The first 1,500 cars sold are the special "Launch Edition" variants which are based on the "3.0 Premium" variant and offered in three colours: "Absolute Zero White", "Nocturnal Black" and "Renaissance Red 2.0". Cars that have the white or black exterior colour have the same red interior as the auction car, which is only offered in the "Launch Edition", while the red cars have a black interior. All "Launch Edition" cars have a red coloured wing mirrors and a replica of Akio Toyoda's signature on a carbon fiber plaque fixed to the dashboard, mirroring the auction car.