In the Irish/Italian Mob War of the 1970s, the Irish mob saw an increased threat from the Italian Mafia as the Genovese crime family sought control over the soon-to-be-built Jacob K. Javits Convention Center. Since the convention center was located in Spillane's Hell's Kitchen neighborhood, Spillane refused to allow any involvement by the Italians. Although the Italian gangsters greatly outnumbered the members of the Irish mob, Spillane was successful in keeping control of the convention center and Hell's Kitchen. The Italians, frustrated and embarrassed by their defeat to Spillane, responded by hiring a rogue Irish-American hitman named Joseph "Mad Dog" Sullivan to assassinate Tom Devaney, Eddie "the Butcher" Cummiskey, and Tom "the Greek" Kapatos, three of Spillane's top lieutenants.