With the launch of "The Patriot" on AM 1150, a new call sign was assigned to the station, with KTLK becoming KEIB, a play on Limbaugh's "Excellence in Broadcasting" slogan. iHeartMedia applied for the KEIB call letters to ease the move of his show in the LA market from its longtime home at higher-rated KFI to become a magnet for the new 1150. The KTLK call letters in turn moved to iHeartMedia-owned KTCN (AM 1130) in the Minneapolis/St. Paul market; KTCN's programming (which includes "Limbaugh" and "Hannity") had been previously heard on KTLK-FM (100.3 FM), which became the sports oriented KFXN-FM in August 2011 when the stations swapped programming. (The KTLK calls, until 2002, were assigned to what is now KDFD in Denver, an iHeartMedia-owned progressive talk station. Before that, the calls were applied to another Denver station, which was one of the first full-time talk stations in the nation; that station is currently the Regional Mexican music station KBNO.) On October 15, 2015, Armstrong & Getty announced on-air that their 'Voice of the West' morning drive time show would be joining the KEIB line-up on November 2, 2015; the duo replaced "The Glenn Beck Program".