The emergence of Seo Taiji and Boys in 1992 paved the way for the development of contemporary K-pop groups. The group revolutionized the Korean music scene by incorporating rap and American hip-hop conventions into their music. This adoption of Western style extended to the fashions worn by the boy band: the members adopted a hip-hop aesthetic. Seo and bandmates' outfits for the promotional cycle of "Nan Arayo" (, I Know) included vibrant streetwear such as oversized T-shirts and sweatshirts, windbreakers, overalls worn with one strap, overalls worn with one pant leg rolled up, and American sports team jerseys. Accessories included baseball caps worn backwards, bucket hats, and do-rags.