WEEI general manager Tom Baker suspended both hosts for two days, then extended the suspension to two weeks after the Blue Cross-Blue Shield (Blue Cross Blue Shield of Massachusetts) pulled $27,000 in ads and in turn donated that money to METCO. Dunkin' Donuts responded by ceasing all advertising that involved the voices of John Dennis or Gerry Callahan. Both hosts apologized, though in a way many thought was sarcastic and insincere, and were sent to sensitivity training. WEEI also agreed to provide free advertising for the METCO program on the radio station. In November 2003, WEEI General Manager Tom Baker was replaced by Julie Kahn. Station executives denied there was a connection between the METCO incident and Baker's replacement.