The "Billboard" Easy listening chart, as it was first known, was born of a desire by some radio stations in the late 1950s and early 1960s to continue playing current hit songs but distinguish themselves from being branded as "rock and roll" stations. "Billboard" had written articles about this trend during the time, and the magazine's editors decided to publish a separate chart for these songs beginning in 1961. The magazine offered an "Easy Listening" programming guide beginning January 9, 1961, which continued until the numbered chart appeared in July. The first No. 1 song on the "Billboard" Easy Listening chart was "The Boll Weevil Song" by Brook Benton.