In May Crosley purchased WSAI, and began to consolidate the two station's operations. This included WLW moving its transmitter site from Harrison to sharing WSAI's facility at Mason. There is where WLW's 50,000 watt Western Electric transmitter would be installed, with its completion initially hoped to be by September. It was actually October 29, 1928 when WLW became the fourth member of the select group of U.S. stations operating with 50,000 watts. However, at the dedication ceremonies the station proclaimed that, because WLW was more centrally located than the other 50,000 watt stations, it was "America's "first" really national Broadcasting station", with a signal that "cut through static like a knife". In early 1929 Crosley company advertising began referring to WLW using the slogan "The Nation's Station". The station even branched out into international service, including a weekly program in Spanish which was intended for listeners in Cuba.