On September 1, 1996, when WBRC-TV officially became a Fox owned-and-operated station and W58CK/WCFT/WJSU became an ABC affiliate, WTTO and WDBB reverted to operating as independent stations. Simultaneously, WNAL formally terminated the WTTO simulcast, and became the CBS affiliate for Gadsden and northeastern Alabama. WBRC originally planned to carry the entire Fox network schedule, running the Fox Kids block on weekday afternoons to replace the displaced ABC soap opera lineup upon its move to the W58CK trimulcast (which would be collectively known as "ABC 33/40," a brand referencing the respective channel numbers of WCFT and WJSU, and will mostly be referred to hereafter in the article as "WBMA+"). However, in what would be the catalyst to a change in the carriage policies for Fox Kids that allowed stations the option of either airing the block or being granted the right to transfer the rights to another station in the market, Sinclair approached WBRC about allowing WTTO to retain Fox Kids, which the Fox network (on behalf of Fox Television Stations) allowed it to keep.