Fitzroy began a sponsorship arrangement with the Fitzroy Reds (formerly University Reds) in the Victorian Amateur Football Association and the Fitzroy Junior Football Club in the Yarra Junior Football League. Both wear the old Fitzroy jumper, play the old theme song, and play from Brunswick Street Oval in the heart of Fitzroy. In 2008, the Reds agreed to be incorporated into the Fitzroy Football Club. The "Fitzroy Football Club (incorporating the Fitzroy Reds)" entered the VAFA D1 section from the 2009 season, fielding a senior and reserves side, as well as two Under-19 sides and a Club 18 side. All the teams were made up mainly of Fitzroy Reds personnel.