Enrollment management is the #1 issue facing independent schools, and admission directors are the front line in dealing with this challenging and complex issue. In an effort to support its members, The Enrollment Management Association convened an Enrollment Management Think Tank to investigate pressing issues, to provide information to the larger independent school community, and to present The Enrollment Management Association’s board of directors with summary thinking and a set of recommendations. Chaired by two respected independent school admission professionals— Jim Ventre, Dean of Admission and Financial Aid, Phillips Academy (MA), and Jill Lee, Director of Admission and Tuition Assistance, Castilleja School (CA)—the group will work to: