Service testing is used in service marketing
A. To determine potential customer acceptance of the new service.
B. To examine the saleability of the new service.
C. To examine the concept of service.
D. To evaluate whether a prospective user understands the idea of proposed service.
Answer:A
Service testing is used in service marketing
A. To determine potential customer acceptance of the new service. B. To examine the saleability of the new service. C. To examine the concept of service. D. To evaluate whether a prospective user understands the idea of proposed service.