The Dan Reed Network's third album, "The Heat" (1991), was their biggest success in the UK, but their American record label still had not figured out how to promote the band. The label was unhappy that Reed had shaved off his long dark hair, which they had viewed as a prime marketing attraction. The band soldiered on without tour support from Mercury/Polygram, including a stint supporting the Baby Animals in Australia, and what would be their final tour through Europe and the UK in the summer of 1993. In October 1993, the band members were starting to take different paths in their lives, but agreed to go on a hiatus and not officially break up.