In addition to the various books, music albums and video game releases, numerous merchandise items featuring the characters of "Dragon Tales" were made available for purchase throughout the program's run. A total of six different designs featuring scenes from the program were featured on Welch's jam jars. An official board game for the series titled "Dragon Tales: A Dragon Land Adventure", featured obstacles and memory games, with the goal of completing a puzzle. It was released by University Games and overall reviews were generally positive, though also expressed that the game was not very challenging. Other merchandise released for the series included plush toys for most of the major characters, such as Cassie and Quetzal though Enrique, seen only in the program's third season, was never released in plush form and was largely absent from merchandise releases. As early as January 1996, Hasbro reached an agreement for a line of plush, puzzles and board games related to the series to be released beginning in spring 2000.