The conversation between human and AI assistant.
What is the best way to calculate a market size?
That makes sense. Are there any other methods I should consider?
Another method is to use the SAM, or serviceable addressable market, formula. This formula takes into account the specific market segment the product is targeting, rather than the entire market. To calculate the SAM, you would estimate the number of potential customers within the specific segment and multiply that by the average revenue per customer.