KNRJ's dance music product included house, trance, and club music, as well as remixes of pop and R&B hits. The first personality to be live on-air was KEDJ's "Pistol Pete", who took the afternoon day part. Shortly thereafter, Lysa D. became evening host. In January 2004, Alex Santa Maria (at the time, PD of KNRJ's sister station, KAJM) took over the programming reins as well as becoming the voice of morning drive. The first mixshow to air on the station was a syndicated version of Paul Oakenfold's "International BPM Sundays Nights". After months of promoting the station, evening personality Lysa D. launched live mixshows, including the "Friday Night Funky Mix" and "GrooveSessionz", which aired weekend evenings. With the thought of expanding the station's reputation in the dance world, Lysa featured exclusive interviews and mixes from the likes of Bad Boy Bill and Richard Vission, as well as local talent, such as Rob Wegner, Kevin Brown and Pete Salas. In March 2003, Santa Maria brought in DJ Perry for mixing duties during the "Rewind Lunch" (which ran until early 2004), and then later recruited DJ Shy, who had a short-lived morning show. Around the same time, Greggy D and Randy became afternoon show hosts, with Pistol Pete moving to mornings.