Bulk redirects for url shortening - Unable to get it working

I’ve successfully setup page rules as to use as vanity URL redirects for video projects on youtube, etc. I was hoping to do the same with bulk redirects but I cannot get it to work.

I have an adobe portfolio which I’ve setup as root on my custom domain, and I’ve enabled Cloudflare proxy.

my bulk redirect list entry is formated like this:

source: example . com / videoname target: https : // youtube . com / theytvid

I’ve enabled the bulk redirect rule with the defualts. and the list.

If I go to example . com / videoname it just 404’s to my adobe portfolio homepage sadly.

Any advice on what I’m doing wrong here? is there a DNS conflict? Identical page rules worked perfectly fine.