Interviewing "one of the Muslim hipster trailblazers" Hana Tajima for "Vision" magazine, writer Suzanne Elliott states that "fashion-conscious Muslims are proving that you can be cool and modest, stylish and individual without compromising faith". Tajima started her own fashion label Maysaa in 2011, and blogs about her far-reaching influences and inspirations. According to Elliott, 26-year-old Tajima "epitomises the new Muslim hipster, glamorous yet edgy, elegant yet quirky. The trend straddles the big cities of the world from London's Dalston to New York's Williamsburg - or the glitz of Dubai."