"If people who work with me say that I play hide and seek, why do they repeat me? Why am I in Mahesh's nine films out of his ten. Why don't you judge me with my work? How I go about it is not important. I don't go by the rules. I put my foot down, I don't take mediocrity. There are certain locations where I can come only at 12 in the morning. I don't go by the rules." It was the first time that an actor was banned by the Telugu industry. Telugu film industry insiders interpret the ban as a conspiracy by several big heroes and producers. Problems started during the shooting of films such as Pawan Kalyan's "Jalsa", NTR Jr's "Kantri", and Allu Arjun's "Parugu".