Between 1998 and 2000, Zapata tried to position itself as an internet media company under the "zap.com" name. In July 1998, Zapata announced its plans to acquire several web sites, including ChatPlanet, TravelPage and DailyStocks.com. The company's stock boomed and crashed along with other dot-coms, and on January 24, 2001 the company conducted a 1 for 10 reverse stock split. The venture was cited by many investment journalists as an example of a company jumping on the internet bandwagon without any relevant experience. This period is probably best remembered for Zapata's unsolicited (and unsuccessful) takeover bid of the Excite internet portal.