CJMO-FM was owned by a group of Moncton businessmen, headed by Rick Gordon, then an 18-year veteran of broadcasting. The studio building, in a new facility on Arsenault Court in the Moncton Industrial Park, provided 8,400 square feet of space on two floors. In addition to being owner, Rick Gordon was also general manager. He named Michael Leaman, engineering director and Larry McCaw, program director. Paul Wiggins was brought in from Vancouver's CFMI-FM ("Rock 101") as Music Director, Assistant Program Director and Promotion & Marketing Director, a position he held from March 1987 to October 1988. Prior to Rock 103, Paul Wiggins was CFMI's programming innovator for Discumentary, a one-hour musical documentary of programming featuring a particular artist or a particular theme, which was syndicated throughout Canada, and broadcast internationally on the Anik D satellite.