Although the song's relatively modest initial chart success prevented Paul Williams from getting any more leads on Temptations singles releases, the fact is that "Don't Look Back" became a huge belated hit, because his dynamic performance of the song on the "Temptations Live!" LP received huge airplay by R&B DeeJays nationwide, and propelled sales of the "album" into the Top 10 of the "Billboard" pop album chart. Both sides of the single would receive a second pressing and the tracks remixed, with the following statements added on: "Taken from the album #G 914 "The Temptin' Temptations"." With the second printing, the sides were reversed, making "My Baby" the A-side, while "Don't Look Back", the original A-side, was relegated to B-side status.