commiss decis octob declar incompat common market concentr case iv aerospatial alenia de havilland council regul eec english french italian text authent eec commiss european commun regard treati establish european econom commun regard council regul eec decemb control concentr undertak articl thereof regard commiss decis june initi proceed case undertak concern opportun make view object rais commiss regard opinion advisori committe concentr background natur proceed proceed concern propos oper notifi pursuant articl council regul eec merger regul consist joint acquisit aerospatial sni aerospatial alenia aeritalia selenia spa alenia asset de havilland divis de havilland boe compani boe june commiss decid continu suspens concentr pursuant articl merger regul june commiss initi proceed case pursuant articl regul parti aerospatial french compani activ aerospac industri product rang includ civil militari aircraft helicopt missil satellit space system avion alenia italian compani predominantli activ aerospac industri product rang includ civil militari aircraft satellit space system avion air maritim traffic control system aerospatial alenia jointli control groupement intérêt économiqu gie avion de transport régional atr set order jointli design develop manufactur sell region transport aircraft atr region turbo prop aircraft market de havilland canadian divis boe manufactur region turbo prop aircraft de havilland corpor dhc nation canadian govern sold boe de havilland region turbo prop aircraft market ii concentr notifi oper concentr form concentr joint ventur mean articl merger regul de havilland run oper compani jointli control aerospatial alenia activ aerospatial alenia region turbo prop aircraft commut concentr gie atr iii commun dimens combin aggreg worldwid turnov aerospatial alenia de havilland exce ecu billion aerospatial ecu billion finmeccanica group alenia belong ecu billion de havilland ecu billion aerospatial alenia achiev commun wide turnov ecu million undertak concern achiev third commun wide turnov member state concentr commun dimens mean articl merger regul iv assess pursuant articl merger regul oper effect aerospatial alenia control world european lead manufactur region aircraft atr acquir world european number de havilland explain region aircraft commut aircraft rang seat intend region carrier averag flight durat approxim hour region transport market character low densiti traffic turbo prop engin aircraft gener rule expens oper jet aircraft market time mid high growth rate commut market compar small term aerospac market gener total worldwid deliveri commut aircraft billion estim total aerospac industri relev product market relev product market affect propos concentr region turbo prop aircraft region jet aircraft develop canadair seat cl rj jet includ market commut manufactur airlin question issu state unanim region jet aircraft compet tradit turbo prop similar capac region jet aircraft significantli higher acquisit oper cost time save region jet offer compar turbo prop signific rout nautic mile involv averag distanc oper turbo prop half parti figur region transport aircraft flight fact nautic mile consid signific overlap turbo prop region jet jet aircraft seat develop short medium haul flight boe fokker british aerospac bae competit region turbo prop aircraft jet aircraft cost largest turbo prop aircraft longer rout rout high densiti commiss market definit parti competitor custom contact exclud jet aircraft relev product market parti exclud turbo prop aircraft seat commut market gener accept industri custom aircraft seat subject type certif standard seat aircraft aircraft seat certif secur requir crash worthi system reliabl fatigu resist damag toler heat releas cabin materi case fire lenient aircraft physic smaller extent level comfort compar provid toilet facil unpressur passeng stand aircraft aircraft develop specif commerci passeng transport deriv gener aviat aircraft document obtain commiss enquiri forecast develop commut market manufactur market comparison strateg plan analys deal commut rang seat parti notif custom competitor repli commiss enquiri identifi distinct market commut market seat aircraft divis relev market market consid correct commiss relev product market compris product regard interchang substitut consum reason product characterist price intend seat commut interchang substitut seat commut rout significantli densiti price vari significantli commiss analysi relev product market exist segment realist reflect condit competit market distinguish commut seat seat seat term type current product develop show direct competit seat seat seat british aerospac seat embraer seat dornier seat saab seat de havilland dash seat casa cn seat atr seat de havilland dash seat fokker seat saab seat british aerospac atp seat atr seat analysi base segment gener consist view overwhelm major custom competitor repli commiss enquiri custom consid segment seat form separ relev product market custom consid segment break defin custom propos market seat divid relev product