Disguised as a TV journalist, Moore interviews some auto workers in Flint and discovers their strong disgust for GM chairman Roger B. Smith. Moore begins seeking out Smith himself to confront him about the closing of the Flint plants. He tries to visit Smith at GM's headquarters in Detroit, yet he is blocked by building security as Moore hasn't made either an appointment for an interview or his intentions clear. A company spokesman exchanges contact information with Moore, but ultimately refuses to grant Moore an interview due to Moore's lack of credentials and fear of negative portrayal. Over the course of the film, Moore attempts to track down Smith at the Grosse Pointe Yacht Club and the Detroit Athletic Club, only to be told either that Smith is not there or to leave by employees and security guards.