After retiring from playing, Lawry worked as a commentator on radio and television, firstly with Channel 7 and then Channel 0 Melbourne, joining Channel 9 television, beginning in the days of World Series Cricket in the 1977-78 season. His distinctive, enthusiastic and excitable style has often been parodied, especially in The Twelfth Man series; in addition for his persistent use of cliches, the Victorian was known for his signature catchcries, particularly "Got him, yes he's gone!" whenever a wicket fell, "It's all happening!" in reference to a see-sawing or chaotic passage of play, and "bang" (when a batsman attempts a long hit) and for his love of racing pigeons. Lawry's long-running, argumentative but humorous commentary partnership with the South African-born former English captain Tony Greig was a mainstay of the Nine Network's commentary offering for 33 years, ending with Greig's death in December 2012.