Morris aided the DF using his artistic and literary talents; he designed the group's membership card, and helped author their manifesto, "Socialism Made Plain", in which they demanded improved housing for workers, free compulsory education for all children, free school meals, an eight-hour working day, the abolition of national debt, nationalisation of land, banks, and railways, and the organisation of agriculture and industry under state control and co-operative principles. Some of his DF comrades found it difficult to reconcile his socialist values with his position as proprietor of the Firm, although he was widely admired as a man of integrity. The DF began publishing a weekly newspaper, "Justice", which soon faced financial losses that Morris covered. Morris also regularly contributed articles to the newspaper, in doing so befriending another contributor, George Bernard Shaw.