For this reason, some organizations such as the AAA try to provide standardized naming conventions for features such as ALKS which aim to have capacity to manage the driving task, but which are not yet approved to be an automated vehicles in any countries. The Association of British Insurers considers the usage of the word "autonomous" in marketing for modern cars to be dangerous because car ads make motorists think 'autonomous' and 'autopilot' mean a vehicle can drive itself when they still rely on the driver to ensure safety. Technology alone still is not able to drive the car.