After the inception of the idea, the Government of West Bengal along with Rajive Kaul followed through with their commitment to build an amusement park in Kolkata. They set up the company Nicco Parks & Resorts Ltd. (NPRL) which was a Joint Sector Company between National Insulated Cable Corporation Ltd. (now, Nicco Corporation Ltd.) representing the private sector and the Government of West Bengal represented by West Bengal Industrial Development Corporation Limited (WBIDC) and West Bengal Tourism Development Corporation Limited (WBTDC) on 17 March 1989. The Certificate of Commencement of Business was obtained on 31 March 1989. The primary function of the company was to construct an amusement part in the outskirts of Kolkata, which would be owned and maintained by Nicco Parks and Resorts Limited (NPRL). The project had additional input in the form of technical advice from Blackpool Leisure & Amusement Consultancy Ltd., U.K.