A music video for the song was directed by Marc Webb and filmed in Hollywood, Los Angeles in July 2006 with a 400.000$ budget. Filming was initially scheduled to start in late June, but the sessions were pushed to the second week of July. The video's storyline is based on the fairy tale "Little Red Riding Hood", with Lee calling it a "modern re-imagining" of that story with a "more cool, superhero, rock and roll" protagonist. During an interview with MTV News, Lee talked about the concept behind the clip, noting that with the song's literal lyrics and title, "we felt like the video would have the freedom to go in a less literal direction". Several real wolves were used when filming the video, accompanied by four personal trainers. While on set, Lee started having allergic reactions to the animals but managed to continue and went on singing and petting them. Webb approached her with the idea of doing something alike to a choreography where she would walk down the stairs, surrounded by several female dancers to which Lee agreed. According to footage from the behind-the-scenes clip from the music video, the director also proposed to Lee to straddle her lover in the video, but she, opposed to selling sex, refused, jokingly saying: "You can't blame a guy for trying."