determining media content use preferences based on user actions, wherein the media content use {HEAD ~ preferences} comprise a plurality of {TAIL ~ user preference models}, each user preference model comprising semantically similar keywords that correspond to the user actions, wherein the media content use preferences are further based on keywords extracted from information corresponding to the user actions 
determining media content use preferences based on user actions , wherein the media content use { HEAD ~ preferences } comprise a plurality of { TAIL ~ user preference models } , each user preference model comprising semantically similar keywords that correspond to the user actions , wherein the media content use preferences are further based on keywords extracted from information corresponding to the user actions
OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH HEAD HEAD HEAD HEAD HEAD OTH OTH OTH OTH TAIL TAIL TAIL TAIL TAIL TAIL TAIL OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH