 slim sleeve wallet, it may take a little customization to get the packaging design just right, but the end result is worth it.
Give your customers a little something extra with sleek branded pillow boxes. Caralarga, a Mexican jewelry company, has elegant examples that you can’t help but love. Add washi tape and baker’s twine to your pillow box for a touch of refinement.
Add a rustic touch to your branding with jute or burlap. It’s a cost-effective addition that delivers a high-end look — just check out this gourmet cheese plate from Sahadi’s, packaged in a burlap bag. Whether you’re shipping soap, coffee, or cosmetics, jute bags are a great way to make your customer feel special. Bonus: these materials are another “second chance” packaging option!
Looking to recreate these looks with your own branded packaging? Stick with these four guidelines: first, packaging should be branded and attractive. Second, personalization is key. Third, eco-friendly options are important — and appreciated by conscientious consumers. Finally, keep cost in mind for the perfect marriage of high design and affordability.
That is such a good idea to add a rustic touch to the custom packaging. Making things feel like they are natural by introducing burlap materials is a great way to achieve the look. I will keep this in mind as I research custom packaging more.However, we’re all waiting for reviews, and so of course I just got diverted from the list of ‘Husband’s Jobs’ which I have been given to do. The lure of checking the internet for reviews was just too strong. I’m only human. Sorry, Mrs B.
There are lots of great websites which, along with your show listings, often have a section which allows Messrs. G. Publick & Co. to post up their own reviews. And that led me to think of the great danger this poses to those of you with a show on at the Fringe.
I have known companies in the past who – shock horror – seem to think that this gives them a wonderful, sneaky way to slip good reviews of their own shows on to these websites at a purchasing portal, posing as Messrs. G. Publick & Co.
Their thinking is that when genuine potential ticket buyers see these supposedly public reviews of their shows, it will tip them over the edge and encourage them to buy tickets for that show rather than others which perhaps do not yet have reviews, or possibly have ones that are not as good as the performing company believe their show deserves and have thus posted up.
This is desperately flawed thinking, and I’d like to strongly advise against it for two reasons.
Firstly, it messes with your data. When you come to what we at Red Table call the ‘Post-Mortem’ (which is where once the dust has settled after we have closed the show and we get the opportunity to see what we did well, so we can do more of that, and what we did badly, so we can do less of that), you’ll not be able to analyse how you really did. You’ll never know if your ultimate ticket sales were a falsely inflated result due to your rather underhanded way of encouraging ticket sales. Gathering accurate data is incredibly important, as it’s the only way you’ll be able to get better at what you do, and compromising your data stream is not worth it just for the sake of maybe getting a couple of extra ticket sales during the Festival.
Secondly, and far more importantly, you risk ruining your reputation as a company. And that’s the really bad one. At Red Table we have three core company values – to be Open, Honest and Ethical – and we believe that in the long term we will gain a far better following by making sure we live those values.
I’m being serious here. If your show has a review purportedly from Messrs. G. Publick & Co. which says it’s incredible when really it isn’t, people may well feel cheated. They may begin to suspect that They Have Been Deceived. Even worse, if other genuine members of the public assign a very different public review on the same site, then yours will stand out as a likely candidate for a show which has been deliberately reviewed with bias by the performing company to achieve extra ticket sales. It’s even worse than that if you post on a website which also has in-house reviewers. If they give a certain opinion of your product (and don’t forget, art or not, this is a product), and other members of the public tend to agree with the in-house reviewer, then your company might look duplicitous at best, and downright liars and manipulators at worst.
This means that in the short term, your sales could be adversely affected by the cheeky ‘public review’ that you posted, and in the long term you could well get flagged up by both reviewers and public alike as Naughty People, who deserve neither future reviews nor further business.
It’s counter-productive in both the short and the long term. It’s deceitful. And if you do it, in my opinion, it shaves a little bit off your soul.
All we really have as human beings is our integrity. It’s not something that can be bought as such, and yet people seem to give it away for free without thought as to the consequences to themselves or others, all the time.
Trust your product. If it doesn’t deliver this time, then you have a great opportunity to learn how to do things better next time. If it does, you’ll know your success was because you did things right, and can carry on with a good solid set of base skills and data analyses. And a clear conscience.
“In the end, cowards are those who follow the Dark Side”.Reflections on an Extraordinary Year
It's been a hell of a year but still worth treating yourself to a reboot of your winter wardrobe.
As we head into the final days of December, it is customary for us all to reflect on the previous twelve months, before the goal setting and resolutions of January begin. Suffice to say, 2020 has been no ordinary year.
The shifts in almost all the ways in which we conduct our lives have been huge. Many of us worked from home, holding zoom meetings in our living rooms and bedrooms, wearing little more than pyjamas and house slippers below the gaze of our desktop cameras. Those with children were forced, overnight, to manage the near impossible task of home schooling our kids, whilst trying to meet the demands of full-time jobs. Are we superwomen or what?!
We were thankful for the lifting of restrictions in May that led to a summer reprieve, allowing us to head out into the world and meet friends and families. We dined in our favourite restaurants and explored our parks. We were done with isolation and so much more grateful for the opportunities to reconnect with each other.
No more lockdown blues
Unfortunately, the last quarter of the year has seen those restrictions tighten again and for many in the UK, we are almost back to the regime of those early lockdown days. The difference now is the knowledge that we have been here before. We know what will come and we know that no matter how tough, we can endure this period and emerge strong on the other side.
At Sante + Wade, we are so grateful for the support of all our customers this past year. We still dare to dream and raise our hopes for the year ahead. While our lives are curtailed, in terms of the number of people we can interact with and the experiences in which we can partake, we encourage everyone to take pleasure where they can find it and that can be in the smallest of things.
The events of this year have been a reminder that fashion, remains one of the most effective forms of self-expression. Even in isolation, it is still worth pursuing and doing for ourselves. So, in these waning hours of 2020, do checkout the following items that are guaranteed to give you pleasure whilst keeping you warm and stylish in the winter months ahead.
Reboot your winter wardrobe
Jummai
Our block heeled western inspired boot. Enormously versatile with a proprietary footbed that provides a heel cushion and metatarsal support. It comes in black, blue and yellow snakeprint, the perfect antidote for slate grey days.
Coco
Our new kitten heel slouch boot. Made from the softest nappa leather and featuring our gold logo ornament. Perfect for dressing up or down and what’s more, 25% of the proceeds go to Solace Women’s Aid, a charity that helps survivors of domestic abuse and sexual violence in London.
Tara
A classic feminine silhouette that goes with everything. Our ballerina comes with a delicate toecap twist. It’s available in black, blue and mustard yellow.
Queenie
For work, for play, for every day, our sneakers offer you classic silhouettes in premium leathers and a footbed made of recycled cork, that will put a spring in your step. It’s available in red, yellow, nude and seen here in sage green.
Sway
With sleek and sharp details and built with premium comfort in mind. This athletic style will make you feel a million dollars. It comes in white, black and blue snakeprint.
Happy holidays people and let’s all walk our own way into the New Year!../../../YBImageBrowser/YBImageBrowser/FunctionBar/YBImageBrowserFunctionBar.hSt. Mary's City, Md. – Seniors Lacey Brown (Monkton, Md