In 2011, Yoshiki debuted Yoshikimono, a line of rock-inspired kimono, at the Asia Girls Explosion fashion event in collaboration with Tokyo Girls Collection. Yoshiki created the fashion brand to pay tribute to his parents who ran a kimono shop when he was growing up. The collection debuted its first fashion show during the finale of the 2015 Mercedes-Benz Fashion Week in Tokyo, and was invited to open Amazon Fashion Week Tokyo 2017. Yoshikimono opened Tokyo Fashion Week 2020 S/S with the brand's third collection, which featured kimono designed around characters from the anime series "Attack on Titan" and the comic book series "Blood Red Dragon," co-created by Stan Lee"."