The band's remaining 2018 live dates were billed as The Now Now Tour to support the album, and included a performance in Tokyo on 22 June 2018 billed as "The Now Now World Premiere" in which the band played the full album live for the first and only time, a performance which was later broadcast by Boiler Room. On 16 December 2019, the documentary "Gorillaz: Reject False Icons" was screened worldwide on a one-day theatrical release. Filmed and directed by Hewlett's son Denholm, the documentary showcases a behind-the-scenes look at the production of "Humanz" and "The Now Now" as well as the album's associated tours. One week after the film's theatrical release, a "Director's Cut" version of the film featuring additional footage was released on the official Gorillaz YouTube channel in three parts. In the credits for "Reject False Icons", Kabaka Jr. was listed as an official member of the band (labeled as "A&R/Producer") alongside Albarn and Hewlett for the first time.