In 1996, an event called the "blood bank affair" took place that demonstrated the discrimination and racism against Ethiopians in Israeli society. Blood banks would not use Ethiopian blood out of the fear of HIV being generated from their blood. Discrimination and racism against Israeli Ethiopians is still perpetuated. In May 2015, Israeli Ethiopians demonstrated in Tel Aviv and Jerusalem against racism, after a video was released, showing an Israeli soldier of Ethiopian descent that was brutally beaten up by the Israeli police. Interviewed students of Ethiopian origin affirm that they do not feel accepted in Israeli society, due to a very strong discrimination towards them. Many scholars such as Ben-Eliezer have been exploring how the discrimination, cultural racism, and exclusion have resulted in metaphorically sending many of the new generation of Ethiopian Jews "back to Africa". They say this because many of the new generation have been reclaiming their traditional Ethiopian names, Ethiopian language, Ethiopian culture, and Ethiopian music.