These measures were primarily intended to help BUA break even in 1968 and return to profit by 1969. To meet the longer term objective of transforming BUA into a viable business with a stable future, the airline's top management team got several, more forward-looking developments started. These focused on giving planning and a newly created special projects department direct access to the chief executive and putting greater emphasis on fleet modernisation to enhance BUA's competitiveness, including an urgent re-evaluation of the airline's future long-haul requirements.