During the 1990s, KMXV underwent many ownership changes. Regent Broadcasting bought the station in June 1995, with Jacor purchasing it in October 1996. Jacor then sold the station off to American Radio Systems in July 1997. Westinghouse/CBS bought American Radio Systems' stations (including KMXV) on September 19, 1997. In June 1998, CBS split off the radio division under the revived Infinity Broadcasting name, which would be renamed CBS Radio in December 2005. KMXV was sold off by CBS to Wilks Broadcasting in November 2006 as part of a nationwide reduction of radio stations by CBS. On June 12, 2014, Wilks announced that it was selling its Kansas City cluster (of which KMXV is part of) to Pittsburgh-based Steel City Media. The sale was approved on September 26, 2014, and was consummated on September 30.