In addition to jazz and classical music, Philips also became a major label in the world of rock and pop music in the late 1950s till late 1970s. In the UK, Philips developed a strong popular music roster, signing acts like Marty Wilde, Roy Castle, Anne Shelton, the Four Pennies, Dusty Springfield, and the Walker Brothers. The American pop label was launched in 1962 starting with the R&B single "Gee Baby" by Ben & Bea and showed a comfortability with folk-country, releasing "Makes You Wanna Sigh" by Ross Legacy in 1969. It signed the Four Seasons in 1964. It also played a major part in promoting the garage rock genre and the psychedelic rock genre in the mid to late 60s, their most successful signing being Blue Cheer.