The accompanying music video for "The Pleasure Principle" was directed by Dominic Sena. It depicts Jackson entering a loft wearing a T-shirt and jeans to practice her dancing. The video was seen by critics as iconic, and was received two nominations at the 1988 MTV Video Music Awards, eventually winning one. "The Pleasure Principle" was performed on many of Jackson's tours, most recently on her the Unbreakable World Tour (2015–2016). The song was also performed on a few promotional appearances, including at the 2006 "Billboard" Music Awards. In 2008, Jackson's lingerie line was named after the song. It has been included in two of Jackson's greatest hits albums, "" (1995) and "Number Ones" (2009).