The editors-in-chief of China's major media outlets must attend the department's central office weekly to receive instructions on which stories should be emphasized, downplayed, or not reported at all. These instructions are not normally known to the public, but are communicated to media workers at the weekly meeting or via secret bulletins. However, since the rise of social networking tools, Publicity Department instructions have been leaked to the internet. Examples include "All websites need to use bright red color to promote a celebratory atmosphere the 60th anniversary of the People's Republic" and "negative reports... not exceed 30 per cent".