In 2007 the UN founded United Nations Global Initiative to Fight Human Trafficking (UN.GIFT). In cooperation with UNICEF, the Organization for Security and Cooperation in Europe (OSCE), and the United Nations Development Fund for Women (UNIFEM) the United Nations took a grant from the United Arab Emirates to establish UN.GIFT. UN.GIFT aims to fight human trafficking through a mutual support from its stakeholders which includes governments, businesses, and other large global actors. Their first initiative is to spread the word that human trafficking is immoral and has become a growing problem that it will take a global cooperation to cease its continuation. UN.GIFT strives to lower the demand for this exploitation and create a safe environment for potential victims.