On 5 January 1971, P-Orridge underwent a legal name change to Genesis P-Orridge by deed poll, combining the adopted nickname Genesis with an altered spelling of "porridge", the foodstuff which they had lived off as a student. The new name was intentionally un-glamorous, and they hoped that it would trigger a personal "genius factor". In February, COUM caught the attention of "The Yorkshire Post", which featured an article on them that led to further media attention from national newspapers. They also featured in an article in "Torch", the publication of the University of Hull's student union, entitled "God Sucks Mary's Hairy Nipple"; the article's author, Haydn Robb (nowadays known as Haydn Nobb), subsequently joined COUM, as did maths lecturer Tim Poston. In April 1971, COUM broadcast their first live radio session, for the "On Cue" programme for Radio Humberside. Following up the press attention they received, they performed further happenings, including their first street action, "Absolute Everywhere", which brought problems with the police.