With the introduction of the Canadian Radio-television and Telecommunications Commission's (CRTC) broadcast regulations in 1970, the Canadian recording industry made rock a major focus of its activity. In 1971, the Canadian content law was passed ensuring Canadian artists weren't overrun by American media outlets. The Juno Awards began as a reader poll conducted by Canadian music industry trade magazine RPM Weekly in December 1964. A similar balloting process continued until 1970 when the RPM Gold Leaf Awards, as they were then known, were changed to the Juno Awards. The first Juno Award ceremony was held in 1975 and played a role in addressing the concern about Canadian content. This led to increased production and with the international popularity of The Guess Who and Neil Young at the end of the 1960s, opened markets outside Canada to the country's musicians. Success abroad usually ensured success in Canada. The early 1970s were a golden age for Canadian music. Many performers from the late 1960s came to the forefront in the following years, among them The Bells and Andy Kim from Montreal, Chilliwack from Vancouver, Five Man Electrical Band from Ottawa, Lighthouse from Toronto, Wednesday from Oshawa, and The Stampeders from Calgary.