Sahadi began working for the WWF on October 19, 1992, and was appointed "Creative Director of On-air Promotions". In 1995, he headed the production of an opening video for "Raw", the flagship television program of the WWF. The ambitious video featured a band playing atop Titan Towers, the corporate headquarters of the WWF, and a helicopter circling the roof. Sahadi would go on to head a team of seven technicians who produced video packages and vignettes designed to promote and advertise wrestlers, television programs, pay-per-views and merchandise.