Other advances included the armor plating for tanks in World War II; Snopake, the first correction fluid, developed in 1955; the fuel for the first nuclear submarine, the USS Nautilus (SSN-571); development of the Universal Product Code in 1965; cruise control for automobiles in 1970; and the first all-sputtered photovoltaic cell for solar energy in 1974. In 1987, PIRI, a fiber optics venture with Mitsubishi and NTT, was launched, which resulted in a $1.8 billion market. In conjunction with Kevin M. Amula, Battelle Geneva developed "No-melt" chocolate in 1988.