Sociologists who have interviewed women who observe Vrata report that the practice is explained, according to Anne Pearson, as something that gives "peace of mind", that she has made an effort to the best of her abilities and out of duty towards those important to her in her life, she has a sense of contentment in her heart and intellect, and thus she feels she has achieved something. It is also an expression of care and love, a reminder of ethical principles of the Hindu traditions.