Bobby Olivier of "Billboard" attributes the initial rebirth of Queen's "Don't Stop Me Now" to its appearance in the film, which "introduced it to a new generation of listeners", saying: "Perhaps the most famous scene from "Shaun of the Dead" features "Don't Stop Me Now" which blares from a pub jukebox while stars Simon Pegg, Nick Frost and Kate Ashfield bash a zombie with pool cues to the song's hurtling beat". The moment had been Wright's idea, as he loves Queen and "had the idea of playing Don't Stop Me Now – one of the most positive, exciting, happy tunes ever – over a scene of extreme violence". Pegg explained that the fight in the pub was choreographed to the song even before it had been cleared to be used in the film, so they wrote to Brian May and begged to use it.