In May 1918 the Isle of Lewis was bought by the soap magnate Lord Leverhulme, who intended to make Stornoway an industrial town and build a fish cannery. His plans were initially popular, but his opposition to land resettlement led to further land raids, especially around the farms of Coll, Gress and Tong. These raids, commemorated in monuments in several villages, were ultimately successful, as the government was prepared to take legal action in support of land resettlement. Faced with this, Leverhulme gave up on his plans for Lewis and concentrated his efforts on Harris, where the town of Leverburgh takes his name.