Beacons We, along with certain third parties, also may use technologies called beacons (or “pixels”) that communicate information from your Product to a server. Beacons can be embedded in online content, videos, and emails, and can allow a server to read certain types of information from your Product, know when you have viewed particular content or a particular email message, determine the time and date on which you viewed the beacon, and the IP address of your Product.