In the meantime, Albano had become involved in several charities. His brother's brother-in-law had recently died of multiple sclerosis, and the experience led Albano to lend his time to raising awareness and funds to combat the disease, occasionally alongside Lauper. His increasingly public benevolence clashed with his in-ring persona, which violated the principles of "kayfabe"—maintaining the appearance of reality within professional wrestling—which were still strictly adhered to at the time. In 1984, Albano decided it was time, after 32 years as a heel, to turn face. He therefore arranged for Lauper to receive an in-ring award for her contributions to both wrestling and the fight against MS, for which he also came out and congratulated her. In the course of the ceremony, Roddy Piper and "Cowboy" Bob Orton came into the ring to sarcastically praise Albano before breaking Lauper's award, a gold record plaque, over his head. Lauper and her boyfriend-manager David Wolff were also attacked by Piper and Orton. The melee was broken up by Hulk Hogan, but the altercation allowed Albano to now wrestle and manage as a crowd favorite. His last two (heel) singles protégés, Valentine and Ken Patera, were paired with Jimmy Hart and Bobby Heenan, respectively, after Albano's face turn. Although he continued his overblown, rambling interviews—one of the lead announcers for the WWF, Gorilla Monsoon, continued to refer to Albano as "The Fountain of Misinformation"—Albano was now leading fan favorites such as The U.S. Express, George Steele, The British Bulldogs, Hulk Hogan and André the Giant into battle. The U.S. Express and British Bulldogs became the first tag teams to win the WWF Tag Team Championships with Albano as a "face" manager.