When asked about how the band uses the Internet, Rainbow said in a 2009 interview: "It's also a way to you know, not just present the music, but make an environment, a visual environment around the music, which was something we were really interested in." When asked about File sharing, Chibi said in a 2010 interview: "It's like the best friend of a band when you're starting up... But then, it's like the worst enemy... The Internet can take you so far." Falcore says in a 2010 interview: "Once it's released people start downloading for free and not paying for it, you know, it hurts the artist." The band has remained popular for over a decade despite receiving very little mainstream press or radio play, referring to themselves as the "Black sheep" of the Canadian music scene.