In November 2004, Sahadi discovered that WWE was filming an advertisement for the 2005 Royal Rumble in the Orlando, Florida-based Universal Studios, not far from SoundStage 21, where TNA recorded pay-per-views and episodes of "TNA Impact!". TNA decided to send wrestlers Abyss, Traci, Shane Douglas and the 3Live Kru, along with backstage personnel Jeremy Borash, Bill Banks, and Tim Welch, to welcome the WWE employees, bringing them milk, cookies and balloons. The TNA employees confronted their WWE contemporaries outside of the studio in which the commercial was being filmed and handed out their balloons. 3Live Kru member B.G. James commented on the opulence of the WWE buffet, asking if he could have some mahi-mahi, and then asked to speak with Vince McMahon as ""I made him a bunch of money back in the day"" (as one-half of the New Age Outlaws and a member of D-Generation X, James was partly responsible for large merchandise sales throughout 1998 and 1999), while fellow 3Live Kru member Konnan commented that McMahon "...is a stand up guy, but sometimes he has to sit down to aim".