Market segmentation aims to
A. Identify the similarities and differences between groups of customers or users.
B. Identify the similarities between groups of customers or users.
C. Identify the differences between organisations and their competitors.
D. Identify the needs and wants of all customers or users.
Answer:A
Market segmentation aims to
A. Identify the similarities and differences between groups of customers or users. B. Identify the similarities between groups of customers or users. C. Identify the differences between organisations and their competitors. D. Identify the needs and wants of all customers or users.