The Agency regained its spot as a lead inward investment and job creation agency in the late 1990s in the UK. It was credited with having brought in, secured and safeguarded investment with major companies such as Ford, Bosch, Panasonic, Sony, Hoover, TRW, Anglesey Aluminium, Toyota, British Airways, TRW and General Electric. It gained prominence in bringing in financial services companies such as Legal & General and Lloyds Bank into Wales and later on key back office call centres came into Wales.