In the Churwell area of Leeds is the White Rose Shopping Centre. Opening in 1997, the centre has over 100 high street stores anchored by Debenhams, Marks & Spencer, Primark and Sainsbury's. Some stores have their only Leeds presence here and do not trade in Central Leeds, such as the Disney Store and Build-A-Bear workshop. Although the centre is below the average typical size for out of town shopping malls like the Trafford Centre or Meadowhall in nearby Yorkshire city Sheffield, it remains popular with national and international chains. Of the 40,000 people who work in retailing in Leeds 75% work in places which are not located in the city centre. There are additional shopping centres located in the many villages that became part of the county borough and in the towns that were incorporated in the City of Leeds in 1974.