The American Austin Car Company (1929–1941) was headquartered in the area. Later the firm changed its name to American Bantam Car Company. Bantam was an early producer of small fuel-efficient vehicles through the 1930s. In 1940, lead engineer Karl Probst led Bantam design team to create what later was termed the iconic WWII Jeep. Sizeable military contracts eventually went to Willys and Ford, as the Bantam factory had floundered. Today, a controversial monument stands near the courthouse commemorating Bantam's "creation of the Jeep".