Student affairs and services delivery is challenged by contemporary issues and influences both internal and external to the institution. Increasingly diverse student populations, new technologies, political and government influences, and increasing pressure to improve retention and recruitment require flexible and innovative institutional and organizational cultures. The organization, structure, and function of student affairs and services at universities and colleges are criticized as slow to adapt to these changing contexts because institutional cultures emphasize practices rooted in tradition. Further complicating the efficacy of organizational change are the unique subcultures internalized by different functional units that reflect the underlying values, beliefs, and assumptions held by those professionals. As student affairs and services continues to grow, it is difficult to have consensus on the core values across functional areas.