Around this time, musical equipment manufacturers took notice of the Buckaroo's popularity. The Fender company had already given Buck Owens a golden sparkle Telecaster; now they gave Owens a Fender acoustic, Rich a Champagne Sparkle Fender Telecaster, and Doyle Holly a Champagne Sparkle Jazz Bass. Willie Cantu received a sparkle Drum Kit from Rodgers, and Tom Brumley got an 11-string pedal steel from ZB guitars (This allowed Brumley to play Rich's licks during the choruses of songs, leaving Rich free to harmonize with Buck).