Tycoon is a British reality television show, based on the existing Peter Jones/Simon Cowell production "American Inventor", which began on 19 June 2007 at 9.00pm. It was fronted by Peter Jones, who searched for entrepreneurs with ideas that he helped turn into profit-making companies. The winner is chosen by the public. The entrepreneurs compete for support from Jones and the other companies' profits. The series also included a viewers' competition in which 25% of the winning company's shares were divided between 2,000 viewers.