On September 8, 2015, Media General announced that it would acquire Meredith for $2.4 billion, with the combined group to be renamed Meredith Media General once the sale was finalized. Because Media General already owns WWLP, and the Springfield-Holyoke market does not have enough full-power television stations to legally allow a duopoly in any event (WGGB and WWLP are the only full-power licenses assigned to the market), the companies would have been required to sell either WGGB or WWLP to comply with FCC ownership rules as well as recent changes to those rules regarding same-market television stations that restrict sharing agreements had the sale gone through. WSHM-LD was the only one of the three stations affected by the merger that could legally be acquired by Meredith Media General, as FCC rules permit common ownership of full-power and low-power stations regardless of the number of stations within a single market. However, on January 27, 2016, Nexstar Broadcasting Group announced that it had reached an agreement to acquire Media General, resulting in the termination of Meredith's acquisition by Media General.