The audio CD of "J.Lo" was "equipped" with special technology, which allowed buyers to access exclusive bonus features via Lopez's official website. Fans could place their CD in their CD-ROM drive of a computer and go to the entertainer's website where they would "unlock" a "secret" area of the site, which would contain the features. Lopez appeared on various television shows and performed live on several occasions to promote the album. On January 12, 2001, the entertainer appeared on "Top of the Pops", performing the singles "Love Don't Cost a Thing" and "Play". On January 24, Lopez appeared at the Virgin Megastore on Sunset Boulevard, Los Angeles. Fans who purchased the album at 12 a.m. only would exclusively be given the chance to get Lopez's autograph. Lopez traveled to Australia briefly to promote "J.Lo". According to the "Sydney Morning Herald" who wrote about her visit years later, she arrived in "true superstar style", "Her press conference at the Boomerang mansion in Elizabeth Bay was an absolute circus of beefy security guards (watching over J.Lo's arrival by boat), gushing publicists and one of the largest entertainment media packs I've ever seen."