Meanwhile, a new product appears in Beansboro that successfully causes snow to instantly disappear (thus posing a fatal threat to Frosty), an aerosol spray called "Summer Wheeze." Summer Wheeze's inventor, Mr. Twitchell, hopes to use the product to win over the people of Beansboro so that he will be crowned King of the Beansboro Winter Carnival, apparently believing that the title will give him actual dominion over the townspeople (at least once, Twitchell also indicates he is waging war against Mother Nature, implying he is actually seeking world domination and that Beansboro is simply his first step). At a presentation before the town council, one of the trustees voices concern about the environmental impact of the untested product, to which Mr. Twitchell responds by ordering his pet cat Bones to open a trapdoor beneath her seat.