In 1954, Camfield went to work for the newly created independent television station in Fort Worth, KFJZ-TV Channel 11 (now KTVT), writing advertising copy, creating original programming, and often acting in the programs and commercials he created. For instance, he provided the voice for Hoover the Movie Hound, the puppet co-host of "Million Dollar Matinee," and portrayed Mortimer Moolah on a long-running series of commercials for Texas Consumer Finance. During this time, he also married and started a family, and attended Texas Christian University on a writing scholarship. He graduated from TCU with an English degree in 1957.