A tall, elegant centre forward, Buchan was highly successful at the Wearside club. Sunderland won the 1912–13 First Division title and narrowly missed out on the Double - losing the FA Cup final 1–0 to Aston Villa. Frequently described as the best footballer in the country, Buchan was Sunderland's leading scorer for seven of his eight seasons at the club. This tally excludes the World War I seasons, when full competitive football was suspended. He is Sunderland's all-time record League goalscorer, with 209 goals. Buchan was also capped by England - his debut coming against Ireland on 15 February 1913.