On June 27, 2007, CTV and The Comedy Network gained exclusive Canadian rights to the entire Comedy Central library of past and current programs on all electronic platforms, under a multi-year agreement with Viacom, expanding on past programming agreements between the two channels. Canadian users attempting to visit Comedy Central websites are redirected to The Comedy Network's website, and vice versa for American users. The Canadian channel kept its own brand name, but the agreement is otherwise very similar to the earlier CTV/Viacom deal for MTV Canada.