Lifebuoy – kills the germs you cannot see, is an example of ______
A. Emotional benefit related to positioning
B. Functional benefit-related positioning
C. Usage occasion related to positioning
D. Health-related positioning
Answer:B
Lifebuoy – kills the germs you cannot see, is an example of ______
A. Emotional benefit related to positioning B. Functional benefit-related positioning C. Usage occasion related to positioning D. Health-related positioning