Bell has stated she is non-religious and identifies as a humanist. Bell and other "Veronica Mars" cast members, including Ryan Hansen, are involved with the charity Invisible Children, Inc. The goal of the organization is to create awareness of the plight of Northern Ugandans who are caught in the midst of a civil war between the government and Joseph Kony's Lord's Resistance Army. Bell has also done a public service announcement for Do Something's Healthy Living Campaign. In 2014, Bell launched a Prizeo campaign offering fans a chance to win a date with her in return for donating to Invisible Children, Inc. Kristen Bell won a 2020 Webby Special Achievement Award.