The Group received positive reviews from its collaboration with its spokesperson, including the sponsorship of two series of television travel programme hosted by the spokesperson and the spokesperson's guest appearance in one of the Group's luxurious five-day hot spring and gourmet tour, during the Year 2017. The Group plans to continue to collaborate with its spokesperson to raise the awareness of the Group's brand and enhance the popularity of its products through travel television programme, social media and other conventional media advertisements such as newspapers and television commercials.