After many years of expensive and time-consuming legal wrangling over a hotly contested 100 kW FM license (mostly with religious broadcast proponent Roland Cilke), the station's owners, Tim Ives and Elmo Franklin, sold an interest to former WVOY salesperson and air talent Tim Moore, who had worked with TM Programming Broadcast consultants in the interim since his departure from WVOY in the mid-1970s. Moore later purchased the interests of Ives and Franklin at a pre-arranged contract price. Tim went on to buy stations in Florida. Today Moore is the principal of Audience Development Group, a large programming consulting firm working with stations coast to coast.