While reviews were initially favorable, the Medallion had a poor launch into the North American market because of AMC's limited marketing resources. There were industry rumors of problems at AMC and Chrysler's takeover of the company overshadowed the Medallion's introduction. "Kiplinger's Personal Finance" magazine raised the question of continued commitment and service for the Medallion after Chrysler's buyout of AMC, and noted that an expected letter of intent between Chrysler and Renault indicating Chrysler "it would support the vehicle for a minimum of five years." The Medallions did not sell in large numbers, although it was a solid entry in a highly competitive market segment.