There have also been many studies done to observe online daters and their reason for turning to the internet to look for romantic partners. According to Robert J. Brym and Rhonda L. Lenton, users of online games, websites, and other virtual communities are encouraged to conceal their identities and learn things about themselves that they never knew before. With a concealed identity, an online user can be whoever they want to be at that exact moment. They have the ability to venture outside of their comfort zone and act as someone completely different.