Following the development of a show bible by Jeffrey Scott, with some tweaks by writers Cliff Ruby and Elana Lesser, the series was ordered for just over 60 eleven-minute episodes by PBS. Scott was assigned to write and edit half, with Ruby/Lesser assigned to the other half. At this point, the writing team was provided with a document titled "FUN AND LEARNING IN DRAGON LAND: A Writer’s Guide to Dragon Tales Educational Content" which provided directives as to which curriculum should be included within the stories, such as "emotional challenges > understanding other people’s emotions > recognizing and labeling feelings in others" and the statement that "CURRICULUM IS PARAMOUNT!" After the creation of the first script, all writing parties involved agreed that the scripts "weren’t fun or funny, they were flat and boring." The writers successfully explained to the consultants, educators and psychologists of PBS that children watch television to be entertained and must be entertained in order to be educated. They were then provided with a new directive, "Come up with entertaining stories and shoehorn in the curriculum wherever it fits!" Scott states that from the experience he learned an invaluable lesson about how to create a successful preschool series. Dong Woo Animation, Rough Draft Korea, Sunwoo Entertainment, Wang Film Productions (season 1 only), Yearim, and lotto animation contributed some of the animation for this series.