They find what they want in "Embryo Concepts", which is being run by the shy shop assistant and amateur philosopher, Jo Stockton. Jo thinks the fashion and modelling industry is nonsense, calling it ", and an unrealistic approach to self-impressions as well as economics". Maggie decides to use Jo but after the first shot Jo is locked outside to keep her from interrupting Maggie’s take-over of the shop. The crew leaves the store in a shambles; Dick stays behind to help clean up and apologizes to Jo, then kisses her impulsively. Jo dismisses him, but her song "How Long Has This Been Going On?" shows that she feels the stirrings of romance.