The outlaw image has caused him to be adopted as the "patron saint" of the region's illegal drug trade, and the press have thus dubbed him "the narco-saint." However, his intercession is also sought by those with troubles of various kinds, and a number of supposed miracles have been locally attributed to him, including personal healings and blessings. According to Patricia Price, "Narcotrafickers have strategically used Malverde's image as a 'generous bandit' to spin their own images as Robin Hoods of sorts, merely stealing from rich drug-addicted gringos and giving some of their wealth back to their Sinaloa hometowns, in the form of schools, road improvements, community celebrations."