"Blaque" was released June 1, 1999, under Trackmasters' imprint label. "Blaque" peaked at number 53 on the "Billboard" 200; on April 10, 2000, the album was certified platinum and had sold over 1.5 million copies worldwide. It was promoted through three singles: "808", "Bring It All to Me", and "I Do". The first two tracks charted at number eight and five on the "Billboard" Hot 100, respectively. On June 2, 1999, "808" was certified gold for selling over 500,000 copies worldwide. When Reed was 14, she wrote "I Do" after seeing singer-songwriter Alanis Morissette on MTV. She said: "I wanted to write a song that could make an artist like her have the acceptance to be played on [R&B] stations." A writer for BET noted the group's music videos had a "futuristic feel", and Reed said: "We're straight out of the year 2080."