Gund celebrated its 100th anniversary in 1998. As part of the celebration, Gund auctioned off a 100th anniversary bear which raised $100,000 for four children's charities. The bear was one-of-a-kind and purchased by Yoshihiro Sekiguchi who placed it in one of three Teddy bear museums he owned in Japan. It was the 100th anniversary of the Theodore Roosevelt "teddy bear" that brought about Gund's next milestone. In 2002, the United States Postal Service used a 1948 teddy bear of Gund to grace a 37 cent stamp in honor of the event.