During the music launch, Rajiv Rai was interviewed on casting models in important roles. He said, "I wanted a very western look to the film; I wanted it to look stylish. I have roped in many models because I wanted my film to look fresh and stylish. Models have a lot of exposure, they are very confident in front of the camera. There are a lot of fresh faces coming into acting. I wanted fresh faces for my film. The modeling industry can act. It's not fair to pinpoint. Arjun (Rampal) himself was a model."