Typically playing in the role of a checking winger, Cooke recorded a career-high 42 points in 2002–03 and earned the Fred J. Hume Award as the team's unsung hero. Continuing to show offensive capabilities, after returning from an injury in 2003–04, he was promoted to the Canucks' top line towards the end of the season. On account of Todd Bertuzzi's infamous suspension, Cooke joined Markus Näslund and Brendan Morrison on the Canucks' top line for the final 13 games of the season and the playoffs.