Integrated education models are emerging in the academic world, a model which is referred to as T-shape and π-shaped education. T-shaped professionals are taught general knowledge in a few disciplines (e.g. management and engineering) and specific, deep knowledge in a single domain (e.g. design). This model also applies to companies, when they shift their focus from "small T" innovations (innovations involving only one discipline, like chemists) to "big T" innovations (innovations involving several disciplines, like design, ethnography, lead user, etc.). Like in education, this shift makes breaking down silos of departments and disciplines of knowledge essential.