After Józef Adam's death in 1911, the firm was inherited by two of his sons, Leopold and Henryk. The former was a graduate of the Chemical Faculty of the Vienna University and took over the production while the latter was a lawyer and continued their father's active marketing strategy. They also introduced new brands, until their times sold only locally. When Poland regained her independence in 1918, the company had a well-established name and the brothers decided to stay with their father's name rather than change it to include their own name. The popularity of the spirits was so great that in many Polish books and poems of the epoch, the brand "Baczewski" was used as a synonym to "vodka."