After the corporate transition process between 1960 and 1964 concluded, in which the Rambler marque under VAM surpassed the commercial results of its local predecessors Armadora Mexicana and Planta REO combined between 1950 and 1959, the company opted not to offer the Ambassador model. The Mexican market of the era was still relatively small and since the Ambassador shared mostly the same styling as the contemporary midsize model of the company, it was considered that internal competition would affect the sales of a simultaneous Rambler Classic/Ambassador line-up. Unlike the United States, which had a much larger and diverse market for two different car lines with the same styling, AMC could offer a strong difference between both models with the exclusive V8 engine for the Ambassador and the Classic being restricted to six cylinders only. This advantage did not exist in Mexico since VAM could only produce six-cylinder engines in its Lerma plant and V8 engines could not be imported from AMC due to the ban of the 1962 decree. Instead, VAM opted to use the Rambler Classic as its most luxurious and flagship model, giving it the same treatment AMC put in the Ambassador model in the US and Canada. This would be passed on to the subsequent equivalent Rebel and Matador models produced under VAM.