In 1971, the University of Hawaii Press combined operations with the East-West Center Press and renamed itself the University Press of Hawaii, thus adding greater coverage of Asia to its previous strength in Hawaii and the Pacific. In 1981, the East-West Center withdrew its subsidy, and the name reverted to University of Hawaii Press, but the focus on Asia continued to grow, so that at least half its titles now focus on Asia, with the other half devoted to Hawaii (30%) and the Pacific (20%).