"J.Lo" remains the most commercially successful album of Lopez's career, and has been described as helping establish her as a pop icon. Having adopted J.Lo as her stage name at the time, it served as a "reminder that the mainstream success had not affected her connection with her roots". Several artists followed this trend, such as Janet Jackson with her album "Damita Jo" (2004) and Mariah Carey with "The Emancipation of Mimi" (2005). The album's title established Lopez's nickname as J.Lo, a portmanteau which was noted to have started a trend in celebrity nicknames. With the album's release, Lopez continued to transition into a sex symbol. "J.Lo" has also been described as the "springboard that took Lopez from performer to mogul", allowing her to launch her lifestyle brand J.Lo by Jennifer Lopez and first fragrance Glow by JLo.