Which of the following is not a potential cause of the failure of a new product?
A. A poorly designed product
B. An incorrectly positioned product
C. An underestimated market size
D. Higher than anticipated costs of product development
Answer:C
Which of the following is not a potential cause of the failure of a new product?
A. A poorly designed product B. An incorrectly positioned product C. An underestimated market size D. Higher than anticipated costs of product development