On the eve of the First Battle of the Marne, Franchet d'Espèrey was given command of the Fifth Army. When asked by Joffre whether he was willing to accept the command he replied equivocally "the same as another". He added that the higher a man is promoted the more staff he gets. Despite being a naturally kind man, he affected a tyrannical demeanour to galvanise his officers. Edward Spears, then a lieutenant liaising between the BEF and the Fifth Army, wrote than he physically resembled a howitzer shell and of the "galvanic effect" that he had on his staff on taking command. He ordered that any man not doing his duty was to be shot, including staff officers. When General de Mas Latrie protested at an order, Franchet d'Esperey took the telephone from the staff officer Hely d'Oissel and told Latrie ""Marchez ou crevez."" ("March or die.") before putting the phone down on him. He would break up roadblocks by firing his revolver out of the window of his car. President Raymond Poincaré noted that Franchet d'Esperey was "a stranger to depression".