On 31 March 2016, founder Michael Hardman returned to chair a Revitalisation Project Steering Group. The aim of the Revitalisation Project was to review the organisation's purpose and future direction. Consultation meetings took place in the spring and summer of 2016, and further discussion took place at the Bournemouth AGM and Conference in spring 2017 leading to possible refinement of proposals then subject to a final vote of all members at spring 2018's AGM and Conference. At that 2018 meeting, all but one of the proposed special resolutions were passed by voting, which all members could participate in. The failed special resolution related to a proposal for the Campaign to act as the voice and represent the interests of all pub-goers and beer, cider and perry drinkers.