While conservation can improve the appearance of a photograph, image quality is not the primary purpose of conservation. Conservators will try to improve the visual appearance of a photograph as much as possible, while also ensuring its long-term survival and adhering the profession's ethical standards. Photograph conservators also play a role in the field of connoisseurship. Their understanding of the physical object and its structure makes them uniquely suited to a technical examination of the photograph, which can reveal clues about how, when, and where it was made.