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Mar 11

M3PT: A Multi-Modal Model for POI Tagging

POI tagging aims to annotate a point of interest (POI) with some informative tags, which facilitates many services related to POIs, including search, recommendation, and so on. Most of the existing solutions neglect the significance of POI images and seldom fuse the textual and visual features of POIs, resulting in suboptimal tagging performance. In this paper, we propose a novel Multi-Modal Model for POI Tagging, namely M3PT, which achieves enhanced POI tagging through fusing the target POI's textual and visual features, and the precise matching between the multi-modal representations. Specifically, we first devise a domain-adaptive image encoder (DIE) to obtain the image embeddings aligned to their gold tags' semantics. Then, in M3PT's text-image fusion module (TIF), the textual and visual representations are fully fused into the POIs' content embeddings for the subsequent matching. In addition, we adopt a contrastive learning strategy to further bridge the gap between the representations of different modalities. To evaluate the tagging models' performance, we have constructed two high-quality POI tagging datasets from the real-world business scenario of Ali Fliggy. Upon the datasets, we conducted the extensive experiments to demonstrate our model's advantage over the baselines of uni-modality and multi-modality, and verify the effectiveness of important components in M3PT, including DIE, TIF and the contrastive learning strategy.

Harmful Terms and Where to Find Them: Measuring and Modeling Unfavorable Financial Terms and Conditions in Shopping Websites at Scale

Terms and conditions for online shopping websites often contain terms that can have significant financial consequences for customers. Despite their impact, there is currently no comprehensive understanding of the types and potential risks associated with unfavorable financial terms. Furthermore, there are no publicly available detection systems or datasets to systematically identify or mitigate these terms. In this paper, we take the first steps toward solving this problem with three key contributions. First, we introduce TermMiner, an automated data collection and topic modeling pipeline to understand the landscape of unfavorable financial terms. Second, we create ShopTC-100K, a dataset of terms and conditions from shopping websites in the Tranco top 100K list, comprising 1.8 million terms from 8,251 websites. Consequently, we develop a taxonomy of 22 types from 4 categories of unfavorable financial terms -- spanning purchase, post-purchase, account termination, and legal aspects. Third, we build TermLens, an automated detector that uses Large Language Models (LLMs) to identify unfavorable financial terms. Fine-tuned on an annotated dataset, TermLens achieves an F1 score of 94.6\% and a false positive rate of 2.3\% using GPT-4o. When applied to shopping websites from the Tranco top 100K, we find that 42.06\% of these sites contain at least one unfavorable financial term, with such terms being more prevalent on less popular websites. Case studies further highlight the financial risks and customer dissatisfaction associated with unfavorable financial terms, as well as the limitations of existing ecosystem defenses.

Text2SQL is Not Enough: Unifying AI and Databases with TAG

AI systems that serve natural language questions over databases promise to unlock tremendous value. Such systems would allow users to leverage the powerful reasoning and knowledge capabilities of language models (LMs) alongside the scalable computational power of data management systems. These combined capabilities would empower users to ask arbitrary natural language questions over custom data sources. However, existing methods and benchmarks insufficiently explore this setting. Text2SQL methods focus solely on natural language questions that can be expressed in relational algebra, representing a small subset of the questions real users wish to ask. Likewise, Retrieval-Augmented Generation (RAG) considers the limited subset of queries that can be answered with point lookups to one or a few data records within the database. We propose Table-Augmented Generation (TAG), a unified and general-purpose paradigm for answering natural language questions over databases. The TAG model represents a wide range of interactions between the LM and database that have been previously unexplored and creates exciting research opportunities for leveraging the world knowledge and reasoning capabilities of LMs over data. We systematically develop benchmarks to study the TAG problem and find that standard methods answer no more than 20% of queries correctly, confirming the need for further research in this area. We release code for the benchmark at https://github.com/TAG-Research/TAG-Bench.

