After the War of 1812, this area became more settled by Americans. The first permanent resident was a Presbyterian minister, William Montague Ferry, who founded in 1834 the first area church and neighboring town of Ferrysburg. Residents named the town as "Grand Haven" in 1835. Sheldon Tannery was founded in 1838, developing to process leathers from the fur trade and cattle. The second church was organized in 1850. Ferry founded the city's first bank in 1851 in the Ferry & Son building on Harbor Drive. He also started a school, Ferry Elementary, which continues to operate. The city was incorporated in 1867.