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No other gemstone is quite as mesmerizing, brilliant, and stunning as the diamond. A diamond is very strong, yet full of beauty, it has been a symbol of eternal love for thousands of years, and graced the hands of many a blushing bride. So it is no wonder that diamonds continue to be the gem of choice when it comes to weddings and engagements – diamonds continue to signify the love of a happy union.


The color of a diamond refers to the relative amount of yellow, brown or gray body color that a stone possesses. The G.I.A. scale starts at “D” and goes through “Z”, with “D” being void of any body color, and “Z” having a light yellow, brown or gray color.

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With actual stones, the color difference would appear like this:






Practically all diamonds contain naturally occurring internal characteristics called inclusions. The size, nature, location and amount of inclusions determine a stone’s clarity grade and affect its cost. Clarity is determined using 10X magnification. By definition, if something is not visible at 10X, it does not effect the clarity.

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Carat Weight

Carat is a unit of weight, not size. There are 5 carats in a gram. The weight of a diamond is measured in carats. A carat is divided into 100 parts, called points.

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At the turn of the last century, it was mathematically determined, what the optimal proportions for a diamond should be to assure maximum brilliance and dispersion. Those proportions are as follows:

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The quality of a diamond’s cut makes all the difference in how the stone appears. A poorly cut “D”, Flawless stone, can look dead and lifeless, whereas an ideally proportioned diamond of much lower color and clarity will appear radiant and dazzling. So, why aren’t all diamonds ideally proportioned? The answer is quite simple. Diamonds are sold by weight. Stones cut to ideal proportions waste more of the diamond crystal, therefore weigh less than stones that are cut to maximize weight.

Diamond shapes

Diamonds are cut in many varied and exciting shapes. The shape of a diamond should not be confused with its cut. Shape refers to the basic form of the diamond: oval or pear shaped, for instance. Cut or proportions, on the other hand, refer to the ability of each of these shapes to reflect light. When it comes to shape, it simply comes down to personal preferences. The right shape for you is really the one whose appearance you prefer. Shape can be a statement of who you are; like other areas of fashion, shape reflects your individuality and personality.


The round brilliant cut diamond is the most researched diamond shape available.  Much work has gone into cutting calculations and techniques over the last 100 years in order to optimize the fire and brilliance in a round diamond.  It also gives a greater flexibility in balancing grades of colour and clarify while still obtaining the fire and brilliance required.

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Traditionally square or rectangular in shape with pointed corners, this is the most popular non-round shape and a favourite for engagement rings.

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The pavilion of the emerald differentiates it from other shapes.  This is cut with rectangular facets to create a unique optical appearance.  Its larger, open table highlights the clarity of the diamond.

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This shape has a wonderful brilliance similar to the round diamond.  It is popular in rings as the length can accentuate the slenderness and length of the finger.

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Like the oval, this shape makes the finger appear long and slender.  It is also one which can maximise carat weight, making the diamond appear larger.

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Also known as the teardrop, this shape with it’s single point and rounded end is a popular choice for a variety of diamond jewellery.

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Trimmed corners are the significant feature of this diamond making it a popular and versatile choice for all styles of jewellery.  Radiant cut can vary from square to various degrees of rectangularity.

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Also known as ‘pillow-cut’ diamonds, this unique shape has been a popular choice for over a hundred years.  It has rounded corners and its larger facets increase its brilliance and highlight its clarity.

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The beautiful appearance of the heart-shaped diamond and it’s being, of course the ultimate symbol of love, make it a distinctive choice for a wide variety of diamond jewellery.

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