Matching Table Metadata with Business Glossaries Using Large Language Models

Enterprises often own large collections of structured data in the form of large databases or an enterprise data lake. Such data collections come with limited metadata and strict access policies that could limit access to the data contents and, therefore, limit the application of classic retrieval and analysis solutions. As a result, there is a need for solutions that can effectively utilize the available metadata. In this paper, we study the problem of matching table metadata to a business glossary containing data labels and descriptions. The resulting matching enables the use of an available or curated business glossary for retrieval and analysis without or before requesting access to the data contents. One solution to this problem is to use manually-defined rules or similarity measures on column names and glossary descriptions (or their vector embeddings) to find the closest match. However, such approaches need to be tuned through manual labeling and cannot handle many business glossaries that contain a combination of simple as well as complex and long descriptions. In this work, we leverage the power of large language models (LLMs) to design generic matching methods that do not require manual tuning and can identify complex relations between column names and glossaries. We propose methods that utilize LLMs in two ways: a) by generating additional context for column names that can aid with matching b) by using LLMs to directly infer if there is a relation between column names and glossary descriptions. Our preliminary experimental results show the effectiveness of our proposed methods.

Name Tagging Under Domain Shift via Metric Learning for Life Sciences

Name tagging is a key component of Information Extraction (IE), particularly in scientific domains such as biomedicine and chemistry, where large language models (LLMs), e.g., ChatGPT, fall short. We investigate the applicability of transfer learning for enhancing a name tagging model trained in the biomedical domain (the source domain) to be used in the chemical domain (the target domain). A common practice for training such a model in a few-shot learning setting is to pretrain the model on the labeled source data, and then, to finetune it on a hand-full of labeled target examples. In our experiments we observed that such a model is prone to mis-labeling the source entities, which can often appear in the text, as the target entities. To alleviate this problem, we propose a model to transfer the knowledge from the source domain to the target domain, however, at the same time, to project the source entities and target entities into separate regions of the feature space. This diminishes the risk of mis-labeling the source entities as the target entities. Our model consists of two stages: 1) entity grouping in the source domain, which incorporates knowledge from annotated events to establish relations between entities, and 2) entity discrimination in the target domain, which relies on pseudo labeling and contrastive learning to enhance discrimination between the entities in the two domains. We carry out our extensive experiments across three source and three target datasets, and demonstrate that our method outperforms the baselines, in some scenarios by 5\% absolute value.

RIGHT: Retrieval-augmented Generation for Mainstream Hashtag Recommendation

Automatic mainstream hashtag recommendation aims to accurately provide users with concise and popular topical hashtags before publication. Generally, mainstream hashtag recommendation faces challenges in the comprehensive difficulty of newly posted tweets in response to new topics, and the accurate identification of mainstream hashtags beyond semantic correctness. However, previous retrieval-based methods based on a fixed predefined mainstream hashtag list excel in producing mainstream hashtags, but fail to understand the constant flow of up-to-date information. Conversely, generation-based methods demonstrate a superior ability to comprehend newly posted tweets, but their capacity is constrained to identifying mainstream hashtags without additional features. Inspired by the recent success of the retrieval-augmented technique, in this work, we attempt to adopt this framework to combine the advantages of both approaches. Meantime, with the help of the generator component, we could rethink how to further improve the quality of the retriever component at a low cost. Therefore, we propose RetrIeval-augmented Generative Mainstream HashTag Recommender (RIGHT), which consists of three components: 1) a retriever seeks relevant hashtags from the entire tweet-hashtags set; 2) a selector enhances mainstream identification by introducing global signals; and 3) a generator incorporates input tweets and selected hashtags to directly generate the desired hashtags. The experimental results show that our method achieves significant improvements over state-of-the-art baselines. Moreover, RIGHT can be easily integrated into large language models, improving the performance of ChatGPT by more than 10%.

Financial Risk Assessment via Long-term Payment Behavior Sequence Folding

Online inclusive financial services encounter significant financial risks due to their expansive user base and low default costs. By real-world practice, we reveal that utilizing longer-term user payment behaviors can enhance models' ability to forecast financial risks. However, learning long behavior sequences is non-trivial for deep sequential models. Additionally, the diverse fields of payment behaviors carry rich information, requiring thorough exploitation. These factors collectively complicate the task of long-term user behavior modeling. To tackle these challenges, we propose a Long-term Payment Behavior Sequence Folding method, referred to as LBSF. In LBSF, payment behavior sequences are folded based on merchants, using the merchant field as an intrinsic grouping criterion, which enables informative parallelism without reliance on external knowledge. Meanwhile, we maximize the utility of payment details through a multi-field behavior encoding mechanism. Subsequently, behavior aggregation at the merchant level followed by relational learning across merchants facilitates comprehensive user financial representation. We evaluate LBSF on the financial risk assessment task using a large-scale real-world dataset. The results demonstrate that folding long behavior sequences based on internal behavioral cues effectively models long-term patterns and changes, thereby generating more accurate user financial profiles for practical applications.

