Benchley's return yielded two more short films, and his high profile prompted negotiations for sponsorship of a Benchley radio program and numerous appearances on television shows, including the first television entertainment program ever broadcast, an untitled test program using an experimental antenna on the Empire State Building. The radio program, "Melody and Madness" - with the “Melody” provided by Artie Shaw - was a showcase for Benchley's acting, as he did not participate in writing it. It was not well received, and it was removed from the schedule.