Since new products are usually initially adopted by a few consumers and only spread later and gradually to the rest of the population, companies that introduce new products must be well financed so that they can stay _________ until their products become a commercial success.
A. aboard
B. abreast
C. afloat
D. aloft
Answer:C
Since new products are usually initially adopted by a few consumers and only spread later and gradually to the rest of the population, companies that introduce new products must be well financed so that they can stay _________ until their products become a commercial success.
A. aboard B. abreast C. afloat D. aloft