When it signed on, KMEG broadcast newscasts under the name "Newsbeat 14". It made little headway in the ratings, however. Not only did it have to contend with long-established KTIV and KCAU, but it also had to compete against KELO-TV in Sioux Falls, one of the strongest CBS affiliates in the nation. Also, as mentioned above, its signal was nowhere near as strong as its competition; much of the area wouldn't be able to get an adequate signal from the station until cable arrived in the 1980s. By the late 1970s, KMEG had closed its news department. For the next two decades, it was one of the few Big Three affiliates without a newscast; the only local news came in the form of cut-ins and updates.