Mauricio Macri was elected president in 2015, ending the Kirchnerite regime, and the advertising scheme that benefited Página/12. The newspaper had to seek private advertising as a result. The newspaper was also bought by Víctor Santa María, president of the Justicialist Party in the Buenos Aires city, and president of the Suterh union. Santa María had used the union funding to start the "Octubre" group, which also includes the newspaper "Diario Z", the magazines "Caras y Caretas" and "Planeta urbano" and two radios.