In the early 1930s, the new Italian governors, Guido Corni and Maurizio Rava, started a policy of non-coercive assimilation of locals. Many Mogadishu residents were subsequently enlisted into the Italian colonial troops and thousands of Italian settlers moved to live in the city. Mogadishu also re-assumed its historic position as an important commercial centre, with some small manufacturing companies established within the city limits and in some agricultural areas around the capital, such as Genale and Jowhar ("Villaggio duca degli Abruzzi").