The following generations also grew up in a different kind of cultural environment, where more abundant amounts of foreign culture, especially entertainment such as films and music, was, and continues to be, available. The cultural influence of the English-speaking world, especially the North American youth subcultures, grew, and increasing numbers of English-language words started to find their way to the language of the urban Helsinki youth. With the popularity of television and the advent of the Internet, this trend continues ever stronger in the present day.