market broken suggest major competitor atr de havilland segment seat identifi separ relev product market saab embraer fokker british aerospac dornier saab fokker embraer distinguish aircraft compet middl segment seat compet segment seat compet separ relev product market casa identifi relev product market significantli propos segment seat seat seat tabl point show distinct cluster aircraft seat seat seat gener accept industri concern custom aircraft type cluster compet directli atr strongest competit de havilland dash fokker de havilland dash strongest competit saab embraer segment show group aircraft evalu airlin segment plausibl show atr de havilland saab british aerospac develop type compet segment origin type expect commut manufactur develop type compet directli normal circumst type exist product rang altern segment suggest de havilland type directli compet consid realist suppli side substitut segment possibl medium term commut manufactur modifi exist type stretch develop compet product higher segment atr atr affect analysi type segment substitut type segment studi carri parti consider time longer year manufactur seat aircraft switch facil produc seat aircraft extent facil exist parti agre commiss definit relev product market notif parti propos market divid distinct segment seat seat segment base fact regul major countri air hostess mandatori seat chang significantli increas oper cost carrier propos segment intern consist segment defin seat seat larger segment analysi parti includ seater dash fokker saab type analysi atr seat relev product market seater type reflect market realiti atr consid competitor custom main direct competitor seater commiss decis open proceed parti modifi initi propos suggest total market seat relev product market segment consid arbitrari extent result commiss enquiri show broad consensu competitor custom relev product market sustain parti content segment arbitrari content market aggreg parti contend number seat factor account airlin decis aircraft acquir factor technic characterist direct oper cost cite relev basi aircraft size segment compet directli commiss consid parti draw incorrect conclus fact custom account factor make decis aircraft acquir airlin acquir aircraft stage analysi identifi characterist rout aircraft servic rout characterist compris expect passeng traffic frequenc flight analysi account level busi travel number slot traffic frequenc defin ideal number seat rout question princip factor dictat airlin fleet requir approxim number seat requir suit rout network basic approxim capac requir defin airlin choos aircraft requir capac rang choic aircraft group relev product market defin shown repli custom cluster aircraft type defin basic capac requir factor price direct oper cost technic characterist level comfort evalu factor determin aircraft consid win order repli custom commiss enquiri bear gener analysi factor seat capac defin relev product market determin suitabl aircraft relev product market parti claim case unspecifi period competit exist aircraft belong adjac relev product market defin specif order limit except consid disprov gener analysi reason outlin except circumst custom choos aircraft significantli capac hypothet base data provid parti rout low densiti averag passeng higher peak number airlin acquir atr capac seat embraer capac seat break point term number passeng averag flight nautic mile acquir atr airlin meet higher demand peak time materi low densiti rout larger plane consid airlin competit smaller plane higher densiti rout small aircraft substitut larger aircraft segment identifi substitut smaller plane larger plane similar substitut larger plane small plane parti submit exampl claim substitut airlin larger aircraft smaller aircraft unit state airlin scandinavian airlin exampl fact show airlin choos aircraft capac replac aircraft gener surpris rout characterist expect remain fix time atr studi market potenti state gener conclus replac aircraft capac class ensur aircraft similar capac aircraft belong higher seat class categori parti claim small aircraft substitut larger aircraft carrier make frequent flight consid realist demonstr theoret substitut seat saab seat atr impli airlin make flight saab carri number passeng rout feasibl direct oper cost saab atr parti figur direct oper cost saab atr mean hypothet airlin substitut flight saab flight atr incur cost higher econom reason airlin oper low profit margin lead substanti loss abil make flight depend slot airlin realist gener scarciti slot commun main airport doubl slot made doubt addit slot suitabl time import rout busi traffic geograph refer market commut market econom point view consid world market tangibl barrier import aircraft commun neglig cost transport signific mutual penetr market north america europ european commut manufactur compet successfulli north america north american competitor de havilland strong market posit commun atr sold atr aircraft north amercia de havilland sold dash aircraft europ signific region rest world asia pacif region commut manufactur