In 1986, NBC had cancelled "Remington Steele". As Brosnan was offered the role of James Bond, the publicity improved "Remington Steele"s ratings and it was renewed, contractually requiring Brosnan to return to the show. This caused Eon Productions to have to look elsewhere for the new 007. The producers instead hired Timothy Dalton for "The Living Daylights" (1987), and "Licence to Kill" (1989). While Brosnan was reluctant to discuss losing the Bond role, in part because Dalton was a friend, he appeared in Diet Coke commercials portraying what the "Los Angeles Times" described as "a dashing Bond-like character", and NBC advertised "Noble House" with Brosnan dressed in a Bond-like tuxedo. Legal disputes between the Bond producers and the studio over distribution rights resulted in the cancellation of a proposed third Dalton film in 1991 and put the Bond series on a hiatus for several years. After the legal issues had been resolved, Dalton decided not to return for a third film. On 7 June 1994, Brosnan was announced as the fifth actor to play Bond.