In 2006, she was ranked 12 on "E! Entertainment's 25 Sexiest Pop Divas in the world" list. She was also named one of the "Latina's The 60 Sexiest Mexicans in Hollywood" in 2018. Rubio was defined as a sex symbol after posing half naked or scantily clad in men's magazines like "GQ", "Maxim" and "MAN". In 2007, she was ranked sixty seven on FHM Magazine Spain's 100 Sexiest Women list. The media at the time attributed Rubio's sex appeal as a double-edged sword to sell an album and attract attention.