The term "speciesism", and the argument that it is a prejudice, first appeared in 1970 in a privately printed pamphlet written by British psychologist Richard D. Ryder. Ryder was a member of a group of academics in Oxford, England, the nascent animal rights community, now known as the Oxford Group. One of the group's activities was distributing pamphlets about areas of concern; the pamphlet titled "Speciesism" was written to protest against animal experimentation. The term was intended by its proponents to create a rhetorical and categorical link to racism and sexism.