Following the Mae West projects, Hecht became one of the more prominent choreographers in Hollywood and was well-in-demand at Paramount and other studios. In January 1933, Paramount scheduled Hecht for three of their upcoming features: "A Bedtime Story" (at the time known under the title "The Way to Love"), directed by Norman Taurog and starring Maurice Chevalier and Helen Twelvetrees, "International House", directed by A. Edward Sutherland starring W. C. Fields, Bela Lugosi and George Burns and the highly anticipated blockbuster "College Humor". "College Humor", another William LeBaron production, was proclaimed by Paramount's publicity department as "the most lavish musical picture since the advent of talking pictures". The film was directed by Wesley Ruggles and starred Bing Crosby, Richard Arlen, Mary Carlisle, Jack Oakie, George Burns and Gracie Allen. In addition to working with the main stars, Hecht trained The Ox-Road Co-Eds, a group of sixty chorines, for several original music sequences. He teamed up with Jack Oakie and Boris Petroff to create a new dance, the "Fraternity Stomp", which Oakie and Lorna Andre performed in the film. The new dance was well advertised in newspapers and magazines with a depiction of steps and moves for people to learn it at home.