This coverage did not center exclusively on the violence. Instead, details of the protesters' message and antiglobalization campaign were included along with the discussions of symbolic violence taking place. DeLuca believes the violence served as a dense surface that opened viewers' and readers' minds to a whole new way of thinking about globalization and corporations' operations. That is, not only was this violence contained within the familiar setting of television, and not only did it meet the criteria of being dramatic and emotional enough to warrant air time, but it also shattered preconceived notions of globalization and the practices of corporations that drive so much of America's economy.