The "Jonas" pilot was shot in 2007, but the 2007–2008 Writers Guild of America strike impeded progress. However, Disney Channel Asia aired it during the Sneak Peak 2008. Instead, Disney Channel filmed a mini reality show, the 2008 Disney Channel Original Short Series ', which followed the Jonas Brothers on a concert tour and premiered May 16. A few weeks later on June 20, 2008, the Disney Channel Original Movie "Camp Rock", in which the brothers starred as the fictional band "Connect 3", debuted. The Jonas Brothers also released ', a Disney Digital 3-D concert film. "After this rush of releases, the Jonas Brothers became too popular to imagine them as anything but more dramatic versions of themselves," explained executive producer Michael Curtis. "The spy concept was very big and very ambitious and it started to not feel quite right. As the band got bigger and bigger, doing a show that captured more of their real lives and trying to turn that into a more grounded, real version of what they might be doing became more interesting to do and more fun to do.". "It is now about us being a band and balancing a normal life," Nick Jonas told Access Hollywood. The title of the series changed from "J.O.N.A.S." to "JONAS", dropping the acronym but remaining in all capitals.