In November 1933, on the 10th anniversary of the Beer Hall Putsch, the "Sonderkommando" took part in the rally and memorial service for the NSDAP members who had been killed during the putsch. During the ceremony, the members of the "Sonderkommando" swore personal allegiance to Hitler. At the conclusion the unit received the new title, ""Leibstandarte Adolf Hitler"" (LAH). The term "Leibstandarte" was derived partly from "Leibgarde" – a somewhat archaic German translation of "Guard of Corps" or personal bodyguard of a military leader ("Leib" = lit. "body, torso") – and "Standarte": the "Schutzstaffel" (SS) or "Sturmabteilung" (SA) term for a regiment-sized unit, also the German word for a specific type of heraldic flag (Standard).