Located in the heart of Colombia's coffee zone, Montenegro is also home to the National Coffee Park. Founded by the Colombian Coffee Federation, the park hosts numerous thematic attractions based on Colombian history and the country's thriving coffee culture. The rural landscape of Montenegro is typical of the coffee zone, and the hotel and posadas infrastructure has increased dramatically in the 2000-2005 period. It is an important tourism and convention destination for a relaxed vacation featuring nature-watching and cultural trips (related to the coffee-growing techniques).