The station moved its transmitter site in 1999 to the summit of Big Rock ski resort on Mars Hill Mountain's southwestern face. The move placed the antenna at a much higher point greatly improving reception of the signal. This location is where its first digital signal on UHF channel 16 signed on from in July 2003. This conflicts with an official statement made in 2006 by WAGM, which stated it launched its digital signal in April 2002. For the U.S. digital transition on June 12, 2009, WAGM applied for a 10 kilowatt digital signal and moved its transmitter to the northern section of Mars Hill Mountain. At midnight on June 12, it signed off the analog channel 8 and digital channel 16 signals for the final time. The next day, the station signed on a new more powerful digital signal on channel 8.