In addition to attracting new and wealthy members, the congregation intended the substantial building to garner prestige and respectability for the relatively new immigrant Jews from Eastern Europe, and to show that Jews on the Lower East Side could be just as "civilized" as the reform-minded Jews of uptown Manhattan. For this reason, a number of other Lower East Side congregations also purchased or built new buildings around this time. They also hired increasingly expensive cantors until, in 1886, Kahal Adath Jeshurun hired P. Minkowsy for the "then-staggering sum of five thousand dollars per annum" (today $). Beth Hamedrash Hagodol responded by recruiting from Europe the famous and highly paid cantor Israel Michaelowsky (or Michalovsky). By 1888 Beth Hamedrash Hagodol's members included "several bankers, lawyers, importers and wholesale merchants, besides a fair sprinkling of the American element."