On August 21, 2000, the company received mainstream exposure when wrestler Vampiro, who was also the JCW Heavyweight Champion, brought the title out with him on World Championship Wrestling's nationally televised "WCW Monday Nitro". He proceeded to proclaim that the JCW Heavyweight Championship was the only world title that meant anything to him before giving Tank Abbott a match for the title. The match was called by Bruce and Utsler, called under their "3D" and "Gweedo" personas, who also interfered in the match to cost Abbott the championship.