The manufacturer developed and tested a questionnaire, designed to assist them in gauging the level of acceptance for their new product, and identified a representative sample as part of their:
A. salesforce estimate.
B. market research.
C. executive opinion.
D. Delphi method.
Answer:B
The manufacturer developed and tested a questionnaire, designed to assist them in gauging the level of acceptance for their new product, and identified a representative sample as part of their:
A. salesforce estimate. B. market research. C. executive opinion. D. Delphi method.