Prateek took his nephew Raman for shopping to ‘Hamleys’ to buy him a toy car for his birthday. Raman was delighted when on payment of the bag, he got a school bag along with the toy car free of cost. Identify which technique of sales promotion is being used by the company.
A. Quantity gift
B. Product combinations
C. Lucky draw
D. Sampling
Answer:B
Prateek took his nephew Raman for shopping to ‘Hamleys’ to buy him a toy car for his birthday. Raman was delighted when on payment of the bag, he got a school bag along with the toy car free of cost. Identify which technique of sales promotion is being used by the company.
A. Quantity gift B. Product combinations C. Lucky draw D. Sampling
Explanation: Product combinations is offering another product as gift along with the purchase of a product, say offer of a pack of 1/2 kg of rice with the purchase of a bag of aatta (wheat flour)