During Horton's second term, he and Lea began using state patronage to distribute jobs in Memphis in an attempt to weaken Crump's influence there. Crump, who was running for Congress and wanted to focus on his own campaign, agreed to support Horton in the 1930 governor's race if he and Lea would stop providing patronage to his foes. With Crump out of the way, Horton defeated his chief opponent, Lambert Estes Gwinn, 123,642 to 88,416 in the Democratic primary. He defeated the Republican candidate, C. Arthur Bruce, in the general election, winning 144,995 votes to Bruce's 101,285.