Following the Mr. Olympia contest, the production ran out of money and ended up in development hell for nearly two years. In an effort to raise funds, Butler arranged an exhibit with the Whitney Museum of American Art in New York City: Bodybuilders would become "living sculptures," posing on rotating platforms while art critics analyzed the aesthetics of the bodybuilding physique and compared and contrasted the men to Greek sculpture. To increase interest in the event, Butler arranged for Candice Bergen to be a celebrity commentator; Schwarzenegger also agreed to appear as one of the "living sculptures", having received modest attention for his Golden Globe-winning appearance in the film "Stay Hungry". The event proved to be a great success, generating more money than Butler had anticipated and allowing him to complete production on the film.