The 2009 season saw a change in driver lineup for the No. 29 team. Longtime driver Jeff Burton was joined by Cup teammate and 2008 Nationwide Series Champion Clint Bowyer, as well as up and comer Stephen Leicht. Bowyer's championship crew chief Dan Deeringhoff also moved from the No. 2 team over to the 29 for all three drivers. After seeing Burton's name on the window of the car during a photoshoot (Burton being the longest tenured in the 29), the three drivers entered into a competition between each other: whoever could score the most wins in the 17 races between February and July would have their name placed on the car for the remainder of the season, including the other drivers appearances. Burton was set to drive 7 events in the first half of the season, Bowyer in 6 events including the opener at Daytona International Speedway, and Leicht at four standalone events. The drivers did not have as much success as anticipated; Bowyer scored the team's only two wins (the 2nd races at both Daytona and Dover), Burton had 10 top 10s but only two top 5s, and Leicht had 6 top 10s in nine total starts with a best finish of 6th (twice). Burton also made his 300th career Nationwide Series start at Charlotte Motor Speedway in May. After 2009, RCR shut down the team after Holiday Inn pulled its sponsorship.