The 1996 redesign used the Chrysler NS platform and included several industry firsts, including a driver's side sliding door and a seating management system marketed as "Easy Out Roller Seats". With Generation III, the Town & Country was able to cover a wider customer base through new designated trim levels. The premium LXi (and later Limited) included amenities such as pre-programmed driver's seat and mirror, standard leather interior, 8-way power-adjustable front seats, Infinity sound system with cassette/CD player, and dual-driver/passenger climate control to name a few. An unnamed entry-level model (later redesignated LX) featured fewer amenities in a long-wheelbase (LWB) form. The LX model (later redesignated SX) featured similar content in a short-wheelbase (SWB) form. Both Base and LX models were intended to fill the gap left by the discontinuation of the upscale LX model of the Plymouth Voyager/Grand Voyager which had been discontinued for the third generation. Generation III Town & Countries were the first to feature the historic Chrysler blue ribbon emblem (later incorporated into the winged emblem), which dates from the 1930s.