"Watchmen" was released at midnight on March 5, 2009, and earned an estimated $4.6 million for the early showing, which is approximately twice as much as "300", Snyder's previous comic book adaptation. The film earned $24,515,772 in 3,611 theaters its first day, and later finished its opening weekend grossing $55,214,334. "Watchmen"s opening weekend is the highest of any Alan Moore adaptation to date, and the income was also greater than the entire box office take of "From Hell", which ended its theatrical run with $31,602,566. Although the film finished with $55 million for its opening, while Snyder's previous adaptation "300" earned $70 million in its opening weekend, Warner Bros.' head of distribution, Dan Fellman, believes that the opening weekend success of the two films cannot be compared due to the extended running time of "Watchmen"—the film comes in at 2 hours and 45 minutes, while "300" is just under two hours—provides the 2009 film with fewer showings a night than "300". Next to the general theaters, "Watchmen" pulled in $5.4 million at 124 IMAX screens, which was the fifth-largest opening behind "", "Star Trek", "Avatar," and "The Dark Knight".