Swaters, who had bought a Ferrari 500 Formula 2 car in 1952 for his racing team, was contacted in 1953 by Ferrari to resolve a problem with the local customs authority for the car they were to display at the Brussels Motor Show and was asked to take care of the Ferrari exhibition stand as well. He managed to get the car through customs as well as making a sale at the Motor Show. As a result, he was appointed as the official Ferrari importer for the Benelux the same year. This was the beginning of a relationship that was to last over 50 years and make Swaters one of the most important Ferrari dealers as well as a major collector of everything related to the brand.