Netflix service plans are currently divided into three price tiers; the lowest offers standard definition streaming on a single device (and up to 480p quality), the second allows high definition streaming on two devices simultaneously (and up to 1080p quality), and the "Platinum" tier allows simultaneous streaming on up to four devices (and up to 4K quality on supported devices and internet connections). The HD subscription plan historically cost US$7.99; in April 2014, Netflix announced that it would raise the price of this plan to $9.99 for new subscribers, but that existing customers would be grandfathered under this older price until May 2016, after which they could downgrade to the SD-only tier at the same price, or pay the higher fee for continued high definition access.