With the end of the Cold War, defense intelligence began a period of reevaluation following the fall of the Soviet system in many Eastern European countries, the reunification of Germany, and ongoing economic reforms in the region. In response to Iraq's invasion of Kuwait in August 1990, DIA set up an extensive, 24-hour, crisis management cell designed to tailor national-level intelligence support to the coalition forces assembled to expel Iraq from Kuwait. By the time Operation Desert Storm began, some 2,000 agency personnel were involved in the intelligence support effort. Most of them associated in some way with the national-level Joint Intelligence Center (JIC), which DIA established at The Pentagon to integrate the intelligence being produced throughout the Community. DIA sent more than 100 employees into the Kuwaiti Theater of Operations to provide intelligence support.