The work of Grapus design collective belonged to the public square, it represented a dialog between governments and citizens; culture and politics, and in the final analysis the message and the form. Its visual communication in the public square was bold and honest it was aware of its presence and its impact; and at same time it was informed by the socio-cultural parameters of time in all its dimensions past, present and expected future which provided a contest for experimentation and innovation. Throughout their history, Grapus remained Communists and idealists and continued to be operated collectively: all work left the studio signed ‘Grapus’ even when their studio numbers had grown to around 20, operating in three separate collectives.