Prinze is a WWE fan and was seen on television in attendance at the March 2008 WrestleMania XXIV pay-per-view and its preceding Hall of Fame ceremony. He also made a cameo on an episode of "The Dirt Sheet", an online program hosted by wrestlers John Morrison and The Miz and had created an official profile on WWE's "Universe" blog community where he would regularly write his thoughts about the current goings-on in the world of the WWE. His relationship with the company was furthered when he was hired as a member of the creative staff to contribute to weekly television and pay-per-view programming for the SmackDown brand. It was reported on February 22, 2009 that Prinze and WWE had parted ways.