Each of the finalists featured on weekly editions of "The National Lottery Draw" on BBC One, with one act appearing each week over a period of four weeks: Kitt appeared on the 21 February 1998 broadcast; Alberta on 28 February 1999; Imaani on 7 March 1999; and the Collective on 14 March 1999. A free promotional CD featuring extracts of the four finalists was also released and made available in high street record shops, while the four finalists and the previous year's winning act Katrina Leskanich performed live at London's G-A-Y nightclub on 14 March 1998. Between the semi-final and the final, Kitt changed her stage name to Sapphire.