KTVE's signal can be seen in 18 counties and parishes in Arkansas and Louisiana. On certain occasions, the signal can be seen as far north as Hot Springs, Arkansas, as far east as Jackson, Mississippi, and as far west as Texarkana, Texas. For many years, it was known as "Region 10", because when the station moved primary operations from El Dorado to Monroe, it kept a full news, advertising sales, and production staff in El Dorado. For a number of years, the 5:00 p.m. newscast was broadcast from the El Dorado studio, while all other newscasts came from the new Monroe studio.