A qualitative study investigated deception in online dating. The study focused on four questions: (1) About what characteristics are online daters deceptive? (2) What motivation do online daters have for their deception of others in the online-dating environment? (3) What perceptions do online daters have about other daters' deceit towards them in the online-dating environment? (4) How does deception affect romantic relationships formed in the online-dating environment? In an online survey, data was collected from 15 open-ended questions. The study had 52 participants, ranging in age from 21 to 37, and found that most online daters consider themselves (and others) mostly honest in their online self-presentation. Online daters who used deception were motivated to do so by the desire to attract partners and project a positive self-image. Daters were willing to overlook deception in others if they viewed the dishonesty as a slight exaggeration or a characteristic of little value to the dater. Despite deception, participants believe that the online-dating environment can develop successful romantic relationships.