Mark Mays, CEO of Clear Channel Communications, told a magazine interviewer in May 2008 that, "Particularly in the very impactful ages of youth 11 to 14 years old, when they can really go astray and you're taking the time to spend with them and focus on cultural core values like reverent, trustworthy, loyal, and helpful —all of those different things ... Scouting has a huge positive impact on boys and their lives, and that in turn positively impacts our communities and society as a whole."