Throughout the song, both Jay-Z and Knowles name-check a list of goods from prestige brands, companies, and personalities: "Audemars Piguet", a Swiss watchmaker; "Jacob the Jeweler", a celebrity jeweler; "Cartier", a jeweler and watch manufacturer; "Hermès", a luxury goods company; "Lorraine Schwartz", a celebrity jeweler; "Ralph Lauren Purple Label", a higher-end division of the famous designer's clothing line; "Natura Bisse Diamond Cream", a diamond dust mixed with cream; "6 star pent suites" (penthouse), of which only a handful exist in the world, such as at Crown Macau in China and Dreams Los Cabos near San Jose del Cabo in Mexico; "The Amalfi Coast", located in Southern Italy; "Fendi", a luxury goods company; and "The Bloomberg Luxury Accommodation Group", partly owned by the Calangian and Zobel families and located around the world catering to Hollywood-millionaire types. According to Eb Haynes of AllHipHop, Knowles displays "a lot of strength and confidence" when she mentions the assets she will gift her man to upgrade his lifestyle.