Bill Faison for Governor has launched a new campaign website and a policy agenda for workforce for the 21st Century. On February 13, 2012, he officially filed for the office of governor in Raleigh, NC. On February 22, 2012, he will launch statewide television ads, the first in the primary campaign. On March 4, 2012, John Frank reported on Faison's campaign team, which included former Knightdale, NC mayor and lobbyist Jeanne Bonds as his chief strategist, Neil Kammerman, and Scott Dworkin.