Since 1954, the broadcast has featured the famous phrase "Stay tuned for the Greatest Spectacle in Racing." Due to the increased number of affiliates at the time, the network needed a scripted "out-cue" to alert radio station engineers and producers when to manually insert local commercials. A young WIBC marketing staff member named Alice Greene (née Bunger) is credited with inventing the phrase, and chief announcer Sid Collins coined it on-air. It has been used ever since, with all of the chief announcers proudly reciting it during their respective tenures. In 1982, the phrase was briefly amended to "Stay tuned for the Greatest Spectacle in Sports," but that version was only used that year. When Bob Jenkins recited the phrase, he normally began it as "Now stay tuned...", and others used that variation on occasion.