GraphCLIP: Enhancing Transferability in Graph Foundation Models for Text-Attributed Graphs

Recently, research on Text-Attributed Graphs (TAGs) has gained significant attention due to the prevalence of free-text node features in real-world applications and the advancements in Large Language Models (LLMs) that bolster TAG methodologies. However, current TAG approaches face two primary challenges: (i) Heavy reliance on label information and (ii) Limited cross-domain zero/few-shot transferability. These issues constrain the scaling of both data and model size, owing to high labor costs and scaling laws, complicating the development of graph foundation models with strong transferability. In this work, we propose the GraphCLIP framework to address these challenges by learning graph foundation models with strong cross-domain zero/few-shot transferability through a self-supervised contrastive graph-summary pretraining method. Specifically, we generate and curate large-scale graph-summary pair data with the assistance of LLMs, and introduce a novel graph-summary pretraining method, combined with invariant learning, to enhance graph foundation models with strong cross-domain zero-shot transferability. For few-shot learning, we propose a novel graph prompt tuning technique aligned with our pretraining objective to mitigate catastrophic forgetting and minimize learning costs. Extensive experiments show the superiority of GraphCLIP in both zero-shot and few-shot settings, while evaluations across various downstream tasks confirm the versatility of GraphCLIP. Our code is available at: https://github.com/ZhuYun97/GraphCLIP

Unified Vision-Language Representation Modeling for E-Commerce Same-Style Products Retrieval

Same-style products retrieval plays an important role in e-commerce platforms, aiming to identify the same products which may have different text descriptions or images. It can be used for similar products retrieval from different suppliers or duplicate products detection of one supplier. Common methods use the image as the detected object, but they only consider the visual features and overlook the attribute information contained in the textual descriptions, and perform weakly for products in image less important industries like machinery, hardware tools and electronic component, even if an additional text matching module is added. In this paper, we propose a unified vision-language modeling method for e-commerce same-style products retrieval, which is designed to represent one product with its textual descriptions and visual contents. It contains one sampling skill to collect positive pairs from user click log with category and relevance constrained, and a novel contrastive loss unit to model the image, text, and image+text representations into one joint embedding space. It is capable of cross-modal product-to-product retrieval, as well as style transfer and user-interactive search. Offline evaluations on annotated data demonstrate its superior retrieval performance, and online testings show it can attract more clicks and conversions. Moreover, this model has already been deployed online for similar products retrieval in alibaba.com, the largest B2B e-commerce platform in the world.

Linking Representations with Multimodal Contrastive Learning

Many applications require grouping instances contained in diverse document datasets into classes. Most widely used methods do not employ deep learning and do not exploit the inherently multimodal nature of documents. Notably, record linkage is typically conceptualized as a string-matching problem. This study develops CLIPPINGS, (Contrastively Linking Pooled Pre-trained Embeddings), a multimodal framework for record linkage. CLIPPINGS employs end-to-end training of symmetric vision and language bi-encoders, aligned through contrastive language-image pre-training, to learn a metric space where the pooled image-text representation for a given instance is close to representations in the same class and distant from representations in different classes. At inference time, instances can be linked by retrieving their nearest neighbor from an offline exemplar embedding index or by clustering their representations. The study examines two challenging applications: constructing comprehensive supply chains for mid-20th century Japan through linking firm level financial records - with each firm name represented by its crop in the document image and the corresponding OCR - and detecting which image-caption pairs in a massive corpus of historical U.S. newspapers came from the same underlying photo wire source. CLIPPINGS outperforms widely used string matching methods by a wide margin and also outperforms unimodal methods. Moreover, a purely self-supervised model trained on only image-OCR pairs also outperforms popular string-matching methods without requiring any labels.

