On May 27, 2010, the results of an Ipsos Reid survey were released. Residents taking the survey ranked their priority factors for the bridge as: a dedicated pedestrian walkway, lifespan of the bridge, cost, dedicated bike lanes, accessibility for other users (wheelchairs, scooters, strollers, visually impaired), and safety, above heritage value and having a rail crossing. Business owners did not see a benefit from one bridge option over the other, but concerns over cost and construction issues including potential closures were noted.