From her first film "Un rayo de luz" a huge merchant produce was organized around the new star with books, dolls, cards and all kinds of objects with the image of the girl. Each film premier included a tour of Spain and Hispanic countries to promote it, with all kinds of events, creating tumults and crowds at the airports . Televisions, interviews and hundreds of photo shoots in addition to the film shootings prevented her from having a childhood like that of any other girl. Columbia Pictures wanted to buy the rights to Manuel Goyanes to continue exploiting her artistic career, but the producer rejected it.