Collins often appeared as spokeswoman/vocalist in Lucky Strike cigarette commercials during the program and on their other sponsored series (including the Jack Benny radio show) via transcription disc, earning the title, "The Sweetheart of Lucky Strike." She made television history as the first performer to appear on videotape. The recording format was first introduced in a Collins musical segment on the October 23, 1956 episode of NBC's "The Jonathan Winters Show". Her additional TV credits include "The Steve Allen Show", "The Bell Telephone Hour", and "The Hollywood Palace". From 1961 to 1963 she was co-host and stunt participant on CBS-TV's "Candid Camera" with Durward Kirby and series creator Allen Funt. In 1961 she occasionally guest-hosted a short-lived Carol Burnett and Richard Hayes CBS Radio Network show.