In the early 1990s Columbia Records, seeking to break into metal, inked a deal with Earache. Columbia would license rights and market and distribute them in The Americas, with rights reverting to Earache upon completion of the deal term. It is widely accepted that Columbia failed to deliver the expected sales that they themselves had projected and thus they sought to prematurely terminate the agreement. Barney Greenway of Napalm Death objected to the deal with Columbia (a subsidiary of Sony Music) on the basis that it was "selling out", although Napalm Death have since released music also distributed by Columbia parent Sony Music Entertainment. The rights to all Columbia-licensed titles have since reverted to Earache, who thereafter have been wholly independent, working with distributors as opposed to licensees.