During the AAA Texas 500, Keselowski once again was the center of controversy. On a green-white-checkered restart, Jeff Gordon entered the turn going to the high lane, leaving the middle lane open. Keselowski decided to go for it and try the same three-wide move on Gordon and Jimmie Johnson that he had done to win at Chicagoland, and Keselowski made contact with Gordon's rear quarter panel that cut down Gordon's left-rear tire, sending Gordon into a spin that relegated him to falling one lap down and finishing in 29th place, while Keselowski finished third. Following the race, Gordon approached Keselowski on pit road over the incident while both drivers were being surrounded by their pit crews. However, it escalated into a brawl due to Keselowski being shoved from behind by Kevin Harvick, who had wanted Keselowski to fight Gordon. The brawl ended up involving the crew chiefs of both teams as well as other members from Kasey Kahne, Danica Patrick and Paul Menard's teams. Both Gordon and Keselowski sustained facial injuries. He finished 4th in the 2014 Quicken Loans Race for Heroes 500, but it wasn't enough for him to advance to the final round. He was the highest ranking driver outside of the final four at the end of the season. He also had set a personal best record of six victories throughout the season, which was the highest number of wins for anyone in the 2014 season.