On September 19, 2014, Venture Technologies reached an agreement to sell the station to Fox Television Stations for $10 million; the purchase was submitted for FCC approval on October 3. The purchase came amid speculation that Fox was interested in having an owned-and-operated station in the home market of the Seattle Seahawks football team, whose games primarily air on Fox as members of the National Football Conference. Fox had reportedly threatened to not renew KCPQ's affiliation when its affiliation agreement ended in January 2015, while the broadcaster had made similar transactions in other NFC markets, such as purchasing the network affiliate serving the San Francisco Bay Area, where the 49ers play, as well as a station in Charlotte, North Carolina, home to the Carolina Panthers.