Known as "King of the Nudies" for his work in the sexploitation film genre, Meyer planned nude scenes in this mainstream film. He informed female lead candidates that nudity would be integral to their roles, and after casting interviews, considered Marianne McAndrew to be suitable. He subsequently signed her for the lead role of Maggie Russell. McAndrew, previously known for her work as the prim and proper Irene Molloy in "Hello, Dolly!", accepted the role based upon her wish to change her own image and in order to gain more work within the industry. She reported that during the filming, Meyer was "considerate and gentlemanly".