A weekly fantasy adventure, "Little Nemo in Slumberland" featured the young Nemo ("No one" in Latin) who dreamed himself into wondrous predicaments from which he awoke in bed in the last panel. The first episode begins with a command from King Morpheus of Slumberland to a minion to collect Nemo. Nemo was to be the playmate of Slumberland's Princess, but it took months of adventures before Nemo finally arrived; a green, cigar-chewing clown named Flip was determined to disturb Nemo's sleep with a top hat emblazoned with the words "Wake Up." Nemo and Flip eventually become companions, and are joined by an African Imp whom Flip finds in the Candy Islands. The group travels far and wide, from shanty towns to Mars, to Jack Frost's palace, to the bizarre architecture and distorted funhouse-mirror illusions of Befuddle Hall.