As an innovative restaurateur and marketer, Fred Harvey is credited with creating the first restaurant chain in the United States. He was also a leader in promoting tourism in the American Southwest in the late 19th century. Fred Harvey and his employees successfully brought new higher standards of both civility and dining to a region widely regarded in the era as "the Wild West." He created a legacy which was continued by his sons and remained in the family until the death of a grandson in 1965.