At its onset the Modern Library identified itself as "The Modern Library of the World's Best Books". In keeping with that brand identity, in 1998 the editors created a list they called the "Modern Library List of Best 20th-Century Novels", numbering 100 titles. They also conducted an internet poll of public opinion, then produced a "readers"' list. (The lists were actually restricted to works in English, but titles of the lists do not represent this, and little attention was paid to that fact in publicity for the lists.)