In November 2005, billboards and unipolls all over Beirut were displaying a lady's hand upon a cloudy horizon. No writing was on the posters. The advertisement had the public wondering what message the posters were relaying, and who did the mysterious hand belong to? Soon it was generally concluded that the hand belonged to a recording artist, but there were many conflicting suggestions as to whose it was. Gradually, the billboards had bits of the lady added to the picture, until on 30 November 2005 the "mystery lady" was revealed as Najwa Karam.