On 28 June 2012, Miles Jacobson and Ian Livingstone revealed why they split from Eidos Interactive and joined Sega. In a chat with GameHorizon, Jacobson thought that Beautiful Game Studios was brought in to take over "Championship Manager", whilst Livingstone thought that Eidos Interactive brought Beautiful Game Studios to protect the firm in case Sports Interactive jumped ship. Jacobson commented, saying, “I’m sure there are two sides to this story, at the time we felt there was a lack of respect that we did for our work from Eidos. There seemed to be an attitude at the time in the industry that anyone could make games.” He continued by saying “Eidos wanted more control. We wanted more control. We were asking for high royalties. Eidos set up Beautiful Game Studios nine months before "Championship Manager 4" was due to come out. They told me that BGS were making a platform game. I thought our number was up.”