Most major promotions try to develop their angles only during televised shows and will rarely book a major development (such as a title change) for house shows. House show title changes can occur both to test the reaction of the win or as a "special treat" for a specific audience. Edge was given his first Intercontinental Championship win over Jeff Jarrett in Toronto to excite the fans in Edge's hometown. As per usual, he dropped the belt back to Jarrett the following evening at Fully Loaded.