In April 2007, the second tower was the subject of an episode of "The Apprentice" in which the show's candidates were tasked with creating a marketing program for the new tower. Condo units for the tower went on sale the next day. Trump said the tower would be nearly identical to the first tower, and would also include 1,282 units. Because of rising construction expenses, the second tower was expected to cost $625 million, which would have brought the total cost of Trump International Hotel and Tower to $1.1 billion. This number was later reported to be $1.2 billion in February 2008, at which point the second tower was expected to begin construction at the end of the year.