In 1996, Jagger launched Jade Inc., an integrated jewellery and fashion brand, and in 2001 she began working as the Creative Director for Garrard, the English company dealing in high-end jewellery. She worked there until 2006 and now promotes a lifestyle concept called "Jezebel" (her middle name), which fuses music, clothing, and lifestyle through original recordings, remixes, unplugged sessions, and fashion. She also has worked as a lingerie model. She has also designed apartments all over the world, including a tower of luxury residences called "Jade" in New York, and another in Mumbai.