No. 1 ranked USC would be heavily favored over a rebuilding 3–6 UCLA team again in 1968. UCLA took an early lead and trailed only 21–16 midway through the 4th quarter and, led by soph QB Jim Nader, would drive inside the USC 5-yard line. But UCLA was repelled on downs and USC, led by Simpson who would win the Heisman Trophy, scored a clinching touchdown to win 28–16. One week later USC would drop to #2 in the polls after being tied by Notre Dame, 21–21. The Trojans then lost to Ohio State 27–16 in a 1 vs. 2 matchup in the Rose Bowl. In 1969 both teams would be undefeated with the Rose Bowl on the line again. USC would prevail 14–12. The loss in 1969 reportedly affected UCLA coach Tommy Prothro more than the 1967 loss. USC would get a 10–2–1 record against UCLA through the 1970s, and would win all six matchups in that period where the Rose Bowl was on the line for both teams. The Trojans would win three more National championships in 1972, 1974, and 1978. The 1972 Trojan team also was named one of the best teams of the 20th century. The Trojans would regain the top position again in college football in the 21st century.