Cape Cod Potato Chips was founded in 1980 by Steve Bernard and his brother, Jude, with the idea of offering healthier foods made with little processing. Steve's wife, Lynn had opened the store, Ardklin Natural Foods, in Harwich in the 1970s. Bernard lamented the lack of healthy snacks. He pursued adding potato chips to the mix after tasting a natural potato chip from a successful company based in Hawaii. In 1980, he sold his auto parts business in for a potato chip business. He bought an storefront in Hyannis, Massachusetts, in a prime place to reach tourists, as well as an industrial potato slicer for $3,000. He had almost no knowledge of the snack food business other than what he learned in a week-long course on potato chip making at Martin's Potato Chips in Thomasville, Pennsylvania.