By the 1920s, Reinette started The Grove Hotel. She marketed The Grove as "The Home of the Tallahassee Girl" after the Maurice Thompson novel of the same name, of which Eleanora Long Hollinger, the daughter of Ellen Call Long, was widely believed to be the inspiration for the protagonist of the story. The Grove Hotel's location near the Governor's Mansion made it ideal for visiting politicians and lawyers. Among the renters were Richard Ervin, a future chief justice of the Florida Supreme Court. He rented out the entire second floor during the 1920s. In 1924, the Tallahassee Centennial celebrations were held at The Grove. A grandstand was constructed and people watched as separate plays were held for white and black audiences on different days, at least one of which was written by Reinette herself. In an effort to generate additional income, Reinette also constructed three small cottages on the property and repurposed the old silkworm cottage into a residential building.