Holden is currently the Chairman and CEO of the United States Heartland China Association, the United States Heartland China Association (USHCA) is a 501(c)3 bipartisan organization committed to building stronger ties between USHCA Region (20 states located in the USA between the Great Lakes to the Gulf) and the People’s Republic of China. Their focus is on Trust Building efforts connecting government officials; business leaders; educational and community interests with like-minded institutions between the Heartland Region and the People’s Republic of China.