The 1980s saw the emergence the independent labels like Propeller Records in Auckland and Flying Nun record label in Christchurch who were highly influential in the development of modern indie rock. Early 1980s Dunedin groups like The Clean, and Straitjacket Fits and The Chills, recorded by Flying Nun, typified what became known as the ‘Dunedin sound’ – droning vocals, jangly guitars, simple drumbeats and keyboards, and saw some success internationally particularly on American and European college radio. The Chills were an inspiration for Californian bands like Jay Reatard, Ty Segall, and Wavves.