Rowland Hill, an English teacher, inventor and social reformer, became disillusioned with the postal service, and wrote a paper proposing reforms that resulted in an approach that would go on to change not only the Royal Mail, but also be copied by postal services around world. His proposal was refused at the first attempt, but he overcame the political obstacles, and was appointed to implement and develop his ideas. He realised that many small purchases would fund the organisation and implemented this by changing it from a receiver-pays to a sender-pays system. This was used as the model for other postal services around the world, but also spilled over to the modern-day crowd-funding approach.