Thursday used a dove logo which is featured on much of the band's artwork and merchandise. The dove is believed to have been conceived by guitarist Tom Keeley on a tour bus sometime before "Full Collapse" was recorded. Lyrics from the song "Cross Out the Eyes" on the album reference a dove twice, but it is unknown if these lyrics were inspired by the dove art or vice versa. The logo debuted on the cover art for "War All the Time" in 2003, appearing on the artwork for all of Thursday's album and single artwork until 2011, where it was notably absent on the cover art for their sixth and final album "No Devolución".