Ecommerce accounted for 6.3% of all Canadian retail sales in the last 12 months
10.03.2021 , Ecommerce, Ecommerce Business, Online Business, Online shopping , 0 Comments
Canadian ecommerce sales saw a massive surge from previous years, fueled in part by lockdown measures, with retail sales up 83.6% year-over-year. This trend is expected to continue in 2021. In total, CA$39.5 million was made in ecommerce sales by Canadian businesses in the...
Social commerce becoming a more popular choice for Canadian businesses as growth continues
10.03.2021 , Ecommerce, Online Business, Online shopping, Social Commerce , 0 Comments
Spurred by the effects of lockdown, social commerce, like the rest of ecommerce, has grown significantly in the last year, with ReportLinker.com projecting the global social commerce market to surpass CA$762 billion by 2027. With estimates seeing up to 94% of adult Canadians being...
Google updates for SEO practitioners to have more control on reviews
09.03.2021 , Google Reviews, Online Business, Online Reviews, Online shopping , 0 Comments
Google My Business has released a new feature which allows for recent reviews on listings to be seen in a single place, as well as checking the status of reported reviews and reporting new ones for takedown. Before, reviews on Google had been extremely...
Half of small businesses plan to continue selling online after the pandemic as ecommerce seen as essential to survival
08.03.2021 , Blog, Ecommerce Business, Online Business, Online shopping, Small Business , 0 Comments
Research conducted by Maru/Matchbox for the Canadian Federation of Independent Business (CFIB) shows that half (48%) of small businesses plan to continue selling online after the pandemic has ended, with only 2% saying they will shut down operations once social distancing ends. The online...
Mobile ecommerce is a growing choice for shoppers and sites need to optimise to take advantage
05.03.2021 , Blog, Ecommerce, Ecommerce Business, Online Business, Online shopping , 0 Comments
Ecommerce growth has seen mobile shopping rise rapidly too, as the convenience and quick access has appealed to customers. By 2017, mobile ecommerce had already registered 300% growth. It is predicted that by mid way through the current decade, mobile ecommerce could hold between...
Monthly retail ecommerce sales in Canada hit CA$2.9 billion as online shopping continues to see growth
Monthly retail ecommerce sales pass CA$2.9 billion following the impact of the pandemic in 2020, with May of last year registering $3.9 billion. The statistics, which run until September of last year, show that every month after April 2020 surpassed the total ecommerce sales...
Social commerce sales rise as consumers look to social media sites for products
04.03.2021 , Blog, Ecommerce, Online Business, Online shopping, Social Commerce, Social Media, Social Media Shopping , 0 Comments
2020 saw usage of social media sites increase across multiple platforms and with it, more people shopping online via social media networks. Estimates by eMarketer put 2021 to see 7.9 million social buyers in Canada, up a million from 2020, accounting for roughly a...
Mobile shopping heads towards being the main location for ecommerce sales
Presenting the opportunity for customers to make purchases from wherever they are has allowed mobile shopping to become extremely popular, with the convenience and increase of mobile payment options helping drive its use. Statista estimates that by the end of 2021, 73% of all...
2021 shows email marketing to outperform, as mobile devices become users go-to for accessing emails
03.03.2021 , Blog, Email, Email Marketing, Online Business, Online marketing, Online shopping , 0 Comments
Whilst many have said that email marketing is dead, it is in fact continuing to be a top performing channel for marketers. According to Litmus, every dollar (US) that brands invest in email marketing receives an ROI of $42 in return with 77% of...