Parker had retired as CEO in 1995, naming Mark Hansen as his successor CEO while Parker remained on as chairman. Years of rapid expansion eventually exacerbated the company's lack of an adequate inventory infrastructure, resulting in heavy losses being reported in early in 1997. Hansen resigned that year and Parker was brought back in to revive the company as chairman and CEO. He initiated a series of "Back to Basics" initiatives to get the company on track, and after it returned to profitability he resigned again in March 1998, whereupon board member Phil Francis became President and CEO.