Qatar's current exhibition and distribution scheme is encouraged by a high demand of film viewing in theaters in addition to widespread online viewing, with the latter encourage theatrical visits from entertainment seekers in Qatar In 2017 only, there was a surge of 50 cinemas across Qatar in only 6 months as there was a rise of 35% in moviegoers across the nation. The exhibition landscape is competitively shared between worldwide exhibitors such as Novo, Vox and Gulf Media but also locally based theaters such as Landmark and Doha cinema (Souq Waqif).