Ogoura, representing the Japanese side, delivered the keynote speech, in which he noted that cultural diplomacy between Japan and China is entering a period that will transcend the level of mere mutual cultural understanding. He emphasized the importance for each side to foster a cultural diplomacy oriented toward culture as a common global heritage, based on an awareness of how their own culture has already become universal. In reply to this, representing the Chinese side, Zhao stated that although there are differences between the definitions of public diplomacy in the United States, China, and Japan, he believes that the Chinese people’s awareness of the international community must be increased.