Her first book, "Eva's Kitchen: Cooking with Love for Family and Friends", was published in April 2011. In terms of food-related promotions, in 2012 and 2013, Longoria paired with Iron Chef Michael Symon for a promotion for PepsiCo's Lay's potato chips contest called "Do Us A Flavor". The promotion encourages consumers to submit new flavor ideas and fans to vote for their favorite on Facebook. The person who creates the winning flavor is awarded $1 million or one percent of chip flavor's net sales.