In 2010, in response to an announcement by the menswear retailer Barneys New York that they would be opening a location in Brooklyn called Barneys Coop, the PSFC General Meeting (GM) considered taking action in light of the company's apparent violation of New York's Cooperative Corporations Law, which restricts the use of the term "coop" to cooperative businesses. The general coordinators informed the state attorney general of the violation and presented a plan for a lawsuit to the July 2010 GM, which rejected the proposal for anticipated costs. A more limited proposal was approved by the August 2010 GM but later overturned on procedural grounds.