White Mexicans are Mexican citizens of complete or predominant European descent. While the Mexican government does conduct ethnic censuses on which a Mexican has the option of identifying as "white," the results obtained from these censuses are not published. Instead, Mexico's government publishes the percentage of "light-skinned Mexicans" residing in the country; that percentage was 47% in 2010 and 49% in 2017. Due to its less direct racial undertone, the label "Light-skinned Mexican" has been favored by the government and media outlets over "White Mexican" as the go-to choice to refer to the segment of Mexico's population possessing European physical traits when discussing different ethno-racial dynamics in Mexico's society. Sometimes, nonetheless, "White Mexican" is used.