After takeover of the club by the 2015 Group in 2010, a new crest was adopted. It was still based on the Stockport coat of arms, though the Latin motto was removed, along with a patch of green at the base of the badge; the flag of Cheshire, featuring a sword and three wheatsheaves, replaced the golden lozenges and crosslets in the shield. The medals hanging from the lion's rampant (which represented Cheshire and Lancashire, owing to Stockport's location astride the River Mersey which forms the historic border between the two counties) were removed. It also saw the return of a football on the shield. This change was made in part because as of the 2010–11 season, Stockport County was sponsored by the town's Metropolitan Borough Council. The crest was further altered in 2011 to re-include the town's motto. The new version added two white ribbons—one at the top, with "Animo et Fide", and one at the bottom with "Stockport County F.C.". In addition, the football was again removed from the shield. Stockport County Supporters' Co-operative used the blue on white cross from the 1978 badge as the main identifier in their company logo.