When Burger King targets different groups from children and teens to adults and seniors with different ads and media, it is practicing which one of the following segmentation?
A. Demographic
B. Age and life cycle
C. Psychographic
D. Behavioral
Answer:A
When Burger King targets different groups from children and teens to adults and seniors with different ads and media, it is practicing which one of the following segmentation?
A. Demographic B. Age and life cycle C. Psychographic D. Behavioral