Blodget rose to prominence again as co-founder, CEO, and editor-in-chief of Business Insider (initially known as Silicon Alley Insider) in 2007. He was also a frequent contributor to the Seeking Alpha website at this time. While CEO and owner of Business Insider, he offered free reproduction of all content to readers under Creative Commons licensing. Many financial news writers (e.g. Joseph Wiesenthal, Eric Boes) went on to highly visible careers in financial journalism after getting a 'foot in the door' at Business Insider under the guidance of Blodget. In 2014, Jeffrey Bezos purchased a stake in Business insider.