"My Love from the Star" received enthusiastic feedback from China. It was viewed 40 billion times on numerous Chinese video sites. The drama also spurred interest about Korea, shown by China's increased consumption of Korean products such as Chi Maek (chicken and beer) and Korean cosmetics. Due to the success of Korean dramas in China, some dramas have been compiled to create feature-length films by combining all episodes into one film. The prodigious popularity of Korean dramas in the country has, on some occasions, been caught in the crossfire over diplomatic issues between China and South Korea. Most notable being the THAAD deployment in South Korea which resulted in the blocking of Korean dramas on streaming services across the country in late February 2017. Following the block, Chinese TV shows showcasing Chinese culture and other similar content replaced Korean content on TV networks' prime time schedules in the country. In November 2017, the ban was uplifted unannounced following the appearance of Kpop groups on national TV and the move to resume importation of Korean dramas by Chinese streaming services. In China, apps like IQiyi, which is currently available in Malaysia, Singapore, Taiwan and some other countries in multiple different subtitles, are launched to stream and download Korean dramas for viewing.