On September 14, 1952, Bob replaced Phil Harris as the bandleader on "The Jack Benny Program", remaining until Benny retired the weekly radio show in May 1955 after 23 years. In joining the show, he became the leader of the same group of musicians who had played under Harris. According to Benny writer Milt Josefsberg, the issue was budget. Because radio had strong competition from TV, the program budget had to be reduced, and so Bob replaced Phil. Prior to joining Benny on the radio, Crosby, who was based on the east coast, would often play with Benny during Benny's live New York appearances, and he was seen frequently throughout the 1950s on Benny's television series.