Ecuadorians had been sewing straw hats ever since the 16th century with the introduction of the Spanish Elites, it was not until 1835 when Manuel Alfaro would start an exportation business that would increase Ecuador's GDP. The success of selling and trading goods relies heavily on a country's location and at the time Ecuador was not a busy stop for travelers. Business people realized that a few miles north, a very busy stop for travelers seeking to go west during the California Gold rush; Panama. One of the only few ways to go west from the east coast or Canada fast and safe was to travel by sea to Panama, cross Isthmus and continue your journey through boat again.