Palmer recorded the album "Riptide" at Compass Point Studios in 1985, recruiting Thompson and Andy Taylor to play on some tracks plus Power Station record producer Bernard Edwards, who worked with Thompson in Chic, to helm the production. "Riptide" featured the US number 1 and UK number 5 single "Addicted to Love". "Addicted to Love" reached number 1 in the United States. The single was accompanied by a memorable and much-imitated music video, directed by Terence Donovan, in which Palmer is surrounded by a bevy of near-identically clad, heavily made-up female models simulating "musicians". Donovan also directed videos for the hits "Simply Irresistible" and "I Didn't Mean to Turn You On". In September 1986, Palmer performed "Addicted to Love" at the 1986 MTV Video Music Awards in Los Angeles. In 1987, he won the Grammy Award for Best Male Rock Vocal Performance for "Addicted to Love". At the 1987 Brit Awards, Palmer received his first nomination for Best British Male.