In the 1970s, the hippie, mod and rocker subcultures were in a process of transformation, which temporarily took on the name of "freaks" (openly embracing the image of strangeness). A growing awareness of identity politics combined with the legalisation of homosexuality and a huge amount of interest in science fiction and fantasy forms of speculative writing produced the freak scene. Bands on the freak circuit cultivated an anti-capitalist, communal lifestyle. Freak bands like The Edgar Broughton Band or The Pink Fairies played at free festivals, spurning mainstream venues. The music/fashion subculture that became a commercial alternative to the freaks was glam rock. It was a continuation of the "trendies" of the 1960s mod culture, appealing to the androgynous trend of the 1970s.