In the 2010–11 season, Hoolahan scored his first two goals of the season against Leicester City, scoring a penalty and a 30-yard half-volley shot. Like the previous season, Hoolahan was utilised at the tip of the diamond formation. Hoolahan continued his good form, with a goal against Bristol City, making it three goals in two matches for him. On 28 December 2010, Hoolahan scored his first hat-trick for Norwich City in a 4–2 win over Sheffield United after coming on as a substitute.