The Yomiuri Giants cleanup consisting of Sadaharu Oh batting third, and Nagashima batting fourth, were nicknamed the ON Hou (translated to: Oh-Nagashima Cannon) as Nagashima continued his hitting prowess, and Oh emerged as the best hitter in the league. The Giants won the league championship nine years in a row from 1965–1973, and Oh and Nagashima dominated the batting titles during this period. Nagashima won the season MVP award five times, and the Best Nine Award every single year of his career (a total 17 times).