Brookstone now sells a wide assortment of products, including remote control helicopters and drones, alarm clocks and smartwatches, massage chairs, speakers, iPads and tablet accessories, blankets, pillows, and many other lifestyle items. Most of the products sold at Brookstone stores are designed by the company and sold under its own brand (white brand). Brookstone stores are generally found in airports and also operates an online webstore. The company is distinctive in that it allows customers to play with any product in the store before making a purchase.