In the 1820s, as part of the Romantic revival, tartan and the kilt were adopted by members of the social elite, not just in Scotland, but across Europe. Walter Scott's "staging" of the royal Visit of King George IV to Scotland in 1822 and the king's wearing of tartan resulted in a massive upsurge in demand for kilts and tartans that could not be met by the Scottish linen industry. The designation of individual clan tartans was largely defined in this period and they became a major symbol of Scottish identity. The fashion for all things Scottish was maintained by Queen Victoria who help secure the identity of Scotland as a tourist resort and the popularity of the tartan fashion. This "tartanry" identified Scottish identity with the previously despised or distrusted Highland identity and may have been a response to the disappearance of traditional Highland society, increasing industrialisation and urbanisation.