Welsby occasionally presented live matches for ITV in 1986, becoming the regular host in the 1987–88 season. At the start of the 1988–89 season, ITV began broadcasting exclusive live coverage of the Football League. It was the task of Greg Dyke to oversee the coverage and he entrusted Welsby as presenter of "The Match", anchoring numerous dramatic matches over the next four years, including Arsenal's 2–0 win against Liverpool in the last game of the season which saw the Gunners snatch a last minute winner at Anfield.