Whakatāne, comprising the statistical areas of Whakatāne West, Whakatāne Central, Trident, Allandale and Mokorua Bush, had a population of 14,019 at the 2018 New Zealand census, an increase of 1,134 people (8.8%) since the 2013 census, and an increase of 801 people (6.1%) since the 2006 census. There were 5,241 households. There were 6,609 males and 7,413 females, giving a sex ratio of 0.89 males per female, with 2,976 people (21.2%) aged under 15 years, 2,397 (17.1%) aged 15 to 29, 5,691 (40.6%) aged 30 to 64, and 2,952 (21.1%) aged 65 or older.