By June 2017, Benfica had earned €617 million from player transfers since the 2010–11 season, more than any other club in the world. In September 2018, Benfica SAD reported a profit of €20.6 million (a decrease of 53.7%) and a revenue of €206.2 million (a decrease of 18.7%). Moreover, they reported a record equity of €86.8 million: assets of €485.1 million (a decrease of 4.1%) and liabilities of €398.3 million (a decrease of €40.1 million). It was the first time since 2010–11 that the debt was below €400 million. In January 2019, Benfica remained the only Portuguese club ever to appear in the Deloitte Football Money League, being ranked as the world's 30th highest commercial revenue generating football club in 2017–18, with a revenue of €150.7 million. In May 2019, Benfica was ranked by Brand Finance as the 40th most valuable football brand.