Between his smelter job and his music, he made a good living in the Helena area. He moved his wife and son to join him and they lived in Helena until 1967, purchasing their first home there, and with their children Dion and Angela being born at the local hospital. The Pride family moved to Great Falls, Montana, in 1967, because Pride's music career was taking off and he required quicker access to an airport. The family ultimately left Montana and moved to Texas in 1969. In a 1967 interview with the Helena "Independent Record", his wife Rozene Pride commented that the family encountered minor racism in Montana, citing an incident where they were refused service in a restaurant and another time when a realtor refused to show them a home, but she felt that the family endured less racism than she saw leveled against local Native American people, whose treatment she compared to that given to black people in the South. Pride has generally spoken with fondness of the near-decade he spent there. "Montana is a very conservative state ... I stood out like a neon. But once they let you in, you become a Montanan. When the rumor was that I was leaving. They kept saying, 'we will let you in, you can't leave.'"