Clive Sullivan had risen to the Great Britain captaincy, the first black captain of a home international side, and was in charge for the 1972 World Cup held in France. Jim Challinor was coach. Sullivan and Challinor led the under-rated Lions to victory over Australia (27–21), France (13–4) and New Zealand (53–19), claiming a try in each game. Clive scored a long distance try in the final in Stade Gerland, Lyon as they drew with Australia 10–10 after extra time. Great Britain won their third World Cup by virtue of having a better qualifying record. Sullivan was the last British captain to lift the World Cup.