When Gamehouse ceased support for its application, Mattel replaced it with the Electronic Arts version in May 2013. This decision was met with criticism from its user base. The Hasbro version continues to be available worldwide but now uses IP lookup to display Hasbro branding to North American players and Mattel branding to the rest of the world. Electronic Arts has also released mobile apps for Android and iOS, allowing players to continue the same game on more than one platform.