On the show of 3 March 1975, Kennedy imitated a crow, saying "faaaaaaark", during a live read of a Cedel hairspray advertisement by announcer Rosemary Margan. The Nine Network reportedly received hundreds of complaints, followed by a rash of newspaper headlines the next day. This led the Australian Broadcasting Control Board to request that Kennedy "show cause" why he should not be removed from the airwaves. Kennedy replied that he could not show cause, suggesting that the Board take action to limit his appearances, while hinting at legal action should they do so. Rather than removing him, the ABCB banned Kennedy from appearing live, forcing him to pre-record the show on videotape. Some have claimed that Kennedy deliberately engineered the crow call incident so that the show would have to be prerecorded, allowing him to get home earlier, while others suggest that he did it so that Nine would sack him.