Their friendship, however, takes a turn for the worse when Dan discovers that Carter and Alex have been seeing each other, approaches them in a restaurant, and punches his boss in the face. The confrontation with her father convinces Alex to break up with Carter who is heartbroken. Soon after, Globecom CEO Teddy K visits the sales office and during a grand speech to all the employees on synergy and other similar corporate business strategies, he is questioned by Dan and shrugs him off. Carter's boss, Mark Steckle, tells Carter to fire Dan. Carter refuses, claiming that losing Dan will cost them a major advertising contract. Steckle gives them 24 hours to seal the contract or be fired. Dan has developed a long term relationship with the client, and Carter gives way to Dan's personal approach. The strategy works, and they conclude a deal.