Playfire
Playfire was a website for video game players to help gaming networking. Playfire helped users to track their in-game awards, achievements and gameplay. Kieran O'Neill, Sophia Hayes & Ben Phillips opened the company in December 2007. Playfire was the first website to release a PlayStation gamercard. It attracted a big number of gamers. The site brought in an automatic tracking of Xbox 360, PlayStation 3 and PC gameplay in March 2011.