Sam purchased a pen from the market. The pen was not working clearly, legibly and smoothly. Where did the manufacturer fail in terms of satisfying the needs of the customer?
A. The manufacturer failed to satisfy the implied need of the product
B. The manufacturer failed to impress his boss
C. The manufacturer failed to maintain the reputation of the company
D. The manufacturer failed to impress his supplier
Answer:A
Sam purchased a pen from the market. The pen was not working clearly, legibly and smoothly. Where did the manufacturer fail in terms of satisfying the needs of the customer?
A. The manufacturer failed to satisfy the implied need of the product B. The manufacturer failed to impress his boss C. The manufacturer failed to maintain the reputation of the company D. The manufacturer failed to impress his supplier