Leveraging Large Language Models for Enhanced Product Descriptions in eCommerce

In the dynamic field of eCommerce, the quality and comprehensiveness of product descriptions are pivotal for enhancing search visibility and customer engagement. Effective product descriptions can address the 'cold start' problem, align with market trends, and ultimately lead to increased click-through rates. Traditional methods for crafting these descriptions often involve significant human effort and may lack both consistency and scalability. This paper introduces a novel methodology for automating product description generation using the LLAMA 2.0 7B language model. We train the model on a dataset of authentic product descriptions from Walmart, one of the largest eCommerce platforms. The model is then fine-tuned for domain-specific language features and eCommerce nuances to enhance its utility in sales and user engagement. We employ multiple evaluation metrics, including NDCG, customer click-through rates, and human assessments, to validate the effectiveness of our approach. Our findings reveal that the system is not only scalable but also significantly reduces the human workload involved in creating product descriptions. This study underscores the considerable potential of large language models like LLAMA 2.0 7B in automating and optimizing various facets of eCommerce platforms, offering significant business impact, including improved search functionality and increased sales.

Cross-Domain Product Representation Learning for Rich-Content E-Commerce

The proliferation of short video and live-streaming platforms has revolutionized how consumers engage in online shopping. Instead of browsing product pages, consumers are now turning to rich-content e-commerce, where they can purchase products through dynamic and interactive media like short videos and live streams. This emerging form of online shopping has introduced technical challenges, as products may be presented differently across various media domains. Therefore, a unified product representation is essential for achieving cross-domain product recognition to ensure an optimal user search experience and effective product recommendations. Despite the urgent industrial need for a unified cross-domain product representation, previous studies have predominantly focused only on product pages without taking into account short videos and live streams. To fill the gap in the rich-content e-commerce area, in this paper, we introduce a large-scale cRoss-dOmain Product Ecognition dataset, called ROPE. ROPE covers a wide range of product categories and contains over 180,000 products, corresponding to millions of short videos and live streams. It is the first dataset to cover product pages, short videos, and live streams simultaneously, providing the basis for establishing a unified product representation across different media domains. Furthermore, we propose a Cross-dOmain Product rEpresentation framework, namely COPE, which unifies product representations in different domains through multimodal learning including text and vision. Extensive experiments on downstream tasks demonstrate the effectiveness of COPE in learning a joint feature space for all product domains.

Multimodal Document Analytics for Banking Process Automation

Traditional banks face increasing competition from FinTechs in the rapidly evolving financial ecosystem. Raising operational efficiency is vital to address this challenge. Our study aims to improve the efficiency of document-intensive business processes in banking. To that end, we first review the landscape of business documents in the retail segment. Banking documents often contain text, layout, and visuals, suggesting that document analytics and process automation require more than plain natural language processing (NLP). To verify this and assess the incremental value of visual cues when processing business documents, we compare a recently proposed multimodal model called LayoutXLM to powerful text classifiers (e.g., BERT) and large language models (e.g., GPT) in a case study related to processing company register extracts. The results confirm that incorporating layout information in a model substantially increases its performance. Interestingly, we also observed that more than 75% of the best model performance (in terms of the F1 score) can be achieved with as little as 30% of the training data. This shows that the demand for data labeled data to set up a multi-modal model can be moderate, which simplifies real-world applications of multimodal document analytics. Our study also sheds light on more specific practices in the scope of calibrating a multimodal banking document classifier, including the need for fine-tuning. In sum, the paper contributes original empirical evidence on the effectiveness and efficiency of multi-model models for document processing in the banking business and offers practical guidance on how to unlock this potential in day-to-day operations.

Can GNN be Good Adapter for LLMs?

Recently, large language models (LLMs) have demonstrated superior capabilities in understanding and zero-shot learning on textual data, promising significant advances for many text-related domains. In the graph domain, various real-world scenarios also involve textual data, where tasks and node features can be described by text. These text-attributed graphs (TAGs) have broad applications in social media, recommendation systems, etc. Thus, this paper explores how to utilize LLMs to model TAGs. Previous methods for TAG modeling are based on million-scale LMs. When scaled up to billion-scale LLMs, they face huge challenges in computational costs. Additionally, they also ignore the zero-shot inference capabilities of LLMs. Therefore, we propose GraphAdapter, which uses a graph neural network (GNN) as an efficient adapter in collaboration with LLMs to tackle TAGs. In terms of efficiency, the GNN adapter introduces only a few trainable parameters and can be trained with low computation costs. The entire framework is trained using auto-regression on node text (next token prediction). Once trained, GraphAdapter can be seamlessly fine-tuned with task-specific prompts for various downstream tasks. Through extensive experiments across multiple real-world TAGs, GraphAdapter based on Llama 2 gains an average improvement of approximately 5\% in terms of node classification. Furthermore, GraphAdapter can also adapt to other language models, including RoBERTa, GPT-2. The promising results demonstrate that GNNs can serve as effective adapters for LLMs in TAG modeling.

