From the beginning, Lowe believed that in order to keep control of his company, he had to always own a majority of its stock, but from nearly the beginning, he began offering shares of voting stock to his officers. Later, when the first major cash crisis moved him to approach his employees with the problem, and to offer them a chance to invest in the company, the stock they received had no voting rights connected to it. In the early 1960s, Lowe began to offer more and more voting stock to his officers and to depend on their participation in major decisions. In 1964, as Jack Lowe Jr. entered the company, Lowe Sr. gave up his controlling ownership position. Still, he remained the dominant force in the company. In 1978, the decision was made to extend voting rights to all company stock on a one-share, one-vote basis. Texas Distributor's stock plan was designed so that it benefitted most those who had been with the company the longest and who held the greatest responsibility.