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Sep 8

Web-CogReasoner: Towards Knowledge-Induced Cognitive Reasoning for Web Agents

Multimodal large-scale models have significantly advanced the development of web agents, enabling perception and interaction with digital environments akin to human cognition. In this paper, we argue that web agents must first acquire sufficient knowledge to effectively engage in cognitive reasoning. Therefore, we decompose a web agent's capabilities into two essential stages: knowledge content learning and cognitive processes. To formalize this, we propose Web-CogKnowledge Framework, categorizing knowledge as Factual, Conceptual, and Procedural. In this framework, knowledge content learning corresponds to the agent's processes of Memorizing and Understanding, which rely on the first two knowledge types, representing the "what" of learning. Conversely, cognitive processes correspond to Exploring, grounded in Procedural knowledge, defining the "how" of reasoning and action. To facilitate knowledge acquisition, we construct the Web-CogDataset, a structured resource curated from 14 real-world websites, designed to systematically instill core knowledge necessary for web agent. This dataset serves as the agent's conceptual grounding-the "nouns" upon which comprehension is built-as well as the basis for learning how to reason and act. Building on this foundation, we operationalize these processes through a novel knowledge-driven Chain-of-Thought (CoT) reasoning framework, developing and training our proposed agent, the Web-CogReasoner. Extensive experimentation reveals its significant superiority over existing models, especially in generalizing to unseen tasks where structured knowledge is decisive. To enable rigorous evaluation, we introduce the Web-CogBench, a comprehensive evaluation suite designed to assess and compare agent performance across the delineated knowledge domains and cognitive capabilities. Our code and data is open sourced at https://github.com/Gnonymous/Web-CogReasoner

ECKGBench: Benchmarking Large Language Models in E-commerce Leveraging Knowledge Graph

Large language models (LLMs) have demonstrated their capabilities across various NLP tasks. Their potential in e-commerce is also substantial, evidenced by practical implementations such as platform search, personalized recommendations, and customer service. One primary concern associated with LLMs is their factuality (e.g., hallucination), which is urgent in e-commerce due to its significant impact on user experience and revenue. Despite some methods proposed to evaluate LLMs' factuality, issues such as lack of reliability, high consumption, and lack of domain expertise leave a gap between effective assessment in e-commerce. To bridge the evaluation gap, we propose ECKGBench, a dataset specifically designed to evaluate the capacities of LLMs in e-commerce knowledge. Specifically, we adopt a standardized workflow to automatically generate questions based on a large-scale knowledge graph, guaranteeing sufficient reliability. We employ the simple question-answering paradigm, substantially improving the evaluation efficiency by the least input and output tokens. Furthermore, we inject abundant e-commerce expertise in each evaluation stage, including human annotation, prompt design, negative sampling, and verification. Besides, we explore the LLMs' knowledge boundaries in e-commerce from a novel perspective. Through comprehensive evaluations of several advanced LLMs on ECKGBench, we provide meticulous analysis and insights into leveraging LLMs for e-commerce.

LaTCoder: Converting Webpage Design to Code with Layout-as-Thought

Converting webpage designs into code (design-to-code) plays a vital role in User Interface (UI) development for front-end developers, bridging the gap between visual design and functional implementation. While recent Multimodal Large Language Models (MLLMs) have shown significant potential in design-to-code tasks, they often fail to accurately preserve the layout during code generation. To this end, we draw inspiration from the Chain-of-Thought (CoT) reasoning in human cognition and propose LaTCoder, a novel approach that enhances layout preservation in webpage design during code generation with Layout-as-Thought (LaT). Specifically, we first introduce a simple yet efficient algorithm to divide the webpage design into image blocks. Next, we prompt MLLMs using a CoTbased approach to generate code for each block. Finally, we apply two assembly strategies-absolute positioning and an MLLM-based method-followed by dynamic selection to determine the optimal output. We evaluate the effectiveness of LaTCoder using multiple backbone MLLMs (i.e., DeepSeek-VL2, Gemini, and GPT-4o) on both a public benchmark and a newly introduced, more challenging benchmark (CC-HARD) that features complex layouts. The experimental results on automatic metrics demonstrate significant improvements. Specifically, TreeBLEU scores increased by 66.67% and MAE decreased by 38% when using DeepSeek-VL2, compared to direct prompting. Moreover, the human preference evaluation results indicate that annotators favor the webpages generated by LaTCoder in over 60% of cases, providing strong evidence of the effectiveness of our method.