Carey promoted "Anytime You Need a Friend" on several live televised performances throughout the United States, Europe and Asia. Carey's performance of the song at an intimate concert at Proctor's Theatre on July 15, 1993, was filmed and released as the VHS "Here Is Mariah Carey". Carey performed the song during a live appearance on the "Late Show with David Letterman", which was followed by an interview regarding the album. During the performance, a live band and several male and female background vocalists were featured. Promotion through Europe included a visit and performance on the British music chart program "Top of the Pops", German entertainment show "Wetten, dass..?", "Hey Hey It's Saturday" in Australia, and the 1993 Japanese Music Fair. Aside from the several televised appearances, Carey performed the song throughout her Music Box Tour (1993) and Daydream World Tour (1996). During the shows in 1993, Carey featured the song as the fifteenth song on the set-list, and was performed in a similar fashion as on her televised appearances.