A substantial portion of the music video was filmed at the Pleasure Beach in Great Yarmouth, with parts of the video featuring the band on the Roller Coaster. This was filmed on 7 March 1982. The video begins with Suggs dressed as a boy entering the shop with Lee Thompson and Chas Smash behind him, playing the saxophone and trumpet respectively. On entering the shop, Suggs acts out the lyrics of the song, as a 16-year-old boy awkwardly attempting to purchase condoms, without much success. Suddenly, on the first chorus, three of the band members enter the shop, dressed in gowns and wearing sunglasses and silly headgear (much like Monty Python-esque Pepperpots), and perform a simple, rhythmic yet comedic tongue-in-cheek stepping-dance routine, supposedly acting as dancing pepperpots hired with the Pleasure Beach attraction "Fun House".