Some media outlets are working explicitly against Islamophobia. In 2008 Fairness and Accuracy in Reporting ("FAIR") published a study "Smearcasting, How Islamophobes Spread Bigotry, Fear and Misinformation." The report cites several instances where mainstream or close to mainstream journalists, authors and academics have made analyses that essentialize negative traits as an inherent part of Muslims' moral makeup. FAIR also established the "Forum Against Islamophobia and Racism", designed to monitor coverage in the media and establish dialogue with media organizations. Following the attacks of 11 September 2001, the Islamic Society of Britain's "Islam Awareness Week" and the "Best of British Islam Festival" were introduced to improve community relations and raise awareness about Islam. In 2012 the Organisation of Islamic Cooperation stated that they will launch a TV channel to counter Islamophobia.