Which of the following strategies requires a company to concentrate its efforts in one or more narrow segments instead of a broad based strategy?
A. Cost-Leadership strategy
B. Differentiation strategy
C. Focus strategy
D. None of the above
Answer:C
Which of the following strategies requires a company to concentrate its efforts in one or more narrow segments instead of a broad based strategy?
A. Cost-Leadership strategy B. Differentiation strategy C. Focus strategy D. None of the above