Wedgwood is a fine china, porcelain, and luxury accessories manufacturer that was founded on 1 May 1759 by the English potter and entrepreneur Josiah Wedgwood and was first incorporated in 1895 as Josiah Wedgwood and Sons Ltd. It was rapidly successful and was soon one of the largest manufacturers of Staffordshire pottery, "a firm that has done more to spread the knowledge and enhance the reputation of British ceramic art than any other manufacturer", exporting across Europe as far as Russia, and to the Americas. It was especially successful at producing fine earthenware and stonewares that were accepted as equivalent in quality to porcelain (which Wedgwood only made later) but were considerably cheaper.