For the product to be safely consumed by a child means that the responsible person must fully understand the product's safe use for its intended purpose. Miss-selling in the law of contract, suggesting the product does something it doesn't or selling products to those that do not fully understand what they are getting is potentially hazardous to the child as the ultimate consumer. Health and medical treatment may involve some form of physical contact in which case lack of proper consent is a potential battery, or even assault, of the person. The procurer must be placed in a position to assess any potential risk to the child in the reliable use of the product. (see 1.19 Reference Guide to Consent for Examination and Treatment (DOH 2009)).