Based upon the relative competitive advantage contribution of the intellectual property asset to the overall competitive advantage of the product, {HEAD ~ a percentage} of {TAIL ~ the overall value} of the product is assigned to the intellectual property asset 
of
Based upon the relative competitive advantage contribution of the intellectual property asset to the overall competitive advantage of the product , { HEAD ~ a percentage } of { TAIL ~ the overall value } of the product is assigned to the intellectual property asset
OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH HEAD HEAD HEAD HEAD HEAD HEAD REL TAIL TAIL TAIL TAIL TAIL TAIL TAIL OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH