Because of the high land cost, the developers wanted to erect the building as quickly as possible; at the time, buildings' general contractors usually passed work down to subcontractors. To eliminate delays due to a lack of communication between subcontractors, the building corporation formed a "Method of Procedure" to coordinate all work on the building. Since there were no nearby material-storage areas, it was imperative that work be completed as quickly as possible. The start of work had already been held up by opposition to the proposed height and shape.