One of Wildcoast's primary missions is to preserve spectacular, undeveloped coastal areas throughout the peninsula of Baja California such as Bahía de los Ángeles, Bahía Concepción, Bahía Magdalena, Laguna San Ignacio and the North Central Pacific Coast. These are some of the most ecologically important coastal areas remaining on the planet and are teeming with wildlife including endangered species of sea turtles, whales and migratory birds. Inhabited by people who make their living from fishing, ranching, and ecotourism, these locations are threatened by megaresort construction, land speculation, energy development, and mining projects.