10,589 Jews were settled in these villages, forming 1,082 households. This plan was borrowed from the ideas of Emperor Joseph II of Austria in regard to Bukovina Jews, but it became impractical as there Jews preferred to leave Bukovina than to settle in villages. The impression that Jews would not stay in the rural areas was proved wrong by the Russian Tzar, as his colonization at first seemed a success. However, after several years, Jews in these rural colonies preferred merchant activities with cattle, leather, wool, tobacco, while their agricultural land was mostly rented out to Christian peasants. After more years, many of these Jews moved to fairs and sold their land to Moldavians. During the 1856 census, there were 78,751 Jews in Bessarabia (about 8% of the total population of 990,000).