Madrigal
People liked madrigals because they were fun. Whenever possible the composer made the music sound like the word being sung. A word like “smile” would have quick music, “sigh” would have a note followed by a short rest, as if the singer were sighing, “rise so high” would be sung to music which rose very high. This kind of thing was called “word-painting”. It can be found in religious music as well, but the way it was used in madrigals was new and exciting. Very often there would be a verse and a refrain which was often just sung to words such as “fa la la la la”. The songs were often about shepherds and shepherdesses falling in love.