After the script, concept designs and storyboards for "Rudolph" were done by Arthur Rankin, Jr. and his staff of artists at Rankin/Bass in New York City. The company's trademark stop motion animation process, known as "Animagic", was filmed at MOM Productions in Tokyo with supervision by Tadahito Mochinaga and associate direction by Kizo Nagashima. Besides "Rudolph", Mochinaga and the rest of the Japanese puppet animation staff are also known for their partnership with Rankin/Bass on their other Animagic productions almost throughout the 1960s, from "The New Adventures of Pinocchio", to "Willy McBean and his Magic Machine", to "The Daydreamer" and "Mad Monster Party?"