Pinterest Users Can Now Download Your Mobile App Right From Promoted App Pins

Pinterest is making it easier for you to drive users to your app.

The company has announced its Promoted App Pins are now available to all advertisers. This will make it easier for users to discover your mobile app and download it straight away.

Data Reveals Promoted App Pins Drive High-Quality Users

Israel-based internet marketing company Bidalgo did a trial run to see the impact of Pinterest’s new type of promoted pin in driving users. It found Promoted App Pins drive high-quality users that tend to take more in-app actions and make more in-app purchases than average users.