In 2006, an advert by the Gay Police Association in The Independent attracted a record number of complaints, mainly from Christians and Christian organisations many of whom organised a campaign against the advert and urged people to complain to the ASA. The GPA agreed to withdraw the advert as a result of the findings of the Advertising Standards Authority (ASA). The GPA advert showed a Bible lying next to a pool of blood, accompanied by the following text: "In the last 12 months, the Gay Police Association has recorded a 74% increase in homophobic incidents, where the sole or primary motivating factor was the religious belief of the perpetrator". Over 500 separate complaints about the advert were made, the highest number for any advert that year.