In addition to concerns about the cost of the program from fiscal conservatives, leaders in the movement to improve the nutritional content of the American diet suggested changes to the program to preclude the purchase of sugar-sweetened soft drinks or other forms of junk food with low nutritional value. In fact, the House of Representatives’ version of the initial Food Stamp Act of 1964 prohibited using food stamps for the purchase of soft drinks, but the provision was not adopted. Efforts to more narrowly define the food purchases by SNAP recipients were derided by anti-hunger organizations as a form of paternalism. The 2008 Farm Bill re-authorization established the Healthy Incentives Pilot, a $20 million effort in five states to learn if offering select SNAP recipients credits on purchases of fresh, frozen, canned, or dried fruits and vegetables with no added sugar, salt, fat, or oil will result in increased purchases of these foods. Results of the pilot study were expected in 2014.