present region casa fokker atr de havilland analys parti exclud china eastern european countri world market correct interpenetr market china eastern european countri world market expect interpenetr forese futur gener speak countri soviet union china aircraft industri fulfil domest demand aircraft produc meet certif standard requir airlin rest world similari aircraft produc western manufactur highli expens airlin china eastern europ long term exclud signific demand emerg eastern europ product depend gener econom develop countri consid geograph market account world market exclud china eastern europ market structur notif propos market share calcul basi firm order date includ deliveri date order deliv commut type manufactur develop broad method market share calcul aircraft industri consid reflect competit posit manufactur aircraft market term industri strength cumul sale smooth distort annual figur result uneven pattern order deliveri low volum market market share figur account exist stock turbo prop aircraft fly atr de havilland account exist stock includ aircraft longer produc sold aircraft sold competitor longer market short aircraft base complet technolog distinct break current gener commut aircraft technolog commut aircraft longer produc aircraft fokker british aerospac hs develop late earli econom technic point view obsolet earli aircraft develop earli base gener engin airfram adapt engin meet requir airlin time gener commut aircraft design fuel effici rise oil price achiev higher standard perform passeng comfort commut type product develop belong technolog gener aircraft residu market advantag manufactur market technolog aircraft aris link airlin fly aircraft discuss point relev calcul market share meaningless analys market share gener product assess market power manufactur futur market share analysi base order deliveri technolog aircraft market disput parti relev product market world commun market share calcul basi firm order unit seat seat seat world eec world eec world eec saab embraer embraer saab atr dhc atr dhc atr bae atr bae dhc dhc fokker fokker dornier bae saab casa bae dornier casa saab dhc de havilland bae british aerospac commiss decis open proceed parti submit option account calcul market share consid option suffici reliabl indic market strength manufactur easili cancel experi atr programm averag option aircraft market prove reliabl convert firm order option aircraft servic convert option aircraft servic airlin insur preserv possibl order aircraft stage prove success convers rate option order measur histor difficult predict futur convers rate aircraft servic present time depend factor technic perform true option saab aircraft stage develop design meet custom turbo prop aircraft fly longer distanc normal commut rout parti competitor clear signific custom requir contest industri saab fact achiev signific order complet option nonetheless account calcul market share base convers rate experienc past success atr programm market share base order option market share aircraft seat consid market minor respond commiss enquiri percent seat world eec atr dhc atr dhc fokker fokker saab bae casa casa bae saab dhc de havilland bae british aerospac percent seat seat seat world eec world eec world eec embraer saab embraer saab atr dhc atr dhc atr bae atr bae dhc dhc fokker fokker dornier bae saab casa bae dornier casa saab dhc de havilland bae british aerospac order obtain view impact entir commut industri relev product market defin aggreg consid purpos account size type number firm order multipli standard number seat type obtain view total commut market seat weight seat type seat type market share percent seat world eec atr dhc atr dhc saab fokker embraer bae fokker embraer bae saab casa casa dornier dornier dhc de havilland bae british aerospac figur relev product market seat entiti obtain world market commun relev product market seat entiti world market commun atr dhc merger obtain worldwid share commut market commun impact concentr effect atr posit propos concentr significantli strengthen atr posit commut market reason high combin market share seat market commut market elimin de havilland competitor coverag rang commut aircraft consider extens custom base increas market share propos concentr lead increas market share atr world market commut seat nearest competitor fokker market larger market seat atr world market share import commut industri gener trend larger aircraft trend mark europ airport fee favour larger aircraft crowd ski limit airport capac end total commut seat capac order commun account aircraft seat compar worldwid trend larger aircraft europ geograph breakdown sale type whilst seat atr aircraft sold europ north america seat atr sold europ north america de havilland seat dash aircraft sold europ north america whilst seat dash aircraft sold europ north america counterpart larger aircraft import europ aircraft seater market import north america europ embraer sold seat aircraft north america compar europ atr increas share worldwid commut market seat nearest competitor