Heaton appeared in the sixth series of "Celebrity Big Brother". She was the ninth person to enter the house. In week 3, Heaton faced the public vote against Ulrika Jonsson and was voted out of the house on Monday 19 January. She was the third housemate to have faced eviction. In 2009, following her appearance on "Celebrity Big Brother", Michelle appeared as an elf on "Ant & Dec's Saturday Night Takeaway" on Saturday 21 March 2009. Michelle also appeared on "Snog Marry Avoid?" on BBC Three (Monday 23 March 2009). Michelle appeared on ITV2's alongside Janice Dickinson in Australia from 16 November 2009 until 23 November. She regularly features on the ITV2 reality shows of Katie Price.