On May 1, 2006, WGNO began producing a half-hour primetime newscast at 9:00 p.m. weeknights for WNOL, designed as a competitor to the longer established hour-long newscast on Fox affiliate WVUE that had been airing in that same timeslot since the 1996 switch; the program ended on June 4, 2010, due to declining ratings (three days later on June 7, WNOL moved The CW's primetime schedule from the recommended 7:00 to 9:00 p.m. slot for the network's Central Time Zone affiliates, to 8:00 to 10:00 p.m. on tape delay). For many years after joining ABC, WGNO had the distinction of being one of the largest major network affiliates by market size that did not produce a weekday morning or midday newscast; this changed on September 8, 2008, when the station debuted a half-hour newscast at 11:00 a.m.; this was followed on September 29 by the launch of a two-hour morning newscast, "Good Morning New Orleans", running from 5:00 to 7:00 a.m. On April 20, 2009, WGNO moved its 6:00 p.m. newscast to the 6:30 timeslot, in order to reach viewers whose work commutes prevented them from arriving home in time to watch a 6:00 p.m. newscast; syndicated programming filled the program's former timeslot. The program did not attract significant viewership, and fell to last place in the evening news ratings within a year of its launch; the following year, the station reinstated its 6:00 p.m. newscast, creating the New Orleans market's only hour-long news block during that hour.