Modern association football trading cards were sold with bubble gum in the United Kingdom from 1958 to 1975 by A&BC, and later by Topps, UK from 1975 to 1981. Similar smaller sized cards were issued in Spain and Italy beginning in the late 1940s. Cards have been produced from 1981 to present, save 1985 and 1986. Under its "Merlin" brand, since 1994 Topps has held the licence to produce stickers for the Premier League sticker album. Launched by Topps in the 2007–08 season, Match Attax, the official Premier League trading card game, is the best selling boys collectable in the UK – with around 1.5m collectors in the UK – and with global sales it is also the biggest selling sports trading card game in the world.