Stan Lee, the co-creator of "Spider-Man" and public face of Marvel Comics, claimed ownership of one of the first machines off the assembly line and kept it in his Marvel office until he auctioned it as part of his "Stan Lee collection" at Heritage Comics Auctions of Dallas, Texas. Lee said that "Over the years, I have spent countless frustrating yet perversely enjoyable hours attempting to play on it, as have numerous colleagues, friends and business associates (some quite famous, though a combination of modesty, shame and my legendary bad memory prevents me from divulging their names here) during their unrelenting pilgrimages to my office. In fact, I think many of these scions of arts and industry came over JUST to beat me up at pinball. I hope its new owner will be a better player than I am."