The show however, gave expanded coverage to area sports teams that the channel holds game telecast rights; other New York City area teams were covered on the program, usually to a lesser extent. Along with coverage of Garden-related entertainment news, this was intended to prevent direct competition with "SportsNite" on SportsNet New York. "MSG, NY" was taped inside a street-level studio, with a window overlooking Madison Square Garden across the street. The program originally aired as a half-hour broadcast on Tuesday through Saturdays (with no editions on Sundays and Mondays, possibly as they were considered "low-viewership nights"), before expanding to an hour-long nightly broadcast in 2008, based on improved ratings over its predecessor "Sportsdesk". The studio is also used by SiTV Media Fuse. The show was cancelled in January 2009, due to the declining ratings; in its place, MSG usually offers team-specific post-game shows.