In 2018, the revived band (featuring Rudi and Maggie Tambala plus guitarist Andy Taylor) renamed itself Jübl as part of a "forward-thinking rebrand". Rudi commented "I wanted to do something for the 30th anniversary (of "69"), to give back to people some of the feeling they have shared with us, and to mark the moment. We discussed remasters, t-shirts, box-sets, re-recording some of the tracks, concerts, re-mixing the entire LP, and so on, but there were ownership and rights issues that became impenetrable barriers, so I just kinda gave up. Then one morning in May I just thought "Fuck it, it's a month away, just get the fuck out of bed and do something." Over coffee I realised that we could only move forward and be free from the nonsense by renaming the band, hence "Jübl". From that moment on everything just clicked into place. The three of us have been performing as A.R. Kane since 2016, and writing new songs too, so the material was there, we just had to make that final push."