Parma's logo changed in 2005 to reflect the name change from Parma A.C. to Parma F.C., but the logo otherwise remained the same, encompassing the city colours of yellow and blue and the club's traditional black cross set on a white background, and has not changed much in years, although it was dramatically overhauled to feature a prancing bull for one season in 2000–01 before it was criticised and discontinued in favour of the old badge. A new badge with broadly similar features was introduced for the 2014–15 season following the use of a commemorative centenary badge for the 2013–14 campaign. The newly formed club in 2015 adopted a new logo before acquiring the rights to a number of legacy items for €250,000 a year later.