After the festival Josh is at home when an older woman knocks on his door. It is Tracy Hawthorne, also known as betagold. She is surrounded by reporters wanting to get a photograph of "Larry." He is then thrown into the public eye and at first he is glad because then he can spread his anti-consumerism message to all those who do not have access to the internet. He quickly realizes that reporters do not want to know about his message; they want to know about him: his life, his family, and his friends.