Although US availability was also anticipated in 2011, an American launch date was never announced. Reports from the summer of 2012 claimed that American cable providers threatened to drop BBC America if the iPlayer, which duplicates much of the content on the cable channel, were made available in the US market. In a statement on the difficulties facing the US rollout, BBC's Head of Communications for Global iPlayer Tessa Matchett said: "The United States is a very complex media market. Currently, we have one very successful cable channel in BBC America, and we’re looking into what options we have to roll out additional platforms in that country." In May 2015, it was announced that the global iPlayer service would be discontinued.