During the late 1950s and early 1960s, novelist Ken Kesey and the Merry Pranksters lived communally in California. Members included Beat Generation hero Neal Cassady, Ken Babbs, Carolyn Adams (aka Mountain Girl/Carolyn Garcia), Stewart Brand, Del Close, Paul Foster, George Walker, Sandy Lehmann-Haupt and others. Their early escapades were documented in Tom Wolfe's book "The Electric Kool-Aid Acid Test". With Cassady at the wheel of a school bus named Further, the Merry Pranksters traveled across the United States to celebrate the publication of Kesey's novel "Sometimes a Great Notion" and to visit the 1964 World's Fair in New York City. The Merry Pranksters were known for using cannabis, amphetamine, and LSD, and during their journey they "turned on" many people to these drugs. The Merry Pranksters filmed and audio taped their bus trips, creating an immersive multimedia experience that would later be presented to the public in the form of festivals and concerts. The Grateful Dead wrote a song about the Merry Pranksters' bus trips called "That's It for the Other One". In 1961, Vito Paulekas and his wife Szou established in Hollywood a clothing boutique which was credited with being one of the first to introduce "hippie" fashions.