Hudson commissioned Carrozzeria Touring to build what is believed to have been a total of 50 cars and sent the needed "Super Jet" components to Italy. Despite lower labor costs in Italy, the hand-built car's price tag was US$4,350 at the New York port of entry (POE) according to an AMC press release (undated) or $4,800 FOB Detroit, per a September 23, 1953, Hudson letter to dealers and as listed in the "Motor Trend" October 1954 issue. This was more than the a price of a Cadillac at that time (the Sixty-Two Coupe de Ville started at $3,995).