2023 Arnheuser-Busch boycott
In 2023, several people began to boycott Arnheuser-Busch beers, mainly Bud Light. Arnheuser-Bush is among the biggest breweries in the world, and Bud/Bud Light is very popular in the United States. As a result, the issue is also called Bud Light fiasco. Arnheuser-Bush wanted to attract younger people. They ran an advertising campaign featuring Dylan Mulvaney. Mulvaney is a transgender woman and a transgender activist.