The Latinos in the video are portrayed as stereotypes as nonchalant people, unemployed adults, school deprived children and a crumbling "barrio". However, the music video was critically appreciated in many quarters for its utilization of Hispanic fashion as an icon of beauty and romanticism. Collen McDanell, in his book "Material Christianity", noted Madonna's use of Catholic objects in the video like the candlestands and home shrines, thereby giving them a new meaning according to her own. Author Douglas Kellner noted, "such 'multiculturalism' and her culturally transgressive moves turned out to be highly successful moves that endeared her to large and varied youth audiences". Madonna's Andalusian look in the video became popular and appeared in the fashion trends at that time in the form of boleros and layered skirts accessorizing with rosary beads and crucifix like the video. As of February 2021, the official video has amassed over 400 million views on YouTube.