Breakage happens when a hair strand snaps under tension that it can’t withstand. You lose part of the length of that strand, with part of the strand remaining on your scalp.

You can easily distinguish breakage from hair loss or shedding, because broken hairs will be shorter than the normal length of your hair. 

Breakage is totally avoidable. Here are a few steps to avoid breakage; 


Hair is least elastic when it’s dry, but most fragile when it’s sopping wet. Avoid combing or detangling when your hair is in either state, because detangling puts tension on your hair and makes it vulnerable to breakage. We recommend combing or detangling your hair when it is damp.


Heat sucks the moisture out of your hair, making it more susceptible to breakage.


Dry hair is less elastic and more brittle. Use a daily moisturizer and seal moisture in your hair with an oil, like our Jamaican Black Castor Oil Growth Serum to retain moisture through the day. 


Jamaican Black Castor Oil Strengthen & Growth Serum


Undernourished hair is less elastic and breaks more easily. Make sure your hair gets the protein and nutrients it needs to stay strong. For some naturals with weaker hair, protein treatments are a good way to keep your hair nourished, but you also need to eat healthy, nutritious foods to keep your hair (and your body) healthy


A bi-weekly deep conditioning treatment will provide moisture and nutrients to your hair, improving the strength and elasticity of your hair. There is no better way to prevent and reduce breakage! 

Raw Shea Butter Restorative Conditioner 



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