Initially a short-term role that would last three months, Maitland impressed the series' producers and was placed on contract, remaining until 1996. Traci was known for her relationship with Danny Romalotti and her marriages to Brad Carlton, with whom she had a daughter, Colleen. Both relationships caused a notable rivalry with Lauren Fenmore. Since 2006, Maitland has remained on a recurring status with the soap opera. Described as a fan favorite by "Soaps in Depth", Maitland's portrayal has garnered praise, including a Daytime Emmy Award in 1985.