Following his first departure from the Filthy Animals, Kidman joined Vince Russo's New Blood stable, signalling another heel turn. Reflecting the gimmick of the New Blood, Kidman began acting as hotshot who refused to be held back by wrestlers beyond their prime. This led to the biggest feud of his career with Hulk Hogan, defeating him in three matches in a row. After the New Blood split up, Kidman became a face once more by entering a feud with Shane Douglas for the affection of his on-screen girlfriend Torrie Wilson. During the feud, Wilson turned on Kidman. Kidman was legitimately injured in a match at New Blood Rising in August 2000, when in a strap match, Douglas hung Kidman from the neck using the strap, and was forced to take several weeks off to recover.