has gotten much more use that way. i think the design of the product leads you to want to keep the handle up rather then down to eat what is in the feeder. also, while i love the concept of the feeder, in application it dose not work as well as hoped, chewing on the mesh bag just does not seem all that inviting, and ends up making a big mess when he does try. usually when i give him the bag i end up holding it for him trying to entice him to eat what is in the bag, if he hold it himself he turns it upside down 