Released in July 1990, the album was initially a flop in the UK, with its singles and the album failing to reach the charts. She found however some success around continental Europe in 1990 and toured there to support the release. Craven made her first UK tour in early 1991, which was successful. In April 1991, the original lead single "Promise Me" was re-released, and this time it was heavily promoted. Appearances on British TV led to exposure of the single and it eventually peaked at #3 in the UK in May 1991, becoming her biggest hit.