The FORTUNE Battle of the Corporate Bands is an annual music competition for amateur company-sponsored bands in the United States, Europe and Australia. Created in 2001, the contest's proceeds benefit the Rock and Roll Hall of Fame in Cleveland, Ohio, which also serves as the location for the final round of the competition. The FORTUNE Battle of the Corporate Bands is presented through a partnership with FORTUNE magazine and the Rock Hall, and is sponsored by the NAMM Foundation (National Association of Music Merchants), Gibson Guitars, Marshall Fridge and Fender Premium Audio.