Phillips co-created "Another World" with William J. Bell in 1964, originally planned as a sister show to "As the World Turns". Although Procter & Gamble owned both series, CBS had no room for the program and it was brought to rival network NBC. Phillips fired veteran actor John Beal from "Another World" after only one episode, and actress Fran Sharon after two weeks. Actress Kay Campbell stated, "I'll never forget once on "As the World Turns", Rosemary Prinz did a scene, and when we were only off the air five minutes, Irna was on the phone and tore her to pieces. I don't think Irna liked actors." Phillips and Bell later gave "Another World" over to James Lipton, who passed it onto Agnes Nixon.