For several years, the annual Great West Run (half marathon) has extended out to Pinhoe. The toughest part of the course used to be the uphill section along Chancel Lane, the most easterly part of the course, which competitors had to tackle twice during the race. The change to the route in 2006 retained the 'Pinhoe loop' but only as part of the first lap. To the relief of most runners, the route went down Chancel Lane. In 2013, the Run transferred to new organisers, was rebranded as Exeter's Great West Run and became a single loop event beginning and ending in Exeter City Centre. The closest that the course comes to Pinhoe is a switch-back near Sainsbury's on Pinhoe Road.