Luhrmann's influence has extended outside the traditional realm of media and entertainment. Deeply involved in the fashion and art worlds, Luhrmann's "No. 5 the Film" for Chanel not only holds a Guinness World Record for the highest budget for an advertising commercial ever produced, but pioneered the now commonplace genre of fashion film and branded content. Luhrmann works closely with the Metropolitan Museum of Art's Anna Wintour Costume Center, having chaired the annual Met Gala as well as producing a short film for the museum, celebrating Miuccia Prada and Elsa Schiaparelli. More recently he and his wife Catherine Martin have adapted their style for projects in events, retail, architecture and design with Barneys New York and developer and hotelier Alan Faena.