saab basi entiti half world market half time share nearest competitor combin market share increas concentr higher market share give atr flexibl compet price includ financ smaller competitor atr react flexibl initi competitor market place concentr atr de havilland competitor face combin strength larg compani airlin place order competitor competit combin product rang atr de havilland sale strategi separ compani concert combin enabl entiti atr de havilland flexibl set price competitor sale contest absolut size advantag term sale base unlik competitor combin entiti advantag famili commut offer give rise abil inter alia offer favour condit specif type aircraft mix deal conceiv airlin acquir small commut seat commut seat atr de havilland offer special condit atr order dash competit parti state practic chanc mix deal take advantag market power segment sell comment introduc econom consult parti behalf refer made abil combin entiti packag region aircraft parti expect aggreg atr de havilland market manufactur forc lead improv posit north america europ region aircraft produc posit combin entiti stronger atr de havilland elimin de havilland competitor term aircraft sold de havilland success competitor atr relev product market seat fokker higher market share de havilland fokker end backlog order fokker whilst de havilland backlog order dash atr order atr de havilland plan develop aircraft dash compet top segment seat concentr ahead de havilland elimin potenti competitor segment atr market share parti argu propos concentr proce de havilland immedi liquid product phase boe de havilland case elimin competitor medium long term prejudic consider relev pursuant articl merger regul commiss consid elimin probabl pre acquisit review de havilland carri aerospatial alenia end factor inter alia identifi critic assess invest decis busi financi point view de havilland produc high qualiti highli respect product net sell price increas progress made reduc excess employe relat trade union improv scope improv product manag de havilland product poor evid made commiss likelihood de havilland absenc propos concentr case phase boe express prefer sell de havilland continu oper parti potenti buyer british aerospac express interest bui de havilland coverag rang commut aircraft entiti atr de havilland commut manufactur present commut market defin embraer sell commut type seat market fokker casa repres seat market british aerospac repres seat market saab predominantli activ seat market seater saab deliv onward fast turbo prop commut meet special custom oper region rout long distanc appear sector concern complet rang product give atr de havilland signific advantag demand side airlin deriv cost advantag bui type seller state oral hear british aerospac forecast futur sale seat atp assum exist custom seat atr acquir seat atr identifi larger plane competit atr british aerospac uncommit busi includ exist de havilland custom propos concentr proce dash custom british aerospac commit combin entiti requir larger plane studi submit parti argu inabl manufactur offer full rang seat capac umbrella harm demand exist aircraft manufactur signific region carrier aircraft call full complement aircraft capac meet rout carrier dissuad purchas smaller aircraft singl manufactur carrier larger aircraft met aircraft manufactur logic flow fix cost born carrier aircraft manufactur dealt carrier cost includ fix cost pilot mechan train cost maintain hous inventori part fix cost deal manufactur order part stock individu manufactur state main strateg object parti acquir de havilland obtain coverag rang commut aircraft competit advantag aris emerg time parti econom consult state product broad spectrum market potenti reduc consider risk futur demand short term atr de havilland establish common market product support result cost save combin entiti ration product support increas common spare part atr de havilland exist ration cost save implic custom acquir aircraft type atr de havilland practic advantag complet coverag market present airlin intend fleet consist aircraft product market figur suppli fokker half aircraft sold market seat oper fleet aircraft seat appear complet coverag market signific broaden custom base atr significantli broaden custom base concentr basi deliveri date parti state atr deliv commut custom worldwid de havilland deliv commut custom give combin custom compar saab oper airlin custom fokker airlin custom oper fokker figur custom account substanti backlog order deliv compani custom custom base higher forese futur reflect market share figur custom base import element market power aircraft manufactur extent lock effect custom initi choic aircraft made custom made commit manufactur cost consider place order manufactur custom high cost aris technolog lead train cost mainten pilot spare part requir analysi fleet airlin show airlin type gener aircraft relev product market airlin aircraft relev product market fleet analysi show oper aircraft manufactur market manufactur produc type size requir brymon air oper fleet dash dash