Bednář scored his first goals in a West Brom shirt on 15 October 2007, netting twice in a 4–1 win for the Albion reserves against Lincoln City reserves. On 24 October, he scored a hat-trick for the reserves in a 6–1 win over Oldham Athletic reserves. He made his first team debut for Albion as a substitute in a 3–0 away win against Watford on 3 November 2007. In January 2008, Bednář scored the winning penalty in the shootout against Charlton Athletic in the FA Cup third round. He won the Midland Player of the Month award for January 2008. Bednář finished the 2007–08 season with 17 goals from 22 starts.