Previously outside of WZMQ (which during Equity's ownership, was often unable to be received outside of Ishpeming and Marquette due to continuous transmitter issues and lack of engineering staff), Fox was available in the Upper Peninsula over-the-air from WLUK in Menominee County and via a low powered translator of that station in Escanaba, W40AN. WLUK was carried by Spectrum in the West and Central Upper Peninsula along with WLUC-DT2 except in Gogebic County which is covered by KQDS-TV from Duluth, Minnesota. The Eastern Upper Peninsula is covered by WWUP-DT 10.2 (a standard definition simulcast of WFQX-TV in Cadillac).