The arch's imminent demolition sparked a preservation protest in which Woodrow Wyatt, John Betjeman and Nikolaus Pevsner were prominent figures, and a wider debate about the modernisation of central London. There was public disquiet over how a local authority with a good track record for architecture and town planning such as the LCC, and the BTC, an important public service operator, could allow the demolition of such an important monument. Figures such as Sir Charles Wheeler, the President of the Royal Academy, backed by the Society for the Protection of Ancient Buildings, the Georgian Group and the London Society, lobbied in vain for the arch's preservation. Arguments which had been successfully employed to see off the previous attempted demolition in 1938 failed to sway the BTC which said that it was unable to afford the costs of reconstruction.