In early 2012, Brightman received the UNESCO Artist for Peace Award for her "commitment to humanitarian and charitable causes, her contribution, throughout her artistic career, to the promotion of cultural dialogue and the exchanges among cultures, and her dedication to the ideals and aims of the Organization". She was also appointed as Panasonic's global brand ambassador, and is the face of Panasonic's strategic partnership agreement with the UNESCO World Heritage Centre as she starred in their joint campaign, "The World Heritage Special," that was aired on the National Geographic Channel worldwide.