In 1973, the media reported that a "streaking epidemic" had hit Stephen F. Austin State University in Nacogdoches, Texas, with streakers being seen in residence halls, at football games and at various other on-campus locations and events, including spring graduation. The trend continued until spring 1974, when university president Ralph W. Steen—hoping to end the streaking fad—designated a day to streak the length of East College Street. The "epidemic" was covered by all of the major media outlets and became the first time streaking received concentrated national press coverage, including an article in "Paris Match" covering the phenomenon.