WSMV-DT2 relaunched on November 1, 2012 when it became the flagship station of the new re-incarnation of The Nashville Network. This move reflected the history of WSM radio, the former radio sister of WSMV, as it was one of the original founders of the original pay-TV-exclusive TNN when it launched in 1983. The network was renamed Heartland in October 2013. WSMV-DT2 continued to serve as the flagship station of Heartland, with some of the operations of the network still based in Nashville, while the rest of the operations were based in Chattanooga, Tennessee (where Heartland's owner, Luken Communications, has their headquarters).