McCartney and U2 played the song at the start of the Live 8 concert in London's Hyde Park on 2 July 2005. The song, starting with ""It was twenty years ago, today"", was chosen among others to commemorate that Live 8 took place approximately twenty years after Live Aid. The single was released for charity on iTunes, hitting number 48 on the "Billboard" Hot 100 and number 1 on the UK Downloads chart, setting a world record for the fastest-selling online song of all time.