The card was developed by a BBC engineer, George Hersee (1924–2001), father of the girl in the central image. It was frequently broadcast during daytime downtime on BBC Television until 29 April 1983 and was still seen before the start of programmes until BBC1 began to broadcast 24 hours a day in November 1997, and on BBC2 until its downtime was replaced entirely by "Pages from Ceefax" in 1998, after which it was only seen during engineering work, and was last seen in this role in 1999. The card was also seen on ITV in the 1970s, occasionally used in conjunction with Test Card G.