KATV subsequently moved to a two-story building at 310 West 3rd Street; the first floor had been occupied by a furniture store, while the second floor served as studio facilities for a local radio station and also housed the offices of an insurance agency. The television station called the building home for about seven years; during this period, in 1959, Robert Doubleday became one of the youngest television station managers in the country at the age of 26. Under Doubleday, KATV became a major competitor in the Little Rock market. (Doubleday remained as KATV's manager until 1968, when he was promoted to president of KATV and KTUL. Doubleday was replaced in his former position by general sales manager Thomas Goodgame, who would later move to Tulsa as general manager and would eventually become president of Westinghouse Broadcasting.)