Cantopop (Jyutping: ; Traditional Chinese: 粵語流行曲), also called HK-pop, has dominated and become synonymous with local music culture since its birth in Hong Kong, though the gradual fall of Cantopop in the mid-1990s had given rise to other forms of pop culture, mainly Japanese, Korean, and western music. Still, Cantopop enjoys considerable popularity in Cantonese communities across the world. Nowadays, the global influence of Mandarin has slightly influenced the style. Mandopop from Taiwan is gaining ground. Most artists are essentially multilingual, singing in both Cantonese and Mandarin. Hong Kong English pop, Japanese, Korean, and western music are also popular among Hong Kongers.