Mindell made several claims about the health benefits of wolfberry juice, commercially known as "Himalayan Goji Juice", while associated with a direct-selling company called "FreeLife International Inc." Mindell's claims regarding goji juice include supposed benefits for cancer patients based on evidence of cancer cell inhibition in vitro (i.e. in a dish). In an interview with Wendy Mesley on the CBC consumer television program "Marketplace" (aired January 24, 2007), H. Leon Bradlow, coauthor of a study that Mindell cites as support for this anti-cancer claim, says that his research "does not", in fact, prove that goji has any anti-cancer properties, and that there is no scientific evidence such effects occur in vivo (i.e., when consumed). In addition, Bradlow's study was carried out at Hackensack University Medical Center, not Memorial Sloan-Kettering Cancer Center as Mindell had claimed. When faced with this information, Mindell stated in the same interview that he will stop citing the study. Mesley then went on to confront Mindell about the validity of his Ph.D from Pacific Western University, and Mindell asserted that his degree is "accredited in every state in the Union."