Less than two months after being commercialised since late March, her skincare products range, SimplySiti received "The Best Halal Product" under Cosmetic category by Halal Journal Magazine. and on 11 January 2011, she received two awards from The BrandLaureate – Small and Medium Enterprises Chapter Awards (The BrandLaureate – SME's Chapter Awards), one for her SimplySiti range, for Most Promising Brand and another one for herself, first time introduced in 2011, The BrandLaureate Tun Dr. Siti Hasmah SME's Women of The Year 2010 which was presented by Tun Dr. Siti Hasmah, wife of Malaysia's fourth Prime Minister, Tun Dr. Mahathir herself. She also received Inspiration Woman Award from Association of Malaysian and Indonesian Journalists (ISWAMI) on 29 January.