Carl has created a new company that provides language translation services for English-speaking people in France. Carl would like to create a Google AdWords that would address people that need his service. Which one of the following targeting options would be the best for Carl?
A. Carl should target either France or display his ad in English – he cannot do both.
B. Carl should target the country of France and target the language of English.
C. Carl should target the country of France and display his ad in English.
D. Carl should target France, write the ad in French, and allow Google to translate the ad.
Answer:B
Carl has created a new company that provides language translation services for English-speaking people in France. Carl would like to create a Google AdWords that would address people that need his service. Which one of the following targeting options would be the best for Carl?
A. Carl should target either France or display his ad in English – he cannot do both. B. Carl should target the country of France and target the language of English. C. Carl should target the country of France and display his ad in English. D. Carl should target France, write the ad in French, and allow Google to translate the ad.