Milne first played the game at a bridge located in Ashdown Forest, close to the village of Upper Hartfield, East Sussex, England. Built in 1907 and originally called Posingford Bridge, it is considered to be the bridge on which Milne and his son first played the game. However, it is uncertain whether the game was first played at the bridge and then written into the story, or vice versa. The bridge maintained the public's interest and a campaign to rebuild it in the late seventies was considered important enough to feature on the BBC "Nine O'Clock News". The bridge was subsequently reopened by Christopher Robin Milne and officially renamed as "Poohsticks Bridge".