Approximately 80% of the staff employed with the station is made up of University of Alabama students, working in either paid or unpaid positions, with its operations drawing on the resources of the Department of Journalism and Creative Media of the University of Alabama College of Communication and Information Sciences; the remainder consists of non-student staff hired by the university. Students are involved in all aspects of the newsgathering and production process, with much of its reporting and most behind-the-scenes staff consisting of students in the Department of Journalism and Creative Media.