Automating Customer Service using LangChain: Building custom open-source GPT Chatbot for organizations

In the digital age, the dynamics of customer service are evolving, driven by technological advancements and the integration of Large Language Models (LLMs). This research paper introduces a groundbreaking approach to automating customer service using LangChain, a custom LLM tailored for organizations. The paper explores the obsolescence of traditional customer support techniques, particularly Frequently Asked Questions (FAQs), and proposes a paradigm shift towards responsive, context-aware, and personalized customer interactions. The heart of this innovation lies in the fusion of open-source methodologies, web scraping, fine-tuning, and the seamless integration of LangChain into customer service platforms. This open-source state-of-the-art framework, presented as "Sahaay," demonstrates the ability to scale across industries and organizations, offering real-time support and query resolution. Key elements of this research encompass data collection via web scraping, the role of embeddings, the utilization of Google's Flan T5 XXL, Base and Small language models for knowledge retrieval, and the integration of the chatbot into customer service platforms. The results section provides insights into their performance and use cases, here particularly within an educational institution. This research heralds a new era in customer service, where technology is harnessed to create efficient, personalized, and responsive interactions. Sahaay, powered by LangChain, redefines the customer-company relationship, elevating customer retention, value extraction, and brand image. As organizations embrace LLMs, customer service becomes a dynamic and customer-centric ecosystem.

Product Attribute Value Extraction using Large Language Models

E-commerce applications such as faceted product search or product comparison are based on structured product descriptions like attribute/value pairs. The vendors on e-commerce platforms do not provide structured product descriptions but describe offers using titles or descriptions. To process such offers, it is necessary to extract attribute/value pairs from textual product attributes. State-of-the-art attribute/value extraction techniques rely on pre-trained language models (PLMs), such as BERT. Two major drawbacks of these models for attribute/value extraction are that (i) the models require significant amounts of task-specific training data and (ii) the fine-tuned models face challenges in generalizing to attribute values not included in the training data. This paper explores the potential of large language models (LLMs) as a training data-efficient and robust alternative to PLM-based attribute/value extraction methods. We consider hosted LLMs, such as GPT-3.5 and GPT-4, as well as open-source LLMs based on Llama2. We evaluate the models in a zero-shot scenario and in a scenario where task-specific training data is available. In the zero-shot scenario, we compare various prompt designs for representing information about the target attributes of the extraction. In the scenario with training data, we investigate (i) the provision of example attribute values, (ii) the selection of in-context demonstrations, and (iii) the fine-tuning of GPT-3.5. Our experiments show that GPT-4 achieves an average F1-score of 85% on the two evaluation datasets while the best PLM-based techniques perform on average 5% worse using the same amount of training data. GPT-4 achieves a 10% higher F1-score than the best open-source LLM. The fine-tuned GPT-3.5 model reaches a similar performance as GPT-4 while being significantly more cost-efficient.

Information Extraction from Heterogeneous Documents without Ground Truth Labels using Synthetic Label Generation and Knowledge Distillation

Invoices and receipts submitted by employees are visually rich documents (VRDs) with textual, visual and layout information. To protect against the risk of fraud and abuse, it is crucial for organizations to efficiently extract desired information from submitted receipts. This helps in the assessment of key factors such as appropriateness of the expense claim, adherence to spending and transaction policies, the validity of the receipt, as well as downstream anomaly detection at various levels. These documents are heterogeneous, with multiple formats and languages, uploaded with different image qualities, and often do not contain ground truth labels for the efficient training of models. In this paper we propose Task Aware Instruction-based Labelling (TAIL), a method for synthetic label generation in VRD corpuses without labels, and fine-tune a multimodal Visually Rich Document Understanding Model (VRDU) on TAIL labels using response-based knowledge distillation without using the teacher model's weights or training dataset to conditionally generate annotations in the appropriate format. Using a benchmark external dataset where ground truth labels are available, we demonstrate conditions under which our approach performs at par with Claude 3 Sonnet through empirical studies. We then show that the resulting model performs at par or better on the internal expense documents of a large multinational organization than state-of-the-art LMM (large multimodal model) Claude 3 Sonnet while being 85% less costly and ~5X faster, and outperforms layout-aware baselines by more than 10% in Average Normalized Levenshtein Similarity (ANLS) scores due to its ability to reason and extract information from rare formats. Finally, we illustrate the usage of our approach in overpayment prevention.

