One of the earliest characters Formby developed was "John Willie". Baz Kershaw, the professor of theatre, described the character as Formby's "onstage alter ego", while the cultural historian Jeffrey Richards describes Willie as "the archetypal gormless Lancashire lad in baggy trousers, tight jacket, and bowler hat, slow-talking, hen-pecked, accident-prone, but muddling through." His costume included ill-fitting clothes, large boots worn on the wrong feet, and a variety of hats; he would often carry a cane. In 1908 he lent one of his costumes to a young Charlie Chaplin when the latter was touring with Fred Karno's troupe; Chaplin also incorporated Formby's cane twirl and duck-like walk into his act.