On January 24, 2006, CBS and Time Warner announced that UPN and The WB would shut down to form a new jointly-owned service featuring series from both networks as well as newer series, The CW Television Network. As part of the announcement, the new network signed a 10-year affiliation deal with 11 of CBS' UPN stations, including WGNT. Channel 27 rebranded itself as "CW 27" in the summer of 2006 and officially became the Hampton Roads area's CW affiliate on September 18, 2006. On June 14, 2010, Local TV, owner of CBS affiliate WTKR, acquired WGNT. Shortly after the announcement, Local TV took over WGNT's operations through a local marketing agreement as the company's first CW station, making it a sister station to WTKR (eventually creating the first legal duopoly in the Hampton Roads market once the purchase was finalized).