Swardson's sketch comedy show "Nick Swardson's Pretend Time", premiered on Comedy Central on October 12, 2010 and ran for two seasons. The show was produced in conjunction with Adam Sandler’s Happy Madison Productions. On February 6, 2012 Swardson announced via his Facebook page that there would not be a third season; in his post Swardson stated that "the ratings were solid but it was too expensive for the network and tough creatively," and added that he was "developing a new show where I play a ninja."