Burger King's supply contracts for non-carbonated beverages are separate from the ones for its sodas. When the company first chose to introduce a bottled water product, it chose Nestlé's Poland Spring brand over Coke's Dasani. When the contract expired in 2003, BK moved to Pepsi's Aquafina, the top-selling brand at the time. In 2008 Burger King renewed its relationship with Nestlé by entering into an agreement to sell Pure Life bottled water products. BK moved away from Pepsi's Tropicana brand juices in 2001 when it went with Coca-Cola's Minute Maid brands for the North America market. With the introduction of its Positive Steps nutrition program for children, the company turned to the Hershey Company to provide Hershey's branded low-fat milk in its North American stores. BK is utilizing a popular brand name to promote its products in a move to draw customers' attention to itself and its meal programs.