Gottlieb owns Merril Press, an "independent publisher of unusual nonfiction books by authors who know what they're writing about." He is also president of four radio stations, including KITZ in Port Orchard, Washington, KGTK in Olympia, Washington, KBNP in Portland, Oregon, and KSBN in Spokane, Washington. Gottlieb owns Merril Mail Marketing, Inc., a for-profit corporation, that is his direct response mail fund-raising business. He also controls The Service Bureau, Inc., a non-profit cooperative corporation that provides its members with services such as telephone fund-raising and accounting.