There was also the matter of timing – a big rush existed for British manufacturers to get new models to market following the end of the war. Austin was known to be working on an all-new but conventional car, which would be launched in 1947. The Mosquito was proposed for launch in 1949 and that deadline was appearing increasingly unlikely due to the untried nature of many of the car's features. The Morris board insisted on launching the Mosquito at the first postwar British Motor Show in October 1948.