Beginning in 1924, Streicher used "Der Stürmer" as a mouthpiece not only for general antisemitic attacks, but for calculated smear campaigns against specific Jews, such as the Nuremberg city official Julius Fleischmann, who worked for Streicher's nemesis, mayor Hermann Luppe. "Der Stürmer" accused Fleischmann of stealing socks from his quartermaster during combat in World War I. Fleischmann sued Streicher and disproved the allegations in court, where Streicher was fined 900 marks but the detailed testimony exposed less-than-glorious details of Fleischmann's record, and his reputation was badly damaged. It was proof that Streicher's unofficial motto for his tactics was correct: "Something always sticks." "Der Stürmer"s official slogan, "Die Juden sind unser Unglück" (the Jews are our misfortune), was deemed non-actionable under German statutes, since it was not a direct incitement to violence.