In one real but satirical fMRI study, a dead salmon was shown pictures of humans in different emotional states. The authors provided evidence, according to two different commonly used statistical tests, of areas in the salmon's brain suggesting meaningful activity. The study was used to highlight the need for more careful statistical analyses in fMRI research, given the large number of voxels in a typical fMRI scan and the multiple comparisons problem. Before the controversies were publicized in 2010, between 25-40% of studies on fMRI being published were not using the corrected comparisons. But by 2012, that number had dropped to 10%. Dr. Sally Satel, writing in Time, cautioned that while brain scans have scientific value, individual brain areas often serve multiple purposes and "reverse inferences" as commonly used in press reports carry a significant chance of drawing invalid conclusions.