On August 30, 2016, a wax statue of Selena was unveiled at Madame Tussauds Hollywood. In October 2016, MAC Cosmetics released a limited edition Selena makeup line after "On Air with Ryan Seacrest" senior producer Patty Rodriguez started a petition for the company to do so and it garnering over 37,000 signatures. It became the best-selling celebrity line in cosmetic history. She was inducted into the Texas Women's Hall of Fame at Texas Woman's University in October 2016. An exhibit at the National Museum of American History in Washington, D.C. that ran in 2017, focused on Selena's influence in marketing. "Due to her massive appeal to both general and Latino markets, advertisers began targeting specific demographics for the first time."