Badging was changed several times in the first generation of the series. In 1972, the tailgate read "Ford Courier" in large, raised letters; there was a small "Courier" badge on the front of the hood. From 1973 until 1976, the hood badging read "Ford". In 1973, the tailgate read "Courier" in large letters, with a small "Ford" badge on the upper left. In 1974, it read "Ford" in large letters, with a small "Courier" badge on the lower right. In 1976, the cab was lengthened by and extra trim was added to the grille.