Neasden has achieved considerable notoriety thanks to the British satirical magazine, "Private Eye". Since early in its history (when the magazine was actually printed in Neasden) the magazine has used Neasden as an exemplar of the suburban environment in pieces parodying current events, personalities, and social mores (for example, the University of Neasden). Spoof sports reports in the magazine usually feature the perennially unsuccessful football team, Neasden F.C. with their manager, "ashen-faced" Ron Knee and their only two supporters, Sid and Doris Bonkers.