Several Microsoft related brands also appear in the game. Alan and Alice Wake's car shows that it has the Microsoft-powered Ford Sync in-vehicle entertainment system. An Xbox 360 console can be seen in one section of the game, with the box of the fictional "Night Springs" video game next to it, which are collectibles in "The Writer" DLC episode. In multiple sections of the game, Microsoft Tag bar codes can be seen; these can be scanned in real life by the user with the appropriate software on their mobile device. When scanned, these tags redirect players to a phone number with the voicemail from one of the game's character, or to a Verizon-sponsored web site where users gain access to exclusive "Alan Wake" extras for their console. This functionality is only available in the United States.