In the wake of several unsuccessful proposals for a new stadium, Winnipeg Enterprises Corporation, a newly created non-profit organization led by Winnipeg Football Club president Culver Riley, presented a plan for the construction of a new 15,700 seat stadium in the Polo Park district. The plan was approved by the City of Winnipeg in August 1952. Winnipeg Stadium was officially opened on August 14, 1953, with a fundraising gala to benefit the Winnipeg Unit of the Shriners Hospitals for Children. Foster Hewitt served as the master of ceremonies as 12,000 spectators watched an array of Shriners, athletes, politicians, and Hollywood actress Corinne Calvet inaugurate the stadium. The following night, the Winnipeg Blue Bombers played the first football game at the new facility against the Ottawa Rough Riders. The stadium became known as "the house that Jack built" in recognition of the contributions of Jack Jacobs.