After a few months, WGLN became as "Golden 105," featuring a primarily oldies playlist with a sprinkling of current hits introduced with the tagline "Here today, Golden tomorrow." Then in late 1971, the format shifted to progressive rock. It was Toledo's first so-called underground FM station playing the songs and deep album cuts that no one else in the market was playing at the time. The station, however, was later sold in 1972 to Midwestern Broadcasting and by spring of that year, 105.5 FM became a beautiful music station with the WXEZ call sign. In response to the format change, a citizens' group known as the Citizens' Committee to Keep Progressive Rock filed an objection with the FCC on the basis that Toledo already had several other middle-of-the-road/easy listening-type format stations and did not need another; the FCC rejected the appeal, and the committee continued to appeal the rejection until the Reams family changed WCWA-FM (104.7) to WIOT in December 1972, after which the objection was withdrawn.