Figo also marked the start of Pérez's policy to bring one of the best football players in the world to Real Madrid each season. The strategy was initially known as that of "Zidanes y Pavones" – in which superstars would play alongside the "Canteranos", but the players were soon popularly referred to as "Galácticos". In 2001, Zinedine Zidane was signed from Juventus for a then-world record transfer fee of €77.5 million. He was followed by Ronaldo in 2002, David Beckham in 2003, Michael Owen in 2004 and Robinho for a short time in 2005. Initially, Pérez's policy worked to great success, as each new "Galáctico" had the squad built around them, and the team had a good balance between attack and defence. In his first years in office, Real Madrid won two Spanish championships and its record ninth UEFA Champions League.