In his State of the Union Address in January 2003, Bush outlined a five-year strategy for global emergency AIDS relief, the President's Emergency Plan For AIDS Relief. The emergency relief effort was led by U.S. Ambassador Randall L. Tobias, former CEO of Eli Lilly and Global AIDS Coordinator at the Department of State. At the time of the speech, $9 billion was earmarked for new programs in AIDS relief for the 15 countries most affected by HIV/AIDS, another $5 billion for continuing support of AIDS relief in 100 countries where the U.S. already had bilateral programs established, and an additional $1 billion towards the Global Fund to Fight AIDS, Tuberculosis and Malaria. This budget represented more money contributed to fight AIDS globally than all other donor countries combined.