The Pike Place Market, arguably Seattle's most important tourist attraction, gained its modern form in the aftermath of the Boeing crash. The internment of the Japanese Americans from Seattle during World War II had hit the market particularly hard, since 80% of its "wet stall" vendors had been ethnically Japanese. A "Keep the Market" initiative led by architect Victor Steinbrueck, passed in 1971, pushing for adaptive reuse. The project was wildly successful in spite of intense opposition by the Seattle Establishment, and today the Pike Place Market pulls in nine million visitors each year.