Ross Reback successfully negotiated a divestiture of The Ron & Ron Radio Network through a sale to Paxson Communications Corp. Ron Diaz announced his departure on-air from "The Ron & Ron Show" in early 1997 as Paxson prepared to relocate it from the network's studios in St. Petersburg, FL to one in Hollywood, FL. Without Diaz, and under Paxson, the show soon floundered, and on September 29, 1997 after a successful 11-year run (the last few months of which featured several replacement hosts, all of whom took the name "Ron" in a failed attempted replacement of Diaz). Due to low ratings after Diaz's departure, "The Ron & Ron Show" was promptly canceled when Clear Channel Radio purchased the radio division of rightsholder, Paxson Communications, and opted not to continue the show.