The lack of regulation of the domestic video market was in sharp contrast to the regulation of material intended for public screenings. The BBFC had been established in 1912, essentially as an unintended consequence of the Cinematograph Act 1909, and it was their responsibility to pass films intended for the cinema for certification within the United Kingdom (though local councils were the final arbiters). As part of this process the board could recommend, or demand in the more extreme cases, that certain cuts be made to the film in order for it to gain a particular certification. Such permission was not always granted, and in the case of the release of "The Exorcist" in 1973, a number of enterprising managers of cinemas where permission had been granted set about providing buses to transport cinema-goers from other localities where the film could not be seen.