The music video for "Ironic" was directed by Stéphane Sednaoui and released on January 23, 1996. In the beginning of the video, Morissette is at a gas station, walking to her automobile (1978 Lincoln Continental Mark V) with a cup of coffee in her hand. Then, she drives her car through a winter landscape, and she begins to sing the song's first verse. When it comes to the chorus, a second Morissette comes in. She is in a green sweater and sits in the backseat on the passenger side. When the first chorus ends, a third Morissette comes in, and she is in a yellow sweater with braided hair, also in the backseat, but on the driver's side. Along the way, the yellow Morissette is singing and eating at the same time, and when it comes to the second verse, a fourth and last Morissette comes in, she is in a red sweater sitting in the front passenger seat. During the second chorus, she climbs out of the window when they are still driving and almost gets knocked out by a bridge, but still manages a smile after doing so. The camera comes back to the driving Morissette, after the breakdown, and she takes off her hat, tosses it into the back seat, and becomes as loud as the other three while singing the song. When Morissette sings the outro, she is still driving through the winter landscape, and suddenly the car breaks down (possibly having run out of gas, which may be "ironic" in itself since the video started with her at a gas station). Morissette (as the driver) gets out of the car, and all her "passengers" have disappeared.