In the 1960s, the buildings between Corporation Street and Dale End were purchased and demolished. A new two storey shopping precinct of concrete Brutalist architecture, designed by Sir Frederick Gibberd, began construction there in 1963 and opened in 1966. It was constructed in phases. At the junction of Dale End and Bull Street, a ramp, known as Priory Close, was constructed giving access to a market area on the site of the Barley Market. A walkway was constructed from this market area through to the newly constructed Priory Queensway with shops either side. The complex consists of three buildings containing shops and department stores, all surrounding a pedestrian precinct. Below ground level was a ballroom, which has since been converted into the Oasis Market. Within the square itself, which was called Corporation Square, was an advertising tower located directly above the public staircase to the car park, an octagonal shaped seating arrangement and a kiosk.