In 1991, TSN acquired rights to the IIHF World U20 Championship, otherwise known as the "World Juniors", which were previously broadcast by CBC. TSN's coverage, along with the recent "Punch-up in Piestany" incident and a strong performance by Canada at the tournament in the mid-1990s, helped to significantly heighten the profile of the tournament in the country (even more so than in other participating countries), to the point that it is, alongside U.S. college football bowl games, regarded as a traditional sporting event of the holiday season in Canada.