In Freeport, he tried again. This time he was trying to encourage local businessmen to sign up and improve their speaking ability. However, the idea never caught on - until he moved to California to take a job at the YMCA in Santa Ana, California. On October 22, 1924, he organized the first official club in the newly built YMCA building that eventually became Club No. 1 of Toastmasters International. The word about the club spread quickly and people in neighbouring communities and other states started asking Smedley how they could start their own club. Smedley decided to write the "Manual of Instructions" and "Ten Lessons in Public Speaking," in order to save time from writing redundant letters and replying to queries and inquiries about the same, he printed the guidelines and bound them in paper covers. On October 25, 1928, he secured copyrights on the publications and trademarked the name "Toastmasters Club." He based the name on the popular word: "toastmaster" which refers to the person who gives toasts at events, gatherings and occasions.