Arquette was against the idea of becoming the WCW World Heavyweight Champion, believing that fans like himself would detest a non-wrestler winning the title. Vince Russo, who was the head booker for WCW at the time, insisted that Arquette becoming the champion would be good for the company and for publicity, and Arquette reluctantly agreed to the angle. All the money he made during his WCW tenure was donated to the families of Owen Hart (who died in a freak accident), Brian Pillman (who died from an undiagnosed heart condition), and Darren Drozdov (who became a quadriplegic after an in-ring accident). After World Wrestling Federation/World Wrestling Entertainment (WWF/WWE) purchased WCW, Arquette's championship run was listed as the top reason for the "failure" of "Nitro" in a list published by "WWE Magazine". Gene Okerlund stated in a 2009 interview on WCW's history that "once Arquette won the title, it might as well been thrown in the trash" due to losing what little credibility it had left at that point, and Arquette's reign as champion has been criticized in other WWE media in the years since, despite the fact that the then-WWF itself briefly booked Vince McMahon as WWF Champion months before Arquette's title win.