During the beginning of the 1990s, the store portfolio grew to stores totalling 120 by 1994, at which point the company was floated on the London Stock Exchange. In July 1998, JJB bought its largest domestic competitor Sports Division. The acquisition made JJB one of the largest sports retailers in the United Kingdom, focusing on sports clothing rather than sports equipment. In November 2, 1998, JJB launched Door to Door Clothing. JJB had got to a sales total of £372.97 million (US$636.60 million) in 1999.