...Baby One More Time is the debut studio album by American singer Britney Spears. It was released on January 12, 1999, through Jive Records. In June 1997, while Spears negotiated with her manager at the time, Lou Pearlman, to join female pop group Innosense, her mother, Lynne Spears, asked a family friend and entertainment lawyer, Larry Rudolph, for his opinion. Rudolph took interest and decided to pitch her to record labels. Rudolph submitted a tape of Britney Spears singing over a Whitney Houston karaoke song, along with a demo tape of an unused song from Toni Braxton. After hearing the recorded material, Jive signed Spears to a multi-album deal.