A promo single called "Love", featuring Pharoahe Monch, was leaked onto the internet in February 2006, days after J Dilla's death. Plans for the album's retail release was accelerated and scheduled for April 2006. Video producer and director Brian "B.Kyle" Atkins of Okayplayer Films was in the process of putting together a production consisting of footage he had shot with J Dilla. The label heard about the project and wanted as a bonus DVD to accompany each retail copy of the album. Eventually, however, it was decided to release the two separately. In honor of J Dilla, Atkins created the production entitled "J Dilla: Still Shining", which was made available online for free. The album received generally positive reviews and debuted at #103 in its first week of release according to "Billboard". An instrumental version of the album soon followed.