In the 1960s, Litton bought Studebaker's Franklin Manufacturing assets, which had been manufacturing magnetrons and building and selling microwave ovens similar to the Radarange. Litton developed a new configuration of the microwave oven: the short, wide shape that is now common. The magnetron feed was also unique. This resulted in an oven that could survive a no-load condition: an empty microwave oven where there is nothing to absorb the microwaves. The new oven was shown at a trade show in Chicago, and helped begin a rapid growth of the market for home microwave ovens. Sales volume of 40,000 units for the U.S. industry in 1970 grew to one million by 1975. Market penetration was even faster in Japan, due to a less expensive re-engineered magnetron.