The station returned again on September 1, 1996, as WSHE-TV, a Paxson station that aired the company's standard infomercial format, with religious programming in some dayparts. The change was made as a clean break with the troubled history of WYVN, but also to "park" a heritage call sign that Paxson had recently removed from one of its FM stations in Miami (now WMIB). The station changed its call letters to WWPX at the beginning of 1998 and became a charter member of Pax TV along with most of Paxson's other stations on August 31 of that year. It has remained with the network, later known as i: Independent Television and now known as Ion Television, ever since.