They organised various wellbeing activities and volunteering opportunities. Focused on all-round staff wellbeing, (mental, physical, financial and social), the campaign included activities like AXA Master Chef to promote a green diet and AXA Fitness Challenge to keep its employees fit and healthy. Furthermore, AXA provides an employee assistance programme that offers a 24/7 free professional consultation hotline for mental health support; and has launched a series of holistic wellness digital tools via AXA BetterMe on the Emma by AXA mobile app.