The fictional "Sports Night" is a sports news program in the style of "SportsCenter". The show broadcasts live from 11 pm to midnight and is rebroadcast through the next morning; it may broadcast at other times for special events, such as the NFL Draft. The program debuted in 1996 and airs from Rockefeller Center in New York City on the fictional Continental Sports Channel (CSC), a unit of Continental Corp, owned and run by Luther Sachs. Continental Corp owns cable networks around the United States; when the company is offered for sale, bidders include Time Warner, Disney (which, incidentally, owns a majority of ESPN in reality), and News Corporation.