WCAV and its sister stations employ the largest television news team dedicated exclusively to the Charlottesville market. While WVIR dedicates some staff to adjacent areas, WCAV focuses its coverage solely on the counties that comprise the Charlottesville viewing area. In June 2006, WCAV received the runner-up award for "Outstanding News Operation" by the Virginia Association of Broadcasters. WWBT in Richmond was the winner in that category. In 2007, the station received the "Outstanding Sports Coverage" award for a commercial television station from the Virginia Association of Broadcasters.