After the unification of Egypt, the provincial capital of the 16th nome emerged as an important center of trade. It was opposite a trade route to the Red Sea along which the Levantine traders carrying their goods from Sinai and Canaan travelled. During later times of the Old Kingdom, the name of the city was changed to "Men'at Khufu", linking it to the Pharaoh Khufu or Cheops (reigning around 2550 BC) founder of the Great Pyramid at Giza as it was believed that he was born there. The city of Men'at Khufu has not been located but it is thought to be located on the west bank of the Nile in the vicinity of the modern day Minya.