During the next school year the focus of the drive shifted and expanded to focus more on the charity for which the money was being raised and on fundraising in local neighborhoods in addition to the school itself. Many of the fundraising activities begun during the 2000–2001 school year have become traditions that continue as a part of the drive today, including door-to-door “odd jobs” in exchange for donations and a date auction of the Student Body Officers. In 2016, Student Body President Adam Murray was auctioned for a record $2000.