The decision to discontinue the MGB came about largely due to the poor sales performance of the Triumph TR7, which had largely taken over as BL's contemporary offering in the small sports car market. BL management felt that continued production of the MGB was cannibalising the TR7's sales and this therefore was a justification for taking it off the market. However the TR7 failed to sell and was axed a year later. The MG marque was subsequently used to badge engineer sports versions of the Austin Metro, Austin Maestro and Austin Montego throughout the 1980s, prior to the re-emergence of the MGB in late 1992 as the MG RV8.