In the 1970s the Steelers began to even the playing field with the Browns, led by head coach Chuck Noll, a Cleveland native and former Browns linebacker. By then, the rivalry between the two clubs was more hostile and personal, as evident in the 1976 matchup at Cleveland Municipal Stadium, when Joe "Turkey" Jones tackled Terry Bradshaw with a pile-driving sack. Bradshaw suffered a neck injury from the play, and the footage of the sack has since become immortalized in NFL Films as part of the rivalry.