Additionally, at the time the only available allocations were on the UHF band, and UHF stations did not cover mountainous territory very well. The expense associated with building a translator network, combined with the limitations of UHF, scared off most prospective investors. By the mid-1970s, however, cable television, a must for acceptable television in much of Utah, even in today's digital era, had gotten enough penetration in the market to lessen the need for translators and make an independent station viable.