In 1985, following the show's cancellation from WNBC, Stern stayed in New York City and relocated to afternoons on WXRK. Martling was subsequently hired as a writer on "The Howard Stern Show" when it moved to the mornings slot in February 1986, initially for two days a week. After around two months, Martling was hired full-time and became known as the head writer who would take lines written by himself and sound effects and producer Fred Norris and "determine what goes in front of Howard". Along with Norris, Martling contributed material to radio bits and song parodies and is featured and credited on Stern's television shows, home videos, and albums. In 1994, a puppet that resembled Martling, known on the show as the "Jackie puppet", began to feature on "Howard Stern" on the E! channel and voiced by show impressionist Billy West.