The production in Härnösand, Sweden had started on a small scale in 1903, but expanded rapidly and Ph. U. Strengberg & C:o became a significant producer of cigarettes in Sweden. Even during the first full year of operations in 1904, Strengberg produced 17 per cent of all Swedish cigarettes. In 1908 Strengberg was the second largest cigarette producer in Sweden. Its share of cigarette production reached a top figure in 1911 when Strengberg accounted for nearly half of the cigarettes produced in Sweden. The success of the Strengberg firm can, first and foremost, be attributed to the use of modern production methods in cigarette production.