Balloons, long used for collecting meteorological data, now offered the opportunity of collecting highly specialized information and photographs. The first Skyhook balloon was launched on September 25, 1947. The balloon was developed by the Aeronautical Division of General Mills. It carried a payload of nuclear emulsion to over . At low level immediately after launch, the lifting gas (hydrogen or helium) in the balloons formed a small bubble at the top of the envelope, resulting in the balloon having a "limp" look. At the lower air pressure at higher altitudes, the gas expanded and eventually filled the whole envelope forming a sphere or ovoid. In some models the balloons could reach diameters of more than 30 m.