Cravan set out to promote himself as an eccentric poet and art critic, but his interest in art and literature was that of the provocateur which is typified by his claim in "Maintenant" (March – April 1914) that art is "situated more in the guts than in the brain" and that he wanted to "break the face" of the modern art movement. He staged public spectacles with himself at the centre, once acting on the front of a line of carts where he paraded his skills as a boxer and singer. His proclivity for shock was what endeared him to the New York Dadaist movement, who adopted him as a poster boy after his death despite the fact Cravan never self-identified with the movement.