The subhead of the article read: "He's a pitcher, part yogi and part recluse. Impressively liberated from our opulent life-style, Sidd's deciding about yoga—and his future in baseball." The first letters of these words spell out "Happy April Fools' Day—a(h) fib". Despite this clue and the obvious absurdity of the article, many people believed Finch actually existed. The magazine printed a much smaller article in the following April 8 issue announcing Finch's retirement. It then announced it was a hoax on April 15.