The VT200 series was extremely successful in the market. Released at $795, the VT220 offered features, packaging and price that no other serial terminal could compete with at the time. In 1986, DEC shipped 165,000 units, giving them a 42% market share, double that of the closest competitor, Wyse. Competitors adapted by introducing similar models at lower prices, leading DEC to do the same by releasing the less-expensive $545 VT300 series in 1987. By that time, DEC had shipped over one million VT220s.