Marvel Cinematic Universe
The franchise has been commercially successful, becoming the highest-grossing franchise of all time, and has generally received a positive critical response. It has inspired other movie and television studios with comic book character adaptation rights to attempt to create similar shared universes. The MCU has been the focus of other media, outside of the shared universe, including attractions at various Walt Disney Parks and Resorts, an attraction at Discovery Times Square, a Queensland Gallery of Modern Art exhibit, television specials, guidebooks for each movie, multiple tie-in video games, and commercials.