Star Channel was launched on 4 December 1993 to compete with Mega, ANT1, Alpha TV and ERT Channels. It began broadcasting children's programs as well as foreign series. In 1994 – Star Channel began to exchange family/children's programs from Alpha, then known as Skai (Greek spelling of Sky) with Star's children's programming. Star Channel made its international debut in 2005, joining the UBI World TV platform, which made Star available to viewers in Australia as well as in Asia and Africa. UBI World TV launched in New Zealand in 2008 making Star International available there.