Due to increasing dissatisfaction with Everman over the course of the Bleach tour, Nirvana canceled the last few dates and drove back to Washington. No one told Everman he was fired at the time, while Everman later claimed that he actually quit the group. Although Sub Pop did not promote "Bleach" as much as other releases, it was a steady seller for a Sub Pop release. However, Cobain was upset by the label's lack of promotion and distribution for the album.