Satoru Iwata
When Iwata was promoted, Nintendo was still a profitable company. However, they were not doing as well as other console makers. The GameCube was selling poorly compared to competitors, with Sony's PlayStation 2 and Microsoft's Xbox outselling it. His presidency also happened when online gaming became popular. Nintendo had not started doing online gaming. He was careful about doing it, saying: "We're not against the idea of going online. We're just practical." He also created a relationship between Nintendo and Capcom that helped the GameCube. During an interview in 2002, Iwata said that he felt the gaming industry was becoming too exclusive. He wanted to make hardware and games that all people would want to play rather than focusing on good graphics.