The campaign used a number of tactics to increase the participation and creativity of the illiterates during their learning process which included experiential learning, dialogue, group discussions and collective problem solving. However, these tactics were not as successful as perceived because the training process of the volunteers was very brief and started a month before the actual campaign. The first stage of the training process consisted of a two-week intensive workshop and those trained first would train the next group of volunteers. After the 3rd group was trained, schools and universities were closed down in order to train the remaining.