The halftime show was sponsored by Prudential Financial ("Prudential Halftime Report"), and later NetZero ("NetZero at the Half") and Verizon Wireless ("Verizon Wireless at the Half"). The broadcasts also featured a segment during the live games called "Miller Genuine Moments", which provided a brief retrospective on a particular historically significant and/or dramatic moment in NBA history; this segment was discontinued towards the end of NBC's coverage. For a brief period in 2001–02, NBC aired a studio segment called "24", in which each analyst (at that time, Pat Croce, Jayson Williams or Mike Fratello) would have 24 seconds to talk about issues concerning the NBA. NBC (in conjunction with completely revamping the pregame show) discontinued the segment in February 2002, after Williams was arrested on murder charges.