The group wrote and performed children's music that was different from what had been done previously; as Cook stated, "we didn't just go down the route of what people think is kids' music". They were not tied to one style or genre of music and often experimented in the studio; while some of their recordings were orchestral, others had a more live feel. The group was aware that their songs were often children's first exposure to music. "Guitar Magazine" speculated that since Cook was one of the first guitarists children were exposed to, he may be the most influential guitarist in the world. Cook was conscious that he was probably the first guitarist children would see, and said, "I always think that if it inspires kids to play guitar later on that would be great. I think it would be really nice if in 15 years I read that somebody got into guitar playing because of Wiggles". In 2013, after Cook retired from touring with the group and became their touring manager, he reported that newer bands like Regular John approached him and said that the Wiggles were the first band "they got into".