By complexing metal ions into the polymer matrix, the strength and toughness of the ionomer system is increased. Some applications where ionomers were used to increase the toughness of the overall system include coatings, adhesives, impact modification, and thermoplastics, one of the most known examples being the use of Surlyn in the outer layer of golf balls. The ionomer coating improves the toughness, aerodynamics, and durability of the golf balls, increasing their lifetime. Ionomers can also be blended with resins to increase the cohesive strength without diminishing the overall tackiness of the resin, creating pressure sensitive adhesives for a variety of applications, including water or solvent-based adhesives. Ionomers using poly(ethylene-methacrylic acid) chains can also be used in film packaging due to their transparency, toughness, flexibility, resistance to staining, high gas permeability, and low sealing temperature. These qualities also translate to a high demand for using the ionomers in food-packing materials.