The idea of sending hydroelectric power to Southern California had been proposed as early as the 1930s, but was opposed and scrapped. By 1961, US president John F. Kennedy authorized a large public works project, using new high voltage direct current technology from Sweden. The project was undertaken as a close collaboration between General Electric of the US and ASEA of Sweden. Private California power companies had opposed the project but their technical objections were rebutted by Uno Lamm of ASEA at an IEEE meeting in New York in 1963. When completed in 1970 the combined AC and DC transmission system was estimated to save consumers in Los Angeles approximately US$600,000 per day by use of cheaper electric power from dams on the Columbia River.