In mid-1966, 23-year-old Neil Bogart was made the label's new head of Artists and repertoire (A&R). Turning to Midwestern garage bands and orchestrated soul productions (including the distribution of Curtis Mayfield's "Windy C" label), Bogart managed to shepherd in a brief Cameo-Parkway renaissance. The last major hits for the label were "96 Tears" by Question Mark and the Mysterians (picked up from independent Pa-Go-Go Records), which went to #1 in the fall of 1966, a novelty remake of "Wild Thing" by comedian Bill Minkin imitating Robert F. Kennedy under the name Senator Bobby (1966), and "Beg, Borrow and Steal" by the Ohio Express (originally on the Attack label as by The Rare Breed) (1967). Bogart also signed Bob Seger to his first recording contract, and Cameo-Parkway issued Seger's first five singles, which were all huge regional hits in Michigan but failed to catch fire nationally.