In the year 1974, she founded Tana Press, and in 1977 the Flora Nwapa Company, publishing her own adult and children's literature as well as works by other writers. She gave as one of her objectives: "to inform and educate women all over the world, especially Feminists (both with capital F and small f) about the role of women in Nigeria, their economic independence, their relationship with their husbands and children, their traditional beliefs and their status in the community as a whole". Tana has been described as "the first press run by a woman and targeted at a large female audience. A project far beyond its time at a period when no one saw African women as constituting a community of readers or a book-buying demographic."