Leona Gordon, Santoro's sister, saw the photo in "Ms." magazine and recognized the subject. Santoro's daughters had been told their mother died in a car accident, which they believed until the photo became widely distributed. Of the photo's publication, Santoro's daughter, Joannie Santoro-Griffin, was quoted in 1995 as saying, "How dare they flaunt this? How dare they take my beautiful mom and put this in front of the public eye?" In more recent years, Joannie has become an abortion rights activist, attending the March for Women's Lives in 2004 along with Leona and Joannie's teenage daughter Tara, and blogging about the memory of her mother.