While not classified as a fashion magazine, it did feature the subject in detail and was lavishly illustrated. In addition to fashion and dress, other featured subjects included fiction, music, and biographies. The scholar Margaret Beetham argues that by featuring these topics, "Lady's Magazine" "came to define 'the woman's magazine' for the next century". The "Lady's Magazine", with its diverse range of subjects, helped normalise such magazines among upper-class readers. In the magazine's first issue, it promised that in its content, "the housewife as well as the peeress shall meet with something suitable to their different walks of life". The magazine is also notable as being the first to print extracts of upcoming books.