aircraft nfd oper fleet atr atr aircraft appli equal airlin larg fleet american airlin exampl mix manufactur fleet airlin oper seater atr fokker aircraft aircraft small seater market inevit atr fokker produc aircraft categori analysi outstand order airlin examin airlin order aircraft type oper categori chosen replac current small fokker fleet saab oper larg number saab aircraft establish airlin acquir atr de havilland commut stai place futur order likelihood atr de havilland retain current level custom assess strength remain competit order assess combin entiti act independ competitor view strengthen posit assess current expect futur strength remain competitor competitor distinct drawn medium size specialist belong larg group commut form small part aerospac activ medium size competitor fokker success competitor seat market past produc commut fokker famili product offer limit resourc signific product fokker jet militari busi limit fokker low share worldwid market seat market seat atr de havilland combin worldwid backlog commut order market repres year fokker product capac end fokker benefit extent custom loyalti sale fokker aircraft low market share achiev fokker show signific factor event custom lock effect aircraft fokker technolog aircraft consid fokker rel success fokker jet effect sale fokker product synergi fokker fokker market success aircraft link fokker experi show custom acquir fokker jet influenc decis seat turbo prop acquir outlin notif boe experi de havilland confirm signific market synergi jet turbo prop aircraft fokker affect combin strength atr de havilland built larg custom base fokker smaller resourc atr concentr atr de havilland difficult fokker broaden product rang commut produc stretch version fokker outlin competit advantag entiti concentr light crucial impact situat fokker competitor aircraft market casa present market seat margin aircraft deriv militari version casa intent increas particip civil aircraft market develop commut diminish exist depend militari market easi casa maintain plan develop commut complet propos concentr casa find difficult compet market power combin entiti atr de havilland propos concentr imped casa signific competitor civil aircraft market gener embraer state remain small segment seat current commut type embraer brazilian compani concentr resourc develop region jet announc juli project emb cancel emb good product embraer consid put market late question embraer develop commut type larger segment exist competitor segment present time futhermor complet propos concentr embraer compet effect segment atr de havilland larg aerospac group british aerospac resourc broaden current product rang commut market current market share small world commut market worldwid backlog commut order repres year product capac end futur invest commut market british aerospac depend exist profit opportun group stronger commit commut market ration broad aerospac activ british aerospac signific interest aerospac industri includ car telecommun properti adjac market british aerospac manufactur seat turbo prop aircraft seat bae jet product synergi seat seat atp bae jet aris product factori share common cost limit competit advantag british aerospac aris exist small signific futur commun market small aircraft seat declin earli fact small commun fokker fokker jet fokker turbo prop competit advantag gain atp turbo prop sell bae jet fokker aircraft custom loyalti british aerospac result sale seat hs aircraft product market current seat atp low number order achiev atp show signific factor complet concentr atr de havilland british aerospac small custom base commut market doubt focu market identifi gap exist model kei product market seat difficult competit situat seat atp vi vi seat atr worsen complet propos concentr strength entiti propos concentr lead british aerospac margin competitor commut market saab expect stai seat market healthi posit develop seat fast turbo prop commut expect market year time extent limit competitor atr de havilland meet special custom oper region rout long distanc turbo prop market gener short haul market flight averag hour land time high proport flight time short rout speed relev minut shave flight increas speed envisag saab custom pai premium plane impli plane technic cost characterist occupi nich market compet directli market seat commut dornier part daimler benz group deutsch aerospac dasa enter small commut market seat type assess dasa futur competit atr note memorandum understand enter dasa aerospatial alenia futur develop region jet decis develop region jet intend compani form joint ventur intern commut market rang region aircraft includ commut manufactur compani intern commut form dornier remain real competitor atr de havilland format intern commut decid subject review commun competit rule dasa enter final agreement aerospatial alenia signific competitor seat market evalu remain competit effect competit combin entiti maintain market seat commut abil competitor compet combin entiti lessen extent advantag atr de havilland aris form broad