getting dress from us, you're going to be spectacular in it.

If you haven't had the opportunity, you might want to check out the new Sale Room.  It's for any bride who wants a couture dress but doesn't have $7,000 to spend.  The Sale Room is open Tuesday - Saturday from 10am-6pm with no appointment needed.  If a bride is willing to buy a dress off rack and have alteration, she can save thousands of dollars.

If you're shopping for a wedding dress, we suggest you visit Cathy and Carolyn at White Room.  We promise, you won't regret it.