After consulting his national coach Ann Zhang, Bradbury's strategy from the semi-final onwards was to cruise behind his opponents and hope that they crashed, as he could not match their pace. His reasoning was that risk-taking by the favourites could cause a collision due to a racing incident, and if two or more skaters fell, the remaining three would all get medals, and that as he was slower than his opponents, trying to challenge them directly would only increase his own chances of falling. Bradbury said that he was satisfied with his result, and felt that as the second-oldest competitor in the field, he was not able to match his opponents in four races on the same night.