The station moved to Davenport in 1975, changed its call letters to WHTT, and introduced an automated adult contemporary format known as "Stereo 97" which it maintained for three years before switching to an automated country music format. WHTT was not able to bill advertising dollars or compete in the ratings with country music rival WHBF, which had adopted the country format a year earlier. For many years, WHBF (also known as "Country Sunshine Radio") was among the top-rated stations in the Quad Cities market, alongside Top 40 hit music stations KSTT and KIIK.