In early 1964, three near-simultaneous events sent Cameo-Parkway into a sharp decline from which it would never fully recover. The first was the move of "American Bandstand" from Philadelphia to Los Angeles in February. Suddenly, Cameo-Parkway's primary source of national exposure and promotion was gone. Just as devastating (as it was to many other American labels) was the second event: the onslaught of the British Invasion in 1964/1965, which dramatically changed the tastes of the American record buying public. In a 2021 retrospective, Ken Barnes, analyzing the hit acts of 1963, noted that Cameo-Parkway acts were among the hardest hit by the Invasion, with most acts associated with them suffering permanent career damage; Barnes also cited the "Bandstand" move and the rise of Motown Records as other factors in Cameo-Parkway's downfall. Cameo tried to keep pace by licensing a handful of early British beat group singles, including the first two singles by the Kinks, but none made the US charts.