All links to this Web site must be approved in writing by HOLLINGBERRY, except that HOLLINGBERRY consents to links in which the link and the pages that are activated by the link do not: (a) create frames around any page on this Web site or use other techniques that alter in any way the visual presentation or appearance of any content within this site; (b) misrepresent your relationship with HOLLINGBERRY; (c) imply that HOLLINGBERRY approves or endorses you, your Web site, or your service or product offerings; and (d) present false or misleading impressions about HOLLINGBERRY or otherwise damage the goodwill associated with the HOLLINGBERRY name or trademarks. As a further condition to being permitted to link to this site, you agree that HOLLINGBERRY may at any time, in its sole discretion, terminate permission to link to this Web site. In such event, you agree to immediately remove all links to this Web site and to cease using any HOLLINGBERRY trademark.