sale base coverag market market commut seat limit competit saab question exist competitor provid effect competit medium long term assess custom order assess combin entiti act independ custom view strong posit rel weak competitor posit custom commut market examin region transport evolv recent year market benefit deregul liber polici north america europ notif expect addit commut mere replac exist aircraft impact propos merger context establish airlin airlin emerg establish airlin acquir atr de havilland commut reason outlin point stai place futur order view lock effect custom ti manufactur suppli aircraft limit bargain power place futur order subsidiari major airlin airlin establish airlin replac entir fleet initi free choic lock effect moment airlin small scale oper typic rout weak bargain posit acquir limit number aircraft fact frequent enter market leas bui aircraft airlin establish airlin replac entir fleet subsidiari major airlin bargain abil case parent compani place larg order american compani abil similarli larg scale european region carrier time extent bargain abil exist airlin reduc elimin import competitor market leas compani offer bridg facil market entrant wish avoid exposur long term ownership outset leas signific mean market entri high capit cost aircraft risk failur leas compani end order commut aircraft account atr de havilland atr de havilland amount worldwid market leas compani act intermediari manufactur airlin facilit acquisit airlin equip flexibl basi leas compani place order aircraft know leas predict product potenti custom requir leas compani bui product establish market avoid risk left stock bui polici leas compani reflect exist major custom prefer leas compani market follow market maker accentu demand success depend popular product acquir signific constraint abil leas compani exercis bargain power insuffici competit market risk left stock unpopular product analysi confirm view irish base gpa group world largest aircraft leas compani gpa acquir atr de havilland commut partli joint ventur compani atr interest decis bui aircraft base assess aircraft popular market consid provid attract leas product wide rang custom due part famili aircraft technic strength record innov market support easi leas compani switch manufactur risk left stock product manufactur popular difficult place propos concentr significantli reduc choic leas compani expect lead situat depend extent atr de havilland custom repli commiss enquiri establish airlin found difficult assess impact propos concentr gener condit competit base inform half respond state direct impact compani committ commut manufactur plan realist possibl switch manufactur airlin order fulfil medium term demand anticip order airlin repli nonetheless express concern reduct choic elimin competit perceiv direct result concentr appear establish airlin direct neg effect form propos concentr time impact airlin market futur deregul commun gener term custom switch signific extent competitor atr de havilland limit possibl exist capac competitor averag estim capabl increas year amount current worldwid commut product capac parti claim futur custom possibl acquir hand aircraft compet aircraft extent consid hand aircraft significantli compet aircraft long term state parti time signific hand market state parti older aircraft replac aircraft releg secondari secondari includ freight postal transport complet type demand demand passeng transport hand market market aircraft summari effect propos concentr commut market combin entiti atr de havilland obtain strong posit world commun commut market seat world commun commut market result propos concentr competitor market weak bargain abil custom limit combin factor lead conclus entiti act signific extent independ competitor custom domin posit commut market defin propos concentr creat domin posit parti definit relev product market market seat aircraft consid correct atr increas market share market worldwid commun effect strengthen atr posit term higher sale base coverag rang commut aircraft broaden custom base larger market outlin market seat seat market power atr de havilland commut market stronger reflect market share commut market identifi gener trend larger aircraft commun explain point higher segment strateg import commut market futur evalu market power reflect dynam market account fact competitor strong strateg part market extrem strong posit obtain atr de havilland higher segment structur factor outlin lead conclus domin posit creat market aircraft seat potenti entri market gener term concentr lead creation domin posit compat common market mean articl merger regul exist strong evid posit temporari quickli erod high probabl strong market entri market entri domin posit signficantli imped effect competit mean articl merger regul order assess domin posit atr de havilland significantli imped effect competit assess likelihood entri market theoret attract entri commut market player put perspect take account forecast demand time cost consider enter market base parti figur market potenti seat