Bedwardism planted a seed from which a culture of racial consciousness grew, and found its most emphatic form in Marcus Garvey and his Universal Negro Improvement Association (UNIA). With Garvey’s rise to prominence in the 1910s, Bedward became convinced that God had only ever intended for him to be one of a sequence of prophets rather than a messiah — Aaron to Garvey’s Moses is how he termed it — paving the way for the younger man to deliver his people into the Promised Land. He led his followers into Garveyism by finding the charismatic metaphor: one the high priest, the other prophet, both leading the children of Israel out of exile.