Copying the idea of the northern newpapers, in 1837, Francis Lumsden and George Wilkins Kendall established The Picayune in New Orleans. The paper's initial price was one picayune, a Spanish coin equivalent to 6¼¢ (half a bit, or one-sixteenth of a dollar). Under Eliza Jane Nicholson, who inherited the struggling paper when her husband died in 1876, the "Picayune" introduced innovations such as society reporting (known as the "Society Bee" columns), children's pages, and the first women's advice column, which was written by Dorothy Dix. Between 1880 and 1890, the paper more than tripled its circulation.