The origins of the group can be traced to 1994, when filmmakers Jon Freeman and Dana Nicholson had been accumulating footage to showcase a behind the scenes expose of the lifestyle of an American pro motocross rider in action, featuring 145 ft plus jumps, 45 ft high in the air soaring over sand dunes, mountains, houses, buses and anything else secure and steep enough to hold the weight of bike and rider. The end result was Fleshwound Films and the first video "Crusty Demons of Dirt".