The statue was commissioned by the then Business Press International Ltd, and upkeep of the work now falls to Reed Business Information, who occupy Quadrant House. It was a major commission for the sculptor, which took four years from his first idea and inspiration, through to roughing out, refining and foundry to the final unveiling and installation. The company wanted him to illustrate its fundamental business, communication, but to convey the idea of it, rather than simply represent it in a completely obvious way. The statue is located by the main entrance to Quadrant House, adjacent to Sutton station.