In 2005, she was the subject of a "60 Minutes" profile on , which said that "at least according to thousands of Web sites, Internet polls and even Julia Roberts", she was "the world's most beautiful woman". The same year, a tulip in the Netherlands was named ""Aishwarya Rai"" after her. Also in 2005, Mattel released a limited edition of Barbie dolls of Rai in the United Kingdom. The British magazine "Maxim" ranked Rai first on their list of "Hottest Women of India".