Bracken Ridge is home to a variety of persons on the socio-economic scale. The majority of residents are professional couples and families. The estates south of Barbour Road, the homes surrounding the "ridge" and St Joseph's church, the areas on top of the hills, "Enbrook Heights Estate" and the most recent development "Sungate Estate" are affluent. The average price for a home in the suburb was $513,499 in 2020. 86% of these homes are owner-occupied or in the process of being purchased.