The main feud, a staged rivalry between wrestlers, heading into the event from the Raw brand was between John Cena and Randy Orton. On the July 23 episode of "Raw", Jonathan Coachman announced Orton as the number one contender to the WWE Championship. Over the proceeding weeks, Orton provoked Cena by interfering and attacking him during his matches. From SmackDown, the predominant feud was between The Great Khali and Batista. After Khali defeated Batista and Kane in a Triple Threat match, Theodore Long booked Khali to defend the World Heavyweight Championship against Batista at SummerSlam. The primary feud from ECW was between John Morrison and CM Punk. By defeating Morrison in a 15 Minutes of Fame match, Punk became the number one contender to the ECW Championship at SummerSlam.