In 1998, David killed off Banner's long-time love Betty Ross. Marvel executives used Ross' death as an opportunity to pursue the return of the Savage Hulk. David disagreed, leading to his parting ways with Marvel. Also in 1998, Marvel relaunched "The Rampaging Hulk" as a standard comic book rather than as a comics magazine. "The Incredible Hulk" was again cancelled with issue #474 of its second volume in March 1999 and was replaced with a new series, "Hulk" the following month, with returning writer Byrne and art by Ron Garney. New series writer Paul Jenkins developed the Hulk's multiple personalities, and his run was followed by Bruce Jones with his run featuring Banner being pursued by a secret conspiracy and aided by the mysterious Mr. Blue. Jones appended his 43-issue "Incredible Hulk" run with the limited series "Hulk/Thing: Hard Knocks" #1–4 (Nov. 2004 – Feb. 2005), which Marvel published after putting the ongoing series on hiatus. Peter David, who had initially signed a contract for the six-issue "Tempest Fugit" limited series, returned as writer when it was decided to make that story the first five parts of the revived (vol. 3). After a four-part tie-in to the "House of M" storyline and a one-issue epilogue, David left the series once more, citing the need to do non-Hulk work for the sake of his career.