advertising and marketing your business is the best way to win more customers to buy your business products, and it will give you good returns for your investment. i’m so thrilled you’re working through the book! this is scary scary stuff folks ! he also provides pasture and stall space for students that do not live on a farm to house their hogs, goats and sheep. they get excited about that as well. these were all things that i struggled with when i first pitching as well. it sounds like you had an absolutely wonderful time. 