Annoyed by Peter's constant shocking, Brian professes his discomfort by referencing his anger after O. J. Simpson was acquitted of charges in the murders of his ex-wife Nicole Brown and Ronald Goldman. After Lois expresses her hope for the restaurant to be successful, Stewie sarcastically states that it will be just as successful as Liza Minnelli's "Playboy" photoshoot. Returning home from the restaurant, Peter and Lois decide to watch an episode of "Maude", but the length of the opening theme song causes Peter to become fatigued by the show. Once the restaurant begins hemorrhaging money, Peter decides to shoot a commercial parodying M. Night Shyamalan's 1999 film "The Sixth Sense". After Joe's handicapped friends take over the restaurant, Peter expresses his discomfort about the restaurant's coolness to Lois by retrieving a picture of American actor Mark Harmon and showing it to Lois in an attempt to make her understand his concern.