The grand success of Rajkumar's 1972 Kannada movie "Gandhada Gudi" made with a forest backdrop prompted NTR to work on a script and dialogues based on a forest backdrop. Producer Suryanarayana said, "After a disastrous Prema Bandham, we planned Adavi Ramudu with Ramarao gaaru, and a two-films old Raghavendra Rao. His much-celebrated Jyothi didn't start by that time. But Ramarao gaaru knew KRR well enough from the time Raghavendra Rao assisted 'pouraaNika brahma' Kamalakara Kameswara Rao in Pandava Vanavasamu and agreed readily to do the film. After completing the shooting, he just complemented us saying that shooting of this film shall remain as one of the best memories in his life. The film was such a big success that people of that generation speak volumes of it and feel nostalgic even today, wherever I go. I am really happy that I made such a film with my cousin Satyanarayana".