Keep your proposal as short as it needs to be to accurately describe yourself and the job. Quality is your goal here, not quantity. Any excuse the client has to stop reading your proposal and pick up another consultant's is something you want to prevent, so make your proposal a quick read. For most jobs, two pages is a fine proposal length. If you refer to lengthy datasets in your proposal, attach them in appendices to keep the length of the actual proposal down. While you'll always want to devote some space to your qualifications, the most important person in the proposal isn't you — it's your client. Even when you're talking about yourself, frame your discussion in terms of how well you meet the client's needs (not how great you are). Avoid lengthy discussions of your work history (or your firm's, if you're not an independent consultant). Many clients (corporate clients especially) spend all day hearing empty, meaningless phrases parroted by people trying to sound important. Spare them this unnecessary tedium. Instead, write your proposal with clear, succinct language. Don't try to make your promises sound more exciting than they are with flashy jargon. Instead, just make exciting promises. Examples of buzzwords include things like "best practices," "synergy," "disruptive," "optimized," and more — each industry has its own. These words have effectively lost any power they once had from overuse and vague application. This may seem nit-picky, but it's essential. Even if you're not consulting for a position that requires any writing, clean, professional communication shows that you've taken the time and energy to present your best self. Mistakes don't mean you're less-qualified for the job, but they do mean that you didn't pay enough attention to get your proposal exactly right. In a tight competition between two consultants, this may be the deciding factor. After you finish your proposal, be sure to go over it a second time, editing for grammar and fluency. If you have time, let a friend or family member edit it as well — they're more likely to see mistakes you've missed since they weren't actually involved in writing it.
التزم باللغة المختصرة والودودة. اجعل كل تركيزك منصبًا على العميل. تجنب التعبيرات الطنانة. راجع المستند بحثًا عن الأخطاء النحوية والإملائية.