When developing services capes, firms recognize that their physical environment will affect employees and customers. This is primarily due to
A. Reflect the quality at all spheres
B. Intangibility.
C. Heterogeneity.
D. Perishability.
Answer:A
When developing services capes, firms recognize that their physical environment will affect employees and customers. This is primarily due to
A. Reflect the quality at all spheres B. Intangibility. C. Heterogeneity. D. Perishability.