Wolf's introduction to branding music for television came when Fox asked him to write original music for its Health Net cable. Then in 1999, he was asked to write original themes and identification music for the Fox Sports Network. "The Hollywood Reporter" explained, "it's his job to come up with two-minutes pieces of music that are flexible enough to work with sports as diverse as golf and beach volleyball, and distinctive enough to work as a branding device for the network". Since 1999, Fox has used Wolf's themes for almost two dozen network sports programs. The wide variety of Fox Sports themes & underscore cues that Wolf has composed have been played on thousands of sports broadcasts ranging from Major League Baseball, NASCAR and NFL to women's volleyball and golf.