In an interview from the online website "All Access" (on the day of the flip), GM Laura Morris said, "We've built HOT 95-7 for the listener. We don't pick the hits; They do. Every hour, listeners can vote for the top hit of that hour and we'll play a song at the top of the next hour. We'll do that 24 hours a day... it's the first and only station we know of making listeners feel like they have that kind of control."