In addition, he advocated aesthetical guidelines in respect to the standard shape of Romanian, stressing three basic principles in selecting words: "proper wording", which called for vernacular words of Latin origin to be prioritized; "harmony", which meant that words of Latin origin were to be used in their most popular form, even in cases where euphony had been altered by prolonged usage; and "energy", through which Heliade favored the primacy of the shortest and most expressive of synonyms used throughout Romanian-speaking areas. In parallel, Heliade frowned upon purist policies of removing widely used neologisms of foreign origin—arguing that these were "a fatality", he indicated that the gains of such a process would have been shadowed by the losses.