In May 2011, K-LOVE came on the air on WKLV Port Chester, which covers New York City. The WKLV (formerly WCTZ) signal originates from a new transmitter site atop the Trump Plaza building in New Rochelle. This made it the largest market in which K-LOVE could be heard until late 2017 when K-LOVE purchased KSWD covering the entirety of Los Angeles and surrounding areas. In July 2012, EMF exchanged WLVM (formerly WABB Mobile, Alabama) with Cumulus Media, for Classic Hits WRQQ Nashville (a major hub for the Christian music community and where the majority of labels originate from). EMF changed WRQQ's call sign to WLVU, which now broadcasts K-LOVE programming.