In addition to subscriptions, Vimeo has other revenue streams through additional services to its customers. Creators could sell access to individual videos since 2013, and later could offer subscription-based access in 2015, with Vimeo taking a 10% cut of the sales. Vimeo has offered a video on demand service since 2015, allowing its partners to sell Vimeo videos through their websites to their customers. Via its VHX acquisition, Vimeo offers an over-the-top media service (OTT), Vimeo OTT, which Vimeo subscribers can use to create custom mobile apps to provide on-demand video to the app's subscribers, with Vimeo handling the subscriptions, billing, and content delivery. In 2018, the site launched Vimeo Stock to allow content creators to offer videos as stock footage to be used by others. Vimeo Create was introduced in 2020 to allow users to create videos with the help of artificial intelligence.