In India, Same Language Subtitling (SLS) are common for films and music videos. SLS refers to the idea of subtitling in the same language as the audio. SLS is highlighted karaoke style, that is, to speech. The idea of SLS was initiated to shore up literacy rates as SLS makes reading practice an incidental, automatic, and subconscious part of popular TV entertainment. This idea was well received by the Government of India which now uses SLS on several national channels, including Doordarshan.