Noe had always been a Huey Long stalwart. Noe is a wealthy businessman from Monroe ... who carries a strong streak of Populist liberalism in his appeals. He came out of political retirement at the age of sixty-nine to make this race, and there is no reason to doubt the sincerity of his claim that he ran to redeem the name 'Long' and to try to prevent the repeal of the programs consistently fostered by the Longs. The strongest asset in Noe's campaign was the presence on his 'ticket' of Earl Long himself as a candidate for lieutenant governor. That Long should be regarded as an asset rather than a liability before the campaign was over when so many had earlier classified him as a has-been is ample testimony to the rather awesome respect which his candidacy for any elective office seemed to evoke among friends and enemies alike.