Taylor was one of the last stars of classical Hollywood cinema, and one of the first modern celebrities. During the era of the studio system, she exemplified the classic film star. She was portrayed as different from "ordinary" people, and her public image was carefully crafted and controlled by MGM. When the era of classical Hollywood ended in the 1960s, and paparazzi photography became a normal feature of media culture, Taylor came to define a new type of celebrity, whose real private life was the focus of public interest. According to Adam Bernstein of "The Washington Post", "ore than for any film role, she became famous for being famous, setting a media template for later generations of entertainers, models, and all variety of semi-somebodies."