Apple Inc. has had many notable advertisements since the 1980s. The ""1984"" Super Bowl commercial introduced the original Macintosh mimicking imagery from George Orwells "1984". The 1990s Think Different campaign linked Apple to famous social figures such as John Lennon and Mahatma Gandhi, while also introducing "Think Different" as a new slogan for the company. Other popular advertising campaigns include the 2000s "iPod People", the 2002 Switch campaign, and most recently the Get a Mac campaign which ran from 2006 to 2009.