The conversation between human and AI assistant.
What is the social network theory, and who developed it?
Yes, please. Can you tell me more about the key concepts of the social network theory?
Sure. The social network theory is based on the idea that social relations can be represented as networks of interconnected nodes or actors. Individuals, groups, or organizations are seen as nodes, and the relationships or connections between them are seen as ties. The strength and type of these ties can vary, and they can be analyzed to understand broader social phenomena and dynamics.