The SpongeBob SquarePants Movie is a 2004 American live-action/animated adventure comedy film based on the animated television series "SpongeBob SquarePants". The film was directed, co-written, and produced by series creator Stephen Hillenburg, with live-action sequences directed by Mark Osborne. It features the series' regular voice cast with Alec Baldwin, David Hasselhoff, Scarlett Johansson, and Jeffrey Tambor portraying new characters. It is the first film in the "SpongeBob SquarePants" film series. In this film, Plankton enacts a plan to discredit his business nemesis Mr. Krabs, steal the Krabby Patty secret formula and take over the world by stealing King Neptune's crown and framing Mr. Krabs for the crime. SpongeBob and Patrick team up to retrieve the crown from Shell City to save Mr. Krabs from Neptune's wrath and the oceanic world from Plankton's rule.