A 1967 article in the student newspaper at Carleton College described the streaking phenomenon there in negative terms, associating it with rock culture, drinking and destruction. At that time, streaking was a tradition on the Northfield, Minnesota, campus during January and February when temperatures hovered in the neighborhood of zero degrees Fahrenheit. According to "The Carletonian": "Examples of social problems are the large number of departing female students, the rise of class spirit, low grades, streaking, destruction, drinking, and the popularity of rock dances."