ChineseEcomQA: A Scalable E-commerce Concept Evaluation Benchmark for Large Language Models

With the increasing use of Large Language Models (LLMs) in fields such as e-commerce, domain-specific concept evaluation benchmarks are crucial for assessing their domain capabilities. Existing LLMs may generate factually incorrect information within the complex e-commerce applications. Therefore, it is necessary to build an e-commerce concept benchmark. Existing benchmarks encounter two primary challenges: (1) handle the heterogeneous and diverse nature of tasks, (2) distinguish between generality and specificity within the e-commerce field. To address these problems, we propose ChineseEcomQA, a scalable question-answering benchmark focused on fundamental e-commerce concepts. ChineseEcomQA is built on three core characteristics: Focus on Fundamental Concept, E-commerce Generality and E-commerce Expertise. Fundamental concepts are designed to be applicable across a diverse array of e-commerce tasks, thus addressing the challenge of heterogeneity and diversity. Additionally, by carefully balancing generality and specificity, ChineseEcomQA effectively differentiates between broad e-commerce concepts, allowing for precise validation of domain capabilities. We achieve this through a scalable benchmark construction process that combines LLM validation, Retrieval-Augmented Generation (RAG) validation, and rigorous manual annotation. Based on ChineseEcomQA, we conduct extensive evaluations on mainstream LLMs and provide some valuable insights. We hope that ChineseEcomQA could guide future domain-specific evaluations, and facilitate broader LLM adoption in e-commerce applications.

Retrieval-Augmented Generation with Knowledge Graphs for Customer Service Question Answering

In customer service technical support, swiftly and accurately retrieving relevant past issues is critical for efficiently resolving customer inquiries. The conventional retrieval methods in retrieval-augmented generation (RAG) for large language models (LLMs) treat a large corpus of past issue tracking tickets as plain text, ignoring the crucial intra-issue structure and inter-issue relations, which limits performance. We introduce a novel customer service question-answering method that amalgamates RAG with a knowledge graph (KG). Our method constructs a KG from historical issues for use in retrieval, retaining the intra-issue structure and inter-issue relations. During the question-answering phase, our method parses consumer queries and retrieves related sub-graphs from the KG to generate answers. This integration of a KG not only improves retrieval accuracy by preserving customer service structure information but also enhances answering quality by mitigating the effects of text segmentation. Empirical assessments on our benchmark datasets, utilizing key retrieval (MRR, Recall@K, NDCG@K) and text generation (BLEU, ROUGE, METEOR) metrics, reveal that our method outperforms the baseline by 77.6% in MRR and by 0.32 in BLEU. Our method has been deployed within LinkedIn's customer service team for approximately six months and has reduced the median per-issue resolution time by 28.6%.

PerSRV: Personalized Sticker Retrieval with Vision-Language Model

Instant Messaging is a popular means for daily communication, allowing users to send text and stickers. As the saying goes, "a picture is worth a thousand words", so developing an effective sticker retrieval technique is crucial for enhancing user experience. However, existing sticker retrieval methods rely on labeled data to interpret stickers, and general-purpose Vision-Language Models (VLMs) often struggle to capture the unique semantics of stickers. Additionally, relevant-based sticker retrieval methods lack personalization, creating a gap between diverse user expectations and retrieval results. To address these, we propose the Personalized Sticker Retrieval with Vision-Language Model framework, namely PerSRV, structured into offline calculations and online processing modules. The online retrieval part follows the paradigm of relevant recall and personalized ranking, supported by the offline pre-calculation parts, which are sticker semantic understanding, utility evaluation and personalization modules. Firstly, for sticker-level semantic understanding, we supervised fine-tuned LLaVA-1.5-7B to generate human-like sticker semantics, complemented by textual content extracted from figures and historical interaction queries. Secondly, we investigate three crowd-sourcing metrics for sticker utility evaluation. Thirdly, we cluster style centroids based on users' historical interactions to achieve personal preference modeling. Finally, we evaluate our proposed PerSRV method on a public sticker retrieval dataset from WeChat, containing 543,098 candidates and 12,568 interactions. Experimental results show that PerSRV significantly outperforms existing methods in multi-modal sticker retrieval. Additionally, our fine-tuned VLM delivers notable improvements in sticker semantic understandings.

