Pemberton is an important agricultural community famous for producing seed potatoes, and diversifying into market gardening including potatoes for eating and potatoes for making Vodka, cranberries, food products and food/farm events. The main seed potato producers are located along the Pemberton Meadows Road, many of whom have been there for generations. Agri-tourism is a growing trend and popularized by Slow Food Cycle Sunday down Pemberton Meadows. 2014 was the 10th anniversary of the event. Organic farming is also a growth area, initiated by Across The Creek Organics, and the Helmer Farm followed soon after by many small CSA/Farmers market farms. The Pemberton Farmers Institute is a body representing local agricultural affairs. Pemberton is vital to the local food security of the Sea To Sky corridor, North America and the world at large. In its seed potato growing capacity Pemberton is important continent-wide and the breeding work is important worldwide to global food security. Whether somebody eats a baked potato at home or in a fast food restaurant as fries, the chances are high it was grown from a seed potato grown from a Pemberton-grown seed potato first.