Hilversum was one of the first towns to have a local party of the populist movement called "Leefbaar" ("liveable"). Founded by former social-democrat party strongman Jan Nagel, it was initially held at bay for alderman positions. In 2001, Nagel from Leefbaar Hilversum teamed up with Leefbaar Utrecht leaders to found a national Leefbaar Nederland party. By strange coincidence, in 2002 the most vocal Leefbaar Rotterdam politician Pim Fortuyn was shot and killed by an animal rights activist at Hilversum Media Park just after finishing a radio interview. This happened, however, after a break between Fortuyn and Nagel during a Leefbaar Nederland board meeting in Hilversum on Fortuyn's anti-Islamic viewpoints.