From September 1996 until 2017, WTMX was home to the "Eric & Kathy" morning show hosted by Eric Ferguson and Kathy Hart. The show drew consistently strong ratings, and the duo was inducted into the National Radio Hall of Fame in 2016. In April 2017, Kathy Hart left the program, and on September 7, 2017, Hubbard Radio announced that she would not be returning to the station. Ferguson continued to host mornings, along with Melissa McGurren, Brian "Whip" Paruch, Violeta Podrumedic, Melissa "MelD" Dever, Cynthia DeNicolo and John "Swany" Swanson, and the show was rebranded as "Eric in the Morning with Melissa and Whip". During the COVID-19 pandemic, Melissa "MelD" Dever and Cynthia DeNicolo were laid off from the show. On June 18, 2020, an internal restructure of talent was announced with the Nikki hosting the Midday show, Chris Petlak with Lisa Allen hosting Afternoon MIX, and Jordan Orman–Weiss "Dash" hosting the evening show and THE MIX New Music Club.