The band released a vertical edition of the music video for "The Way I Feel" on 22 July 2019, followed by an AI-generated lyric video for the same song which dropped in July 2019. On 30 July 2019, Keane announced they would co-headline three performances in Mexico with the band Travis, having sets in Monterrey (13 November 2019), Guadalajara (15 November 2019), and at the Corona Capital Festival in Mexico City (16-17 November 2019). Also on this day, the band announced they would perform at "Espaço Das Americas" in São Paulo on 1 December 2019. The band performed on the main stage at the Lokerse Feesten on 3 August 2019. The band streamed an acoustic session and interview on YouTube on 5 August 2019 at the Paste Studio in New York City. On 6 August 2019, the band performed live "The Way I Feel" on "The Today Show". Later that day, they hinted at the release of their second single from "Cause and Effect", titled "Love Too Much". On 8 August 2019, "Love Too Much" was released for streaming and debuted on "The Breakfast Show" on BBC Radio 2. Neil Z. Yeung of AllMusic gave the album a positive review, writing "Not a game-changing comeback by any means, "Cause and Effect" is instead a satisfying return to form that manages to gracefully age Keane by invigorating a familiar formula with wisdom and honesty learned over a dramatic, life-changing decade.