WFLD programmed news outside its established 9 p.m. slot for the first time on June 28, 1993, when it premiered a weekday morning newscast, "Good Day Chicago". First anchored by Marianne Murciano, Darryl Dennard and David Rose, and formatted as a mix of news, commentary and lifestyle features, the show originally aired for three hours from 6 to 9 a.m., replacing a block of animated series that had previously aired that time period. In July 1999, WFLD launched a half-hour midday newscast at noon, while expanding its morning newscast – by that time, titled "Fox Thing in the Morning" – to four hours (starting at 5:00 a.m.).