The first commercial camera phone was the Kyocera Visual Phone VP-210, released in Japan in May 1999. It was called a "mobile videophone" at the time, and had a 110,000-pixel front-facing camera. It could send up to two images per second over Japan's Personal Handy-phone System (PHS) cellular network, and store up to 20 JPEG digital images, which could be sent over e-mail. The first mass-market camera phone was the J-SH04, a Sharp J-Phone model sold in Japan in November 2000. It could instantly transmit pictures via cell phone telecommunication.