On December 16, 2017, Chevrolet unveiled the all-new, fourth-generation 2019 Silverado 1500 at its Chevy Truck Centennial Celebration Weekend at Texas Motor Speedway in Fort Worth, Texas. The reveal of the all-new Silverado was not expected until early 2018. For its debut, the Silverado 1500 was airlifted via helicopter onto a stage, where it was introduced to a crowd of Chevrolet truck owners and enthusiasts, as well as to the automotive press. Chevrolet NASCAR driver Dale Earnhardt Jr also spoke at the event. In addition to the reveal of the 2019 Silverado 1500, multiple Chevrolet trucks of different generations were on display as well.