Las Vegas small business owners and retailers who are anxious to capture a significant share of holiday expenditures should consider advertising.
Perhaps the best way to advertise in Las Vegas is on local radio.
Every week, Nielsen reports that 1.5 million consumers tune-in to Las Vegas radio stations. This is more than use local TV, cable, newspapers, social media, or streaming audio and video.
When a Las Vegas business owner advertises, reach is critical to the success of a campaign.
Among the most voracious holiday shoppers in Las Vegas are parents. According to research from BlackFriday.com, 67% of shoppers spend the most on holiday gifts for their children.
Advertising on Las Vegas radio reaches more parents than all other local media.
Las Vegas radio's unequaled reach among local consumers contributes to the strong return-on-investment (ROI) small business owners and retailers can expect from advertising campaigns on local stations.
Here's the bottom line for Las Vegas business owners:
Las Vegas consumers are expected to spend a record amount this holiday season
Advertising is critical for Las Vegas small business owners to capture a significant share of holiday spending
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