In 1979-1980, the station had a simulcast of sister station WOHO 1470 AM for morning drive time as well as for weekend broadcasts of "American Top 40". In 1980 the station went on its own with live local on-air talent. They began playing Album-oriented Rock (AOR). As the format changed from rock to adult contemporary, it was known as "105 WXEZ Rocks" to "3WM 105 FM" in the early 1980s. After dumping the WXEZ calls (to a Chicago station) they obtained WWWM-FM (from a Cleveland station who went by "M105"), hence the "3WM".