Figures from Nielsen and Magna Global revealed that the viewership of children's cable television channels such as Disney's Channels, Cartoon Network, and Nickelodeon continued their steady decline from the early 2010s, with little to no alleviating effects due to the COVID-19 pandemic, which forced many parents and their children to stay at home. On the other hand, streaming services saw healthy growth. Disney's Channels in particular lost a third of their viewers in 2020, leading to closures in Scandinavia, the United Kingdom, Australia, and Southeast Asia.