Around 2000, Disney invested millions in a new online skill-based game company called Skillgames.com (formerly PureSkill.com). Manhattan-based Skillgames, with endorsements by Disney-owned properties such as ESPN and ABC, was to develop skill-based games such as "Hole-In-One Golf," "Soap Opera Trivia" and others implemented as Java applets on their site. Players could win prizes up to a million dollars their first time playing. Skillgames, the brainchild of Walker Digital, also the parent company of Priceline.com, fell on hard times in 2001. Congress had begun to threaten a crack-down on Internet gambling, and although the company was confident of the distinction between games of skill and games of chance, Disney decided to withdraw its investment. Skillgames management announced a business model change in late spring of 2001 and rounds of layoffs followed. After Skillgames was forced by the September 11th attacks to relocate from its offices in Manhattan's Woolworth Building, the company failed to define a new direction, eventually going out of business in November 2001.