The show was a reworking of old material from their previous work together (radio and TV) along with new characters. Presented in a daytime chat show format in front of a live studio audience, the programme also featured a number of pre-recorded location sketches. It was structured by the often strange obsessions of Richard Herring; examples include his rating of the milk of all creatures and attempting to popularise the acronym of the show ("TMWRNJ") (in the style of "Tiswas"). The show featured (and acknowledged its use of) repetition, with regular and vigilant viewers being rewarded by jokes that would make no sense to casual viewers. The show seemed to oscillate between the intellectual and puerile. However, irony was often used, even though the citing of irony as an excuse was mocked by the show's stars in one of many self-referential jokes.