CNN's founder Ted Turner, at the launch of the channel in 1980, promised: "We won't be signing off until the world ends. ... We'll be ... covering it live. ... when the end of the world comes, we'll play 'Nearer My God to Thee' before we sign off." Turner commissioned a video recording of the hymn for this purpose, played by a military marching band, which he sometimes played for reporters. In 2015, the video, tagged in CNN's database as "[Hold for release till end of world confirmed", was leaked on the Internet.