Hepburn was scheduled to star in a West End production, but when the Theatre Royal, Drury Lane proved to be unavailable she refused to consider other venues and the project was abandoned. She headed the cast of the US national tour, which opened in Cleveland on January 11, 1971, the day after Chanel's death, which the star acknowledged at the final curtain call. She continued with the tour through June, when it ended at the Dorothy Chandler Pavilion in Los Angeles. Although reviews in most cities were mediocre, it played to sold-out houses everywhere. Despite its financial success, executives at Paramount Pictures, which had financed the original Broadway production - at $900,000, the most expensive show in Broadway history at the time - in exchange for the cast album and film rights, opted not to transfer "Coco" to the big screen.