Matcham rarely ventured away from theatres, but did on occasion. He was commissioned by the Blackpool Tower Company, a Standard Contract & Debenture Corporation, to design the decoration for the ballroom, which formed part of their entertainment complex in Blackpool, Lancashire. The ballroom's interior was Matcham's only design for the complex, although Historic England consider it probable that he was also responsible for the remodelling of the circus, also within the complex, in 1900. Pevsner considered the circus to be "the largest and most elaborate theatre of its type in England" and provided the UK with a "permanent setting for a circus not available in any other resort". The complex opened in 1894. The same year, he completed the designs for Grand Theatre, Blackpool and the Theatre Royal, Norwich.