The idea for "The Lion King" was conceived in late 1988 during a conversation between Jeffrey Katzenberg, Roy E. Disney, and Peter Schneider on a plane to Europe to promote "Oliver & Company" (1988). During the conversation, the topic of a story set in Africa came up, and Katzenberg immediately jumped at the idea. The idea was then developed by Walt Disney Feature Animation's vice president for creative affairs Charlie Fink. Katzenberg decided to add elements involving coming of age and death, and ideas from personal life experiences, such as some of his trials in his bumpy road in politics, saying about the film, "It is a little bit about myself." In November of that year Thomas Disch (author of "The Brave Little Toaster") wrote a treatment entitled "King of the Kalahari", and afterwards, Linda Woolverton spent a year writing drafts of the script, which was titled "King of the Beasts" and then "King of the Jungle". The original version of the film was very different from the final film. The plot was centered in a battle being between lions and baboons with Scar being the leader of the baboons, Rafiki being a cheetah, and Timon and Pumbaa being Simba's childhood friends. Simba would also not leave the kingdom but become a "lazy, slovenly, horrible character" due to manipulations from Scar, so Simba could be overthrown after coming of age. By 1990, producer Thomas Schumacher, who had just completed "The Rescuers Down Under" (1990), decided to attach himself to the project "because lions are cool". Schumacher likened the script for "King of the Jungle" to "an animated "National Geographic" special".