Initially considered by co-founder Carroll as a "titchy little maverick event", the Choice Music Prize has gained a reputation for producing "unpredictable" winners. Winners thus far consist of one solo female performer, four bands and one solo male performer. Julie Feeney won the inaugural prize for Irish Album of the Year 2005. She was followed by The Divine Comedy, Super Extra Bonus Party and Jape, winners of Irish Album of the Year 2006, 2007 and 2008 respectively. Adrian Crowley won Irish Album of the Year 2009, while Two Door Cinema Club won Irish Album of the Year 2010.