Let's Go Shopping (LGS) -- Web-Scale Image-Text Dataset for Visual Concept Understanding

Vision and vision-language applications of neural networks, such as image classification and captioning, rely on large-scale annotated datasets that require non-trivial data-collecting processes. This time-consuming endeavor hinders the emergence of large-scale datasets, limiting researchers and practitioners to a small number of choices. Therefore, we seek more efficient ways to collect and annotate images. Previous initiatives have gathered captions from HTML alt-texts and crawled social media postings, but these data sources suffer from noise, sparsity, or subjectivity. For this reason, we turn to commercial shopping websites whose data meet three criteria: cleanliness, informativeness, and fluency. We introduce the Let's Go Shopping (LGS) dataset, a large-scale public dataset with 15 million image-caption pairs from publicly available e-commerce websites. When compared with existing general-domain datasets, the LGS images focus on the foreground object and have less complex backgrounds. Our experiments on LGS show that the classifiers trained on existing benchmark datasets do not readily generalize to e-commerce data, while specific self-supervised visual feature extractors can better generalize. Furthermore, LGS's high-quality e-commerce-focused images and bimodal nature make it advantageous for vision-language bi-modal tasks: LGS enables image-captioning models to generate richer captions and helps text-to-image generation models achieve e-commerce style transfer.

MerRec: A Large-scale Multipurpose Mercari Dataset for Consumer-to-Consumer Recommendation Systems

In the evolving e-commerce field, recommendation systems crucially shape user experience and engagement. The rise of Consumer-to-Consumer (C2C) recommendation systems, noted for their flexibility and ease of access for customer vendors, marks a significant trend. However, the academic focus remains largely on Business-to-Consumer (B2C) models, leaving a gap filled by the limited C2C recommendation datasets that lack in item attributes, user diversity, and scale. The intricacy of C2C recommendation systems is further accentuated by the dual roles users assume as both sellers and buyers, introducing a spectrum of less uniform and varied inputs. Addressing this, we introduce MerRec, the first large-scale dataset specifically for C2C recommendations, sourced from the Mercari e-commerce platform, covering millions of users and products over 6 months in 2023. MerRec not only includes standard features such as user_id, item_id, and session_id, but also unique elements like timestamped action types, product taxonomy, and textual product attributes, offering a comprehensive dataset for research. This dataset, extensively evaluated across six recommendation tasks, establishes a new benchmark for the development of advanced recommendation algorithms in real-world scenarios, bridging the gap between academia and industry and propelling the study of C2C recommendations.

Adapting Large Language Models by Integrating Collaborative Semantics for Recommendation

Recently, large language models (LLMs) have shown great potential in recommender systems, either improving existing recommendation models or serving as the backbone. However, there exists a large semantic gap between LLMs and recommender systems, since items to be recommended are often indexed by discrete identifiers (item ID) out of the LLM's vocabulary. In essence, LLMs capture language semantics while recommender systems imply collaborative semantics, making it difficult to sufficiently leverage the model capacity of LLMs for recommendation. To address this challenge, in this paper, we propose a new LLM-based recommendation model called LC-Rec, which can better integrate language and collaborative semantics for recommender systems. Our approach can directly generate items from the entire item set for recommendation, without relying on candidate items. Specifically, we make two major contributions in our approach. For item indexing, we design a learning-based vector quantization method with uniform semantic mapping, which can assign meaningful and non-conflicting IDs (called item indices) for items. For alignment tuning, we propose a series of specially designed tuning tasks to enhance the integration of collaborative semantics in LLMs. Our fine-tuning tasks enforce LLMs to deeply integrate language and collaborative semantics (characterized by the learned item indices), so as to achieve an effective adaptation to recommender systems. Extensive experiments demonstrate the effectiveness of our method, showing that our approach can outperform a number of competitive baselines including traditional recommenders and existing LLM-based recommenders. Our code is available at https://github.com/RUCAIBox/LC-Rec/.

