Beginning in 1990, the Congregation for the Causes of Saints debated how Padre Pio had lived his life, and in 1997 Pope John Paul II declared him venerable. A discussion of the effects of his life on others followed. Cases were studied such as a reported cure of an Italian woman, Consiglia de Martino, associated with Padre Pio's intercession. In 1999, on the advice of the Congregation, John Paul II declared Padre Pio blessed. A media offensive by the Capuchins was able to realise a broad acceptation of the contested saint in society.