The consumer decision process consists of
A. Stimulus, problem awareness, and purchase stages.
B. Pre-purchase, consumption, and post-purchase stages.
C. Problem awareness, evaluation of alternatives, and post-purchase behavior.
D. Stimulus, information search, and post-purchase behavior.
Answer:B
The consumer decision process consists of
A. Stimulus, problem awareness, and purchase stages. B. Pre-purchase, consumption, and post-purchase stages. C. Problem awareness, evaluation of alternatives, and post-purchase behavior. D. Stimulus, information search, and post-purchase behavior.