In December 2008 he set off yet again with former teammate from the Atlantic Row, Ben Fogle, and Dr Ed Coats (the winner of a nationwide search), this time to take part in the inaugural Amundsen Omega3 South Pole Race. The team traversed the 473.6 miles suffering frostbite, infected blisters, dramatic weight-loss, pneumonia and exhaustion and came second only to a pair of Norwegians (over 20 hours). The BBC aired a 5 x 1-hour, prime-time Sunday night series of the adventure, "On Thin Ice" (Twofour), in June–July 2009. The series was accompanied by a self-penned book of the race, "Race to the Pole" (MacMillan).