Gent is an avid sports fan and enjoys golf, skiing and tennis. However, his real passion is cricket, having grown up next door to The Oval and he is well-known to travel long distances to attend matches. He famously instigated the deal with Airtouch whilst on his mobile phone at the Sydney Cricket Ground. Vodafone sponsored the England cricket team for many years until 2007. He married Kate in July 1999 in Wokingham and they have two sons. He has two daughters from a former marriage. He lives in Newbury in Berkshire.