As a result, many leaders of Māori protest were not fluent in Māori and felt that this was a major cultural loss. In the face of official indifference and sometimes hostility, Nga Tamatoa and other groups initiated a number of schemes for the promotion of the language. These included Māori Language Day, which later became Māori Language Week; a programme which trained fluent speakers as teachers; and : Māori language pre-schools and later Māori kura or separate immersion schools at primary and secondary level. Later there were campaigns for a Māori share of the airwaves. These eventually resulted in the iwi radio stations and a Māori Television channel, all of which actively promote the language.