In the autumn of 2001, Bodrov became a host of the game show "Last Hero". Sixteen people landed on an island near the coast of Panama and competed in various trials. The last participant to survive all the votes received the main prize of three million rubles. Bodrov conducted the game and provided the commentary. He gave his understanding of the telecast: I think that the subject of hunger and physical existence will emerge in front of them very seriously. But the true survival lies in how you're strong inside, how you can keep your humanity in inhuman conditions. And this is also related to me.