From September 8 to October 8, 2009, the Avett Brothers released 13 short videos describing their music and fans in anticipation of their upcoming album, "I and Love and You". The videos included clips from past concerts, fan interviews and interviews with the members of the band. "I and Love and You", released on September 29, 2009, peaked at number 16 on the "Billboard" 200 best-selling albums chart, number 8 on the best-selling digital albums chart, number 7 on the rock albums chart, and number 1 on the folk albums chart.