Despite the withdrawal of news and information content, the service continued to broadcast. On 29 January 2010, the broadcasting regulator Ofcom revoked Teletext's licence to broadcast. On 27 May 2010, Ofcom imposed a financial penalty of £225,000 on Teletext Limited for ceasing to provide part of its service whilst its licence was still extant. Ofcom regulations state: "Public service broadcasting licences are offered for a fixed term, requiring the holder to provide the licensed service throughout the licence period. In accepting a licence, the broadcaster takes account of the likely cost of the obligations under the licence, and the value of the benefits associated with the licence, for the duration of the licence period." Teletext’s licence was for the licence period 2004 to 2014.