Initially founded as the 'Govan Minibus Company' after bus deregulation, it provided strong competition to Strathclyde Buses in the Govan area of Glasgow by operating cheaper minibuses instead of Strathclyde's then full-size buses. Strathclyde countered the threat with minibuses of their own, known as 'Your Wee Happy Bus'. This was the first round of the 'Paisley bus wars' with many competing companies challenging for routes, threatening to bankrupt the larger companies, including Clydeside (now Arriva Scotland West). The bus wars failed to stop the progress of the company, which was competing on a number of key routes with Strathclyde. After FirstGroup purchased Strathclyde's Buses, Govan Minibus Company lost its operating licence when it was revoked by VOSA. The company changed direction away from mini-buses and was re-opened as 'First Stop Travel', usually shorted to F.S.T.