In 1999, Centro Nuovo Modello di Sviluppo (CNMS), an Italian human rights group, began a campaign for consumers in Italy to boycott Del Monte pineapples after research conducted by the group found conditions at the company's factory to be inferior. This campaign was backed by the Kenya Human Rights Commission, which stated that wages were not enough to meet basic needs, that living quarters and sanitation was "disgraceful," toxic pesticides deemed by the World Health Organization as "Extremely hazardous" and "Highly hazardous" were being used, and that the company was intimidating internal trade union leaders, among other concerns. In the past, Del Monte Royal had asserted that no evidence had been existent to corroborate CNMS' claims of any illness, disease of fatalities resulting from unsafe conditions.