With the increased amount of productions, STV had expectations of becoming one of the major players in networking new programming for ITV2 (this was before Channel 4 was created, and the inception for ITV2 was discussed at that time which never came to fruition. This is not to be confused with the ITV2 which is now known on the digital platform). Managing Director William Brown remarked at the time: "One of the major factors in deciding to extend our activities, is the prospect of becoming nationally involved in the production of networked programmes for ITV2 if and when it begins".