In early June 2008, KENS began promoting a 'big switch' occurring on June 30, a date which the station began production of newscasts in high definition. On August 2, 2010, channel 5 became the first station television station in the San Antonio market with a local newscast during the 4:00 p.m. hour, when it debuted a half-hour broadcast at 4:00 p.m. on Monday through Friday afternoons (the station opted to slot "Jeopardy!" to bookend the 4:00 and 5:00 p.m. newscasts). On January 10, 2011, KENS expanded its weekday morning newscast to 2½ hours, through the addition of a half-hour broadcast at 4:30 a.m.