The International Wrestling Association is a conglomerate of professional wrestling promotions that originated in Puerto Rico and currently operates there and in the state of Florida. Founded in 1999 by promoter Víctor Quiñones (who had also created the unrelated IWA-Japan in 1994) as a novel promotion, it quickly entered an agreement to serve as a development territory for the World Wrestling Federation (now known as WWE) that lasted until 2001. During its first decade, IWA grew to rival the long-standing World Wrestling Council (WWC). Its business model relies on pushing younger talents, using veterans and foreign wrestlers to get them over with the public.