The foresight to Novo allowed him to take advantage of the climate of stagnation and lack of investment. There was little money in football, which Novo anticipated. In view of the 1941–42 Serie A season, Torino brought in five new players: Ferraris II, who played on the left wing for 1938 FIFA World Cup champions Italy, was signed from Ambrosiana for 250,000 lire; Romeo Menti, a winger with good technique and a powerful shot who was signed from Fiorentina at the recommendation of Ellena; and Alfredo Bodoira, Felice Borel and Guglielmo Gabetto, all from Turin city rivals Juventus.