Starting out as a bi-monthly fanzine, "Jockey Slut" increased its readership. With dance music and club culture steadily growing in popularity and the subsequent advent of superclubs with superstar DJs, bigger and better distributed magazines like "Mixmag", "Muzik" and "DJMag" started to focus more on the rock and roll-like aspects of clubbing (namely the recurrent drugs features), while devoting less space to the music itself, rather than covering newer sounds and artists. "Jockey Slut" responded to this by adopting a more music-centered coverage, with a writing tone that aimed to strike a balance between witty, opinionated fanzine-style writing and an irreverent sense of humour inspired by the success of pop magazine "Smash Hits". "Jockey Slut" also aimed to be more risky in its choices. In 1993, the magazine gave The Chemical Brothers (while they were still called Dust Brothers) their first interview. Two years later, around the time of the release of their debut album, "Exit Planet Dust", "Jockey Slut" gave them their first magazine cover. In 1994, Detroit techno musician and Underground Resistance’s leader “Mad” Mike Banks granted a rare exclusive interview, and was also given his first magazine cover. Daft Punk also had their first interview in the magazine in 1993.