One source of financial difficulties that received notice and criticism was high salaries for music directors of US orchestras, which led several high-profile conductors to take pay cuts in recent years. Music administrators such as Michael Tilson Thomas and Esa-Pekka Salonen argued that new music, new means of presenting it, and a renewed relationship with the community could revitalize the symphony orchestra. The American critic Greg Sandow has argued in detail that orchestras must revise their approach to music, performance, the concert experience, marketing, public relations, community involvement, and presentation to bring them in line with the expectations of 21st-century audiences immersed in popular culture.