Liverpool has been described as a global brand; a 2010 report valued the club's trademarks and associated intellectual property at £141m, an increase of £5m on the previous year. Liverpool was given a brand rating of AA (Very Strong). In April 2010 business magazine "Forbes" ranked Liverpool as the sixth most valuable football team in the world, behind Manchester United, Real Madrid, Arsenal, Barcelona and Bayern Munich; they valued the club at $822m (£532m), excluding debt. Accountants Deloitte ranked Liverpool eighth in the Deloitte Football Money League, which ranks the world's football clubs in terms of revenue. Liverpool's income in the 2009–10 season was €225.3m. According to a 2018 report by Deloitte, the club had an annual revenue of €424.2 million for the previous year, and "Forbes" valued the club at $1.944 billion. In 2018, annual revenue increased to €513.7 million, and "Forbes" valued the club at $2.183 billion. In 2019 revenue increased to €604 million (£533 million) according to Deloitte, with the club breaching the half a billion pounds mark.