Core Nutrition Messages is a consumer facing nutrition education advocacy program within the FNS that is designed to follow the Dietary Guidelines for Americans (DGA). It ties in the dietary needs of whole grains, low fat milk, fruits, and vegetables while providing advice and guidance on best practices. It is designed to guide users of the programs towards healthy food choices by suggesting portion sizes and food types. Available communications include motivational messages and guidance such as "Milk matters." and "They take their lead from you ...", along with videos and even kids games.