On February 22, 2006, News Corporation announced the formation of MyNetworkTV, a sister network to Fox that would affiliate with WB and UPN stations that were not named as affiliates of fellow upstart network The CW. In February 2006, WUXP, along with most of Sinclair's WB and UPN affiliates, was announced as a charter affiliate of MyNetworkTV. On September 5 of that year, WUXP changed its on-air branding to "My TV 30" and carried the last three weeks of UPN programming outside of prime time during the late night hours. WUXP may carry CW or Fox programming should WNAB or WZTV preempt in the event of a local special or an emergency such as a breaking news story.