After a set of {HEAD ~ competition parameters} that define {TAIL ~ the product} are identified, the product is quantitatively compared to competing products in the marketplace to determine its overall competitive advantage relative to those competing product 
define
After a set of { HEAD ~ competition parameters } that define { TAIL ~ the product } are identified , the product is quantitatively compared to competing products in the marketplace to determine its overall competitive advantage relative to those competing product
OTH OTH OTH OTH HEAD HEAD HEAD HEAD HEAD HEAD OTH REL TAIL TAIL TAIL TAIL TAIL TAIL OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH