After Kang retired from wrestling, he began his MC and comedian career in 1993, appearing on MBC as a talent. He was influenced by Lee Kyung-kyu, who is a famous MC and comedian in South Korea. He later became the host of a number of popular variety programs such as "X-Man", "Love Letter" and "Ya Shim Man Man". Kang has won numerous entertainment awards, and is widely recognized as one of the best television hosts in Korean television history. In 2011, he hosted four popular variety programs – "Happy Sunday" - "2 Days & 1 Night", "Golden Fishery", "Star King" and "Strong Heart".