Originally broadcasting at 1220 kHz AM, later on 1300 kHz, for many years on 1330 kHz and finally on 1050 kHz, operation of the station was taken over by the publishing association responsible for producing the Yiddish-language social democratic daily newspaper "The Jewish Daily Forward" in 1932. An FM station using the same call sign was added during the 1950s. After briefly leaving AM broadcasting in 1979, "The Forward" swapped its FM frequency for another AM frequency and continued broadcasting as a small ethnic station until divesting itself late in the 1980s.