In 1963, de la Renta turned to Diana Vreeland, the editor-in-chief of "Vogue", for advice, saying that what he really wanted was to "get into ready to wear, because that's where the money is". Vreeland replied, "Then go to Arden because you will make your reputation faster. She is not a designer, so she will promote you. At the other place, you will always be eclipsed by the name of Dior." De la Renta proceeded to work for Arden for two years in New York City before he went to work for Jane Derby, an American fashion house. When Derby died in August 1965, de la Renta took over the label.