Noss is popular for wildlife tourism, and is linked to Bressay by a seasonal ferry service, run by the wildlife wardens using an inflatable boat. The ferry service brings around 1700 to the island each year, whilst total annual visitor numbers are thought to be around 5000 once those visiting on private and commercial boats are included. Attractions on Noss include a visitor centre, the Pony Pund built to breed Shetland ponies, the Holm of Noss rock and the Noup cliff.