During the opening sequence, Bart originally wrote "butt.com" on the chalkboard, however, it was modified to butt.butt, due to butt.com being a real website. The storyline of famous celebrities moving to Springfield was pitched by Mike Scully; Scully originally pitched Bruce Springsteen as the celebrity to move to town, however, Springsteen turned down the opportunity to appear. Richard Appel then offered the guest appearance opportunity to Bruce Willis and Demi Moore, but they too turned down the offer. Appel then offered Alec Baldwin and Kim Basinger the opportunity to provide their voices, and they agreed to guest star in the episode. The episode was originally intended to be directed by Mike B. Anderson, but it was held over from season 9 and Pete Michels directed it.