Soft drinks and snack foods gradually became the primary focus of the company, and was renamed Allied Manufacturing and Trade Industries Limited in 1973 and Amatil Limited in 1977. It began to expand bottling operations overseas in Europe, purchasing a Coca-Cola bottling plant in Australia in 1982 and expanding into Fiji and New Zealand in 1987. A majority stake was purchased by The Coca-Cola Company in 1989, although today its ownership is 29%. In 1989, the company sold its WD & HO Wills tobacco division to British American Tobacco.