As of 2019, Coop operates 2,478 shops and employs more than 90,000 people in Switzerland. According to Bio Suisse, the Swiss organic producers' association, Coop accounts for half of all the organic food sold in Switzerland. In June 2011, independent German rating agency Oekom Research awarded Coop with the title of "World's Most Sustainable Retailer". Coop has three primary brands with a sustainability selling proposition: Coop Oecoplan (various daily life products), Coop Naturaline (textile products) and Coop Naturaplan (food). The company also sells products bearing the Max Havelaar Fairtrade label.