In other markets segments, the company might apply {TAIL ~ value} at {HEAD ~ the request} of the customer 
In other markets segments , the company might apply { TAIL ~ value } at { HEAD ~ the request } of the customer
OTH OTH OTH OTH OTH OTH OTH OTH OTH TAIL TAIL TAIL TAIL TAIL OTH HEAD HEAD HEAD HEAD HEAD HEAD OTH OTH OTH