The last film released under the Hecht-Lancaster Productions banner (prior to changing the company's name) was the massively budgeted circus film "Trapeze". Also filmed in Technicolor with CinemaScope lenses, the film starred Lancaster, Tony Curtis and Italian sex symbol Gina Lollobrigida. The script went through a number of writers including James Jones ("From Here to Eternity"), Ernest Lehman, Ben Hecht, James R. Webb, Wolf Mankowitz and Liam O'Brien. "Trapeze" was shot in Paris, France with locations such as the indoor arena Cirque d'Hiver, with recently knighted director Sir Carol Reed. The film is noted for having the largest promotional allowance of the times, with a reported $2 million for publicity. It paid off and was the third best box office earner of the year. Many of its premieres featured local circus performers who were hired to parade through the streets. Though it failed to make an impact at the Academy Awards, it won several awards including the Bambi Award for Best Actress – International, the Berlin International Film Festival Silver Berlin Bear Award for Best Actor, the Berlin International Film Festival Bronze Berlin Bear Award for Audience Poll and a nomination for the Directors Guild of America Award for Outstanding Directorial Achievement in Motion Pictures.