His style and sensational salesmanship helped to make the show a big hit for the network in the last golden era of game shows, and made Perry one of the top game show personalities of the 1980s in the United States. Not forgetting the time he spent with Sid Caesar, Perry would often tell jokes related to some of the questions asked on "$ale". During his tenure at NBC, Perry appeared in the made-for-TV movie "The Great American Traffic Jam" (1980) along with fellow game show hosts Wink Martindale, Jack Clark, and Art James.