Starting in late 2000 and continuing for over a year, advertisements, special web editions and editorial content containing CueCat barcodes appeared in many U.S. periodicals, including "Parade" magazine, "Forbes" magazine and "Wired" magazine. "The Dallas Morning News" and other Belo-owned newspapers added the barcodes next to major articles and regular features like stocks and weather. Commercial publications such as "AdWeek", "BrandWeek" and "MediaWeek" also employed the technology. The CueCat bar codes also appeared in select Verizon Yellow Pages, providing advertisers with a link to additional information. For a time, RadioShack included these barcodes in its product catalogs and distributed CueCat devices through its retail chain to customers at no charge. Forbes Magazine mailed out the first 830,000 CueCats as gifts to their subscribers since Forbes was starting to use CRQ (See Our Q Codes) in their magazine. Wired Magazine mailed over 500,000 of the free devices as gifts to their subscribers. Each subscriber private labeled the CueCat they sent to their mailing list.