Genelia received her first Filmfare Award in 2006 for her performance in the Telugu romantic film, "Bommarillu", which earned her critical acclaim. In 2008, she gave critically acclaimed performances in "Santosh Subramaniam", a Tamil remake of "Bommarillu", and the Bollywood movie "Jaane Tu... Ya Jaane Na". Having acted in several commercially successful movies in Telugu and Tamil, Genelia has established herself as one of the leading actresses of the South Indian film industry. In addition to mainstream acting, Genelia has hosted the television show "Big Switch", and has been the brand ambassador of Fanta, Virgin Mobile India, Fastrack, LG Mobiles, Garnier Light, Margo, and Perk in India.