On July 31, 2012, Gottlieb announced that he was leaving ESPN to join CBS. He served as a studio and game analyst for CBS Sports’ coverage of regular-season college basketball and joint coverage with Turner Sports of the NCAA basketball tournament. Gottlieb co-hosted a nightly television show on CBS Sports Network called "Leadoff". His co-host was Allie LaForce, the former Miss Teen USA, who has become CBS' lead sideline reporter for college football. In addition to "Leadoff", "The Doug Gottlieb Show" was moved to the new CBS Sports Radio network. Gottlieb's commentary and conversational interviewing style followed his show from ESPN Radio to CBS Sports Radio.