The character of rosé Champagne has varied greatly since its production began. Thought to be a sign of extravagance when originally introduced, by the early 20th century these wines were colloquially known as "Pink Champagne," and had gained a reputation of frivolousness or even dissipation. The 1939 Hollywood film "Love Affair" was reportedly approached to promote it by featuring the main characters bonding over enjoying the unpopular drink, and caused a sales boost after the film's release. It is also cited by The Eagles as a beverage of choice in the titular "Hotel California." Rosé Champagnes, particularly brut varieties, began regaining popularity in the late 20th century in many countries. Because of the complex variety of flavors it presents, rosé Champagne is often served in fine dining restaurants, as a complementary element in food and wine pairing.