As a fashion activist, Franklin has been vocal about unachievable body image ideals since the early 90s working with the Eating Disorders Association later to become Beat. She has co created a variety of campaigns from Fashion Cares in the 80's which addressed AIDS fundraising to co-chairing Fashion Targets Breast Cancer since 1996 with designer Amanda Wakeley, this campaign has helped spread the important message of 'early detection saves lives,' and contributed to the building and maintenance of Britain's first ever Breast Cancer Research Centre.