The band generated a huge amount of interest from the media, and Gay Dad were hailed as the "saviours" of British rock by magazines such as "Select" and "Melody Maker". Some critics claimed that the over-the-top hype was an example of nepotism in the industry at the time, as band leader Cliff Jones had only recently stopped working in the music press himself. The band appeared on both the covers of the "Melody Maker" and the "NME" as well as that of "Select".