On May 14, 2014, the Gannett Company announced that it would acquire KYTX and five other London Broadcasting stations in a $215 million all-cash transaction. Gannett's CEO Gracia Martore touted that the acquisition would give the company a presence in several fast-growing markets, and opportunities for local advertisers to leverage its digital marketing platform. Gannett also owns fellow Texas-based CBS affiliates KHOU in Houston and KENS in San Antonio, which the company had acquired in its 2013 purchase of the Belo Corporation. The sale was completed on July 8.