Media plays a large role in the science communication aspect of nutritionIn 1996, on Oprah Winfrey's talk show, a guest claimed that processed meat from the USA could cause BSE, bovine spongiform encephalopathy. Oprah's show was later sued by Texas beef farmers that claimed her show led to the drop in beef prices The science communication surrounding nutrition can be unreliable due to the fact there is not enough research that can give a valid conclusion to if certain foods cause cancer or not. This gives an opportunity for publishers to put misleading headlines like “Higher Carbohydrate Intake is Associated with Higher Risk of Total Mortality”.