Johnson was also interviewed about the film on "CNN Sunday Morning" the day before the film's television debut and on NPR's "All Things Considered" on the day of the television debut on HBO on October 27, 2003. The film was broadcast as part of the HBO's "America Undercover" series, where it was on a regular rotation. Johnson noted that some film subjects were very supportive of the film and happy about what they said on camera, while other subjects were anxious about the film due to the criticism from friends and family for violating the code of secrecy about wealth. Johnson felt this secrecy about wealth arises from fear of contradicting the belief that their society is a meritocracy, and enables the wealthy to avoid having to justify the power and privilege bestowed by their wealth.