In 1986, the VFL Commission announced plans to set up privately owned clubs based in Perth and Brisbane, motivated by the need to sell multimillion-dollar licences to save a number of Victorian clubs which were struggling financially. A consortium headed by former actor Paul Cronin and bankrolled by entrepreneur Christopher Skase was awarded the Brisbane licence. Not long afterwards, the club was officially announced as the Brisbane Bears, signing recently retired Hawthorn player Peter Knights as coach, and unveiling a playing strip consisting of a gold with a maroon yoke and a triangular "BB" logo intended to represent a stylised map of the club's home state, Queensland, with the outline of a koala head appearing inside of the larger B. The bear appeared roaring on many of the marketing and promotional materials for the club, including the club's official VFL logo [http://www.footystamps.com/bb_gold_coast.htm].