Camel Trophy
In 1998 the Camel Trophy returned to Argentina and Chile for the penultimate Tierra del Fuego event. The Land Rover Freelander made its debut and was used to speed the competitors six thousand miles across the remote and snowy environment.  Outdoor pursuits dominated the event.  Shortly afterwards, Land Rover, a major sponsor, felt that the Camel Trophy was moving away from adventure and exploration and a news release indicated they would not sponsor future events. This ultimately led to the cancellation of the 1999 event which was planned for Peru.