Haile Selassie I
Because Iyasu was a Muslim, the nobles replaced him with Empress Zauditu on September 27, 1916 and made Tafari regent. From to then on, Tafari controlled Ethiopia. He was made negus (king) in 1928 and was crowned "Haile Selassie I, King of Kings of Ethiopia, Conquering Lion of the Tribe of Judah, Elect of God" on November 2, 1930. His coronation was given widespread publicity throughout the world, especially in two TIME Magazine articles. The publicity created interest on the faraway island of Jamaica, where a belief in his divinity (Godliness) soon arose because of his titles, and he was seen as a symbol of black liberation.