The first advertisement for Psychiana, which Robinson himself penned and took around to local publishers in Spokane, Washington in 1929, featured a picture of Robinson with the headline, "I TALKED WITH GOD (yes I did, actually and literally)." Those who expressed an interest in Robinson's promises of health, wealth, and happiness by responding to one of his ads were offered a series of bi-weekly lessons by mail on a subscription plan. Robinson had his own printing presses and started a small publishing company, which offered many of his own books on various spiritual themes, as well as his memoir, "The Strange Autobiography of Frank B. Robinson".