In August 2009, Nine launched its own digital multi-channel called GO! on Channel 99, primarily aimed at a younger demographic. The shares from GO! contributed to Nine's weekly shares and allowed it to enjoy several weeks of weekly ratings wins. In September, the network took on a new slogan, "Welcome Home", and revamped its graphic package. With the resurgence of "Nine News", growth of "Today", stabilisation of "60 Minutes" and a new programme line-up consisting of "Hey Hey It's Saturday", "Underbelly" and "Sea Patrol", Nine enjoyed more ratings success.