The project was intended to establish relationships with professional sports teams, as the resort wanted to attract a National Football League team that would hold its annual training camp at The Greenbrier. In March 2014, the New Orleans Saints and the hotel reached agreement on a three-year deal. The hotel committed to build three football fields and other facilities for the Saints, at an estimated cost of $20–25 million, adjacent to the medical facilities. The project was to be partially subsidized by tax breaks recently approved by the state legislature, with an estimated value of $25 million over 10 years.