Tiki culture began at the end of Prohibition in 1933 with the opening of "Don's Beachcomber", a Polynesian-themed bar and restaurant in Hollywood, California. The proprietor was Ernest Raymond Beaumont-Gantt, a young man from Texas and New Orleans who had done some rum-running with his father and claimed to have sailed throughout much of the Pacific Ocean. The restaurant's name was later changed to "Don the Beachcomber", and Beaumont-Gantt legally changed his name to Donn Beach. His restaurant featured Cantonese cuisine and exotic rum cocktails and punch drinks, with a decor of flaming torches, rattan furniture, flower leis, and brightly colored fabrics that looked like imagery out of the popular movies that were helping to fuel the desires of the average American to travel the Pacific.