commut aircraft year estim unit includ backlog unit expect current level demand maintain mid declin stabil averag annual level demand mid onward estim unit compar current rate unit term increas annual deliveri market appear reach matur compani activ relat industri present commut market practic limit larg jet aircraft manufactur expens develop commut scratch studi submit parti high sunk initi cost enter region aircraft market delai design test gain regulatori approv sell aircraft import reason critic point substanti fix sunk cost enter industri market viabl limit number produc manufactur commit design product aircraft extrem costli lengthi adjust design product unanticip market demand aircraft critic design featur aircraft includ size weight engin specif attend pai load fuel effici distanc capac magnitud initi sunk develop cost aircraft constitut signific risk commit aircraft manufactur err design initi cost recover term time studi state take approxim year market research determin plane requir meet anticip market involv forecast aircraft technolog forecast evolv natur market point initi research develop point produc deliv aircraft addit year elaps total time lag involv order year includ time requir construct acquir plant facil aircraft construct studi conclud doubt presenc substanti fix entri cost significantli reduc entri respons success aircraft manufactur entrant market face high risk time develop aircraft forese develop market manufactur late market catch expect period high demand market entri stage market declin current level stabil doubt break level sale achiev entrant exist competitor break point product cycl reason consid ration enter commut aircraft market accept parti parti argu newli industri countri decid nonetheless support develop local commut industri time futur local commut industri establish parti suggest consid signific inroad intern market occur uncertain possibl case suffici justifi conclus domin posit atr de havilland temporari market entri forese futur develop programm compani market assess competitor contact probabl entrant market current structur market level develop cost proport return parti cite aero czechoslovak aeronaut work acaw manufactur enter relev commut market seat turbo prop aircraft year aircraft design meet requir market soviet union comecon countri aircraft develop stage prototyp test decis principl develop version meet requir western certif envisag equip variant engin gener electr difficult acaw enter relev market partner establish market acaw set mainten product support facil unproven reliabl flown acaw experi commut market affect propos concentr defin difficult acaw obtain credibl western airlin evalu aircraft manufactur consid realist potenti entrant altern enter plai signific role forese futur parti cite indonesian compani industri pesawat terbang nusantara iptn manufactur enter western commut market seat turbo prop aircraft iptn collabor casa develop cn date develop commut aircraft plan made expect obtain certif earliest aircraft success indonesia estim potenti demand aircraft year iptn sell indonesia extent sale indonesia depend iptn establish reliabl aircraft year certif light sale indonesia matter specul occur time scale iptn account signific potenti competitor merger regul parti mention ilyushin develop soviet union comecon countri deliveri aircraft expect aeroflot parti state aircraft compet europ north america analysi appear correct main import ilyushin consid futur main aircraft aircraft acaw eastern geograph area boe sell de havilland state respons specif request intent enter market turbo prop concentr activ jet aircraft helicopt experi de havilland demonstr signific synergi exist manufactur jet aircraft manufactur turbo prop aircraft parti state basi boe decis sell de havilland li consider weaker expect link region larg civil aircraft indic mcdonnel dougla lockhe main north american jet manufactur intent enter turbo prop market period high growth north american market earli manufactur enter japanes manufactur commut japanes larg present aircraft industri post war treati prohibit product export aircraft futur japanes manufactur interest plai role aerospac industri question commut market focu appar lack strateg technic interest aerospac industri gener risk unprofit trade outlin consid identifi japanes potenti entrant evalu possibl entri realist signific potenti competit commut market forese futur parti claim commut market volatil basi earli fokker british aerospac high market share prevent signific market entri notabl atr chang market structur earli earli demonstr market volatil situat earli current situat market earli character factor competitor market small commut market seat short market seat fokker british aerospac limit extent de havilland aircraft market fokker british aerospac obsolet product market ripe introduct perform aircraft forecast show high growth market decad aris deregul north america forecast prove justifi market attract entrant ration entri occur market earli contrast character factor competitor altogeth