Harnessing Explanations: LLM-to-LM Interpreter for Enhanced Text-Attributed Graph Representation Learning

Representation learning on text-attributed graphs (TAGs) has become a critical research problem in recent years. A typical example of a TAG is a paper citation graph, where the text of each paper serves as node attributes. Initial graph neural network (GNN) pipelines handled these text attributes by transforming them into shallow or hand-crafted features, such as skip-gram or bag-of-words features. Recent efforts have focused on enhancing these pipelines with language models (LMs), which typically demand intricate designs and substantial computational resources. With the advent of powerful large language models (LLMs) such as GPT or Llama2, which demonstrate an ability to reason and to utilize general knowledge, there is a growing need for techniques which combine the textual modelling abilities of LLMs with the structural learning capabilities of GNNs. Hence, in this work, we focus on leveraging LLMs to capture textual information as features, which can be used to boost GNN performance on downstream tasks. A key innovation is our use of explanations as features: we prompt an LLM to perform zero-shot classification, request textual explanations for its decision-making process, and design an LLM-to-LM interpreter to translate these explanations into informative features for downstream GNNs. Our experiments demonstrate that our method achieves state-of-the-art results on well-established TAG datasets, including Cora, PubMed, ogbn-arxiv, as well as our newly introduced dataset, tape-arxiv23. Furthermore, our method significantly speeds up training, achieving a 2.88 times improvement over the closest baseline on ogbn-arxiv. Lastly, we believe the versatility of the proposed method extends beyond TAGs and holds the potential to enhance other tasks involving graph-text data. Our codes and datasets are available at: https://github.com/XiaoxinHe/TAPE.

Towards Deep Semantic Analysis Of Hashtags

Hashtags are semantico-syntactic constructs used across various social networking and microblogging platforms to enable users to start a topic specific discussion or classify a post into a desired category. Segmenting and linking the entities present within the hashtags could therefore help in better understanding and extraction of information shared across the social media. However, due to lack of space delimiters in the hashtags (e.g #nsavssnowden), the segmentation of hashtags into constituent entities ("NSA" and "Edward Snowden" in this case) is not a trivial task. Most of the current state-of-the-art social media analytics systems like Sentiment Analysis and Entity Linking tend to either ignore hashtags, or treat them as a single word. In this paper, we present a context aware approach to segment and link entities in the hashtags to a knowledge base (KB) entry, based on the context within the tweet. Our approach segments and links the entities in hashtags such that the coherence between hashtag semantics and the tweet is maximized. To the best of our knowledge, no existing study addresses the issue of linking entities in hashtags for extracting semantic information. We evaluate our method on two different datasets, and demonstrate the effectiveness of our technique in improving the overall entity linking in tweets via additional semantic information provided by segmenting and linking entities in a hashtag.

Multi-Label Zero-Shot Product Attribute-Value Extraction

E-commerce platforms should provide detailed product descriptions (attribute values) for effective product search and recommendation. However, attribute value information is typically not available for new products. To predict unseen attribute values, large quantities of labeled training data are needed to train a traditional supervised learning model. Typically, it is difficult, time-consuming, and costly to manually label large quantities of new product profiles. In this paper, we propose a novel method to efficiently and effectively extract unseen attribute values from new products in the absence of labeled data (zero-shot setting). We propose HyperPAVE, a multi-label zero-shot attribute value extraction model that leverages inductive inference in heterogeneous hypergraphs. In particular, our proposed technique constructs heterogeneous hypergraphs to capture complex higher-order relations (i.e. user behavior information) to learn more accurate feature representations for graph nodes. Furthermore, our proposed HyperPAVE model uses an inductive link prediction mechanism to infer future connections between unseen nodes. This enables HyperPAVE to identify new attribute values without the need for labeled training data. We conduct extensive experiments with ablation studies on different categories of the MAVE dataset. The results demonstrate that our proposed HyperPAVE model significantly outperforms existing classification-based, generation-based large language models for attribute value extraction in the zero-shot setting.