The UPRG came to wider prominence in 2003 after West Belfast brigadier Johnny Adair had been expelled from the movement and the UDA leadership decided to present a more civilian face. On 22 February 2003 a new one-year ceasefire extension was announced at a hotel in east Belfast but this was presented as a UPRG event, with journalists' questions being answered by the likes of Frank McCoubrey, Sammy Duddy, Frankie Gallagher, Jim Wright and Tommy Kirkham, all of whom had emerged as the leading figures in the group. The ceasefire was indefinitely extended in January 2004 and once again it was left to the UPRG to make the announcement.