40.The digital environment includes businesses that rely financially on processing personal data to target revenue-generating or paid-for content, and such processes intentionally and unintentionally affect the digital experiences of children. Many of those processes involve multiple commercial partners, creating a supply chain of commercial activity and the processing of personal data that may result in violations or abuses of children’s rights, including through advertising design features that anticipate and guide a child’s actions towards more extreme content, automated notifications that can interrupt sleep or the use of a child’s personal information or location to target potentially harmful commercially driven content.