The ritual is usually performed on the Full moon day of every month, Ekadashi (11th day after the full moon or new moon), Kārtika Pūrṇimā, Vaiśākhā Pūrṇimā, solar eclipse day or on Saṅkrānti except during Āṣāḍha Chandra Masa. It is also performed on special occasions and during times of achievements, as an offering of gratitude to the Lord. These occasions could include marriage, graduation, the start of a new job, purchase of a new home, to name a few. In addition, the performance of this most auspicious puja generally confers a child to couples trying to start a family.