The original challenge Popular Arts faced was how to repurpose recorded stand-up comedy material. To do so, they based Dr. Katz's patients on stand-up comics for the first several episodes, simply having them recite their stand-up acts. The secondary challenge was how to affordably animate on cable TV at the time. Snyder (a boyhood friend of Braine's) had Squigglevision, an inexpensive means of getting animation on cable, which could not afford traditional animation processes. A partnership between Popular Arts, Tom Snyder Productions and Jonathan Katz was formed, and thus, "Dr. Katz, Professional Therapist" was born.