The effect whereby someone holding two conflicting attitudes at once feels discomfort is called:
A. Attitude disconfirmation
B. Affective re-adjustment
C. Cognitive dissonance
D. None of the above
Answer:A
The effect whereby someone holding two conflicting attitudes at once feels discomfort is called:
A. Attitude disconfirmation B. Affective re-adjustment C. Cognitive dissonance D. None of the above