"That's the Way Love Goes" is among Jackson's signature songs, recognized for its vocals, innovation, and "timeless" aura. It was considered an alternative to popular radio trends and essential part of Jackson's artistic growth, signifying a massive shift in her music and image. It has been cited as an inspiration by Britney Spears, Alicia Keys, Nelly Furtado, and Destiny's Child. The song is ranked among Blender's "500 Greatest Songs Since You Were Born," placing at number four in VH1's "Greatest Songs of the '90s" in 2012. "Billboard" praised its structure and longevity, saying "That indelible refrain: "Like a moth to a flame / burned by the fire / my love is blind / can't you see my desire?" That slinky Jam & Lewis beat. Even at 20 years old, this Janet jam can still ignite any house party, much like the one in its music video." The publication exclaimed it to be "a sexual awakening for both Jackson and American culture"; classified as one of "the most sexually frank to reach the upper reaches of the charts at the time."