commiss decis novemb relat proceed pursuant articl eec treati iv auditel italian text authent ec commiss european commun regard treati establish european commun regard council regul februari regul implement articl treati amend act access spain portug articl articl thereof regard notif applic neg clearanc altern exempt submit accord articl regul mr giulio malgara chairman auditel srl septemb behalf member auditel compani auditel decid auditel board director april instrument incorpor articl associ compani auditel agreement sharehold auditel srl agreement auditel srl agb italia spa regard applic made pursuant articl regul nielsen italia spa hereinaft nielsen june market tv servic srl mtv august regard commiss decis octob initi proceed case undertak concern opportun make view object rais commiss accord articl regul commiss regul eec juli hear provid articl council regul consult advisori committe restrict practic domin posit fact notif cover agreement instrument incorpor articl associ compani auditel agreement sharehold auditel srl agreement auditel srl agb italia spa instrument incorpor articl instrument incorpor articl associ relat privat limit compani auditel largo toscanini milan purpos record object imparti dissemin systemat inform divid nation region subregion area audienc televis broadcast agreement sharehold auditel srl agreement sharehold auditel srl lai requir incumb member member divid group public televis channel rai radio television italiana privat televis channel canal rete rete quattro gruppo stp rv frt federazion radio televisioni associ oper advertis upa utenti pubblicità associati advertis agenc assap associazion italiana agenzi pubblicità servizio completo organ deal advertis techniqu otep associazion italiana dell organizzazioni professionali di tecnica pubblicitaria agenc special advertis media ama agenzi media associ cost oper born group account virtual televis audienc itali articl agreement provid auditel partner undertak matter advertis busi import exclus servic provid auditel recogn valid figur result auditel measur research requir subsequ amend occas amend april stipul requir relat figur result measur audienc rate breakdown analys rate figur carri auditel specif commerci programm amend transmit juli statement object hear partner undertak activ regard sole measur audienc rate audienc share figur specif time period exclus auditel measur sole aim avoid disagr televis audienc share distort inform provid public press radio televis clear hear purpos articl practic prevent rate war main italian televis channel letter june lawyer auditel gave notic modif articl read member auditel undertak data televis view level view defin limit period concern data collect behalf auditel refer point case legal disput consciou fact commiss refus exempt claus auditel lawyer letter june articl withdrawn state restrict effect decis withdraw articl adopt administr council auditel juli copi decis convei commiss septemb auditel agb agreement auditel agb agreement concern set administr agb entir audienc measur system analysi process figur letter date decemb auditel srl inform commiss agreement sign octob enter forc novemb run decemb replac notifi agreement agreement agb respons administ maintain system electron equip meter remain properti auditel market audienc rate measur relev market market figur show audienc televis broadcast figur show number person watch channel point time basic figur broken identifi viewer close order advertis target complaint complaint submit nielsen complaint submit nielsen special market studi market research auditel agreement commit infring articl infring articl mutual exclus grant auditel agb year period set administ system requir impos auditel member articl agreement infring articl articl auditel domin posit market audienc rate data auditel abus impos standard contract give full freedom price condit durat complaint submit mtv mtv group compani activ involv establish audienc rate data certif transmiss time number durat commerci mtv infring articl infring articl requir impos articl agreement auditel member exclus grant agb share cost auditel oper televis channel member allow data suppli market competit infring articl auditel abus domin posit market data competitor set price level bear relat real cost product ii legal assess articl undertak auditel srl member auditel undertak mean articl ec treati agreement agreement notifi agreement sharehold auditel srl agreement undertak mean articl treati restrict articl agreement member version juli previou version partner undertak activ regard sole measur audienc rate exclus auditel measur sole aim avoid disagr audienc share distort inform provid public press radio televis amend version advantag previou version indic audienc rate refer simpli audienc rate purpos articl avoid rate war privat public televis channel explain auditel repres hear requir aim essenti group auditel member privat public televis channel rate war final rate advertis determin basi number viewer watch programm advertis broadcast broadcast channel bound auditel audienc rate refer figur favour previous hear auditel repres argu case undertak belong group interest auditel figur profession associ form part group indirectli requir valid sign agreement individu agreement sign profession associ situat member group auditel set free disput figur broadcast channel necessarili depend auditel figur public privat channel figur favour disagr part lead rate war public privat channel figur unus negoti advertis rate privat televis channel public channel requir articl refer auditel audienc rate refer rate put forward member group restrict competit continu appli directli privat channel public channel indirectli member auditel requir constitut restrict competit depriv member freedom figur sourc auditel member commiss audienc rate measur subsequ analys market research provid result made public addit instruct auditel produc publish breakdown audienc figur individu commerci programm suffici reduc restrict scope requir figur unus prohibit make public basi determin advertis rate analyt breakdown made public necessarili deriv auditel figur compulsori effect trade member state auditel audienc rate appreci effect trade member state directli advertis gener programm broadcast indirectli product advertis rate basi advertis oper decid amount advertis invest alloc media media type opt televis channel concern auditel figur number viewer broadcast composit ag socio econom group cultur level determin choic programm schedul advertis rate appreci effect trade member state advertis agenc member state oper itali directli branch programm broadcast origin member state advertis time bought advertis oper order advertis product origin member state italian televis channel rai receiv member state articl order qualifi exempt articl condit laid met articl agreement meet condit indispens restrict impos undertak provid articl agreement indispens particip virtual sector commerci oper notifi agreement intend ensur audienc rate object reliabl homogen requir member auditel figur busi purpos analys superflu public televis channel privat channel bear cost oper logic consequ invest recogn reliabl figur justif articl mean prevent rate war main televis channel accept claus question serv deriv favour effect agreement improv product distribut servic allow consum fair share result benefit case group member reliabl figur consequ particip auditel fact figur group sharehold televis channel busi partner advertis agenc advertis elimin competit fact member addit breakdown auditel figur audienc rate measur breakdown carri show sourc audienc rate measur exist fact result research made public show figur valid capabl compet auditel figur obtain agb method potenti competit place figur unus firstli made public member oblig purpos analyt breakdown auditel figur situat repercuss compani compil analys figur confront fact figur recogn valid market auditel agreement afford opportun elimin competit system measur audienc rate fact figur auditel de facto monopoli posit elimin competit articl articl agreement annul decis auditel futur longer monopoli posit constitu abus mean articl case complaint made regard concern exclus afford articl agreement delet follow termin infring articl alleg infring articl inform brought commiss attent point conclus auditel guilti infring articl regul pursuant articl regul fine provid event infring articl treati impos respect act take place notif commiss decis pursuant articl provid fall limit activ notif auditel activ fall limit activ notif fine impos articl regul pursuant articl regul commiss decis find infring articl ec treati requir undertak concern bring infring end case withdraw articl juli regard termin anti competit effect infring parti deni articl constitut infring commun law point commiss consid risk parti return similar conduct futur circumst commiss legitim interest adopt decis declar articl agreement member auditel juli version earlier version constitut infring articl fulfil condit exempt articl adopt decis articl formal delet juli articl agreement member auditel amend juli previou form constitut infring articl ec treati articl request exempt articl agreement pursuant articl ec treati reject articl basi inform commiss action pursuant articl ec treati respect instrument incorpor articl associ auditel srl agreement auditel srl agb italia spa provis forc agreement sharehold auditel srl conduct auditel srl audienc rate market articl decis address auditel srl largo toscanini milan brussel novemb commiss karel van miert member commiss oj oj italian import commun consum good foodstuff product requir televis advertis order promot sale choos system auditel contact compani research institut submit project respons invit tender