It had been an open secret before the game that A&M was planning to target Bright. Even though A&M had integrated two years earlier, the Jim Crow spirit was still very much alive in Stillwater. Both Oklahoma A&M's student newspaper, "The Daily O'Collegian", and the local newspaper, "The News Press", reported that Bright was a marked man, and several A&M students were openly claiming that Bright "would not be around at the end of the game." Ultang and Robinson had actually set up their camera after rumors of Bright being targeted became too loud to ignore.