On 3 August 2009 Speedwellbus launched a new "no-frills" concept service entitled SpeedwellValue, a low-cost and frequent alternative against other services in Greater Manchester offering flat single fares at £1.20 and 60p for concessionary users, daysavers at £2 and weekly tickets at £9.60 and £4.80, respectively. Branded low-floor buses were normally used, although Speedwell occasionally drafted in other vehicles. The services were designed to compete against the more expensive routes in Greater Manchester, offering a duplicate service that was up to 50% cheaper in comparison.