Their next album one year later, "Fortune 410", contained the hit single "Do You Compute?" which was used by their label MCA and the computer company Atari to form a cross-marketing promotion. Because the promotional partnership was secured prior to release of the album, it was possible to use the Atari 1200 XL Home Computer in poster photography, as well as in the video clip for "Do You Compute?", which aired on MTV. The title of the album is a reference to the trademark glasses Iris wears, Fortune 410's. The combination of marketing and the promotion for its hit single allowed the album to chart higher than its predecessor.