Shaw Communications purchased Home Theatre (the service branded as "Viewers Choice" in Western Canada) in 2001. By 2006, it was able to switch its licence to a national one; the transition was completed on December 27, 2007, when Shaw Broadcast Services replaced the Viewers Choice-originated feeds with a "PPV"-branded service. This displaced Viewers Choice from Shaw, Star Choice (now Shaw Direct), and any other system receiving its pay-per-view feeds via Shaw Broadcast. As a result of this change, and since the only other satellite distributor (Bell TV) was already offering Vu! instead, carriage of Viewers Choice was restricted to cable systems and other providers able to receive the feeds via terrestrial fibre.