Nintendo marketed the New-Style NES model as the NES Control Deck, exactly the same as the original NES-001 model, only with a "new design" mark on the packaging. It retailed in North America for $49.99 USD (equivalent to $ in ). This was at a significantly lower price than the already released Super Nintendo Entertainment System. The NES-101 control deck came packaged with a redesigned version of the standard NES controller (model number NES-039) shaped very similarly to the Super NES controller.