The idea of Merry England became associated on one side with the Anglo-Catholics and Catholicism, as a version of life's generosity; for example Wilfrid Meynell entitled one of his magazines "Merrie England". The pastoral aspects of William Blake, a Londoner and an actual craftsman, lack the same mellow quality. G. K. Chesterton in part adapted it to urban conditions. William Morris and the Arts and Crafts movement and other left-inclined improvers (whom Sir Hugh Casson called "the herbivores") were also (partly) believers. Walter Crane's "Garland for May Day 1895" is lettered "Merrie England" together with progressive slogans ("Shorten Working Day & Lengthen Life", "The Land for the People", "No Child Toilers") with socialism ("Production for Use Not for Profit"). For a time, the "Merry England" vision was a common reference point for rhetorical Tories and utopian socialists, offering similar alternatives to an industrialising society, with its large-scale movement off the land to jerry-built cities and gross social inequality.