At the end of the show, one member (both members during the second Forsyth era) of the victorious team watches prizes pass on a conveyor belt, and wins as many as could be recalled in 45 seconds (20 seconds per teammate during the second Forsyth era), with some items awarding a bonus prize if the contestant or team recalls that item. A trademark of the show is that a cuddly toy is always among the prizes. This led to an affectionate joke: "Dinner service...fondue set...Cuddly toy! Cuddly toy!", which is sometimes quoted when the show is mentioned. The audience and the host shout out the names of the prizes, especially in later series, allowing the contestants to carry away large numbers of items. Towards the end of the Davidson run, an added twist involved four prizes being referred to as "phantom prizes", if the contestant was to mention those, gunge would be hurled at them every time one was recalled.