Vissi established herself in the recording industry by winning the Thessaloniki Song Festival in 1977 with the song "As Kanoume Apopse Mian Arhi" and releasing her debut album of the same name. Since the 1980s, Vissi began a nearly exclusive collaboration with songwriter Nikos Karvelas, to whom she was married to from 1983–1992 and had one child with, resulting in one of the most successful music partnerships in the nation's history. Together they created the label CarVi, which resulted in legal issues with EMI Greece, and they then moved to CBS Records Greece, which later became Sony Music Greece.