The main jazz magazine was Les Cahiers du Jazz from Paris, and there was also one in Italy. In both countries the magazines organized the local Jazz Societies into Federations which could then stage concert tours. Giorgio followed their model and formed a Swiss federation that staged concerts. In 1954, having been denied permission to stage a concert during the Zurich Festival by the city fathers, the Federation staged a daring protest on a Sunday. The resulting publicity persuaded the City to reverse its decision, and thus the Zurich Jazz Festival was born (and exists to this day).