In 1983, the company began collaborating with Zeltron (Zanussi Institute for Research) with the aim of further improving tonal quality. Initial success followed in 1984 and 1985 when pianists including Aldo Ciccolini, Alfred Brendel, Martha Argerich, Vladimir Ashkenazy, Lazar Berman, Nikita Magaloff, Michel Beroff, Annie Fischer, Louis Lortie and many others began to play on Fazioli pianos. A number of important concert halls purchased the F278 concert grand piano, and the firm started exporting to major European countries and the United States.