The BHS mascot is the lion, with school colors of maroon and white. The school was tied for most state championships in high school football, with seven, the last coming in 1981, until Celina won their eighth state championship in 2007. Gordon Wood, who coached at Brownwood High for a quarter-century, retired in 1985 as one of the greatest coaches in Texas history, with 396 wins. He was recently surpassed by former Celina and Pilot Point coach G. A. Moore. Many athletes from surrounding communities move to Brownwood to play for the maroon and white.