Gnawa music has won an international profile and appeal. Many Western musicians including Bill Laswell, Brian Jones, Randy Weston, Adam Rudolph, Tucker Martine, Robert Plant, Jacob Collier and Jimmy Page, have drawn on and collaborated with Gnawa musicians such as Mahmoud Guinia. Some traditionalists regard modern collaborations as a mixed blessing, leaving or modifying sacred traditions for more explicitly commercial goals. International recording artists such as Hassan Hakmoun have introduced Gnawa music and dance to Western audiences through their recordings and concert performances.