Bournville
Cadbury were reliant on the canals for milk delivery, and on the railways for cocoa deliveries from the ports of London and Southampton. They therefore need a site which was undeveloped and had easy access to both canal and rail. The brothers noticed the proposed development of the Birmingham West Suburban Railway, which would extend from central Birmingham south along the path of the Worcester and Birmingham Canal into the then green fields of southern Birmingham and the villages of northern Worcestershire.