In November 1961, Robert Crites, owner and manager of local CBS-affiliated radio station KBLU, formed a partnership, called Desert Telecasting, and applied to the FCC on November 30, 1961 for a construction permit to build a station on channel 13. New England Industries had filed a competing application for the same channel nearly a month earlier, but on July 23, 1962, the FCC granted the construction permit to Desert Telecasting, and KBLU came into existence, to be the market's CBS television affiliate. It would not be an easy road to sign-on, as Bruce Merrill, owner of both KIVA and the local cable television system, was convinced that the market could not support a second local television station and fought to keep the new station from opening. Merrill opposed a KBLU-TV partnership restructure, an extension of time to construct the station, and a proposal to increase power, then, in September 1963, filed a "motion to stay" to prevent KBLU-TV from building its facilities. All of Merrill's petitions were denied, and on the evening of November 2, 1963, one hour after receiving notice of program test authority, KBLU-TV began broadcasting.