Like its larger counterparts, the newspaper also entered into the broadcasting business in 1925 with a license to operate radio station WBCN. WBCN started broadcasting on 1130 kHz from the paper's offices at 65th and Halsted. They soon entered into an agreement of time-sharing of the frequency with radio station WENR, then owned by the All-American Radio Company. By the next year, both stations had moved to 1040 kHz, still retaining their time-sharing agreement. By 1927, Chicago financial magnate Samuel Insull had become interested in both WBCN and WENR. Insull, who had been a founder of station KYW, sold his interest in the station. His newly formed Great Lakes Broadcasting bought them both, and moved them on the dial to 870 kHz. When Insull's fortune began to disappear, he sold the licenses of both radio stations to National Broadcasting Company in 1931. The two were officially merged with WBCN leaving the air in early 1933.