Jazz stations generally play either traditional jazz forms or smooth jazz. The jazz station, more than any other except the college station, is stereotyped as having a small listenership and a somewhat overly highbrow on-air personality, and many are college-run stations. California State University Long Beach sponsors KJAZZ 88.1, which has a fairly significant online listenership as well. Two very well known smooth jazz stations are WNUA in Chicago and 94.7 The Wave in Los Angeles, both of which were introduced in 1987, and still continue to enjoy tremendous success in the format today. Also, WUCF-FM in Orlando has been playing jazz music since 1978. Both traditional and smooth jazz stations have been in severe decline, both on commercial and noncommercial stations, since the 2000s, in part because of the formats' lower profitability compared to other formats (adult contemporary for commercial stations, NPR-driven news/talk for noncommercial ones).