Senator Barry Goldwater publicly criticized the Republican establishment, including President Eisenhower (viewed by the American public as the World War II liberator of Europe). In 1960, Goldwater called Eisenhower's domestic program "a dime store New Deal." With ghostwriter L. Brent Bozell Jr., Goldwater published "The Conscience of a Conservative," saying its purpose was "to awaken the American people to a realization of how far we had moved from the old constitutional concepts toward the new welfare state." The book, calling for a return to conservative principles and a harder stance on communism, inspired many young conservatives, including Viguerie.