When the railway was privatised in 1997, local services were franchised to Wales & West, which was succeeded by Wessex Trains, an arm of National Express, in 2001. Following action by Friends of Severn Beach Railway (FOSBR) and a string of protests, services had increased to 10 per day in each direction by 2005, with Bristol City Council providing a subsidy to Wessex Trains. The Wessex franchise was amalgamated with the Great Western franchise into the Greater Western franchise from 2006, and responsibility passed to First Great Western, a subsidiary company of FirstGroup, rebranded as Great Western Railway in 2015. A minimum service requirement was written into the franchise agreement, ensuring an hourly service along the line, and this has since been increased to three trains every two hours (24 trains per day). Sunday services to Severn Beach were restored in 2010.