” as the answer to their questions?
So be sure that it is never the answer your employees give to a shopper’s inquiry. Train your employees and give them the materials they can refer to if they need a quick check.
Provide product training and an internal knowledge base. These are the best options to ensure your customer service associates know the products and services you provide inside and out.
Check out this article to improve the product knowledge of your employees.
Don’t you hate it when you have a complaint about a company’s product, but their customer service simply doesn’t seem to care?
People seek empathy when they’re unhappy with the business. They want to know that they are being listened to and understood.
So make sure the people you’re employing have empathetic skills and care about your clients. This skill is the best way for you to ensure a good relationship with shoppers.
Discover how to be more empathetic with this article.
Your employees don’t need to be math geniuses.
What they do need is the ability to calculate how much a product will cost after you apply the discount. The client is at the point of sale (POS), and you want to help them go that extra step and complete the transaction.
With modern technology, your cash register can probably tell your store assistant results to different equations. But they need to know how to find that answer. That’s all.
Make sure all your staff members can work the cash register and handle cash.

Check out these articles to find out what retail math is and how to ensure accurate money handling.
This skill will help your employees keep the store organized and your products visually appealing.
Attention to detail is more important in retail stores’ customer service than other types. That’s because your displays need to attract shoppers and your products need to be easy to find on the shelves.
When your store is appealing to the eye, more people will come in. This gives your customer service reps a chance to engage customers and create a relationship with them.
Attention to detail is the first and longest-lasting step in gaining a buyer in a brick-and-mortar store.
Look into some other customer service skills everyone needs.
Train your employees, listen to your customers, and make the communication with buyers seamless.
Do you think you got those checked? Let’s learn how to improve customer service in retail one by one.
Training should be a vital part of the employee onboarding process.
Around 42% of consumers state that lack of knowledge from the representatives and salespeople causes a poor customer service experience.
So, don’t let your company lose clients because of a neglected product and business training.
Provide product training, so your brand representatives know how to help with various problems shoppers may encounter.
Give your employees customer service training to ensure their interactions with clients are up to your company standards. This would include handling different types of customers, the company policies, and a little background of the company and its values.
Treat Customers as the ‘Boss.’ Instill a new perspective in your employees: they are the president of a professional services firm. They are self-employed. You are simply their first and most valuable client. The ability of an employee to boost customer satisfaction is linked to his or her performance in his or her organization.
Don’t just stick to the service you give at the POS. Make sure you reach out, keep your consumers informed, and predict future issues to prevent them from happening.
Nearly 70% of shoppers have a more favorable view of retailers that offer proactive customer service. So, even if you fall short of their expectations, your clients are more likely to forgive you after you actively reached out to them in the past.
If you’re unsure what proactive customer service is, check out our article on what proactive customer service is.
You might feel like the personalization of experience for each client is time and money-consuming. It takes a lot of effort, and you might not see it as something worth doing.
A whopping 90% of consumers find personalization appealing, and 71% of buyers are frustrated when the shopping experience is impersonal.
You can even sell products that the client initially wasn’t going to go for. In fact, 49% of consumers purchased a product they didn’t initially intend to after a personalized recommendation.
So yes, it is worth the effort.
It helps you differentiate yourself from the competition and increases your chances of gaining customer loyalty. Even a small detail, a thank you for your order note with their name, or a customized recommendation can make a person feel special.
Check out this article if you want to know a little more about personalizing the customer experience.
Create an omnichannel presence of your brand to your shoppers. Whether they are browsing your website, looking through social media, or want to call you about a product failure.
You need to be present for them wherever they are.
Each customer is different and has their own preferences on the channel they would like to find you. But no matter where they are looking, your employees need to present excellent product knowledge and service.
A knowledge base and product training for your employees is useful in providing information to your clients.
Make sure your employees know your products and services inside out. Also, give them a platform for the times when they need to double-check some facts.
Provide a self-service portal for your clients. About 74% of buyers use them, and they lift some weight off your representatives—a win-win situation.
If you run an eCommerce website, you’ll benefit from implementing a chatbot on it.
Chatbots are effective in solving shopper’s issues 87% of the time. This means that your clients will get their answers quickly, and your customer service reps can focus on solving the most complex issues.
And using live chat provides the customer with an additional method to contact you. Since 74% of consumers use multiple channels to contact a business before making a transaction, this is a great addition to your omnichannel presence.
Check out this article to discover more about how chatbots can help you with customer service.
How is retail customer service changing?
Technological advancements will shape the future of customer service in retail.
The University of Maryland claims that companies that use technology to understand their clients better and focus on being “customer-centric” will thrive in the near future.
As more and more consumers move online, technology is a big factor deciding on the brand’s survival.
In fact, it’s likely to grow.
The pandemic forced some brands to become present online and some shoppers to change their buying habits. This trend is likely to stick, but we can’t completely dismiss the importance of brick-and-mortar stores.
Physical retailers give an advantage and are important for clients to learn about the products and test them out before purchasing.
Make sure the in-store and online shopping experiences complement each other.
Provide consistently great retail customer service that engages buyers and teaches them about your product. This way, you’ll create a favorable view of your brand.
That puts a lot of pressure on the customer service in retail.
Do you employ more representatives to be able to handle the online and offline demand? You can. But you should also look into automating some of the tasks.
The use of chatbots can resolve 87% of consumers’ issues. That’s why 67% of businesses use them.
This software can help you with the demand for customer support, improve your relationship with shoppers, and give more time for your reps to handle more complex customer issues.
Check out some of the benefits of using Tidio live chat and chatbots on your website.
And if you want to find out more about it, check out this webinar about the future of AI-Driven Customer Service.
The shopping experience is evolving. Stay on top of the changes, continue being customer-centric, and look at your business growing.
You drink everyday: you’re an alcoholic. You smoke cigarettes everyday: you’re addicted to nicotine. You smoke weed every day: “it’s cool man, I just like it and can quit whenever”... it’s a much more mild drug, and the addiction is a lot easier to be functional, but your body still has a chemical dependance on THC. People get addicted to nicotine and other than a little focus there’s no physical effect. You can smoke yourself into a coma on the daily, and everyone refuses to believe that you can get addicted to that dopamine?. Take a step back for a second and really think about it. Everyone believes weed “can’t” be addictive only because every other person who smokes says so, and it’s a really easy thing to accept. The much harder, very real, truth is that a lot of people(not everyone) smoke daily and don’t really know why. A lot of people(not everyone) smoke even though it hurts their relationships, their job, their physical health.The Washington County Board of Commissioners agreed Jan. 14 to work with the city of Stillwater to acquire land along the St. Croix River, using voter-approved Land and Water Legacy Program bond funds.
Any potential purchase is contingent upon agreeing on a price with the landowner.
The parcel under discussion is the 15-acre Aiple Property, along the St. Croix River in Stillwater. In the summer of 2012, Elayne Aiple informed the county that she was interested in selling her property to the public to preserve as open space. The property includes approximately 3,500 feet of St. Croix River shoreline.
The city of Stillwater has agreed to own and manage the property as a public park. The county