The player creates a new WWE developmental superstar and assumes their role for the game. The created superstar starts off as a new wrestler signed to a WWE contract attempting to work his way up to the main roster. After this series of matches and cutscenes, the superstar is allowed to perform on "Sunday Night Heat", before he finally is allowed to join the main roster. There are two different brands to choose from ("Raw" or "SmackDown!"), each with their own distinct roster of wrestlers. As an effect, this will also choose which stable they will join. Choosing Raw results in joining Triple H's Evolution. Choosing SmackDown! results in joining The Undertaker's New Ministry.