The dog trade flourished, and so did the rest of trades day. With the crowds growing larger and people coming in on Sunday, the Mayor and the City Council decided something had to be done. Rules and regulations had to be enacted, a place found, and some kind of order established. Canton had not encouraged "First Monday" --- actually it had discouraged it --- but the custom had become entrenched into the culture of the people for over 100 years, and it looked as though it was there to stay. It had gained national recognition by this time. Feature stories had appeared in Life, Look, and The Saturday Evening Post. Texas newspapers periodically acclaimed its appeal and uniqueness.