When her husband decided to enter electoral politics by running for Governor of Michigan in 1962, Lenore Romney said she and the family supported him: "I know it will be difficult – not easy. But we're all dedicated with him for better government." She played a productive role in the 1962 campaign, making speeches before groups of Republican women at a time when it was unusual for women to campaign separately from their husbands. She was given the task of campaigning in the rural and small urban, Republican-leaning outstate areas while he focused on the Democratic-leaning Detroit area.