In 1990, TRSE scored a massive hit with the premiere of "Five Guys Named Moe", which immediately transferred to the West End and won the Olivier Award for Best Entertainment. The show has been produced all over the word, including Broadway, and continues to be revived regularly. In 2004, TRSE made history by having the first British Black musical, "The Big Life", transfer to London's West End, where it played at the Apollo Theatre. In 2005, the theatre produced a musical version of the cult Jamaican film "The Harder They Come" – famous for its reggae soundtrack, which also transferred to the West End. This production was written by the film director Perry Henzel and was one of the most successful productions in the theatre's history.