Although near the capital, it is still unknown to most of the state's tourist traffic. To encourage tourism, the town of Jerez has become part of the federal government's Pueblos Mágicos program, touting its traditional architecture, traditions and food such as mole jerezano (a type of mole with almonds), carne de puerco en salsa verde, carne adobada, carne deshebrada (shredded beef), asado de boda, brocheta jerezana (beef tips with sausage, bacon, onion, tomatoes and poblano chili peppers), burritos and fruit ices. There is also a water park named Las Margaritas and the El Manantial Eco Tourism Center, with camping, hiking, rappelling and furbished cabins.