The logo for KISS-FM was initially a blue ball with "KISS-FM" in red lettering, with yellow around the lettering and the radio frequency at the bottom in yellow. As of 2013, there are several Clear Channel stations that no longer use the aforementioned logo, such as WAEV in Savannah, Georgia. There are some stations never owned by Clear Channel that license the KISS-FM branding, including the ball logo. In Milwaukee, WXSS (103.7 Kiss FM) is a mainstream top 40 station using the KISS-FM brand. Most non-Clear Channel "Kiss" stations do not use this logo.