The government's handling of the war initially enjoyed broad public support, and was considered a key contributor to the landslide election victory in 1966 – referred to by some as a "khaki election". By the end of the following year, however, opinion polls were showing that public sentiment had turned against the war, and previously supportive media outlets had begun to criticised Holt's decision-making. He did not live long enough to see the mass demonstrations experienced by his successors. Political opposition to the war was initially led by Opposition Leader Arthur Calwell, who promised a total withdrawal from the conflict and labelled it a "cruel, unwinnable civil war". His replacement, Gough Whitlam, adopted a more pragmatic approach, focusing on policy specifics (particularly the government's apparent lack of an exit strategy) rather than the validity of the war itself.