Over the years, there have been several attempts to increase destinations serviced from Penticton. And in 2012, local residents attracted the attention of WestJet. Efforts to woo WestJet included the airport being renamed "WestJetville" for a day in June 2012 and local residents created a flashmob video. So on October 26, 2014, WestJet operated by WestJet Encore flew its inaugural flight from the Calgary Airport to the Penticton Regional Airport and continues to fly once daily to and from Penticton. Discussion to expand the flight services provided by WestJet Encore from Penticton continue. However, due to insufficient airport safety-related maintenance, as a result of overgrowth disrupting the view of the runway lighting, WestJet cancelled several of their early morning, and late evening flights to and from the airport.