Three years into David's tenure as Direct Sales Manager, Jim Owsley became editor of the Spider-Man titles. Although crossing over from sales into editorial was considered a conflict of interest in the Marvel offices, Owsley, whom David describes as a "maverick," was impressed with how David had not previously hesitated to work with him when Owsley was an assistant editor under Larry Hama. When Owsley became an editor, he purchased a Spider-Man story from David, which appeared in "The Spectacular Spider-Man" #103 (June 1985). Owsley subsequently purchased from David "The Death of Jean DeWolff", a violent murder mystery darker in tone than the usually lighter Spider-Man stories that ran in issues #107–110 (October 1985 – January 1986) of that title. Responding to charges of conflict of interest, David made a point of not discussing editorial matters with anyone during his 9-to-5 hours as Direct Sales Manager, and decided not to exploit his position as Sales Manager by promoting the title. Although David attributes the story's poor sales to this decision, he asserts that such crossing over from Sales to Editorial is now common. In the Marvel offices, a rumor circulated that it was actually Owsley who was writing the stories attributed to David. Nonetheless, David says he was fired from "Spectacular Spider-Man" by Owsley due to editorial pressure by Marvel's Editor-in-Chief Jim Shooter, and has commented that the resentment stirred by Owsley's purchase of his stories may have permanently damaged Owsley's career. Months later, Bob Harras offered David "The Incredible Hulk", as it was a struggling title that no one else wanted to write, which gave David free rein to do whatever he wanted with the character.