In 2012, the band was recruited by director Brett Leonard to be the launch artist for his musical cinema concept "PopFictionLife". The resulting full-length feature "The Other Country - Starring Burlap to Cashmere" was shot on the road during one of the band's tours, with subsequent filming done around Los Angeles. The movie tells the story of the band's history, along with live concert footage and recordings. The film also stars Samantha Lockwood and America's Next Top Model winner Nicole Fox.