Following Jase's arrival his storylines mainly focused on him arriving and bonding with his son, being engaged to his girlfriend Dawn and his secret past, which later it is revealed he was involved in a gang and was sent to prison for his crime. Lord was nominated for the "Best Newcomer" at the 2008 British Soap Awards for his portrayal of Jase, though lost out to "Coronation Street"s Michelle Keegan (Tina McIntyre). In an interview Lord has described his character Jase as a "enigmatic", "a dead wrong'un" and "mystery character with a dark past". It was later confirmed on the character will leave "EastEnders". The character was killed off in the serial, making his final credited appearance, (as a corpse) aired on 29 August 2008 after being subsequently murdered by his antagonistic gang leader, Terry Bates (Nicholas Ball). On "Virgin Media" his death was named one of the "Soaps' best storyline" in 2008.