Meanwhile, a top ten charting holiday album, "Merry, Merry Christmas", was released in the fall—spawning another top 10 hit, "This One's for the Children", and going double platinum in the U.S. The proceeds were donated to United Cerebral Palsy, the New Kids' favorite charitable cause. "Hangin' Tough" would go on to spend 132 weeks on the chart, and in January 1990, the album won two American Music Awards for "Best Pop/Rock Album" and "Best Pop/Rock Group". With the success of "Didn't I (Blow Your Mind)", "Cover Girl", and "This One's For the Children", the group pulled off a rare feat of having three singles on the Billboard Hot 100 at the same time, but each from a different album.