new magazines launched so far this year stands at 291, still short 75 titles from the 366 titles published in the same period last year. however, the biggest drop this year comes in the regularly published magazines with a frequency of four times or more. the first six month of 2007 saw the launch of 132 magazines with the intention to publish at least four times or more. this year the numbers are a mere 78 titles. that is a drop of almost 40% than the previous year. this is a first since i have started tracking the magazine industry over 30 years ago.
the specials continue to match the numbers 