Her first television program, "Styled to Rock", premiered in the UK in August 2012 on Sky Living. In the 10-week series, Rihanna, Nicola Roberts, Lysa Cooper and Henry Holland assist up-and-coming British designers with their clothing lines. Meanwhile, the US version of "Styled to Rock" premiered on October 25, 2013 on Bravo. In 2013, the singer collaborated with MAC Cosmetics and released her own summer, fall and holiday lines of makeup called "RiRi hearts MAC". In July 2013, lager production company Budweiser announced that Rihanna had become a part of their global "Made For Music" campaign, also co-starring Jay-Z.