Because of the successful media blitz, she quickly became a household name. In 1960, Mansfield topped press polls for more words in print than anyone else in the world, had made more personal appearances than a political candidate, and was regarded as the world's most-photographed Hollywood celebrity. She made news on a regular basis, for malfunctioning dresses and clothing that burst strategically at the seams, to wearing low cut dresses without a bra. Things worsened when she took charge of her own publicity without advice. According to her agent William Shiffrin, "She became a freak." James Bacon wrote in the "Los Angeles Herald-Examiner" in 1973, "Here was a girl with real comedy talent, spectacular figure and looks and yet ridiculed herself out of business by outlandish publicity."