The station was sold to Dale Edwards, owner and operator of WABQ in Cleveland, in 2004. With the sale, Edwards operated WBKC under the "Radio Advantage One, LLC" banner, but maintained the simulcast of WCLV programming. In October 2006, Edwards sold off WABQ's 1540 facility over to Good Karma Broadcasting for their purposes of launching a sports talk station, WWGK. In response, WBKC dropped the WCLV simulcast, and switched over to the gospel format that was previously on 1540. The station would also drop coverage of all Cleveland sports teams, choosing to focus all of its schedule (save mornings) on gospel music and religious programs aimed at the East side of Cleveland (where the bulk of the city's African-American population resides).