The video featured the physical discipline parkour, in which parkour artist Sébastien Foucan performed routines around the buildings of Tokyo. The video begins showing the Tokyo skyline and parkour artists standing on rooftops. As the spoken introduction starts, Madonna is shown in her wig dancing in front of a number of neon signs which contain the words "Madonna" and "Jump" in Japanese. The song continues with the dancers jumping from buildings and running through and over the lanes of the city. Madonna dances to the music and swivels around metallic rods in front of and around her, of the same design present in her tour. Before the final chorus, the dancers cease their parkour routines and stand on a lamppost.