To finance the construction, Smythe launched Maple Leaf Gardens Limited, (MLGL) a management company that would own the arena and the Maple Leafs. A public offering of shares in MLGL was made at C$10 each ($ in dollars), with a free common share for each five preferred shares purchased. Ownership of the hockey team was transferred to MLGL in return for shares. Intending right from the start that the Gardens would host other events, W. A. Hewitt, sports editor of the "Toronto Star", was hired as general manager of Maple Leaf Gardens to oversee all events other than professional hockey. His son, Foster Hewitt, was hired to run the radio broadcasts, and oversaw the construction of the radio broadcast facilities.