In the meantime, Henlein was engaging in a "soft power" offensive, being interviewed by the famous historian Arnold J. Toynbee for "The Economist" in July 1937, where he insisted he was loyal to Czechoslovakia, but talked much about how the Czech-dominated government was discriminating against the Sudeten Germans in various ways. The speech by Hodža, where he pointed out the Czechoslovak state provided far more money in subsidies to German cultural groups than to cultural groups of the other minorities and that government spending in the Sudetenland was well above the 23% level required by "the principle of proportionality" which required that spending be matched to the size of the ethnic groups attracted little attention in the British media, which largely repeated variations of Henlein's line that the Sudeten Germans were the victims of "oppression" by the Czech-dominated Czechoslovak state.