market aircraft base modern technolog fulfil stringent custom requir respect forese futur current forecast outlin show market approach matur declin stabil mid market attract entrant ration enter expect exist competitor leav consid chang market structur similar place recur possibl market entri reduc propos concentr ahead gener consider parti argu object acquir de havilland reduc cost potenti cost save aris concentr identifi amount ecu million year estim parti econom consult cost save combin entiti aris ration part procur market product support prejudic consider relev assess articl merger regul cost save neglig impact oper atr de havilland amount combin turnov parti identifi quantifi cost save made manag aspect de havilland intern oper cost save aris consequ concentr se cost save achiev de havilland exist owner potenti acquir parti claim cost save aris combin research develop activ atr de havilland line undertak canadian author maintain de havilland full function aircraft manufactur atr current posit industri healthi high initi cost develop aircraft normal manufactur industri show loss earli year programm take time suffici level sale achiev amort develop cost atr establish excel posit market effici product manag obtain acquisit capac market share order guarante long term success major player worldwid commut industri parti state competit advantag quantifi obtain acquir de havilland enabl manufactur dollar area reduc currenc fluctuat risk atr product rang aris extent product shift europ north america advantag obtain dollar manufactur base note competitor de havilland base doubt practic product atr aircraft transfer canada signific reason commiss propos concentr contribut develop technic econom progress mean articl merger regul progress consum advantag consum face domin posit combin popular aircraft famili market choic significantli reduc high risk forese futur domin posit atr de havilland translat monopoli british aerospac fokker princip competitor market seat state concentr jeopard surviv atp fokker aircraft competitor expect propos concentr lead atr de havilland pursu strategi initi lower price elimin competitor kei market seat fokker british aerospac withstand price war leav market evalu statement note conduct ration propos concentr atr de havilland exce threshold market share make price polici optim profit maxim strategi establish monopoli atr de havilland increas price competit check perspect propos concentr harm custom time domin posit translat monopoli higher price commut proportion larg impact region airlin price aircraft account total oper cost propos concentr lead advers effect adjac seat jet market british aerospac bae jet produc factori atp commut fix cost spread aircraft similar interdepend exist fokker jet fokker commut remov commut product line compani weaken competit seat jet market face strong competit boe conclus reason outlin consid propos concentr lead situat combin entiti atr de havilland act signific extent independ competitor custom world market defin commut seat seat propos concentr creat domin posit world market analysi domin posit temporari significantli imped effect competit consid domin posit creat relev product market seat market condit competit commun commut market appreci prevail world market market share entiti similar world commun market commut seat higher commun market commut seat world market market import commun rest world market seat market share entiti higher commun rest world consid propos concentr creat domin posit significantli imped effect competit common market mean articl merger regul adopt decis articl propos concentr aerospatial alenia de havilland declar incompat common market articl decis address aerospatial sni boulevard de montmor pari cedex alenia aeritalia amp selenia spa le tecchio napoli brussel octob commiss leon brittan vice presid oj amend version oj oj rang million million publish version decis inform hereinaft omit pursuant provis articl regul eec disclosur busi secret break point comparison aerospatial strateg plan divis region transport market forecast direct oper cost averag flight includ depreci insur fuel cockpit crew cabin crew mainten land fee cost atr flight cost saab flight total order august analys enquiri commiss obtain manufactur full detail number order deliveri option figur market share calcul vari slightli estim suppli parti market share figur vari significantli option account convert aircraft basi high rate achiev success atr programm past figur basi world atr dhc nearest competitor saab commun atr dhc nearest competitor fokker figur calcul altern basi list price aircraft oppos weight seat figur basi firm order world atr dhc nearest competitor saab commun atr dhc nearest competitor fokker figur calcul basi list price take account option world atr dhc nearest competitor saab commun atr dhc nearest competitor fokker boe suspend programm order give buyer de havilland opportun conduct programm analysi determin action sale analysi financi posit de havilland substanti lower third current rate atr financi project