As the economic crisis deepens, for many the olive harvest provides their main means of survival. Between 2004 and 2009, Zaytoun sold over 170 tons of olive oil, bringing well over £1 million in income to producing communities. In addition, Zaytoun's policy of, wherever possible, ensuring all labeling and packaging takes place in the Palestinian territories, creates further employment opportunities. Zaytoun supports Palestinian producers by selling other artisan produce including dates, almonds, couscous, za’atar herbs, soap and olives. Both the olives and the oil are certified organic and Fairtrade.