The 29 car returned in 2005 at Bristol Motor Speedway as part of a promotion for Reese's Chocolate and Peanut Butter Lovers Cups. The promotion involved the 29 painted as the Chocolate Lovers car and the 21 painted as the Peanut Butter Lovers car. The plan was for Jeff Burton to drive the 29 while Kevin Harvick would drive the 21. Qualifying was rained out, so the entries were switched to assure that both cars would make the field (Harvick was a past champion and the No. 29 was not locked in). Burton drove the 21 while Harvick drove the 29. Harvick won the race in this car with Burton finishing second in the 21. Later in the season, Mayflower Transit came on to sponsor Burton after a seven-year relationship with him.