Montauk is considered a beach resort, using its position at the tip of Long Island to promote itself as “The End" or "The Last Resort", and has become one of the busiest tourist locations in East Hampton. It has many restaurants, bed and breakfasts, and hotels, and is a popular vacation spot in the warm months. Such accommodations are rarer elsewhere in the Hamptons. Many Montauk hotels are only open from April to November, some for shorter time periods, and a few year-round, including Gurney's Inn.