In 2005 Tavistock was voted 'Best Market Town' in England and in 2006 'Best Food Town', largely on the strength of the many independent food shops and suppliers in the town and nearby, such as a long-established family grocer and delicatessen in Brook St and the cheese shop behind the Pannier market. The town also became Devon's second Fairtrade Town (in 2006). In 2006 the town was in the news for having successfully cold-shouldered to closure the local branch of McDonald's. A branch of the supermarket chain Lidl was built in its place.