The Fox network, which airs "The Simpsons", chose to begin the episode with a Parental Advisory warning stating that it "contains discussions of same-sex marriage" and that "parental discretion is advised." This was a first for the show, which had not received parental advisories before even when dealing with themes such as drug use, gambling addictions, theft, crime, and violence. A warning similar to the one displayed at the beginning of this episode was used in front of the gay-themed "The Puppy Episode" of the "Ellen" series. The buzz "There's Something About Marrying" had received attracted a lot of viewers to its broadcast, and therefore the Fox network chose to air it during the ratings sweeps. The episode was watched by 10.5 million people in the United States, making it the highest-rated episode of the sixteenth season of "The Simpsons". It was up by two million from the season's average rating.