Why more incentives mean more profits

Sue SundstromSales ManagementLeave a Comment

You can create the best work environment in the world, but the reality is that everyone works for themselves. The world of sales, however, is a lot different to many other industries. Without the right motivation, productivity will fall off a cliff. 

The loss of motivation

There tends to be a predictable curve when it comes to most sales staff. They’ll start off with a lot of enthusiasm but it eventually begins to taper off. Keeping that enthusiasm going is a challenge for any company as you still want to drive sales. 

This can mean hiring more staff with all the expenditure involved, despite the fact you already have all the staff you need.

The better solution

Companies can be hesitant to give out financial incentives as they feel as though they are giving away money. In reality, the old adage rings true: you need to spend money to make money. A fair and balanced incentive structure will lead to better results. 

It’s not just effort that will be improved but also happiness. A more harmonious workplace is one that will naturally be more productive. Not only that, but other expenditures such as recruitment will be vastly reduced. 

Not just money

It’s not just cash that gets sales teams incentivised, it’s prizes too. Running competitions will bring out everyone’s competitive side as they strive to be the winner. Sales staff respond a lot better to positive rather than negative stimulus.

This is where sales goals software can help you in more ways than one. You can make sales performance goals fun rather than being an unachievable target. It helps to create an overall work environment that works harder and therefore earns more money for you. 

Keep everyone happy

While it might seem counter-intuitive to give away money, the overall effect is more sales being made. Sales management software is able to help achieve those results. If you need to update your sales commission software, contact Commissionly today.

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