To help with public perception and to raise awareness regarding the widespread benefits of NASA-funded programs and technologies, NASA instituted the Spinoffs publication. This was a direct offshoot of the Technology Utilization Program Report, a "publication dedicated to informing the scientific community about available NASA technologies, and ongoing requests received for supporting information." according to the NASA Spinoff about page the technologies in these reports created interest in the technology transfer concept, its successes, and its use as a public awareness tool. The reports generated such keen interest by the public that NASA decided to make them into an attractive publication. Thus, the first four-color edition of Spinoff was published in 1976.