During the first two years after their name change, the Roughriders failed to reclaim their western championship title, losing both times to clubs from Winnipeg. The 1926 season marked the beginning of their next reign of dominance as the club matched their own WCRFU record with seven consecutive western championships from 1926 to 1932. With dominant players such as Canadian Football Hall of Famer Eddie James, the Roughriders were a perennial contender from the West, reaching the Grey Cup finals five consecutive years from 1928 to 1932, the second-longest streak in the championship's history (the team did not challenge for the Cup in 1927, and were refused entry by the CRU in 1928). Unfortunately, Regina remained winless in the national championship, being outscored 102–15 in those five Grey Cup games. The Roughriders won their last WCRFU title in 1934, representing the west for the seventh time in the 22nd Grey Cup, but lost to the Sarnia Imperials in that club's first Grey Cup win.