On February 26, 2007, CBS announced that it will invest in Electric Sheep, which is a virtual world content developer. CBS hired Electric Sheep to develop some projects, including the creation of "The L-Word in Second Life". CBS also shot a commercial within the virtual world Second Life to promote its show "Two and a Half Men". Another project that Electric Sheep was working on for CBS was a "Star Trek"-themed area in Second Life. By investing in Electric Sheep, CBS hoped to expand its activity "beyond the living room". On March 20, CBS/CSTV had acquired MaxPreps, an online high school sports network. On April 12, CBS Corporation announced the creation of the CBS Interactive Audience Network. On May 30, 2007, CBS Interactive bought Last.fm for £140 million.