them succeed while others fail. a quality, well written plot, characters you care about, consistency, and events that actually matter, all aid in making a great comic event.
comics can easily be broken up into two parts: art and story. while these two often go hand in hand, event comics are most often driven by story. it’s extremely difficult to carry a story with just art (though not impossible). there have been great comic issues that are more about the art then they are the story, but they tend to be one or two issues at most.
infinity is a great example of how the story, rather than the art, carries the 