In April 1990, KIZN ("Kissin' 93") moved over to 92.3 FM (where it still exists today). In its place came KZMG "Magic 93" with an Adult Contemporary format. By 1992, the station became Top 40 as “Magic 93.1” going head to head with KFXD-FM. After a rough initial launch, the station eventually took down heritage rival KFXD to become the dominant pop station throughout the decade. The station made headlines when popular KFXD jock Evan "The Hitman" (Evan McIntyre) abruptly bailed on his shift and called in to Magic to announce that he was "leaving the towers of Amity Road behind".