70,000 people attended, making the event Phish's largest concert up to that point and the largest rock concert in the United States in that year. The audience was four times the size of surrounding city of Plattsburgh, making Plattsburgh the ninth most-populous city in New York that weekend, and adding $20 million into the local economy. Despite the size of the concert, it received very little coverage from the mainstream media. MTV aired a documentary of the experience, using footage from Phish's production company, Dionysian Productions. Phish released a seven-DVD box set on March 3, 2009, chronicling the band's seven sets and including bonus documentary footage.