In survey research, it is very important that the participants reflect the characteristics of the whole group of people being studied. To which characteristic of the sample are we referring?
A. Similarity
B. Bias
C. Representativeness
D. Social desirability
Answer:C
In survey research, it is very important that the participants reflect the characteristics of the whole group of people being studied. To which characteristic of the sample are we referring?
A. Similarity B. Bias C. Representativeness D. Social desirability