Oregon won its third straight conference championship in 2011, winning the new Pac-12 North Division and defeating UCLA in the inaugural Pac-12 Conference Championship Game. The Ducks became the first Pac-12 team other than USC to win three consecutive titles outright since the conference was formed in 1959. LaMichael James became the first player in conference history with three 1,500+ yard rushing seasons, and ranks second on the Pac-12's career rushing list. James was a finalist for the 2011 Doak Walker Award, and was named a finalist for the 2011 Paul Hornung Award. Punter Jackson Rice was a finalist for the Ray Guy Award. On January 2, 2012 the Oregon Ducks won the Rose Bowl, defeating the Wisconsin Badgers 45–38 for the title.