The turning point for Aftermath came in 1998, when Jimmy Iovine, the head of Aftermath's parent label Interscope, suggested that Dr. Dre sign Eminem, a white rapper from Detroit. Dre produced three songs and provided vocals for two on Eminem's successful and controversial debut album "The Slim Shady LP", released in 1999. The Dr. Dre-produced lead single from that album, "My Name Is", brought Eminem to public attention for the first time, and the success of "The Slim Shady LP" – it reached number two on the "Billboard" 200 and received general acclaim from critics – revived the label's commercial ambitions and viability.