Even today, he has a great deal of fans in Kerala considering him as a legend among Malayalam film actors. His popularity remains same even today. His superhuman image has also transformed him into an iconic figure of popular culture among Malayalis around the world, with widespread impersonations on stage and television programs based on his screen persona. It was accompanied by a cartoon, email and SMS phenomenon in the early 2000s, portraying him as a comic superhero with unique quotes of superhuman strength attributed to the action star becoming widespread. These movements were fuelled by a renewed fascination with his style of dialogue delivery and his machismo image. These were claimed to honour his memories, but were also criticised for parodying the legendary actor years after his death.