In October 2005, the station switched its slogan from "Atlanta's New #1 Hit Music Station" to "Atlanta's New #1 for Hip Hop". Despite the shift, Cox was still billing the station as rhythmic top 40 (as the station still added rhythmic-friendly pop artists like Pink to its playlist) and continued to report to "R&R"'s rhythmic reporting panel. Also in 2005, Cox got the FCC to change WBTS's city of license from Athens, a city 40 miles from Atlanta, to Doraville, a suburb of Atlanta; the station's studios and transmitter did not move with that change.