KRWG was the only public television station to serve the El Paso–Las Cruces media market until 1978, when KCOS-TV signed on as the PBS member station for El Paso. Prior to that date, viewers in the eastern portion of the market (which corresponds to the city of El Paso) would have to view most PBS programming on cable by way of out-of-market member station KNME or KRWG. Some PBS programs, including "Sesame Street", were carried in El Paso by KTSM-TV (channel 9).