Thereafter, a new sense of excitement and trend enveloped the industry with the coming of digital and experimental cinema. Seemingly signalling this was the winning of the Palme d'Or at the Cannes Film Festival 2000 of Raymond Red's short film "ANINO" (Shadows). But truly pioneering this digital revolution was the 1999 digital feature film "STILL LIVES" by Jon Red. Many other digital filmmakers soon followed suit. Cheaper production cost using digital media over film has helped the rebirth of independent filmmaking. Hailed as the New Wave in digital form, this decade saw the proliferation of digital films by independent filmmakers with international reach and caliber, and the introduction of locally produced animated features. Production of action films is on a decline, and formulaic romantic comedies constituted the majority of mainstream releases. However, independent filmmakers spurred a renewed interest in Filipino movies through digital movies.