The WiLL VS was first introduced in 2001. It was formally introduced at the 2001 Los Angeles Auto Show, as a precursor to the introduction of Scion to North America, and sales in the Japanese market in April of that year under a massive publicity campaign with British electronic group Underworld. The TV commercial featured their hit, "Born Slippy," originally released six years prior. The WiLL VS was manufactured at Kanto Auto Works. Inspiration for the design of the WiLL VS was said to have been derived from the Lockheed F-117 Nighthawk Stealth Fighter. It also has many appearance similarities to the Renault Avantime.