The Lawrence Textile Strike, also known as the Bread and Roses Strike, was a strike of immigrant workers in Lawrence, Massachusetts, in 1912 led by the Industrial Workers of the World (IWW). Prompted by a two-hour pay cut corresponding to a new law shortening the workweek for women, the strike spread rapidly through the town, growing to more than twenty thousand workers and involving nearly every mill in Lawrence. On January 1, 1912, the Massachusetts government enforced a law that cut mill workers' hours in a single work week from 56 hours, to 54 hours. Ten days later, they found out that pay had been reduced along with the cut in hours.