In mid-2006, the bottle was changed by new owners V&S to an Art Deco style. The front of the bottle depicted the ship, "Mayflower", based upon the fact that when the Pilgrim Fathers set out for their journey to the New World, bad sea conditions and damage forced them to put into Plymouth harbour for shelter and essential repairs. Local tradition has it that some of them stayed in the monastery, which later became the distillery. In the same way as the monk's feet, one can say it is time to get a new bottle when the "Mayflower" 'no longer sails on gin'.