At the end of 1936 Howard began appearing as a guest on "Eddie Cantor's Texaco Town." It took six months and three appearances before he and Cantor finally delivered the punch line in the skit "Three Pairs of Rubbers." Howard's appearances were not limited to guest spots. Beginning in October 1935 and into the spring of 1936 Howard had his own show on CBS. It was a serial titled "The Amateur Gentleman". The show eventually became "Leslie Howard's Matinee" with each week bringing a new adapted play popular at the time to radio listeners. Howard also appeared in "Columbia Presents Shakespeare" as Benedick in the play "Much Ado About Nothing" with Rosalind Russell in the summer of 1937. Howard produced two shows for "Lux Radio Theatre: Lady for A Day", starring May Robson and Guy Kibbee, and "The Life of Emile Zola", starring Paul Muni and Josephine Hutchinson.