In March, a teaser trailer started to air on Channel 4 and E4, which consisted of clips of the pilot put together into a thirty-second advert, ending with "e4.com/fonejacker", which redirected users to the Fonejacker MySpace page. However, for undisclosed reasons, the show was put on hold, and wasn't aired in April. New trailers aired in June which saw the Fonejacker in his own flat performing various calls, and a television tuned into the news reporting "new sightings of the Fonejacker". The advert ended with the catchphrase "Don't Pick Up The Phone" and finished with the same E4 website. This was followed a couple of days after by a newer alternative advert.